First Team Pre Listing Book

Page 1

M A R K E T I N G C A L I F O R N I A ' S R E A L E S TAT E AT T H E H I G H E S T L E V E L


MARKETING

C A L I F O R N I A ' S R E A L E S TAT E AT T H E H I G H E S T L E V E L


Y O U H AV E Q U E S T I O N S .

WE HAVE ANSWERS. · Who are we?

· How are we different?

· How long will it take to sell?

· How do we protect you?

· How do we market your home?

· What do we charge?

· How much is your home worth?

W E H E AR YOU Since inception in 1976, hundreds of thousands of families have trusted First Team® with the sale or purchase of their home. W E U N D ERSTAND YOU We understand how to position and maximize exposure with a tailored marketing strategy. W E GET RESULTS You want your home sold quickly and for an optimum price.

SOLUTION-BASED MARKETING THAT DELIVERS VALUE IN A MEASURABLE & QUANTIFIABLE WAY THAT ACHIEVES RESULTS



LETTER FROM

THE PRESIDENT Today’s challenging real estate climate demands a tailored marketing strategy that keeps pace with fastmoving technological innovations and a new age of home buyer behavior. To navigate these complex waters, you need a company that can successfully market your home to the highest level and deliver motivated buyers to your door, while maintaining a commitment to the personalized service and respect that you deserve. As California’s top ranked independent real estate firm, First Team® understands what drives the sophisticated, local real estate market. Armed with knowledge developed since our founding in 1976, we have pioneered a repertoire of proprietary, innovative tools and strategies that give our company, agents, and the clients we serve a clear edge over the competition time and time again. In the pages that follow, you will discover the innovative and effective ways First Team agents maximize your home’s value, enhance its marketability, and deliver unsurpassed results with true accountability. From The New Rules of Real Estate ®, to our blueprint for success in today’s tougher market, to our advanced Buyer Pipeline SM system, to vast exposure of your property in targeted media, your First Team professional accepts the responsibility of providing strategic options that will meet and exceed your real estate goals. We look forward to putting our proven expertise, experience, and the power of our team to work for you. Sincerely,

Cameron Merage President and CEO First Team Family of Companies


TOP BROKER REPORT by TRENDGRAPHIX, Published January 2015

THE

All Property Types - 1/1/2014 - 12/31/2014

COMPANY

Ranked on total sales in units 8,000 7,000

6,000

5,000

4,000

3,000

2,000

1,000

0 Berkshire Hathaway

Realty One Group

Tarbell Real Estate

Prudential/ Cosner

Realty Executives

Evergreen Realty

Sotheby’s International

Coldwell Banker Residential

RE/MAX Masters


#1 INDEPENDENT R E A L E S TAT E C O M PA N Y #1 IN SOUTHE RN CAL I FORN I A 1 5 YE ARS I N A ROW *

#11 IN THE NATI ON – $5.8 B ILLION IN P ROP E RTI E S SOL D **

National top 11 ranking with local area focus. Large enough to have the resources – small enough to care.

*Reports are published January 2015 based on data available from 01/01/2014–12/31/2014 in Orange County, CA, Los Angeles County, CA, Riverside County, CA, San Bernardino County, CA for aggregated brokers only. © Trendgraphix, Inc. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent. © First Team® Real Estate. All rights reserved. This is not intended to solicit a listed property. If your property is currently listed for sale with a broker, please disregard. **Real Estate Executive Magazine, Top 200 Real Estate Brokers in America 2014.


5X

THANK YOU FOR VOTING US BEST OF OC

5X IN A ROW! #1 IN O RANGE COUNTY HOM E SAL E S*

W E S ELL TWICE AS MANY HOM E S I N ORANG E COUNTY. * DELIVERING RESULTS…NOT E XCUSE S.

