Electric Fall 17-18 Catalog by Friendistribution

FRESH

Welcome to fresh. To be inspired for this season, we didnâ&#x20AC;&#x2122;t have to look far and wide. We looked inside. These are fresh ideas, inspired by what Electric has always been. Our passion for modernizing iconic ideas and producing them in the highest possible standards of quality is what drives us. Our passion for riding, sliding, driving up the mountain, and adventuring with friends has led us to combine elements of the past with innovations never before seen from Electric. Whether its the lightest goggle made of space age materials and modern construction techniques, a goggle strap inspired by punk rock album covers, or a custom lens program, we approach each fresh idea with care. Welcome to the freshest Electric yet.

CONTENTS MASHER

pg.16

ELECTROLITE

pg.22

CHARGER XL

pg.28

CHARGER EG2 EG2.5 EG3 EG3.5

pg.34

pg.38

pg.46

pg.52

pg.56

EGX

pg.60

EGV

pg.64

EGV.K

pg.72

WOMENS

pg.76

LENS & FRAME TECH DISPLAYS

pg.88

pg.80

FREEDOM OF CHOICE ELECTRIC 2017 Value lens program.

2017 MAKE GOGGLES GREAT AGAIN Here at Electric we have been inspired by the success of the EG2 & 2.5 value program. This meant that you could purchase a world class Electric goggle at a lower entry price without the bonus lens. This program proved to add volume for our retail partners and value for our consumers who were in the market for a goggle, but didnt need the green lens. In fact, when polled indivudually we found that rip shredders across the globe had a completely unique view of which lens was best for varying light conditions in their region. Fueled by that logic, we thought, why not take this one step further? New for 2017, we have expanded the value offering to include sku’s in EVERY model. In addition, these value sku’s will come with a 50% discount code for the consumer to log on and purchase a bonus lens of their choice. The value tier of specialty lenses at 50% off combined with a value sku will add up to the same price as a traditonal bonus lens sku. BOOM. More of what you want, less of what you dont.

LESS is MORE Look for the

on the sku’s that participate in this amazing new program.

THE

MASHER

The Masher was built for ultimate style, vision, and comfort. This goggle offers over the glass capabilities through its oversized spherical lens design, but its low profile design keeps it from getting bulky.The Masherâ&#x20AC;&#x2122;s state of the art lens venting system and anti-fog lens treatment will keep you seeing clear all day long. With an interchangeable lens system, riders can easily lock in the free bonus green lens for low light powder days.

THE

MASHER COMFORT

Contoured triple layer face foam.

FRAME

Ergonomically designed.

VISION

Oversized dual spherical injected polycarbonate lens with 100% UV protection.

.. .. .. .. .. ..

Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame 100% UV protection Oversized dual spherical injected polycarbonate lens Super anti-fog and anti-scratch hard coating Super A/R coating anti-reflective technology Over the glasses compatible (OTG) Contoured triple layer face foam 40mm strap with adjusters Available with polarized lens Helmet compatible frame Microfiber goggle bag included

MATTE BLACK

GLOSS BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

Nº EG2217100

Nº EG2217100 Nº EG2217000

Nº EG2217100

Nº EG2217100 Nº EG2217000

Nº EG2217101 Nº EG2217001

GLOSS BLACK

MASHER

GLOSS BLACK

GLOSS WHITE

BLACK/RED

THRASHER

BROSE/BLUE CHROME

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

Nº EG2217101

Nº EG2217101 Nº EG2217001

Nº EG2217102 Nº EG2217002

Nº EG2217201

Nº EG2217300

DARK TOURIST

CAMO

BUBBLE GUM

TURQUOISE

BONES

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

PINK

BROSE/BLUE CHROME

BROSE/GOLD CHROME

Nº EG2217302

Nº EG2217304

Nº EG2217400

Nº EG2217401

Nº EG2217301

THE

ELECTROLITE

Introducing the Electrolite, the most innovative goggle the market has ever seen. A 100% EVA frame makes it the lightest goggle we have ever made. But we didnâ&#x20AC;&#x2122;t stop at the frame. The Electrolite strap made with thermo-set compression molded silicone is a technical feat in itself, creating the most advanced goggle ever.

