2024 Holiday Trend Report

Page 1

Holiday TREND REPORT 2024


Welcome WELCOME TO THE NAPCO 2024 HOLIDAY TREND REPORT, YOUR SOURCE FOR NEW SEASONAL IDEAS AND INSPIRATION, DESIGNED TO HELP GROW YOUR PROFITS! Consumer tastes, wants and needs are constantly changing. Napco is committed to keeping you a step ahead of the ever-evolving marketplace, providing a comprehensive look at the kinds of products consumers are looking for. Through our extensive research, our product development team has identified the latest trends in the market, certain to drive purchasing decisions, and ultimately putting you at the forefront of today’s consumer desires and generating exciting possibilities to increase your sales! On the following pages, you’ll explore the hottest floral varieties and colors for the holiday 2024 trends, along with the most in-demand styles, materials, textures and shapes. Plus, take advantage of our design inspirations as our suggestion on how to create more visually appealing merchandising displays! For over 80 years, Napco has been the source Florists, Garden Centers, Growers and Gift shops have depended on for innovation. We’re continually conceptualizing, developing and introducing a wide range of new products through our own design experts and by working closely with suppliers around the world. We offer more than 4,000 products, backed by personalized service and a commitment to your total satisfaction. For more information and to see our entire product offering, shop online at napcoimports.com, visit one of our showrooms in either Jacksonville, FL or Atlanta, GA, or call our customer service department at 800-356-2726.

Table of Contents TINSEL TOWN

pages 4-5

NATURE’S NOEL

pages 6-7

CRANBERRY ICE

pages 8-9

FROSTED BIRCH

pages 10-11

DEERWOOD LODGE

HOLY NIGHT

pages 14-15

AUTUMN SPICE

INDEX

pages 12-13

pages 16-17

pages 18-19

3

2

3

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Tinsel Town

TT5

Welcome to Tinsel Town, a festive wonderland, blending red, green, and gold with playful pops of blue. Classic elements like Santa, snowmen, and nutcrackers adorn this traditional theme, casting a whimsical spell. The shimmering tinsel captures the spirit of the season, while the vibrant colors infuse warmth and cheer. It’s a timeless celebration, igniting joy and enchantment for all.

PANTONE 199 C

PANTONE 7621 C

PANTONE 349C

PANTONE 7741 C

TT6

PANTONE Gold Coast

Floral

Elements

• POINSETTIA’S

• CANDY CANES STRIPES • WHIMSICAL ICONS

• PEPPERMINT CARNATIONS

• SPARKLE FINISHES

• KERMIT POMS • WHITE LISIANTHUS

• SANTA ICONS

TT3

• PRIVET BERRIES

• PRESENTS

TT1

TT2

TT4 TT7

TT8

TT9

5

4

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Nature’s Noel

NN4

A natural, muted Christmas aesthetic with moss, olive, pomegranate, and wine tones. Embrace warm comfort, cozy elegance, and a light dusting of snow. Cardinals and homespun touches add a classic holiday atmosphere with natural elements, warm textiles, and festive scents, evoking timeless charm and joy.

NN5

NN6

PANTONE 200 C

PANTONE 202 C

PANTONE 378 C

PANTONE Glamour Gold

PANTONE 5767 C

Floral

Elements

• POINSETTIA’S

• PLAIDS

• MAGNOLIA LEAVES

• SNOWY ACCENTS

• CEDAR

• CARDINALS

• ILEX BERRIES

• NATURAL WOOD

• ROSES

• DEER

NN2

NN1

NN3

NN8 NN7

NN9

7

6

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Cranberry Ice

CI5

Embrace the wintry allure with pewter, crimson, black, and snowy white palette, featuring penguins, polar bears, acrylic ice, and snowflakes amidst a backdrop of cold and frigid beauty. This enchanting setting captures the essence of the season, where cranberries add a touch of warmth to the icy landscape.

PANTONE 485 C

PANTONE 200 C

PANTONE 000 C

PANTONE 877 C

CI6

CI7

PANTONE Black C

Floral

Elements

• WHITE ROSE

• CLEAR ACRYLIC

• FLOCKED GREENS

• WHITE GLITTER

• RED BERRIES

• PENGUINS • POLAR BEARS

• PEPPERMINT CARNATIONS

• RED ACCENTS

• WHITE HYDRANGEA

• SNOWFLAKE ICONS

CI4

CI1

CI2

CI3 CI8

CI9 CI10

CI11

9

8

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FB4

Frosted Birch

The beauty of a birch forest in a winter landscape, adorned with snow, copper accents, twigs, and nests. Neutral tones harmonize with champagne gold accents add a touch of elegance, creating a calm and captivating ambiance that captures the serene and enchanting essence of the season.

