Care Range Brochure

Care To Be Different our electrifying new shampoo & conditioner range

*Except clean blonde shampoo

Now Sulfate And PARABEN Free*

lour Lock...Clean Blonde...Detox...Big Bold OOMFTM....

NEW IMPROVED SHAMPOOS & CONDITIONERS Reformulated to deliver multi-performing, clearly differentiated results for all salon clients.

Now sulfate and paraben free* yet with Excellent foam performance due to Crodasinic and cocamidopropyl Betaine which has a lower irritation factor than other co-surfactants. *

Except Clean Blonde violet Shampoo

Cool Mint Purify

Make-AMends

Smooth Shot

A Cooling pick-me-up

Protein Shake For Dry Damaged Hair

For noticeably smoother, shiny hair

WHO IS IT FOR?

All hair types

Dry or coarse hair which has been chemically treated, damaged by excessive styling or hair which just needs TLC!

Frizzy, unruly hair

WHAT DOES IT DO?

Promoting healthy hair & scalp. Awakens the follicles, stimulates the senses and makes the scalp tingle.

Ultra rich creamy formula which quenches the hair’s thirst leaving hair restored and healthy

Frizz defying formula that tames unruly, out of control hair leaving hair super smooth, shiny and glossy

INGREDIENTS

Menthol, grapefruit and birch tree extract

K2 Complex mimics proteins found in hair to target and repair damaged areas on the hair strand.

Marula, Argan and Grape Seed Oils for glowing shine and intense nourishment

Tridimensional Pro-Smoothing Complex with Ginger Extract and Abyssinian Oil

PRODUCTS

300ml & 1 Litre Shampoo & Conditioner Duo Pack

300ml & 1 Litre Shampoo & Conditioner Duo Pack

300ml & 1 Litre Shampoo & Conditioner Duo Pack

PERFECT PARTNERS

Hair Shaper Strong Hold Texturizing Crème

Hot Hed Whip Super Hold Styling Whip with maximum blow dry protection

Ends Miracle Smoothing treatment for silky soft ends

Colour Lock

Clean Blonde

Detox

Big Bold OOMFTM

Protects hair colour for up to 25 washes

Keep your cool

Wash away your sins

Extra volume for fine hair that craves body

Coloured Hair

Blonde hair which needs cleansing & refreshing

Hair with build-up caused Fine, limp hair by styling products, residues, oils and pollution in the hair

Colour Shield Technology locks in, maintains and enhances colour, leaving the hair lustrous and vibrant. Combats fade with specially formulated colour retention ingredients Sunflower-derived Heliogenol and Sweet Blue Lupin extract to help prevent hair colour fading.

Protects colour for up to 25 washes

Our most powerful Deeply cleanses without Neutralising Blonde Duo. stripping moisture from The perfect partnership the hair to neutralise and cleanse whilst removing unwanted yellow and brassy tones from blonde hair

Lusciously cares for hair whilst delivering amazing volume, shine and making hair feel thicker and healthy

Neutralising violet pigment and proteins.

With Hydrating Guarana

Grape Seed Oil and Vitamin C Uses Hydrolysed Silk as a protein complex to help condition hair as it cleanses

Enriched with our OOMFTM Volumising Complex with Bamboo Extract

300ml & 1Litre Shampoo & Conditioner Duo Pack

300ml & 1 Litre Shampoo & NEW Conditioner Duo Pack

300ml Shampoo 1 Litre Shampoo

300ml & 1 Litre Shampoo & Conditioner Duo Pack

Head Shine For a super dry blast of shine

Hot Hed Violet Whipped Moisture crème with maximum blow dry protection for Blonde hair

Dynamite Intense Treatment

Push-it-up Blow Dry Spray Lightweight spray for maximum volume

Cool Mint Purify A Cooling pick-me-up Need a pick me up? Awaken the follicles with a fresh burst of menthol for any hair type.

This shampoo not only cleanses your hair but also stimulates the senses and makes your scalp tingle. A unique blend of energizing ingredients such as menthol, grapefruit and birch tree promotes healthy hair & scalp.

Shampoo Leaves hair clean and feeling healthy Contains menthol to stimulate the scalp with cooling effect Birch Tree Extract known to help strengthen the hair roots and soothe the scalp Sulfate free

Conditioner Lightweight shine boosting formula that leaves hair in great condition for any style With Grapefruit Seed Oil and Birch Tree Extract to prevent oily hair & act as an antioxidant and to help nourish the hair 300ml & 1 Litre

....Cool Mint...Cool Mint...Cool Mint...Cool Mint....

