August 2018 I
Featuring Danone!
IN THIS ISSUE Danone...............................................................3 B Corp..................................................................4 Yogurt..................................................................5 Activia.................................................................6 Oikos....................................................................7 Recipes................................................................8 Distribution........................................................10
DID YOU KNOW? Yogurt contains high levels of lactic acid that promotes healthy skin.
Foodbuy Feature I August 2018
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DANONE
Nourishing lives and inspiring a healthier world through food It is increasingly clear that our global food system requires a more sustainable path forward. As a result, many of us are giving more thought to what we eat and drink—and understanding how this impacts our health, the environment and the communities around us. We make decisions that take the long-term interests of future generations into consideration to benefit people and the planet. The food we choose to nourish ourselves and our families reflects each of us, and our values. We expect companies and brands to be authentic and transparent when answering our questions.
Expecting more from our food The power to change our food system, and our world, is within
Foodbuy Feature I August 2018
each of us. Every time we eat and drink, we vote for the world in which we want to live.
It’s up to all of us
We believe our world is ripe for a change in the way we eat, drink, connect and do business. To achieve this, it’s our job to find new, more sustainable ways of working while helping reconnect people with the food they eat, in order to nourish lives and build a healthier world. At Danone Canada we believe this requires a reinvention of our relationship with food. In fact, we’d go so gar as to call it an Alimentation Revolution-one for greater well-being-which we are ready to lead, together with consumers, retailers, suppliers and not-for-profits. The objective is to design, produce, market and consume food
in new, healthier and more sustainable ways. Through the Alimentation Revolution, we are delivering on our mission to bring health through food to as many people as possible.
We all have a stake in food
-both for the fundamental needs it serves and the enjoyment it brings us. The profound role food plays in unlocking the health of people and the planet is the central premise behind our parent company Danone’s signature, One Planet, One Health, which invites others to join us in building a healthier world through food. This is the North Star to which we aspire and is represented in our logo.
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B CORP
Together we can B a force for good B Corp is a sustainable business certification launched in the U.S. in 2006 that has been gaining momentum around the world. In line with Danone’s vision, the B Corp movement works to drive a cultural shift to redefine business success. Today, there are more than 2,300 B Corps in 50 countries. From the very beginning, we made a bold commitment to nourishing lives and bringing health through food. That mission is reflected in all areas of our organization, and how we balance our business interests with the social benefits we create for people, their communities and the planet. In addition to doing right by the world, we are also convinced that is the best way to ensure our long-term business success. As part of the B CorpTM Community we have joined a movement of like-minded companies working together to strengthen the role of business in driving social and environmental good for all. We have become the largest consumer-facing Certified B CorporationŽ in Canada, which reflects our desire to use business as a force for good, balancing our financial interests with the social and environmental benefits we want to create for people, their communities and the planet.
CERTIFICATION
APPROACH
COMMUNITY
MOVEMENT
UNIQUE
MORE INFORMATION
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YOGURT
A “diamond” category to keep growing We are all about quality
From the farm to your fridge, we’ve been with your yogurt every step of the way. We’ve visited the cows in their fields, overseen the production process and taste-tested each batch. All this so that we can guarantee that every spoonful of your Danone yogurt is the best quality it can be.
Simple is the best
Our natural yogurt is made of only two ingredients: milk and natural ferments. Nothing more, nothing less. No added sugar (the sugar is naturally present in the milk), no preservatives, no artificial ingredients. It’s yogurt, plain and simple.
The master of fermentation
Fermentation is one of the oldest processes in nature. With some fresh milk, right conditions and right live cultures, nature will work its magic. Yet being able to craft yogurt with the right taste and texture is where the real art comes in. Since our founder Isaac Carasso created its first yogurt a century ago, we’ve dedicated ourselves to this incredible phenomenon.
A unique “Superfood” in grocery • It’s nutrient dense &
contains ferments that contribute to healthy lifestyle • Only 1/3 of Canadians are consuming their daily serving of dairy: They should eat yogurt more often!
A very important category • Yogurt is a huge category • $1.7B sales, the 3rd most
important category in Dairy & 7th in grocery • 91% Household Penetration
A category with strong growth potential • Yogurt experienced
consistent growth over the past 10 years +70%
A category that still has potential growth for a promising future: • Per capita consumption
2.2 cups/week... +1 cup/ week = +45% growth\ • Growth drivers: Meaningful innovations, Valorization & Education
DID YOU KNOW? Only 1/3 of Canadians are consuming their daily serving of dairy.
Nutritional excellence
Yogurt provides a high proportion of “positive” nutrients, helping people to meet their nutritional requirements for a relatively low level of calories. Yogurt is a source of protein and calcium and can contains other nutrients like magnesium, zinc, potassium and vitamins B2 and B12. Foodbuy Feature I August 2018
Danone Creamy: Pureed, 25% less sugar (10g of sugar vs 13g)
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ACTIVIA®
The #1 brand in Canada For more than 30 years, Danone Nutricia Research Scientists have been working with passion to create a truly unique dairy product. A product with an amazingly creamy texture that always tastes as awesome as it looks – the world’s number one fresh dairy brand.