FB5

FB6

PANTONE 468 C

PANTONE 4249 C

PANTONE 000 C

PANTONE 9202 C

PANTONE 2331 C

Floral

Elements

• EUCALYPTUS

• BIRCH

• SNOW BERRY

• PLUSH TEXTILES (WHITE FUR, CREAM KNIT)

• GOLD PINECONES

• WHITE GLAZED CONTAINERS

• WHITE ROSES

FB3

• NATURAL STONEWARE

• SNOWFLAKE POM

• BLONDE WOOD

FB1

FB2

FB7

FB8

FB10 FB9

11

10

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Deerwood Lodge

DL4

Step into Deerwood Lodge, where you can escape the cold and embrace the warmth of a crackling fire. The lodge features dark wood tones paired with stone, adorned with deer icons, pinecones, and mushrooms. Natural elements create a rustic holiday ambiance, evoking a cozy atmosphere that welcomes you to unwind and enjoy the spirit of the season.

DL5

DL6

PANTONE Black C

PANTONE 9225 C

PANTONE 479 C

PANTONE 5635 C

PANTONE 161 C

Floral

Elements

• PINE

• DARK STAINED WOOD

• FIR

• BLACK IRON

• PINECONES

• GREY STONE

• GREEN HYPERICUM

• GALVANIZED METAL

• MAGNOLIA LEAVES

• DEER ICONS

DL1

DL2

DL3

DL7

DL8

DL9

DL10 13

12

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Holy Night

HN4

In the hushed serenity of Holy Night, midnight blue, apricot, and glitzy gold hues intertwine with rustic rope and wood, humbly adorning the stable. Amidst the lowly surroundings, a baby king’s presence evokes awe and reverence, encapsulating the wonder of the season in a harmonious blend of simplicity and grandeur.

HN5

PANTONE 486 C

PANTONE 5265 C

PANTONE 871 C

PANTONE 7416 C

HN6

PANTONE 654 C

Floral

Elements

• BLUE HYDRANGEA

• STATUARY & CHIMES

• PRIVET BERRY

• KEEPSAKE LANTERNS

• CORAL GARDEN ROSE

• STEPPING STONES

• XMAS GREENS • PEACH HYPERICUM

HN1

HN2

HN3 HN7

HN8

HN9

15

14

NAPCO 2024 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM


Autumn Spice

Autumn Spice evokes a cozy atmosphere with its warm fire colors, including vibrant reds, oranges, and yellows. Accented by rich dark blue and gleaming gold, this palette captures the essence of the season. The presence of pumpkins, pomegranates, and mushrooms adds to the bounty and harvest feel, making it a delightful celebration of autumn’s abundance.