THE

ELECTROLITE .. .. . .. .. .. .

Ergonomic frame design Mold injected ultra light EVA frame Fixed dual cylindrical thermoformed lens 100% UV protection 40mm thermo-set compression molded silicone strap with integrated adjusters Extreme peripheral vision Thermo contoured triple layer face foam Super anti-fog and anti-scratch hard coating Super A/R coating, anti-reflective technology Helmet compatible frame Microfiber goggle bag included

COMFORT

Contoured triple layer face foam.

VISION

Fixed dual cylindrical thermoformed lens with extreme peripheral vision and 100% UV protection.

STRAP

100% thermo-set compression molded silicone with integrated adjusters.

Total goggle weight = 77g 25

ELECTROLITE

MATTE BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

BROSE/GOLD CHROME

LIGHT GREEN

Nº EG2017100

THE

CHARGER XL

Classic styling with an organic silhouette, the Charger creates the perfect compliment to the stern, vintage lines of the EGV. For the powder chasing soul in all of us, welcome the Charger.

Strap print, duck tape

THE

CHARGER XL .. .. .. .. .. . COMFORT

Contoured triple layer face foam.

Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame Custom molded frame logo Dual cylindrical thermoformed lens 100% UV protection 40mm strap with adjusters Wide peripheral vision Contoured triple layer face foam Anti-fog and anti-scratch hard coating Helmet compatible frame Microfiber goggle bag included

VISION

Dual cylindrical thermoformed lens with wide peripheral vision and 100% UV protection.

MATTE BLACK

CHARGER XL

MATTE BLACK

GLOSS BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE

B RO S E/S I LV E R C H RO M E

BROSE

Nº EG2317100

Nº EG2317101

Nº EG2317102

GLOSS WHITE

GREY/RED

DARK TOURIST

B RO S E/S I LV E R C H RO M E

JET BLACK

B RO S E/S I LV E R C H RO M E

Nº EG2317102

Nº EG2317200

Nº EG2317302

GLOSS WHITE

THE

CHARGER .. .. .. .. .. . COMFORT

Contoured triple layer face foam.

VISION

Dual cylindrical thermoformed lens with wide peripheral vision and 100% UV protection.

MATTE BLACK

CHARGER

MATTE BLACK

GLOSS BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE

B RO S E/S I LV E R C H RO M E

BROSE

Nº EG2117100

Nº EG2117101

GLOSS WHITE Nº EG2117102

PINK PALMS

GLOSS WHITE

GREY/RED

DUCT TAPE

THRASHER

JUNGLE HANDS

B RO S E/S I LV E R C H RO M E

JET BLACK

B RO S E/S I LV E R C H RO M E

BROSE

Nº EG2117102

Nº EG2117200

Nº EG2117303

Nº EG2117300

Nº EG2117402

Nº EG2117403

BUBBLE GUM

TURQUOISE

DARK FLORAL

PINK

B RO S E/S I LV E R C H RO M E

BROSE

Nº EG2117400

Nº EG2117401

Nº EG2117404

THE

EG2

EG2 is the first goggle that gives you more of what you need: sight. Less frame and an oversized lens allows you superior peripheral vision. A step forward that will change the way you see the mountains, literally. EG2 is your wide-screen HDTV for the mountains.

Strap print, Jungle hands

THE

EG2 .. .. .. .. .. .

Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame 100% UV protection Oversized dual spherical injected polycarbonate lens Super anti-fog and anti-scratch hard coating Super A/R coating anti-reflective technology Contoured triple layer face foam 40mm strap with adjusters Available with polarized lens Helmet compatible frame Microfiber goggle bag included

COMFORT

Contoured triple layer face foam.