(left) Activia® Plain: Oats, Almonds and Dried blueberries (right) Activia® Vanilla: Oats, Almonds, Pumpkin seeds and Dried cranberries
A unique fermented dairy product • Activia® contains 1 billion B.L. Regularis™ per 100 g cup. • It takes 24 hours to produce an Activia® product from start to finish. • It’s available in 70 countries across 5 continents. • Activia® has more than 1,000 products available worldwide. • Now available in Lactose Free.
Activia® contains a unique mix of five different strains: • Bifidobacterium lactis CNCM I-2494 known as B.L. Regularis™ • Streptococcus thermophiles • 2 x Lactobacillus bulgaricus • Lactococcus lactis
P P P P
More than a billion of active probiotic cultures in every bottle 25% less sugar than top drink competition 93 ml shot 48 units per case
DID YOU KNOW? Activia® acts naturally inside, helping you to take care of your digestive well-being everyday.
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OIKOS
The #1 greek yogurt brand
STEPPIN Stepping into the organic
Launched in the mid-nineties as a brand of creamy natural yoghurts inspired from the authentic Greek recipes, Oikos quickly evolved with its bilayered flavors: the association of its unique creamy yoghurt with indulgent layers of fruits.
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Org
• 58% of Canadians purchase some organic products every week
STEPPING INTO THE ORGANIC
27% of consumers add ingredients to their yogurt
58%
• Organic yogurt is outpacking the category vs +1%) of Canadians purchase somegrowth organic(+11% products every week
Mix: Vanilla Honey Roasted OrganicOikos yogurt is +outpacing the category growth (+11% vs +1%) Almonds & Granola
All along the years, the innovation has remained at Premium inclusions the heart of the brand. The such as nuts, granola, constant launch of unique and and more pleasurable recipes for the consumers, but always keeping Available in 4 different the unique white mass at flavours to satisfy every the center. More recently, taste Oikos went a step forward: moving away from these Greek High in protein chains to be a reference in the universe of indulgence and Now available in a pleasure. With products always bigger format- 30% Plain x 625 GR more unique, premium and more in each6cup innovating. 19 Source : Euromonitor 2017 / ACNielsen MarketTrack, L52 wks
P P P P
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Source : Euromonitor 2017 / ACNiels
Vanilla
Oikos Organic: Vanilla
SUBSTITUTION CHART Foodbuy Feature I August 2018
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SCC
Description
Danone Creamy Stirred - 175 g (12) 10056800000082
Vanilla
10056800000129
Raspberry
10056800000112 10056800000150 10056800101116
Strawberry Peach
Straw/Peach/Rasp
Danone Creamy Stirred Multipack - 16 x 100 g (3) 10056800154358
Vanilla/Peach/Fieldberry
10056800517726
CREMIX ST-VA (4x)/PE-VA(4x)/CH-VA(4x)/ MA-VA(4x) (Totally smooth, no piece)
10056800168676
Strawberry/Raspberry/Peach
Danone Creamy Stirred Multipack - 24 x 100 g (2) 10056800154365
Straw/Peach/Vanilla/Bleuberry
10056800082170
Strawberry
10056800098997
Peach
Danone Creamy Stirred - 650 g (6) 10056800082187 10056800099000
Vanilla
Straw/Peach/Vanilla
Danone 0% 16 x 90g (3) 10056800081951 10056800081968
Strawberry/Raspberry/Peach-Apricot/Blueberry Strawberry/Vanilla/Peach-Apricot
Danone 0% 24 x 90g (2) 10056800092728
Strawberry/Vanilla/Peach-Apricot/Cherry
10056800081999
Strawberry
Danone 0% 650g (6) 10056800082002
Danette 4x100g (6)
Vanilla
10056800911890
Chocolate
10056800911906
Dark Chocolate
10056800911883
Caramel
For nutritional information please visit: https://www.danone.ca/ Foodbuy Feature I August 2018
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SCC
Description
Oikos 0% - 500 g (6 )
SCC
Description
Activia Topper 6x2x150g
10056800664819
Plain
10056800677178
Vanilla
Activia Lactose Free 12 x 100g (4)
10056800202455
Plain
10056800091271
10056800752936
Vanilla
10056800677161
Plain
10056800297857
Vanilla: Oats, Almonds, Pumpking Seeds & Dried Blueberries
Oikos 0% - 750 g (6 )
10056800091264
Vanilla/Strawberry/Raspberry/Cherry
10056800202462
10056800193524
Raspberry-Lychee/Lemon-Lime/Mandarin-Orange/Pomegranate
