Note from Christy
The Network Newsletter
March 2021
Quote: “People who are crazy enough to think they can change the world are
the ones who do.” ~Rob Siltanen
Christy Budnick
president and ceo
WE GREW
Dear Team, I know how much you like to be able to share stats and other relevant information with your clients during your coffee and cocktail conversations so we thought that it would be good to provide you with the stats that we used to create the 2020 Year in Review video! One of my favorite mentors, Tom Petway, always said, “it ain’t bragging if it’s fact” and these are the facts! We welcomed 134 professional Realtors, growing our agent count by 11.1%! We closed 3,354 transaction sides vs 3,124 transaction sides 2019, that’s 7.4% Growth over 2019! We closed $1.44B in volume vs $1.21B volume sold 2019, equating to +19.3% Growth over 2019! Our average sales price increased 11% over 2019, ending 2020 at $429,639! Our Luxury Market Share totaled 13.2%, sustaining our #1 in position in Northeast Florida! Overall 6,741 clients and customers received Trusted Advisor treatment from our Family of Services, thank you!
In addition to “normal” marketing practices, we are PROACTIVE:
• Listings are translated online into 13 languages and 49 currencies • 5,484,675 eCards sent promoting properties and adding value • 128,162 Just Listed and Just Sold Cards sent out • SEO and Blog strategy to drive 379,823 additional users to BHHS FNR websites WE ADVOCATED FOR THE COMMUNITY
• 5,415 Buyside Home Valuations Completed / $2.2B in value • 350 Homes held open “Virtually” creating: -441,472 Impressions on Facebook
WE ACHIEVED MAXIMUM EXPOSURE FOR OUR CLIENTS’ ADVANTAGE
-212,889 Users Reached -9,237 clicks to see property information
• 38,567 issues of the Luxury eCard and Flipbook sent highlighting our luxury properties
• Launched public webinars on the economy, first its 21st Annual Backpack Challenge time homebuyers, and selling during COVID • Another 50+ organizations supported financially • Donated $25,608 to Dreams Come True of and through volunteer hours by our team of Northeast Florida ($293,909.83 since 2015) professionals • $7,540 raised for Blessings in a Backpack • Our entire Leadership Team went through NAR’s delivered to provide meals to 58 children over At Home With Diversity Program 38 week school year • Created Diversity, Equity, and Inclusion Council • Collected 268 backpacks filled with school that launches in 1Q2021 with employees and supplies for Northeast Florida children during later in the year with agents
• Guest speakers for our Business meetings: • Rising Star program delivered remotely to 62 John Maxwell, Jon Gordon, Gino Blefari, Chris agents Stuart, Matthew Ferrara, Don Tennessen, Aundra • Held over 200 virtual trainings including Wallace, Allan Dalton, Lauren Tomlin, Dr. Jerry “Pathway to Digital Mastery” and “Using Parrish, plus panels hosted by our own best in Technology to Maximize Your Relationships” class Realtors and more! • Over 200 How-to Recordings to help our agents • 500+ coaching sessions held by our nonget the highest exposure for our listings competing Broker team
WE EMBRACED LIFELONG LEARNING TO GET BETTER FOR OUR CLIENTS
BERKSHIRE HATHAWAY HOMESERVICES FLORIDA NETWORK REALTY
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