FRAME

Ergonomically designed.

VISION

Oversized dual spherical injected polycarbonate lens with 100% UV protection.

MATTE BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

BROSE/RED CHROME

YELLOW/BLUE CHROME

Nº EG0517100

Nº EG0517100 Nº EG0517000

Nº EG0517100

Nº EG0517100 Nº EG0517000

Nº EG0517100

MATTE BLACK

EG2

GLOSS BLACK

GLOSS WHITE

COLOR WORDMARK

GREY/RED

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

BROSE/BLUE CHROME

JET BLACK

Nº EG0517101 Nº EG0517001

Nº EG0517102 Nº EG0517002

Nº EG0517103

Nº EG0517200

EG2

BLACK/RED

DUCK TAPE

THRASHER

DARK TOURIST

CAMO

U.S.A.

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

Nº EG0517201

Nº EG0517303

Nº EG0517300

Nº EG0517302

Nº EG0517304

Nº EG0517202

BONES

SKETCHY TANK

BROSE/GOLD CHROME

B RO S E/S I LV E R C H RO M E

Nº EG0517301

Nº EG0517500

THE

EG2.5 .. .. .. .. .. .

Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame 100% UV protection Oversized dual spherical injected polycarbonate lens Super anti-fog and anti-scratch hard coating Super A/R coating anti-reflective technology Contoured triple layer face foam 40mm strap with adjusters Available with polarized lens Helmet compatible frame Microfiber goggle bag included

COMFORT

Contoured triple layer face foam.

FRAME

Ergonomically designed.

VISION

Dual spherical injected polycarbonate lens with 100% UV protection.

GLOSS BLACK

GLOSS WHITE

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

Nº EG0717101 Nº EG0717001

GLOSS BLACK

Nº EG0717101 Nº EG0717001

Nº EG0717102

Nº EG0717102 Nº EG0717002

Nº EG0717102

GLOSS WHITE

THRASHER

JUNGLE HANDS

PINK PALMS

BUBBLE GUM

TURQUOISE

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

PINK

BROSE/BLUE CHROME

Nº EG0717102 Nº EG0717002

Nº EG0717300

Nº EG0717402

Nº EG0717403

Nº EG0717400

Nº EG0717401

DARK FLORAL BROSE

EG2.5

Nº EG0717404

PRESS SEAL

Our patent pending press seal technology is like no other lens interface system on the market. Itâ&#x20AC;&#x2122;s simple components make it mange, lever and gimmick free. The lens rim and frame channel design allow for a 360 degree seal, keeping out snow and ice. Built form the ground up by Electric, you wonâ&#x20AC;&#x2122;t find a more robust goggle to meet your needs. Available in the EG3, EG3.5, and EGX

Strap print, Dark Tourist

THE

EG3 .. .. . .. .. ..

Press Seal Technology PS Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame 100% UV protection Oversized dual spherical injected polycarbonate lens Super anti-fog and anti-scratch hard coating Super A/R coating anti-reflective technology Contoured triple layer face foam 40mm strap with silicone lining Helmet compatible frame Microfiber goggle bag included

COMFORT

Contoured triple layer face foam.

FRAME

Ergonomically designed.

VISION

Oversized dual spherical injected polycarbonate lens with 100% UV protection.

MATTE BLACK

EG3

MATTE BLACK

GLOSS BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

Nº EG1217100

Nº EG1217100 Nº EG1217000

Nº EG1217100

Nº EG1217100 Nº EG1217000

Nº EG1217101 Nº EG1217001

GLOSS BLACK

GREY/RED

THRASHER

CAMO

SKETCHY TANK

BROSE/RED CHROME

JET BLACK

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

Nº EG1217101 Nº EG1217001

Nº EG1217200

Nº EG1217300

Nº EG1217304

Nº EG1217500

THE

EG3.5 .. .. . .. .. ..