Plain
Oikos 4% - 750 g (6 ) 10056800202479
Plain
Oikos 0% - 4 x 100 g (6 ) 10056800705048
Peach-Mango on the bottom
10056800772316
Coconut
10056800705055
Cherry on the bottom
Oikos 0% Lactose Free - 4 x 100 g (6 ) 10056800250647 10056800250654
Vanilla
Cherry
Oikos 2% - 4 x 100 g (6 ) 10056800705031 10056800770794 10056800938620 10056800554158 10056800554172 10056800565079 10056800666493 10056800554165 10056800168243
Raspberry-Pomegranate on the bottom Pineapple Plain
Strawberry on the bottom (FS) Honey on the bottom (FS)
Blueberry on the bottom (FS) Key Lime (FS) Vanilla (FS) Banana
Oikos Creations 4% - 4 x 95g (6 ) 10056800079231 10056800079248
Lemon Meringue
Raspberry-Chocolate
Oikos Super Grains 2% (6 x 4 x 100g) 10056800184911 10056800184928
Super Grains Peach
Super Grains Mixed Berry
Oikos Triple Zero (6 x 4 x 100g) 10056800295761
Triple Zero Mixed Berry
10056800297895
Vanilla honey roasted almonds and granola
Oikos Mix 6x2x130g 10056800297901 Yo Crunch 143 g x 12
10056800098270
Strawberry
10056800098294
Vanilla
10056800098287 10056800098300 10056800162674 10056800345961 10056800739012
Activia 24x100g (2)
Prune
Plain Sweetened Raspberry Blueberry Lemon
10056800250470
Strawberry/Raspberry/Vanilla/Blueberry
10056800153184
Strawberry / Vanilla
10056800162650
Strawberry/Raspberry
Activia 8x100g (6) 10056800154372 10056800818748
Activia 12x100g (4)
Vanilla
Lemon/Pineapple
10056800430315
Strawberry/Raspberry/Peach/Blueberry
10056800755333
Apple/Peach/Apricot/Mango
10056800430292
Strawberry
Activia Fat Free 650g (6) 10056800195634
Vanilla
10056800195580
Straw/Peach
Activia Fat Free 8x100g (6) 10056800195597
Raspberry/Vanilla
Activia Fat Free 12x100g (4) 10056800195603
Strawberry/Raspberry/Peach/Vanilla
10056800281030
Strawberry
DanActive 8x93ml (6)
Coconut, salted roasted almonds and dark chocolate
10056800994121
Vanilla - M&M
10056800994145
Vanilla - Granola
10056800994138
Activia 650g (6)
Strawberry/Peach/Blueberry/Mango
Vanilla - Oreo
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OIKOS
Soy & Basil Pesto
Recipe inspiration Among all of the delicious flavors, the Oikos Plain greek yogurt offers you a perfect texture and a delightful taste, making it the perfect ingredient for your recipes!
SOY & BASIL PESTO 1/2 cup roasted soybean seeds 1/2 cup extra-virgin olive oil 2 cloves garlic 3 cups fresh basil leaves 3/4 cup Parmesan cheese, grated A few drops of lime juice 200 g Oikos plain Greek yogurt (2% M.F.) • A pinch of sea salt • Freshly ground pepper, to taste • • • • • • •
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FROZEN GREEK YOGUR
In •
DID YOU KNOW?
•
56% of Canadians are looking for new experiences and sensations.
• •
MINI CROQUE MONSIEUR Ingredients
•
1 baguette 2 tbsp (30 mL) Dijon mustard FROZEN GREEK YOGURT 9 slices black forest ham, halvedBARS 9 slices Gruyere cheese, quartered • One 750 g container of Oikos Greek2% Yogurt (2% M.F.) 1/2 cup (125Vanilla mL) Oikos Plain • Combine: 2 tbsp. (30 ml) orange Greek Yogurt flower water and 2 tbsp. 1/4 cup (60 (30 mL)ml) grated black Parmesan chia seeds • 1/2 pink grapefruit, sectioned cheese • 1/2 cup (125 ml) unsalted 2 tbsp (30 mL) finely chopped green pistachios, shelled and onion lightly crushed • Zestbutter, of one lime 2 tbsp (30 mL) melted Pinch nutmeg MINI CROQUE MONSIEUR • • • • • • • • •
1 baguette 2 tbsp. (30 ml) Dijon mustard 9 slices black forest ham, halved 9 slices Gruyere cheese, quartered 1/2 cup (125 ml) Oikos 2% Plain Greek Yogurt 1/4 cup (60 ml) grated Parmesan cheese 2 tbsp. (30 ml) finely chopped green onion 2 tbsp. (30 ml) butter, melted Pinch nutmeg
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WHERE CAN YOU FIND OUR PRODUCTS? Click on the distributor logos below to see item listings across the country.
Sysco - A global leader in selling, marketing and distributing food products to restaurants, healthcare and educational facilities, lodging establishments and more, Sysco has partnered with Foodbuy for the past five years as a National distributor to ensure customers receive the quality products they need exactly when they need them.
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