2 minute read
Breaking Ground
Marina Mayer / mmayer@acbusinessmedia.com Content Director, AC Business Media
A LONG WAY TOGETHER
EARTHMAX SR 41
No matter how challenging your needs, EARTHMAX SR 41 is your best ally when it comes to operations that require extraordinary traction. Thanks to its All Steel radial structure and the special block pattern, EARTHMAX SR 41 provides excellent resistance against punctures and an extended service life. In addition to long working hours without downtime, the tire ensures extraordinary comfort. EARTHMAX SR 41 is BKT’s response to withstand the toughest operating conditions in haulage, loading and dozing applications.
BKT USA Inc. 202 Montrose West Ave. Suite 240 Copley, Ohio 44321 Toll free: (+1) 888-660-0662 - Office: (+1) 330-836-1090 Fax: (+1) 330-836-1091 T o change means to make something different. To alter something or modify something in one way, shape or form.
To change also means to make something better. To improve, to innovate, to update.
That’s exactly what we’re doing on Equipment Today. Improving. Innovating. Updating. Making things better. And, we’re doing so in all facets of the brand— print, digital, e-newsletters and more.
For starters, nominations are open for our annual Contractors’ Top New Products award, which highlights the best new product introductions in the construction industry. However, instead of compiling this list by online pageviews like years’ past, we upped the ante, and are accepting online submissions for either an actual new product release or an enhancement to an already existing product, adding credibility, assurance and uniformity for all nominees. Visit https://eqtoday. co/sa7pez to learn more about the award, how to submit nominations and more. Submissions close July 5.
Here’s what’s also new… QR codes. You’ll see them sprinkled throughout the issue. Feel free to hover your smartphone or other device over the QR code to read more about a particular new product, for example.
Also be sure to check out ForConstructionPros.com and discover some new entities throughout, such as more emphasis on videos and podcasts, specifically Digging Deeper, and a slew of thought leadership pieces from some of the industry’s most notable industry experts.
Let’s face it, no one really likes change. But, failing to embrace change is like not allowing the industry to grow, to evolve, to become better, faster, safer and more efficient.
Without change, the industry will remain stagnant, operating the way it always has, without any innovation, technology or automation.
Change is necessary, not just in the construction space, but in the B2B space, as well. I am the content director for AC Business Media, which owns Equipment Today, and I encourage you to join us on this journey of change, and work together to showcase your company’s new items, new products, thought leadership and more. Any questions, comments, feedback and more, please reach out. ET