COMFORT

Contoured triple layer face foam.

FRAME

Ergonomically designed.

VISION

Oversized dual spherical injected polycarbonate lens with 100% UV protection.

GLOSS BLACK

EG3.5

GLOSS BLACK

GLOSS WHITE

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

JET BLACK

B RO S E/S I LV E R C H RO M E

BROSE

BROSE/BLUE CHROME

Nº EG1517101 Nº EG1517001

Nº EG1517102

Nº EG1517102 Nº EG1517002

Nº EG1517102

GLOSS WHITE

COLOR WORDMARK

DUCK TAPE

DARK TOURIST

JUNGLE HANDS

PINK PALMS

BROSE/RED CHROME

BROSE/BLUE CHROME

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

Nº EG1517102 Nº EG1517002

Nº EG1517103

Nº EG1517303

Nº EG1517302

Nº EG1517402

Nº EG1517403

THE

EGX .. .. . .. .. .. .

Press Seal Technology PS Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame 100% UV protection Oversized dual cylindrical injected polycarbonate lens Wide peripheral vision Super anti-fog and anti-scratch hard coating Super A/R coating anti-reflective technology Contoured triple layer face foam 40mm strap with silicone lining Helmet compatible frame

COMFORT

Contoured triple layer face foam.

VISION

Dual cylindrical injected polycarbonate lens with wide peripheral vision and 100% UV protection.

STRAP

Microfiber goggle bag included

Silicone lined strap with integrated adjusters. 61

MATTE BLACK

EGX

MATTE BLACK

GLOSS BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

Nº EG1617100

Nº EG1617100 Nº EG1617000

Nº EG1617100

Nº EG1617100 Nº EG1617000

Nº EG1617101 Nº EG1617001

GLOSS BLACK

GREY/RED

DUCK TAPE

BONES

SKETCHY TANK

BROSE/RED CHROME

JET BLACK

B RO S E/S I LV E R C H RO M E

BROSE/GOLD CHROME

B RO S E/S I LV E R C H RO M E

Nº EG1617101 Nº EG1617001

Nº EG1617200

Nº EG1617303

Nº EG1617301

Nº EG1617500

THE

EGV

A cylindrical goggle for any rider, the EGV is perfect for the park, powder, and everything else the mountain throws at you. Itâ&#x20AC;&#x2122;s wide frame gives a classic retro look, while the modern fit gives you maximum peripheral vision.

THE

EGV .. .. .. .. .. COMFORT

Contoured triple layer face foam.

Ergonomic frame design Mold injected thermoplastic urethane (TPU) frame 100% UV protection Dual cylindrical thermoformed lens Wide peripheral vision Anti-fog and anti-scratch hard coating Contoured triple layer face foam 40mm strap with adjusters Helmet compatible frame Microfiber goggle bag included

VISION

Dual cylindrical thermoformed lens with wide peripheral vision and 100% UV protection.

MATTE BLACK

JET BLACK

BROSE

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

BROSE/RED CHROME

YELLOW/BLUE CHROME

Nº EG1317100

Nº EG1317100 Nº EG1317000

Nº EG1317100

Nº EG1317100 Nº EG1317000

Nº EG1317100

GLOSS BLACK

GLOSS WHITE

COLOR WORDMARK

BLACK/RED

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

BROSE/BLUE CHROME

BROSE/RED CHROME

Nº EG1317102 Nº EG1317002

Nº EG1317103

Nº EG1317201

Nº EG1317101 Nº EG1317001

EGV

Nº EG1317101 Nº EG1317001

DUCK TAPE B RO S E/S I LV E R C H RO M E Nº EG1317303

THRASHER

DARK TOURIST

CAMO

U.S.A.

