BE ESSENCE - THE SOCIAL MEDIA STARTER PACK

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DO’S AND DONT’S

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DO USE THE MAXIMUM NUMBER OF HASHTAGS !!

DO ADD A LOCATION TO YOUR CONTENT

DON’T IGNORE COMMENTS/ DIRECT MESSAGES

Hashtags. A lot of people find it a lot of effort to include hashtags in each and every post but let me tell you now, these ARE worth your time. Hashtags are just another door that could expose your content to new followers. Platforms such as Instagram, Twitter and Facebook allow you to search for certain hashtags. Therefore, the more hastags you use within your posts, the wider an audience you will reach. The maximum number of hashtags you can use differs between platforms but make sure you are using these hashtags to your advantage!

Adding a location to your content works in exactly the same way as a hashtag. Each social media app allows you to search for different locations.

It can be quite draining replying to each and every comment or direct message you recieve across each platform you have. But don’t ignore these !! Followers gain a much larger interest in your brand/business when they feel like they have a personal connection with you and can trust you as an individual.

We urge you to add a location to every post. Even if it was just typed out from home, make it up and say the location of your post is London! All this does is add another location for your content to be found by new followers.

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This is a vital thing to be consistent with when it comes to managing your platforms!

Instagram has a limit of 30 hashtags per post.Twitter allows you to post as many as you’d like but it has to be within the 280 characters of the tweet. Facebook has no word/ hashtag limit. THE 7


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