With 5,381 successfully closed annual transactions, we sell over 2x more homes and represent over 2x more buyers than any other real estate brokerage in Orange County.*

6,000

5,000

4,000

3,000

2,000

1,000

0 Realty One Group

Berkshire Hathaway

Surterre Properties

Evergreen Realty

Prudential/ Cosner

Star Real Estate

*Reports are published January 2015 based on data available from 01/01/2014–12/31/2014 in Orange County, CA. © Trendgraphix, Inc.

Keller Williams

Regency

Tarbell Real Estate


THE

COMPANY

TOP B ROKE R RE P ORT S by TRENDGRAPHIX Ranked on total sales in units

#1 IN O RANGE COUNTY LUX URY H O ME S ALES ($1 MILLION+)**

RANK

#1

BROKER NAME

FIRST TEAM® REAL ESTATE

TOTAL SALES (UNITS)

LISTING SALES (UNITS)

BUYER SALES (UNITS)

732

394

338

2

Surterre Properties

709

389

320

3

Hôm Sotheby’s

582

332

250

4

Realty ONE Group

333

130

203

5

Coldwell Banker Residential Brokerage

311

181

130

Luxury Properties (Properties Sold over $1 Million) **All reports are published November 2015 based on data available from 11/01/2014–10/31/2015 for Orange County, CA. © Trendgraphix, Inc. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent. © First Team® Real Estate. All rights reserved. This is not intended to solicit a listed property. If your property is currently listed for sale with a broker, please disregard.


A N I N D E P E N D E N T C O M PA N Y W I T H A

LOCAL AREA FOCUS A LO CAL IND EPEND ENT RE AL E STATE C O M PANY V S. NATIONAL F RAN CHI SE

First Team has been independently owned and operated since 1976. When you work with First Team, you enlist an army of 2,000 agents and associates* equipped with the latest tools and technologies working on your behalf.

*Client Care Center Hours: M-Th 8:00am – 7:00pm (PST), Fri-Sun 8:00am – 6:00pm (PST)


THE

COMPANY


ONLINE

MARKETING


T H O U S A N D S O F M O N T H LY B U Y E R I N Q U I R I E S

FIRSTTEAM.COM

Firstteam.com provides potential buyers with exclusive features that rapidly generate interest to get your property sold. Producing thousands of monthly buyer inquiries*, our website gives buyers what they are looking for with features such as school information, driving directions, community demographics, Market TrendsSM, and comparable homes for sale.* *Client Care Center Hours: M-Th 8:00am – 7:00pm (PST), Fri-Sun 8:00am – 6:00pm (PST) Internal Omniture Web Tracking Software Reporting.


M U LT I P L E L I S T I N G

SERVICE


ONLINE

MARKETING ENH A NCED MLS LISTING SELL S YOUR H O M E FASTER AND FOR AN O P TI M AL P RI CE

Representing your property in the MLS (Multiple Listing Service) is the foundation of your home’s exposure on all subsequent media. First Team enhances your MLS listing with skilled copywriting, up to 35 professional photos and a comprehensive description of your home to help it sell quickly and for an optimal price.


ONLINE

MARKETING


ENHANCED ONLINE

POSITIONING

OUR I N V E STM E NT E NHAN CE S YOUR HOM E ’ S POSI TI ON TO STAN D OUT ON THE L E AD I NG RE AL E STATE W E B SI TE S & SE ARCH E NG I NES

Prime online positioning ensures that our listings receive maximum exposure to increase buyer awareness. · We upgrade to deliver more buyers · Priority positioning on top consumer real estate sites · Broker name and phone # included on every listing · Agent contacted with email lead capture form · Link back to agent’s company website Over 900,000 annual website visits driven from organic search rankings, pay-per-click campaigns, and other traffic sources.*

*Internal Omniture Web Tracking Software Reporting. YouTube™ is a registered trademark of Google, Inc. Other company and product names may be trademarks or trade names of their respective owners. First Team® is not affiliated with Google, Inc., Yahoo, or MSN Bing. Company and product names are trademarks of their respective owners.


