Pg 1
Community Consultation Information Pack
P u b l i c A r t S t r a t e g y a n d M as t e r p l a n
C i t y o f M e lv i l l e
a public art s t r at e g y for the City of Melville
Bridget Norton, Embrace, Heathcote Cultural Centre. Photograph courtesy of City of Melville.
The City of Melville is proud of its diverse collection of art in public spaces throughout the City and aims to develop public art that is accessible to the whole community, contributing to a sense of place, enhancing public enjoyment and understanding of places, adding to the appearance, vibrancy, character and amenity of the built environment and creating local landmarks. In 2017, the City of Melville is undertaking a new Public Art Strategy and Masterplan to provide a vision, a set of objectives and action plan for public art in the City. An opportunity exists to support new forms of public art that stimulate deeper and more meaningful engagement with City of Melville’s surroundings, identity and future. Through the development of a City wide Public Art Strategy and Masterplan, a set of shared principles will inform decision-making. This in turn will focus resources and funding towards a set of common goals that aim to enhance the cultural experiences of residents and visitors to the City of Melville.
Pg 3
‘Art isn’t complete until the viewer comes to see it.’ Bruce Munro (UK), light artist, PUBLIC 2016 speaker and creator of The Field of Light (2016) at Uluru
Public art can improve the connectivity of a precinct and its interrelationship with the rest of the area. Good public art can contribute to a sense of place, enhancing public spaces and celebrating cultural identity and community aspirations.
Pg 5
the benefits of good public art
The Bottleyard, Kyle Hughes Odgers, Perth 2017. Photograph by Bewley Shaylor 2017
Public art enriches and enhances our lives by: • Contributing to a sense of place, interpreting and expressing the natural and cultural values of a particular site; • Enhancing public enjoyment and understanding of places through the integration of art; • Adding to the appearance, vibrancy and amenity of public spaces and their surrounding environment; • Creating local landmarks and regional distinctiveness; • Celebrating community values, diversity and build civic pride; and • Improving wellbeing and social connectedness. The defining principle for public art is work created by an artist, for the purpose of enhancing a public space.
Pg 7
how ca n y o u help? Understanding our community is important in helping the City commission meaningful, place specific art that is most likely to resonate with the City of Melville residents and visitors. FORM on behalf of the City of Melville will be facilitating community consultation on the Public Art Strategy and Masterplan across a variety of platforms to allow for community input and local insight. This will assist in the development of the Public Art Strategy and Masterplan, ensuring it celebrates the unique nature of the City of Melville in its entirety.
february
Establish Consultation (internal CoM)
Public Play-offs, PUBLIC 2015. Photograph by Jean-Paul Horre
march
Consultation and Feedback Open
april
Public Art Strategy and Masterplan under development
may
june
Consultation Ends
CoM adopts Public Art Strategy and Masterplan
Pg 9
public art in the city of m e lv i l l e
1
1. Habibi by Ayad Alqaragholli, Point Walter.
3
4
2. Fragment by Kevin Draper, Canning Bridge 3. Simon Gilby, Trophy Trees, Leeming Skate Park 4. Ben Witherick (Konfucius Designs) & Joesph Boin (Art by Destroy), New Beginnings, 9 The Esplanade, Mount Pleasant 5. Jason Hirst, Willagee Library 6. Tony Jones, Freestyle, Bicton Baths
2
5
%
$
percent for art
cash in lieu
Where the cost of development exceeds $1 million, developers must provide public art to the value of 1% of the cost of development. Eligible development includes multiple dwellings, mixed use or non-residential developments, alterations, additions or extensions. Artwork must be located within the lot boundaries of the development site, but be visible to the public.
Where the developer elects, and the Council agrees, the public art contribution may be satisfied by a cash-in-lieu arrangement. Cash-in-lieu payments, to the value of 1% of the cost of development, are received and held by the City of Melville Capital Arts Budget to contribute to the City’s public art projects.
