Holiday TREND REPORT
2023
Welcome Table of Contents
VIVA LAS CHRISTMAS pages 4-5
WELCOME TO THE NAPCO 2023 HOLIDAY TREND REPORT, YOUR SOURCE FOR NEW SEASONAL IDEAS AND INSPIRATION, DESIGNED TO HELP GROW YOUR PROFITS!
Consumer tastes, wants and needs are constantly changing. Napco is committed to keeping you a step ahead of the ever-evolving marketplace, providing a comprehensive look at the kinds of products consumers are looking for.
Through our extensive research, our product development team has identified the latest trends in the market, certain to drive purchasing decisions, and ultimately putting you at the forefront of today’s consumer desires and generating exciting possibilities to increase your sales!
On the following pages, you’ll explore the hottest floral varieties and colors for the holiday 2023 trends, along with the most in-demand styles, materials, textures and shapes. Plus, take advantage of our design inspirations as our suggestion on how to create more visually appealing merchandising displays!
For over 80 years, Napco has been the source Florists, Garden Centers, Growers and Gift shops have depended on for innovation. We’re continually conceptualizing, developing and introducing a wide range of new products through our own design experts and by working closely with suppliers around the world.
We offer more than 4,000 products, backed by personalized service and a commitment to your total satisfaction. For more information and to see our entire product offering, shop online at napcoimports.com, visit one of our showrooms in either Jacksonville, FL or Atlanta, GA, or call our customer service department at 800-356-2726.
GILDED NEST pages 6-7
PINECONE PEAK pages 8-9
COMFORT & JOY pages 10-11
CRUSHED ICE pages 12-13
NATIVITY pages 14-15
ROYAL SUNSET pages 16-17
INDEX pages 18-19
2 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM 3
3
• POINSETTIA’S • DARK BLUE THISTLE • FROSTED PINE • HOLLY • GOLD SPRAYED CEDAR Floral Elements • PLAID RIBBON • PEPPERMINT SWIRL • NUTCRACKER • SNOWMAN • GOLD TRIM/ACCENTS 4 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM Traditional holiday colors with a focus on holiday fun from our past. Of course, the nutcracker plays an integral part of this collection as its proper place as the leader of the toy band. Sleighs, snowmen, peppermint stripes, and the new holiday tree shapes, all take their place to warm our hearts as we reflect on holidays past with a new twist. Plaid ribbon will accessorize the new take on these traditional colors. PANTONE 3517 C PANTONE 485 C PANTONE 349C PANTONE 280 C 5 PANTONE Gold Viva Las Christmas VC4 VC1 VC2 VC3 VC5 VC6 VC7 VC8 VC9 VC11 VC10
• RED BERRIES • PINE • POINSETTIA’S • HOLLY • RED ROSES Floral Elements • CARDINALS • DEERS • GILDED ACCENTS • WOODLAND • PINE CONES 6 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM The pine and poinsettias are revealing the fond
of what’s to
the trip
the
the family
for the
Cardinals and deer
the
this
Red berries and gilded accents
the
the busy day
an
you share a gaze through the window with an owl as you sit
up
your
PANTONE 3302 C PANTONE Gold C PANTONE Black C PANTONE 200 C 7 PANTONE White C Gilded Nest GN1 GN2 GN3 GN4 GN5 GN6 GN7 GN8 GN10 GN9
memories
come during
up
mountain to
cabin
festivities.
roam
forest in
woodland collection.
bring
outdoors in for the holiday season. As
comes to
end,
wrapped
in
blanket.
A wintery mix of nostalgia, galvanized metal and the popular gnome bring this collection to life. Snow meets wood meets tin meets vintage symbols. Wood planters, boxes, and storage trays, bring yesterday to life with the gnome and the reindeer. We are all looking to find that feeling of being at grandma’s house on the farm and the joyous times of holiday past.
• HOLLY • ILEX BERRIES • BOXWOOD • GYPSOPHILIA • PINE • GALVANIZED METAL • GNOMES • REINDEER • PINECONES • WOOD NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM
PANTONE 3524 C PANTONE 476 C PANTONE 484 C PANTONE 422 C 8 9 PANTONE 876 C Floral Elements Pinecone Peak PP1 PP2 PP3 PP4 PP5 PP6 PP7 PP8 PP10 PP9
The pale tones of the season’s calming effect are omnipresent in this collection. Soothing green, wheat beige, and rosy pale pink, dance when antique gold is stirred in as an accent. The pale tones speak in a winter tone that says welcome home to the lodge or the elegant mansion all dressed in white. Gray is used to update the look as an accent and the natural finishes ground this collection for year round uses when you put away the holiday shapes.