S Y N D I C AT I O N O F

YOUR LISTINGS LIS TING SYND ICATION IS AN E XP E N SI V E PR O PO SITION – WE THINK Y OU’ RE W ORTH I T

100 million potential buyers are waiting to view your home. We’ll put your home in front of over 100 million online home buyers through our 200 listing syndication partners throughout the world.*

NAT IO NAL & LOCAL NEWSPAP E R W E B SI TE S FEATURING FIRST TEAM LISTI NG S · OCRegister.com · LATimes.com · DailyNews.com (Los Angeles) · PressTelegram.com (Long Beach) · DailyPilot.com (Newport Beach) · DesertSun.com (Palm Springs)

*Estimates based on ebizmba.com monthly traffic report for our Top 20 website partners. YouTube™ is a registered trademark of Google, Inc. First Team® Real Estate is not affiliated with YouTube™ or Google, Inc. Other company and product names may be trademarks or trade names of their respective owners.


Top Real Estate Websites Featuring First Team Listings

ONLINE

MARKETING


ONLINE

MARKETING


WE ARE CONNECTED

SOCIALLY

Instagram Pinterest Facebook

2 BILL ION PEOPLE ACTIV E LY USE SO C IAL MED IA EACH MON TH*

First Team expands your home’s marketing reach by placing it on the top 7 social media networks. We ensure online video exposure for our clients by featuring every First Team listing on the First Team YouTube channel: YouTube.com/FirstTeamHomeTours

*User data as of January 2015, as reported by Facebook, Tencent, VKontakte, Google, Sina, Twitter, Skype, Yahoo!, Viber, Baidu, Line and Snapchat. YouTube™ is a registered trademark of Google, Inc. First Team® Real Estate is not affiliated with YouTube™ or Google, Inc. Other company and product names may be trademarks or trade names of their respective owners.



HOW WE MARKET WITH

PRINT MEDIA

PRO FE SSI ON AL P HOTOG RAP HY & D E SI G N S E T S YOUR P ROP E RTY APART FROM THE COM P E T I T I O N

First Team agents have access to exclusive marketing tools and programs necessary to create professional property brochures and mailings. Unique branding, professional photography, design and copywriting will set your property’s marketing collateral apart from the competition.

PRINT

MARKETING


National

PRINT

MARKETING


NEWS

MARKETING WITH PRINT

ADVERTISING

WE I N V E ST I N M ULTI - M I L L I ON D OL L AR AD CAM PAI G N S THAT D RI V E B UYE RS ONL I N E

Regional

Local

First Team’s print advertising efforts expose your home’s listing to the maximum number of potential buyers. Over 30 daily, weekly and monthly publications drive buyers online for detailed property information, leading to increased ability for buyer capture.

Other company and product names may be trademarks or trade names of their respective owners.


GUARANTEED

MEDIA EXPOSURE

665 WEST MA PRINT MEDIA SCHEDULED ty Register page Orange Coun ent on First Team Estates Featured placem 16 April 3, 20 April 10, 2016 April 17, 2016 ck Cover OC Estates Ba am Estates page OC Register, ent on First Te Featured placem April 16, 2016 April 23, 2016 April 30, 2016

FOLIO LUXURY PORT urnal Wall Street Jo Winter 2016

ELIMIN ATE THE COMPETITI ON A ND SET YOURSELF APART

ADVERTISING

s Unique Home ry Winter 2016 January/Februa Design + ors Luxe Interi 16 April/May 20 ITIES**

PORT MAGAZINE OP

LOCAL ADVE

Catch the eye of a potential buyer with a professionally written feature story about your property and know when your property’s advertising will appear online and off.

**

US

UN

Digest Architectural ine Coast Magaz istry The duPont Reg ent Magazine Ag Executive Magazine Harbor Light Magazine Newport Beach ine Niche Magaz OC Metro

Each First Team listing can be promoted with a customized media plan which offers an areaspecific advertising schedule, social media marketing, magazine opportunities, print media schedule and public relations.