BONES

B RO S E/S I LV E R C H RO M E

BROSE/RED CHROME

B RO S E/S I LV E R C H RO M E

BROSE/GOLD CHROME

Nº EG1317302

Nº EG1317304

Nº EG1317202

Nº EG1317301

Nº EG1317300

SKETCHY TANK B RO S E/S I LV E R C H RO M E Nº EG1317500

EGV

THE

EGV.K .. .. .. .. .. COMFORT

Contoured triple layer face foam.

Ergonomic frame designed for kids faces Mold injected thermoplastic urethane (TPU) frame 100% UV protection Dual cylindrical thermoformed lens Wide peripheral vision Anti-fog and anti-scratch hard coating Contoured dual layer face foam 40mm strap with adjusters Helmet compatible frame Microfiber goggle bag included

VISION

Dual cylindrical thermoformed lens with wide peripheral vision and 100% UV protection.

MATTE BLACK

EGV.K

GLOSS BLACK

COLOR WORDMARK

THRASHER

CAMO

BROSE

Nº EG1917100

Nº EG1917101

Nº EG1917102

Nº EG1917103

Nº EG1917300

Nº EG1917304

BUBBLE GUM

TURQUOISE

PINK PALMS

PINK

BROSE

Nº EG1917400

Nº EG1917401

Nº EG1917403

WOMENS

Our women’s line was designed with you in mind. We’ve scaled down the sizes of our best selling goggles, and spiced up the colors to bring you a goggle line that fits and looks great. Our women’s line includes the EG3-W, EG2-W, EGV-W, and Charger-W in multiple lens options.