10 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM
PANTONE 7611 C PANTONE 400 C PANTONE 559 C PANTONE 9202 C 11 PANTONE Gold C Floral Elements Comfort &Joy • DUSTY PINK ROSE • SUCCULENTS • AIR PLANTS • PAMPAS GRASS • SPRUCE • WHEAT • OWLS • JUTE • NATURAL FINISHES • GOLD ACCENTS CJ4 CJ1 CJ2 CJ3 CJ5 CJ6 CJ7 CJ8 CJ10 CJ9
• LAVENDER • PURPLE LIMONIUM • SNOW BERRIES • DUSTY MILLER • BOXWOOD Floral Elements • SNOWFLAKES • ICICLES • METALLIC SILVER • FELT • GNOMES 12 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM 13 Absorb
your
PANTONE 643 C PANTONE 645 C PANTONE 7437 C PANTONE Cool Gray 1 C PANTONE 877 C Crushed Ice CI4 CI1 CI2 CI3 CI5 CI6 CI7 CI8 CI9 CI11 CI10
the feeling of Christmas fantasy as you sip
coffee in front of the warm fireplace inside a beautiful New England bed and breakfast. There seems to be a sense of wonder as the snowberries sparkle outside your window. Snowflakes and icicles swirl in this winter collection. Lavender, blue and periwinkle float on a snowy blanket of crisp white and shimmering silver. Boxes, trees and tins can be used to accent any backdrop. The jolly elf himself is delighted as ever to be part of this assortment.
• SNOW COVERED PINE • GOLD DIPPED MAGNOLIA • IVORY POINSETTIAS Floral Elements • ROYAL BLUE ACCENTS • SILVER BERRIES • GOLD FINISHES 14 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM Be transported in time to miraculous Bethlehem. Feel the magic of that sacred night when the child was born within this divine collection. The light blue tones and cream color will peacefully wrap you in the arms of the season. Snow covered pine and ivory poinsettias line the manger on this joyous night. The royal blue will direct you to the Christmas Star in all its shimmering glory accompanied by a Glamour Gold accent. PANTONE 659 C PANTONE 661 C PANTONE 643 C PANTONE 9225 C 15 PANTONE Gold C Nativity N1 N2 N3 N4 N5 N6 N7 N8 N10 N9
The warm calm spell of autumn is reminiscent of that lingering feeling of summer with the yellow from the solidago and oranges from the sunflowers in this collection. The earthy green is a reminder that there is still some time to enjoy the fruits of the earth before she hibernates for the winter. Hints of purple dance through the foliage in this collection to offer just the right amount of royalty to any décor.
• SUNFLOWER • MILLET • SOLIDAGO Floral Elements • GALVANIZED METAL • DRIED LEAVES • GNOMES 16 NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM
PANTONE 144 C PANTONE 229 C PANTONE 122 C PANTONE 618 C 17 PANTONE 7583 C Royal Sunset RS8 RS2 RS3 RS5 RS6 RS7 RS1 RS9 RS10 RS4
PAGES 12-13
SKU# PRODUCT NAME
CI1 53069 Snowflake Tripod Pot Covers, S/2
CI2 53077 Silver/Natural Wood Lanterns, S/2
CI3 52846 Large LED Acrylic Tree
CI4 52965 Ice Ball Ornament
CI5 52944 Pewter Glitter Swirl Ornament CI6 52812 LED Blue Christmas Tree
CI7 41434 Frost Burgundy Berry Bush
CI8 53012 Clear Embossed Sleigh
CI9 52935 Light Blue Gnome Holding Star
CI10 52937 Light Blue Gnome Star Stocking
CI11 52939 Silver Snowman Ornament
Viva Las Christmas
VC1 52835 Christmas Hat Vase Pltr w Star, S/2
VC2 52867 Black Hat Snowman with Skis
VC3 52820 Gold Tree/Holly Nutcracker
VC4 52962 Red Gold White Dot Swirl Ornament
VC5 52945 Green w/Gold Glitter Ornament, 3 Asst.
