How can people pay?

Page 1

How can people pay?


Possibility # 1 Pay to own the product


Example: LED rechargeable solar lamp

https://www.amazon.com/dp/B00BJF86A6 http://www.dlight.com/solar-lighting-products/single-function/dlight-s2/


Possibility # 2 Pay for the service


Sources http://www.rentarentner.ch/ https://www.taskrabbit.com/


Possibility # 3 Pay for a service package


Cruise liners offer all-inclusive packages that include, for example  the sailing trip.  accommodation on the ship.  breakfast, lunch and/or dinner.  entertainment.

http://www.destination-innovation.com/nine-ways-to-innovate-with-your-pricing/


Possibility # 4 Pay for use of a product / service, for example per hour


Pay per hour and kilometres driven

Sources http://www.mobility.ch/


Pay per hour for parking

http://www.imagebase.net/Concept/Evanston-006-copy


Using a service package called Total care, Rolls-Royce is paid per engine flying hour.

http://www.destination-innovation.com/nine-ways-to-innovate-with-your-pricing/ http://hbr.org/2011/05/how-to-build-risk-into-your-business-model


At cafe http://ziferblat.net/, people pay per minute.

Sources http://www.anticafebabochki.ru/ http://www.psfk.com/2014/01/pay-per-minute-cafe-london.html http://operationsroom.wordpress.com/2013/01/14/paying-by-the-minute-at-a-coffeehouse/ http://www.npr.org/2013/01/10/168632183/rubles-for-minutes-not-mochas-at-russian-cafe-chain http://www.business-opportunities.biz/2013/03/21/free-coffee-at-a-pay-by-the-minute-cafe/


When a www.skype.com user calls a mobile phone number, he / she pays per minute.

http://www.mckinsey.com/insights/business_technology/competing_in_a_digital_world_four_lessons_from_the_software_industry


Possibility # 5 Advertising


Example

Newspapers like www.20min.ch are read by commuters and financed through advertisements.

http://www.destination-innovation.com/nine-ways-to-innovate-with-your-pricing/


Example


Possibility # 6 Pay for weight, for example per 100 grams


At www.tibits.ch, the price you pay for food depends on how much your food, for example your salad, weighs.

https://www.tibits.ch/de/catering/faq.html


Caterpillar charges construction companies according to the amount of earth moved. http://hbr.org/2011/05/how-to-build-risk-into-your-business-model


Possibility # 7 Subscription fee


Examples of subscription models:  Internet access.  Access to blog.  Acess to videos.  Access to music.

https://simplicable.com/new/subscription-model


Possibility # 8 Some users pay. Other users get products / services for free


http://www.aravind.org/ uses revenue from patients, who pay, to fund treatments of patients, who cannot pay.


Possibility # 9 Users pay what they think is fair


http://youtu.be/1ju8-agpCAQ http://paneracares.org/what-we-do/ http://qz.com/94447/how-a-restaurant-with-no-cash-registers-and-no-prices-makes-money/


http://sloanreview.mit.edu/article/when-customers-help-set-prices/


To help users find out what to pay, try suggesting choices / possibilities for users. Example: For this product / service, pay between 1 and 5 dollars. http://sloanreview.mit.edu/article/when-customers-help-set-prices/


Possibility # 10 Pay with likes, retweets etc.



Possibility # 11 Discount vouchers


Some restaurants offer discount vouchers, for example to increase activity when few people eat.

http://www.destination-innovation.com/nine-ways-to-innovate-with-your-pricing/


Possibility # 12 Crowdfunding


https://www.slideshare.net/frankcalberg/crowdfunding-35835254


Possibility # 13 Pay at different times


Customers of many construction firms pay  1/3 at the start,  1/3 at half-way, and  1/3 at the end.

http://www.inc.com/guides/price-your-services.html


At http://spiga-ristorante.ch/, guests pay when they order their food.

https://www.facebook.com/spigaristorante/photos/a.359917147466617.1073741831.359551147503217/393235250801473/


Further inspiration https://www.alumni.hbs.edu/stories/Pages/story-bulletin.aspx?num=4992&sf43327163=1 http://www.happinessresearchinstitute.com/download/i/mark_dl/u/4012080374/4605335061/TheHappyDanes%20%28Webedition%29.pdf https://hbr.org/2015/12/7-ways-to-thank-people-in-your-network https://hbr.org/2014/06/dont-offer-employees-big-rewards-for-innovation/ https://hbr.org/2013/11/when-selling-digital-content-let-the-customer-set-the-price/ https://hbr.org/2013/02/why-good-better-best-prices-are-so-effective https://hbr.org/2012/09/how-to-find-out-what-customers-will-pay https://hbr.org/2010/01/is-your-business-model-a-myste-1 https://hbr.org/video/4093719303001/change-the-way-you-pay-your-sales-force https://hbr.org/2014/10/capture-more-value/ar/1 http://www.innosight.com/images/BMI%20Chart%20063008.pdf http://rcs.seerinteractive.com/money/ http://www.resultsfromcrowds.com/wp-content/uploads/2011/12/Crowd_Business_Models.pdf http://youtu.be/1ju8-agpCAQ http://www.zeit.de/2008/21/III-Kunst_-Interview-Anderson?page=2


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