MASHER BUBBLE GUM

MASHER TURQUOISE

PINK Nº EG2217400

CHARGER DARK FLORAL

WOMENS

CHARGER BUBBLE GUM

CHARGER TURQUOISE

BROSE/BLUE CHROME

CHARGER JUNGLE HANDS

PINK

B RO S E/S I LV E R C H RO M E

Nº EG2217401

BROSE

Nº EG2117400

Nº EG2117401

Nº EG2117402

Nº EG2117403

EG2.5 BUBBLE GUM

EG2.5 TURQUOISE

EG2.5 JUNGLE HANDS

EG2.5 PINK PALMS

CHARGER PINK PALMS

EG2.5 DARK FLORAL

BROSE

PINK

BROSE/BLUE CHROME

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

BROSE

Nº EG2117404

Nº EG0717400

Nº EG0717401

Nº EG0717402

Nº EG0717403

Nº EG0717404

EG3.5 JUNGLE HANDS

EG3.5 PINK PALMS

EGV.K BUBBLE GUM

EGV.K TURQUOISE

EGV.K PINK PALMS

B RO S E/S I LV E R C H RO M E

BROSE/BLUE CHROME

PINK

BROSE

Nº EG1517402

Nº EG1517403

Nº EG1917400

Nº EG1917401

Nº EG1917403

TECH

S P E C I A LT Y L E N S E S

JET BLACK

GREY POLARIZED

PINK

BLUE

M O L D I N J E C T E D V LT: 7 % C AT.4 / S4

M O L D I N J E C T E D V LT: 2 4 % C AT.2 / S2

M O L D I N J E C T E D V LT: 3 6 % C AT.2 / S2

M O L D I N J E C T E D V LT: 5 5 % C AT.1 / S1

T H E R M O - FO R M E D V LT: 6 % C AT.4 / S4

T H E R M O - FO R M E D V LT: 1 2 % C AT.3 / S3

T H E R M O - FO R M E D V LT: 3 3 % C AT.2 / S2

T H E R M O - FO R M E D V LT: 5 9 % C AT.1 / S1

YELLOW/BLUE CHROME

YELLOW

LIGHT GREEN

CLEAR

M O L D I N J E C T E D V LT: 6 8 % C AT.1 / S1

M O L D I N J E C T E D V LT: 7 3 % C AT.1 / S1

M O L D I N J E C T E D V LT: 7 4 % C AT.1 / S1

M O L D I N J E C T E D V LT: 8 1 % C AT.0 / S0

T H E R M O - FO R M E D V LT: 5 8 % C AT.1 / S1

T H E R M O - FO R M E D V LT: 6 7 % C AT.1 / S1

T H E R M O - FO R M E D V LT: 6 8 % C AT.1 / S1

T H E R M O - FO R M E D V LT: 8 1 % C AT.0 / S0

Conditions change on the mountain quickly, and if you can’t see through those changes then you won’t be enjoying your day on the hill. That’s where the Brose lens comes in. A combination of our two best performing base tints, bronze and rose, the Brose lens is the best all around lens tint for any light condition by raising contrast and increasing depth perception. The Brose lenses have a VLT ranging from 4-23% depending on what chrome color your lens has. What that all means is that our Brose lenses will work great in a variety of light conditions, meaning you’ll never have to guess if you’ve got the right goggles on for the right day.

BLUE BIRD C AT: 4 3-8%

BROSE

BROSE SILVER CHROME

BROSE GOLD CHROME

BROSE BLUE CHROME

BROSE RED CHROME

M O L D I N J E C T E D V LT: 1 5 % C AT.3 / S3

M O L D I N J E C T E D V LT: 7 % C AT.4 / S4

M O L D I N J E C T E D V LT: 5 % C AT.4 / S4

M O L D I N J E C T E D V LT: 1 3 % C AT.3 / S3

T H E R M O - FO R M E D V LT: 2 1 % C AT.2 / S2

T H E R M O - FO R M E D V LT: 1 2 % C AT.3 / S3

T H E R M O - FO R M E D V LT: 1 8 % C AT.2 / S2

T H E R M O - FO R M E D V LT: 1 4 % C AT.3 / S3

BLUE BIRD

PA RT LY C LO U D Y C AT: 3 8-18%

PA RT LY C LO U D Y

CLOUDY C AT:2 18-43%

GREY BIRD

SNOW C AT: 1 43-80%

NIGHT C AT: 0 80-100%

SNOWING

NIGHT

LENS TYPE

LENS COATINGS

ELECTRIC uses three lens configurations, making our goggles some of the most technical and functional on the market. With the introduction of the EGX comes the first mold injected cylindrical lens using press seal technology. All ELECTRIC injected spherical and cylindrical lenses are molded using optical grade polycarbonate to assure optical clarity.

ELECTRIC has set the standard in premium goggle optics. Our lenses are produced using the finest raw materials and manufacturing techniques. ELECTRIC lenses offer 100% UVA / UVB protection, and include anti-scratch hard coatings on the exterior along with anti-fog coatings on the interior.

MOLD INJECTED SPHERICAL

MOLD INJECTED CYLINDRICAL

THERMO-FORMED CYLINDRICAL

INNER LENS / PRESSURE VALVE

A/R COATING

ANTI-FOG

HARD COATING

LENS VENTILATION

Curved both horizontally and vertically, the mold injected

Combines the optical quality of an injected lens and the classic

Traditional lens construction allows for a lightweight, low profile

High altitudes can cause pressure to

Anti reflection coating is a super thin

All Electric goggle lenses are treated

Hard coatings are applied to the outer lens

Increased airflow creates a climate

spherical lens combines optimal peripheral visibility with the

styling found in a thermo-formed lens. Curved horizontally while

lens requiring no injection molding. Curved horizontally while

build up between the inner & outer

treatment that is characterized by a

with a hydrophobic anti-fog coating.

in order to create a proper seal against

controlled environment that can reduce

most optically correct lens shape available in the industry.

remaining flat vertically, ELECTRIC’S mold injected cylindrical

remaining flat vertically, the thermoformed cylindrical lens

lens which can distort optical clarity.

soft violet mirror which is applied to the

This absorbs moisture before fog can

the elements and a protective barrier

fogging and condensation on your

lenses promote better optics by eliminating peripheral distortion.

offers classic design elements with enhanced fit and comfort

Electric uses a directional valve to

inside of a goggle lens. This is used to

form on your inner lens. Due to the

against the scratching of your lens.

inner lens. Electric’s lens vents are

characteristics.

relieve pressure at varying altitudes

prevent light from reflecting off the back

oversized surface area of the EG3, EG2,

engineered to promote proper airflow

ensuring proper visual performance.

surface of the lens into the wearer’s eye.

and EG2.5’s lens, we have treated these

& effectively eliminate fogging.

