Franchisee of the Month

Investing in a BrightStar Care franchise allowed George Sanchez to spend more time with his family.

Helping yourself by helping others

by Jill Abrahamsen

After 18 years on the road in sales and business development, George Sanchez was ready to spend more time with his family and enjoy a more meaningful career. So Sanchez sold his business and invested in an existing BrightStar Care® franchise, which provides in-home health care in Austin, Texas. “I looked at hundreds of options in all different areas, but BrightStar Care made the most sense,” he says. “There is a never-ending demand for this service, and you can truly make a difference.”

After caring for elderly parents, Sanchez had firsthand knowledge of what quality care looks like. “I understand the value of the service we provide. I know what it means when a caregiver doesn’t show up or isn’t a good fit. We strive to give our customers the very best service. I’ll only hire people whom I would send to care for my own family.”

With more than 200 employees, Sanchez has tripled the business since he bought it in 2013. “The first few years weren’t easy. I had to invest to grow, but it was well worth it. We have a great team and a thriving business now.”

The best part for Sanchez is giving back, both directly and indirectly. Besides the gratification of helping clients every day, he and his staff are very involved in the community and raise money for charitable organizations.

The Austin BrightStar Care gang has fun raising money for local charities.

BrightStar Care Austin received the Best of the Best Home Healthcare Award from Austin’s American-Statesman e-paper.

Sanchez loves getting to know his pa- tients and their families. He recently paid tribute to client Dr. John McKetta, a chemical engineering legend and professor at the University of Texas. Drawing on his artistic talents, Sanchez sculpted and presented a bronze bust to McKetta on his 103rd birthday, just a few months before his death. “It was a great way to pay tribute to a man who has given so much to the world,” he says.

Sanchez’s passion has been a driving force in the success of his business. In 2018 his location was honored with the Best of the Best Home Healthcare Award by Austin’s American-Statesman electronic newspaper. “Owning this business has been great on so many levels,” he says.

For more information, call (877) 689-6898 or visit www.franchise.brightstarcare.com.