VC6 53002 Holly Gnome Santa
VC7 52907 Santa Gnome Holding Candy Cane
VC8 53005 LED Lamp with Snowman & Tree
VC9 53009 LED Green Tree on Red Ornament
VC10 41361 Royal Blue Glitter Magnolia
VC11 52996 Red Footed Nutcracker Planter SKU#
GN1
GN2 52833 Poinsettia Wall Plaque
GN3 52821 Snow Holly Tree w/Cardinal, S/2
GN4 52942 Assorted Cardinal Holly Ornament
GN5 53076 Red/Natural Wood Lanterns, S/2
GN6 52967 Red/Gold LED Christmas Tree
GN7 52823 Tree/Cardinal
PP1 53070 Merry Christmas Gnome, S/2 PP2 53082 Bedtime Red Hat Gnome PP3 52977 Christmas Cone Tree, S/2 PP4 52958 Flocked Mushroom Ornament
PP5 52818 Santa with Deer Staff PP6 52819 Skiing Gnome Santa PP7 52827 Santa Gnome Vase PP8 41287 Red Berry Pine Spray PP9 52824 Reindeer with Striped Scarf PP10 52836 Merry Christmas Antler Pot Cover, S/3 SKU#
Nativity
PAGES 14-15
SKU# PRODUCT NAME
N1 52979 Off White Holy Family Nativity
N2 52825 White Joy Nativity
N3 53042 Basket Weave Nativity
N4 52949 3 Asst. Champagne Glitter Ornament
N5 52864 Set of 3 Fur Ribbon Box
N6 41370 Ivory Glitter Edge Poinsettia
N7 52920 Nativity with 3 Kings
N8 53006 Angels Wings Nativity
N9 52928 LED Nativity Water Globe
N10 53004 LED Creche Nativity
Royal Sunset
PAGES 16-17
SKU# PRODUCT NAME
RS1 77875 Decorative Sunflower Gnome Pitcher
RS2 41473 Mixed Color Foliage Wreath
RS3 77883 Fall Leaf/Gourd Decal Boxes, S/3
RS4 77822 Buffalo Plaid Fall Wall Hanging
RS5 77878 4 Assorted Autumn Butterfly
RS6 77879 Fiddlehead Fern Hat Gnome
RS7 77866 Large Green Sunflower Owl
RS8 77865 Give Thanks Sign
RS9 77864 White Wash Sunflower Bird
RS10 77840 6.5” Sunflower Pot Cover, 2 Asst.
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SKU# PRODUCT NAME
PRODUCT
NAME CJ1 53000 White Deer Planter CJ2 52857 Moose Footed Planter CJ3 52815 LED Deer Table Scene CJ4 52807 Wood Bead Garland CJ5 52948 3 Asst. Silver w/Leaf Ornament CJ6 52972 Satin Green Electroplated Cache CJ7 52923 Snowy Owl CJ8 41344 Ivory Glitter Wispy Spray CJ9 53008 LED Gold Star Tree CJ10 52880 Crescent Candleholder
SKU# PRODUCT NAME
PRODUCT
NAME
53080 8.5” White & Red Cardinal Pot Cover
Hat Snowman
GN8 52842 LED Poinsettia Ball with Cardinal GN9 41302 Mixed Pine Cone Pick GN10 52822 Red/White Cable Knit Sleigh
Comfort & Joy
PAGES 4-5 Pinecone Peak PAGES 8-9
PAGES 10-11 Crushed Ice
19
NAPCO 2023 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM
Index Gilded Nest
PAGES 6-7
Education
Explore new ways to learn with Floriology! Whether online, or in-person, our AIFDcertified instructors are ready to inspire designers, new and experienced.
Merchandising
Discover our latest collections with more than 5,000 products. To take advantage of product specials and freight incentives, contact our team of product specialists at 800-356-2726.
Corporate Showrooms
Our collections are a direct result of consumer response and suggestion. Our in-house expert design team aims to create products based on the feedback we receive, to provide our customers with merchandising inspiration. We invite you to plan your next shopping trip to a Napco showroom today!
NAPCO 7800 Bayberry Road Jacksonville, Florida 32256 904.737.8500
ATLANTA GIFT MART 240 Peachtree Street N.W. Atlanta, Georgia 30303 Showroom #17 C10 Building 1 404.749.4665
