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The Wow Factor QR Powered Contactless Menus
The Wow Factor:
QR Powered Contactless Menus by APOORVA HEGDE
QR Codes are ubiquitous. The technology of QR Codes has erupted as a must-have option for QR Codes are cool again. The square-shaped quick specials, remove out-of-stock dishes, change menu languages, and even include unique offerings, all in one single menu. most industry verticals, especially restaurants, in the response barcodes have Contactless menus with QR Codes can have wake of the COVID-19 pandemic. found a niche in restaurants videos and images that can be updated on the fly. It Julie Zucker, CMO of Branded Strategic Hospitality, said, “While people thought it was cool before, I think now it’s almost becoming a way of amid the COVID-19 pandemic, where social distancing is a mandatory requirement. also helps diners understand what the dish is made of and requires less explanation overall. In addition, customers can be offered a discount dining life,” and that sums up what every restaurant coupon or a loyalty card through the same QR thinks of QR Codes for menus. Code. Diners can also be prompted after they
Aside from the fact that they offer minimum scan the QR Code menu the first time to upload contact, what makes QR Code uber cool? a picture of their dish on social media and tag the
A QR Code menu helps diners order their food restaurant they are at, which encourages others to safely with minimum contact with the restaurant go visit. staff. Even the National Restaurant Association Beaconstac’s QRestaurant solution is being encourages restaurants to opt for contactless menus leveraged by over 700-plus restaurants and hotels, and order systems to communicate with staff. including Hyatt, Ritz Carlton, several Marriotts
Another upside is, contactless menus do not have and Hiltons to create contactless menus, collect to be downloaded for diners to browse the menu. contactless feedback, contactless check-in, facilitate They are safe, hygienic and accessed quickly, thereby contact tracing and more. keeping your guests safe from contaminated surfaces. The no-code platform enables anyone to create a contactless
All diners have to do to order food from the menu is to simply experience in less than 5 minutes. For more information, reach out scan the QR Code menu, browse through their favorite food options to ravi@beaconstac.com or call (646) 655-0702. — and voila!
With a text-based physical menu, it’s difficult to update when items are not available or to change the menu on special occasions. Apoorva Hegde is a Content Marketer at Beaconstac, an end-to-end The dynamic nature of QR Codes helps restaurants add daily proximity tech platform.