IN

ine Ocean Magaz Ma Orange Coast ine gaz Prime Ma ine Riviera Magaz Robb Report Vivid Magazine

RTISING**

Desert Sun Independent Newport Beach Independent ach Huntington Be ependent Ind ach Laguna Be t Edition LA Times Eas ertisement e County adv ang Or North ily Pilot isement LA Times / Da County advert South Orange ments Zoned Supple unty OC Register Co in Orange Select any city advertisement for hyper-local Times San Clemente News Seal Beach Sun


STREET | OLD

agazine

TOWN TUST

IN

TIONS PUBLIC RELA ty Register Orange Coun Press Release April 2, 2016 April 9, 2016 April 23, 2016 May 7, 2016 May 14, 2016 RTISING ONLINE ADVE channel ube Video am YouTube Custom YouT ent on First Te cem pla nt Promine mes , Featured Ho s Page FirstTeam.com atured Home First Team Fe Placement on 16 20 , 20 April

cial Media Marketing First Team So Social Media wn” feature on r, and terest, Twitte “Talk of the To Pin , le+ og Go ook, Profiles Faceb Instagram April 19, 2016

line ty Register, On Orange Coun atured Home” reel on “Fe Placement in te sta alE Re m/ OCRegister.co quality.) April 19, 2016 perty and photo (Placement is

pro determined by

SURE ONLINE EXPO DING: SITES INCLU UP TO 2,000 m FirstTeam.co state.com ChristiesRealE com LuxuryPortfolio. om E.c gR Leadin Juwai.com m OCRegister.co LATimes.com Realtor.com Redfin.com Zillow.com Trulia.com RealtyTrac.com Homes.com HotPads.com

PRINT

MARKETING



CHRISTIE’S I N T E R N AT I O N A L R E A L E S TAT E TH E BRAND THAT D EFINES LU X URY REAL ESTATE

Hand-selected by Christie’s International Real Estate as their exclusive Orange County representative.

LUXURY

MARKETING


#1 IN GLOBAL LUXURY MARKETING

C H R ISTIE’S INTERNATIONA L RE AL E STATE

We blend Christie’s auction house’s global perspective on art and lifestyle with the local expertise of First Team Real Estate to bring exceptional service and knowledge to discerning buyers and sellers of luxury real estate. · Over 1,000 offices in 46 countries · Over 30,000 agents

LUXURY

MARKETING Based on Christie’s International Real Estate, 2014 data. View the report at www.christiesrealestate.com/luxury-defined


LUXURY

MARKETING Argentina

Mexico

Australia

Monaco

Austria

Morocco

Bahamas

Netherlands

Barbados

New Zealand

Bermuda

Norway

Brazil

Panama

Canada

Portugal

Cayman Islands

Puerto Rico

Colombia

Saint Martin

Costa Rica

Scotland

Dominican Republic

Singapore

England

South Africa

Fiji

Spain

France

St. BarthĂŠlemy

Germany

Sweden

Greece

Switzerland

Hong Kong

Turks & Caicos Islands

Ireland

United States

Italy

Virgin Islands

Maldives

Uruguay



WORLDWIDE EXPOSURE INCREASES DEMAND FOR YOUR PROPERTY C H RIST IESREALESTATE.COM

· Over 2.2 Million visitors worldwide and over 15 million page views every year. 54% of traffic is from non-U.S. countries · Over 40 million website visitors and over 450 million page views across all affiliate network websites · Consistently ranking among the top results on major search engines · Access to an affluent audience is further enhanced by prominent real estate promotions on www.Christies.com

LUXURY

MARKETING

Based on Christie’s International Real Estate, 2014 data. View the report at www.christiesrealestate.com/luxury-defined


LARGEST

WORLDWIDE NETWORK MO RE U.S. HOME SALES VOL UM E THAN ANY NATIONAL REAL ESTATE B RAN D OR FRANCHI SE

LUXURY

MARKETING Actual member statistics for LeadingRE and estimates for other networks using average sales units per agent and average sales price for firms in each respective network from published sources for 2013 production.