Electric’s A/R coatings dramatically

products with a super anti-fog coating

reduce the reflecting light resulting in

for optimum performance.

AVA I L ABL E I N: EG3, EG3 .5 , EG2 , EG 2 .5 AVAI L AB LE I N: E GX

AVAIL AB L E IN : EL ECTROL ITE, CHAR G ER , EG V, EG V. K

improved comfort for your eyes.

PRESS SEAL TECHNOLOGY

FRAME TECH ELECTRICâ&#x20AC;&#x2122;s simplistic approach to goggle design puts function first. Proprietary construction techniques and quality materials complement our design strategy. Each ELECTRIC goggle frame has been engineered with performance and comfort in mind. Proper function first design is the backbone of our goggle program. 1

FRAME VENTILATION PERFORMANCE... Creating air flow without turbulence ainâ&#x20AC;&#x2122;t easy. The position of the frame vents and the density of the vent foam both play a crucial role in the success of this feature. Each frame has been engineered for maximum airflow to keep hot air moving up and out slowly while keeping your eyes from watering and your lens fog-free.

DUAL LENS

PERFORMANCE... Electric uses dual lens construction to create a climate controlled environment within your lens. This creates a sealed space and a thermal barrier between the inner and outer lens to prevent fogging in all conditions.

FRAME AND NOSE BRIDGE SLITS FIT AND COMFORT... Frame and nose bridge slits allow for maximum frame flexibility and provide you with optimal fit and comfort.

SILICONE LINED STRAP NO SLIP GRIP... Whether you wear a helmet or not, Electric Premium goggles feature a silicone lined strap. Silicone provides added grip, keeping your goggles on your head.

5 5

THERMOPLASTIC URETHANE (TPU) FLEXIBILITY... TPU retains maximum flex in extremely low temperatures, it is abrasion resistant, and has a high tensile strength making TPU our goggle frame material of choice.

SIMPLE-SEALED-SOLID

TRIPLE LAYER FACE FOAM FIT AND COMFORT... Overlooked by the competition, face foam is an essential

AVA I L A B L E I N T H E E G 3, E G 3 . 5 A N D E GX .

component to a properly fitting goggle. Electric uses multi-layered face foam for superior performance, increased comfort, and a tight seal. All of our face foam has moisture wicking properties, and is lined with hypoallergenic polar fleece.

DISPLAY/FIXTURES

GOGGLE SLAT WALL DISPLAY Hot rolled steel Screen print branding 12 in(W) x 4.5 in(H) x 4 in(D)

XL DISPLAY CASE

STREAM LINE DISPLAY CASE

STEEL STREAM LINE DISPLAY CASE

LED lighting

On/Off switch

Walnut w/tung oil

Hot rolled steel

Canvas/cork backer

Walnut w/tung oil

Glass shelving

Cast badging

Swivel wheels

Locking back-stock

24 in(W) x 68 in(H) x 18 in(D)

48 in(W) x 75 in(H) x 24 in(D)

30 in(W) x 75 in(H) x 24 in(D) 89

COME RIDE WITH US. Special thanks: Jeff & the staff at Baldface Lodge Steve Klassen Cody Rosenthal, Cyle 2.0, Kevin, Dom, Jussi Every single ELECTRIC partner, retailer, and ambassador. Kip Arnette We love you all.

ELECTRICCALIFORNIA.COM