AS4

AS5

AS6

PANTONE 7564 C

PANTONE 135 C

PANTONE 159 C

PANTONE 484 C

PANTONE 7583 C

Floral

Elements

• SUNFLOWER

• GALVANIZED METAL

• MILLET

• DRIED LEAVES

• SOLIDAGO

• GNOMES

AS3 AS2

AS1

AS7

AS8

AS9

17

16

NAPCO 2024 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM


Index

PAGES 12-13

Cranberry Ice

Tinsel Town PRODUCT NAME

SKU#

PRODUCT NAME

53400

Hanging Snowflake on Snowflake Planter

PRODUCT NAME

AS1

77908

Thanksgiving Square Box, Set of 3

AS2

77877

Plaid Hat Gnome

Tear Drop Form on Base

AS3

77904

Fall Plush Gnome Figure

LED Owl Lantern

AS4

77894

Short Mushroom

PRODUCT NAME

DL1

53392

Embossed Holly Sleigh

DL2

53178

LED Bird with Wreath

DL3

53311

DL4

53155

DL5

53156

LED Deer/Tree Antler Globe

AS5

77893

Tall Mushroom

DL6

41636

White Berry Eucalyptus Bell Spray

AS6

84165

Pomegranate/Berry Leaf Spray

DL7

53207

LED Candle Tree Scene

AS7

777899

Mushroom Planter

DL8

53304

Horned Owl Face Planter

AS8

77900

Wheat Planter

DL9

53393

Square Pinecone Planter

AS9

77902

Mushroom Top Planter

DL10

53151

LED 3-Candles in Pine Cones

Holy Night

CI1

TT2 53373

Rectangle Stars/Snow Scene Box, Set of 3

CI2

52965

Ice Ball Ornament

HN1

53215

Guardian Angel with Holy Family

TT3

53190

Red Hat Heart Snowman

CI3

53154

LED Star Tree on Base

HN2

53282

LED Woodcut Rustic Nativity

TT4

53189

Red Hat Snowflake Snowman

CI4

52964

Ice Crystals Ornament

HN3

53220

Wood Carve Holy Family

CI5

53119

Red Satin/Glitter Ornament, 3 Assorted

HN4 53116

Navy/Gold Leaves Ornament, 3 Assorted

53384

TT5 53118

Red with Snowy Trees Ornament, 3 Assorted

TT6 53204

Red, Green and White Snowflake Planters, Set of 3

TT7

Red/Green Sequin Package

53136

CI6

53181

Large LED Standing Penguin

CI7

53180

Small LED Standing Penguin

CI8

53296

LED Ornament Water Globe

CI9

53226

White Plush Gnome

TT8

41584

Red/Green Swirl Sequin Pick

CI10

53302

Large Polar Bear Face Planter

TT9

53355

LED JOY with Santa Figure

CI11

53258

Penguin Planter

Nature’s Noel PRODUCT NAME

NN1

53306

Large Santa Gnome Face Planter

NN2

53168

1-Cardinal Cone/Wreath Candleholder

NN3

53211

Cardinals on Branch with 3 Votives

NN4

53321

Tall Christmas Plaque

NN5

53308

Santa Pillar Holder

NN6

41217

Red and Burgundy Berry Cluster

NN7

53285

LED House/Car Pine Trees

NN8

53213

Baby Deer with Crossed Legs

NN9

53421

Poinsettia Wrap Planter

SKU#

PRODUCT NAME

HN5

41606

Dark Navy Eucalyptus Spray

HN6

41597

Orange Glitter Magnola Stem

HN7

53281

Woodcut Swirl Nativity

HN8

53201

Nativity Star Scene

HN9

53428

Santa with Baby Jesus in Angel Wings

PAGES 10-11

PAGES 6-7

SKU#

Frosted Birch

PAGES 14-15

Santa Hat with Planter

TT1

PAGES 16-17

SKU#

SKU#

PAGES 8-9

PAGES 4-5

SKU#

Autumn Spice

Deerwood Lodge

SKU#

PRODUCT NAME

FB1

53367

6.5” Pine/Cone Pot Cover

FB2

53288

LED Deer/Pine Trees Display

FB3

53403

Sweater Reindeer with Glasses Planter

FB4

53235

Gnome with Droopy Hat

FB5

53273

Holly Scarf Skiing Owl

FB6

53277

LED Santa with Wreath and Candle

FB7

53294

LED Antique Snowman Water Globe

FB8

53305

2-Pine Tree Round White Planter

FB9

53300

Pine Forest White Planter

FB10

53188

LED Tree on Carved Wood

18

19

NAPCO 2024 HOLIDAY TREND REPORT • SHOP THESE PRODUCTS AND MORE AT WWW.NAPCOIMPORTS.COM


Education

Explore new ways to learn with Floriology! Whether online, or in-person, our AIFDcertified instructors are ready to inspire designers, new and experienced.

Merchandising Discover our latest collections with more than 5,000 products. To take advantage of product specials and freight incentives, contact our team of product specialists at 800-356-2726.

Corporate Showrooms

Our collections are a direct result of consumer response and suggestion. Our in-house expert design team aims to create products based on the feedback we receive, to provide our customers with merchandising inspiration. We invite you to plan your next shopping trip to a Napco showroom today!

NAPCO

7800 Bayberry Road Jacksonville, Florida 32256 904.737.8500

ATLANTA GIFT MART

240 Peachtree Street N.W. Atlanta, Georgia 30303 Showroom #17 C10 Building 1 404.749.4665


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