Over One Million Transactions Valued at $314 Billion in Annual Home Sales Volume shown in billions of dollars

300

250

200

150

100

50

0 Coldwell Banker ÂŽ

RE/MAX

Keller Williams

Century 21

Prudential

Berkshire Hathaway

Real Living

Sotheby’s International

ERA

Realty Executives

Better Homes & Gardens


LUXURY

MARKETING GL OB A L R EA C H ( EX C LU D IN G U NITED STATES) * China: 163,086 United Kingdom: 64,261 France: 35,478 Canada: 26,252 Germany: 19,555 Australia: 13,577 Netherlands: 8,611 Mexico: 5,823 Spain: 5,788 Sweden: 5,088 Brazil: 5,081 Italy: 4,680 Switzerland: 4,435 Russian Federation: 4,395 India: 4,275 Japan: 3,861 Ireland: 3,852 Philippines: 3,455 New Zealand: 3,183 Vietnam: 2,890 Ukraine: 2,708


LUXURY PORTFOLIO I N T E R N AT I O N A LTM

#1 IN GLOBAL L UXURY M ARKE TI NG

1,244,701 annual web visits by foreign buyers from 195 countries to First Team listings on LuxuryPortfolio.com*

*Luxury Portfolio, LuxeAnalyticsâ„¢ Data based on January 1, 2014 to December 31, 2014. Not all countries representing total international visitors to First Team Estates listings appear on graph shown.


STRATEGIC MARKETING TA R GETED , INTEGRATED , A ND M E ASURE D LU X URY MARKETING

We invest in customized, targeted marketing that delivers buyers to your door from around the world.

LUXURY

MARKETING

Other company and product names may be trademarks or trade names of their respective owners.



V I SI T S B Y C O U N T RY - TO P 10 C O UNTR IE S* (EXCLU D I N G U N I T E D STATE S)

VIS IT S BY U .S . S TAT E - T OP 10 S TAT ES *  California

193,134

 China

163,086

 New Jersey

47,719

 United Kingdom

64,261

 Texas

42,722

 France

35,478

 New York

23,663

 Canada

26,252

 Washington

22,616

 Germany

19,555

 Georgia

20,063

 Australia

13,577

 Ohio

17,040

 Netherlands

8,611

 Virginia

16,145

 Mexico

5,823

 Florida

15,574

 Spain

5,788

 Pennsylvania

13,576

CUR R E N C Y ( E X C L U D I N G USD )

0

2,500

5,000

7,500

10,000

VISITS BY C URR E NC Y - T OP 10*

LANGUAGES (EXCLUDING ENGLISH)

VIS IT S B Y LA N GU A GE - TOP 9 *

 United States Dollars (USD)

1,206,492

 English

 Euro (EUR)

8,711

 Traditional Chinese

8,524

 New Zealand Dollars (NZD)

6,763

 Japanese

4,611

 British Pounds (GBP)

6,600

 Russian

4,385

 Swiss Francs (CHF)

4,162

 German

4,271

 Canadian Dollars (CAD)

3,898

 French

4,081

 Mexican Pesos (MXN)

3,637

 Italian

4,037

 Australian Dollars (AUD)

3,558

 Spanish

3,174

 Qatar Riyals (QAR)

170

 Portuguese

2,902

 Danish Kron (DKK)

158

0

2,500

5,000

7,500

10,000

631,448


PROVEN RESULTS THROUGH BUYER DEMOGRAPHICS TH E B RAND THAT D EFINES LU X URY REAL ESTATE

· 9 Languages · 38 Currencies · $40 Billion in Inventory · 15,183 Properties

LUXURY

MARKETING *Luxury Portfolio, LuxeAnalytics™ Data based on January 1, 2014 to December 31, 2014. Not all countries representing total international visitors to First Team Estates listings appear on graph shown.


TOOLS & SERVICES


PROVEN MEDIA EXPOSURE C LEAR COMMUNICATION AB OUT YOUR P ROP E RTY’ S M EDIA EXPOSURE AND ITS E FFE CTI V E NE SS

First Team agents communicate directly with clients about their property’s marketing exposure through our Seller Online Listing Detail (SOLD) report. In these weekly email round-ups, you will see: · Marketing activities for your property · How many potential buyers viewed your home on First Team websites · Incoming traffic from our network of syndication partners · Advertising history in all publications including, OCRegister.com, LATimes.com, and many more

Other company and product names may be trademarks or trade names of their respective owners.