+ City’s public art Program The City of Melville’s public art collection consists of over 75 artworks which have been acquired through artist commissions, exhibition purchases, donations and community arts projects. Public Art is budgeted for in the City’s annual capital works program and integrated into City playgrounds, park landscaping and building designs (in new construction and refurbishments of existing facilities).
6
Pg 11
public art types
Public art can be seen to encompass a variety of artforms and artistic approaches, both temporary and permanent, that engage with the sites and situations of the public realm to re-make a sense of place The type and categorisation of a public art opportunity is determined by: •
The role, function and significance of the site;
•
The role, function and objectives of the proposed artwork; and
•
Demographics of the site users.
This in turn determines the: •
Selection of artists;
•
Type and categorization of the artwork;
•
Size, scale, materials; and
•
Budget and program.
First Contact, Elizabeth Quay, Laurel Nannup. Photography Robert Frith In Rainbows, Perth Airport, Nike Savvas. Photography Robert Frith Enlightened Garden, Tony Pankiw, Midland Public Hospital. Photography Bewley Shaylor Nine Streams in the Borna Malliji (Tree of Shadow), Sohan Ariel Hayes, Treasury Building. Photography Robert Frith Bespoke Seating, Perth Airport, International Departures, Nick Statham. Photography Robert Frith.
There are three main types of public art: INTEGRATED: integrated with the fabric of the built form, including building facades, walls, fences, balustrades, awnings, footpaths or with the natural environment, such as constructed landscaping STANDALONE: Free standing element, including sculptures, seating, shade structures and playscapes EPHEMERAL: Artwork which is intangible, temporary, evolving, changing, dynamic, kinetic, including projection art, light installations, green walls, water-based artwork, performances and events Public art can then be further categorized by its primary purpose as per the following.
statement artworks Large scale artwork located in a significant or hightraffic area. This form of artwork acts as a significant landmark for a site, forecasting an identity capturing an interest or creating a strong sense of place. •
Stand-alone sculpture
•
Suspended sculpture
•
Mural
marker artworks Medium to large scale artwork located at a key focal points. These types of artworks can provide an entrance statement or act as a gateway to a precinct. •
Stand-alone object
•
Projection
•
Mural
navigational artworks Artwork (variety of scales and forms) that acts a wayfinder or directional indicator. •
Signage
•
Lighting
•
Stand-alone object
•
Series of objects
exchange artworks Artwork (variety of scales and forms) that encourages significant interaction, participation or builds education/awareness •
Projections
•
Stand-alone object
•
Series of objects
•
Mural
functional artworks Artwork (variety of scales and forms) that also serves a practical or functional purpose •
Screening + shade canopies
•
Bespoke furniture
•
Internal + external lighting
•
Playscapes
•
Lifts + utilitarian items Pg 13
about FOR M
FORM is a not-for-profit, membership-based arts organisation. We work to build a cultural and creative ecology for Western Australia that values artistic excellence, improves arts access for all, and encourages the development of resilient and vibrant communities. FORM’s approach is embedded in research and development, and designed to create legacy projects that employ a full visual arts spectrum including, but not limited to, craft, design, visual art, and digital media. FORM’s team have over 10 years experience delivering projects to satisfy Public Art Policies and the State Government’s Percent for Art Scheme. We create a tailored consultancy package for our clients, based on their needs, objectives and context to enable outcomes that are mutually relevant, authentic, and enduring. FORM are dedicated to assisting the City of Melville in producing a Public Art Strategy and Masterplan that will respond directly to the City’s immediate surroundings. We believe any new public art within the City should maintain a relevance to its local context as well as the the wider Perth region, whilst always striving for international excellence. To ensure a meaningful, inclusive, and responsive Public Art Strategy and Masterplan for the City of Melville, FORM proposes undertaking considerable engagement with the community.
PUBLIC 2015, Photograph by Bewley Shaylor
Pg 15
For any queries regarding this document, please contact FORM’s public art team. FORM 39 Gugeri Street Claremont WA 6010 AUSTRALIA Phone: +618 9226 2799 FAX: +618 9226 2250 Email: commissions@form.net.au www.form.net.au
THANK YOU