Great things happen for your business

By Mandy Smith

reviewing a sponsorship agreement, be sure to understand exactly what you're getting as a sponsor. Are you getting logo placement at the event, on the t-shirt, on the website, business tagged in a post? Make sure your sponsorship dollars equal logo placement and brand recognition When in doubt, ask for clarification.

If you're thinking, "I don't have it in my budget to financially support a community event", that's okay! Consider volunteering! Your business can help with a "Day of Service Project", volunteer at a local animal shelter, or help pack meals at a local food pantry. There are plenty of groups in the area that would love some extra help! Not only does it feel great, but it's good team building!

If you can't find something you want to be involved with, then plan your own charity drive! Most charities have a way for you to do an online drive or a "drop off" style drive at your business. For example, the Fredericksburg Food Bank allows businesses to host a virtual food drive You can share the drive link on all your social media platforms and put it on your website. Another option is a "drop off" style drive. For example, a coat drive for the Salvation Army or a toy drive for Children's National Hospital

There are many positive things that happen when a business becomes more involved in the community.

1) Increasing Brand Awareness

2) Building Trust with the Community

3) Spreading Positivity Creates a Business Culture that attracts employees and customers.

There are endless opportunities to support your favorite local charitable groups and community events. At B101 5 our passion is supporting our community.

We challenge you, our local business owners, get involved! Great things will happen!!