TOOLS & SERVICES

QUALITY IMAGES ARE EVERYTHING


PROFESSIONAL

PHOTOGRAPHY LITTLE THINGS M AKE A B I G D I FFE RE NCE

First Team showcases your home in the best possible light with staging and interior design techniques used for model homes, and professional photography that captures your home’s personality. Each little enhancement makes a big difference in maximizing your home’s value.

1 2

Based on a Homegain national survey. Barb Schwartz, creator of Home Staging®.

586% return on investment and 83% less time on the market. 1 94% of staged homes sell in 29 days or less. 2


ACTIVE vs PENDING vs SOLD

TOOLS & SERVICES

Orange County, CA 1/1/2014 - 12/31/2014 All Property Types Price: $0 to No Max 12,000

Active Listings

Pending Listings

Sold Listings 10,000 8,000 6,000 4,000 2,000 0

01/2014

02/2014

03/2014

04/2014

05/2014

06/2014

07/2014

08/2014

09/2014

10/2014

11/2014

12/2014

2.4 Seller 0

1.0

Neutral 2.0

3.0

4.0

Buyer 5.0

6.0

7.0

8.0

9.0


STRATEGIC PRICING & POSITIONING

MARK ET KNOWLED GE PUTS YOU I N CHARG E

Market TrendsSM determines price trends over time in your neighborhood to strategically price and position your home and provides access to instant, accurate, up-to-date inventory and sales statistics. Get the facts to help you make informed decisions.

All reports presented are based on data supplied by the CARETS (CLAW, CRISNet MLS, DAMLS, CRMLS, i-Tech MLS, and/or VCRDS) or their MLSs. Neither the Associations nor their MLSs guarantee or are in anyway responsible for their accuracy. Data maintained by the Associations or their MLSs may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. Š Hallmark Escrow, Inc. / Coast Cities Escrow.


SUPERIOR

B U Y E R C U LT I V AT I O N & C A P T U R E

W E MAY ALREAD Y BE WORKI N G W IT H THE RIGHT BUYER FO R YOUR HOM E

First Team’s aggressive, integrated, print and online marketing system is the fastest way to deliver motivated buyers to your home. Through our proprietary Buyer Delivery SystemSM, you get more showings and opportunities to sell your home in less time. Our multi-million dollar property advertising campaigns generate thousands of interested home buyer inquiries every month*. These valuable inquiries, which include each buyer’s desired home type and price range, are stored in our proprietary Buyer PipelineSM database. Your agent draws from the database to quickly match your home to the right buyer.

*Client Care Center Hours: M-Th 8:00am – 7:00pm (PST), Fri-Sun 8:00am – 6:00pm (PST)


TOOLS & SERVICES


TOOLS & SERVICES

BU Y ER G ENE RATION

B UYE R CULTI VATI ON

B UYE R E NG AG E ME N T

Client searches for homes using any online or print source, including FirstTeam.com.

Client Care Specialist determines real estate need/ interest and buying timeline.

Agent stays with the client until the close of sale or returns the client to the Customer Care Center for follow up and cultivation.

Client chooses a method of contact to request information (email, toll-free call, online registration, etc).

Immediately connects the buyer to the listing agent 7 days per week, 10 hours per day.


EXCLUSIVE

CLIENT CARE CENTER

LIVE AGENTS ARE STAND ING B Y E V E RY D AY TO D E L I V E R BU Y ER S TO YOU AND ANSW E R YOUR QUE STI ON S

SUC C ESSFUL SALE O F YOUR HOME All steps in our Buyer Delivery SystemSM lead to a successful home sale. Dedicated and licensed personnel in our Client Care Center are standing by to deliver buyers to you. Superior buyer cultivation and capture guarantees inquiries on your home are handled properly.

*Client Care Center Hours: M-Th 8:00am – 7:00pm (PST), Fri-Sun 8:00am – 6:00pm (PST).


LARGEST NETWORK O F R E L O C AT I O N B U Y E R S

R ELO CATION B UYERS PAY TOP - D OL L AR IN T HE LEAST AMOUNT OF TI M E

We reach 500 top companies from nearly 50 countries. First Team handles more inbound relocation clients than any other Southern California broker.

Data based on published LeadingRE ‘vital statistics’.


TOOLS & SERVICES


TOOLS & SERVICES


E X P E R T N E G O T I AT I O N G E T S Y O U

HIGHER SALE PRICES W HE N I T COM E S TO N E G O T I AT I O N , I T PAYS TO HAV E AN E XP E RT

Expert negotiating skills are among the top determinants when selecting a real estate professional. At First TeamÂŽ, our agents are trained to utilize the latest and most successful negotiating practices to give you every possible advantage, including securing a higher sale price for your home.


TOOLS & SERVICES


A LW AY S I M P R O V I N G C O N S U M E R

KNOWLEDGE ED UCATING CONSUM E RS TO M AKE INFORMED RE AL E STATE D E CI SI ONS

First Team is taking a leading role in educating consumers on how the real estate market works. In these challenging times, our corporate campaigns give buyers and sellers a level of comfort by providing information they need to make informed real estate decisions.


CONVENIENT ONE-STOP

SHOPPING

FIR ST TEAM’S BUND LE OF SE RV I CE S PA SS E S ON SIGNIFICANT SAV I N G S TO YOU

Our preferred on-site lending services take the stress out of home financing by providing: · Professional lending services · Complimentary consultations · PriorityBuyer ® pre-approvals In addition, First Team offers its family of companies, including escrow and title, for a streamlined transaction that passes on significant cost savings to the seller.


THE

COMMERCIAL

COMPANY

BANKERS

FINANCIAL

P OW E R E D B Y H I G H T E C H L E N D I N G I N C .


THE

COMPANY


GIVING BACK TO LOCAL COMMUNITIES ENH ANCING THE LIV ES O F LOCAL CHILD REN AND FAM I L I E S

Central to First Team’s philosophy is a commitment to civic responsibility and philanthropic giving. Our First in Our Hearts FoundationŽ has contributed hundreds of thousands of dollars to academic, humanitarian and cultural causes, enhancing the lives of countless children and families in the communities we serve.

Other company and product names may be trademarks or trade names of their respective owners.


THE

“Not only did First Team find an atypical buyer in five weeks, but they also obtained the highest price ever for our tract…They proved who they are and their portfolio is a mirror of what they can do.” – Jim Moos “From the listing interview through our successful close of escrow, I felt First Team was the most professional, efficient and effective real estate company that I had ever used…Many, many thanks!” – Swanna Blaue

COMPANY

“We interviewed several companies and REALTORS ® trying to find the right one to represent us. No one came close to the professional approach offered by First Team. First Team was prepared to spend a substantial amount of time and effort marketing our property and, more importantly, they lived up to their commitment for the entire duration from listing to closing.” – Mario & Diane Antoci


OUR CLIENTS A R E TA L K I N G A B O U T U S WHAT THEY’RE SAYI N G …

“With the market in flux and more homes coming on the market, it was important to us to get our home sold so that we could move to Chicago. The end result is that our home has now closed escrow while others are still on the market with price reductions. We really appreciated First Team’s knowledge and systems. This was our first home sale experience and it was a good one!” – Raymond & Jennifer Chow

“With First Team’s skillful negotiation, the offer I was presented and subsequently accepted worked out to be a little more than what I had been asking for, and both parties were completely satisfied with the deal.” – Tom M.



MARKETING

C A L I F O R N I A ' S R E A L E S TAT E AT T H E H I G H E S T L E V E L


M A R K E T I N G C A L I F O R N I A ' S R E A L E S TAT E AT T H E H I G H E S T L E V E L


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