Make-A-Mends Protein Shake For Dry Damaged Hair Your new BFF! Kiss and make up with your hair.

Targets and rescues dry and coarse hair which has been chemically treated, damaged by excessive styling and environmental forces, or for hair which just needs TLC! Ultra rich creamy formula which quenches your hair’s thirst leaving it restored and healthy.

Shampoo Contains K2 Complex with Keramimic 2 that mimics proteins found in hair to intelligently target damaged sites on the hair strand for repair Enriched with an Elixir of oils (Marula, Argan, Grape Seed) for glowing shine and to intensely nourish distressed tresses Sulfate free

Conditioner Delivers instant hydration and targets split ends Contains K2 Complex for intelligent damage repair, restoring the hair protein Enriched with an Elixir of oils (Marula, Argan, Grape Seed) for nourished, glossy hair 300ml & 1 Litre

nt....Make-A-Mends...Make-A-Mends...Make-A-Mends...Ma

Smooth Shot For noticeably smoother shiny hair Smooth things over with this smoothing saviour enriched with our Tridimensional Pro-Smoothing Complex with Ginger Extract.

Frizz defying formula tames unruly, out of control hair leaving hair glossy and super shiny.

Delivers concentrated softness, deep conditioning and lasting suppleness to intensely nourish dry, brittle hair while eliminating frizz and flyaways.

Shampoo With proteins to protect, restore & maintain bouncy hair Reduces inter-fibre friction in hair damaged

by UV, treatments and repeated styling Contains Abyssinian Oil to increase natural shine and lustre Sulfate free

Conditioner Reconditions and illuminates the hair for super soft & glossy locks Natural marine extract with high levels of amino acids, proteins and sugars to retain moisture, restore hair condition & vitality Botanical Ginger Extract to help prevent frizz Abyssinian Oil to increase natural shine and lustre of hair 300ml & 1 Litre

....Smooth Shot....Smooth Shot....Smooth Shot....S...

Colour Lock Protects hair colour for up to 25 washes Our most advanced Colour Shield Technology that locks in, maintains and enhances colour, leaving the hair lustrous and smooth. Defends vibrant colour and combats fade with specially formulated colour retention ingredients.

Shampoo Silky, fondant like texture that nourishes the hair from the inside out With sunflower derived Heliogenol and Sweet Blue Lupin extract to prevent hair colour fading Helps protect your colour for up to 25 washes Sulfate free

Conditioner Helps protect against fading and conditions coloured hair. With Sweet Blue Lupin Extract Proven to protect colour for up to 25 washes 300ml & 1 litre

..S...colour lock...colour lock...colour lock...colou

Clean Blonde Keep your cool Our most powerful Neutralising Blonde Duo. The perfect partnership to neutralise and cleanse the hair while removing unwanted yellow and brassy tones from blonde hair.

Shampoo With Hydrating Guarana Neutralising violet pigment counteracts the unwanted tones in brassy blonde hair

NEW Conditioner Complements the shampoo with a lower level of neutralising violet pigment Conditions and locks the pigment into the hair. Prevents yellowing of blonde tones due to damage from heat styling 300ml & 1 Litre

....clean blonde...clean blonde...clean blonde...c ...

Detox Wash away your sins Come clean with our most effective Deep Cleansing System designed to chelate build up caused by styling products, residues, oils and pollution in the hair. For a deeper and more thorough clean than can’t be achieved using normal shampoos.

Shampoo With Grape Seed Oil and Vitamin C Deeply cleansing formula which doesn’t strip hair of moisture Removes build up and residue left by styling product Uses Hydrolysed Silk as a protein complex to condition that hair while it cleans Non-drying Sulfate free 300ml & 1 Litre

.c ...Detox...Detox...Detox...Detox...Detox...Detox..

Big Bold Oomftm Extra volume for fine hair that craves body Designed to lusciously care for hair whilst delivering amazing volume and shine, making hair feel thicker. Enriched with our OOMFTM Volumising Complex with Bamboo Extract.

Shampoo With OOMFTM Volumising Complex with Bamboo Extract Luscious, airy and creamy whipped cream texture Delivers amazing volume Sulfate free

Conditioner With OOMFTM Volumising Complex with Bamboo Extract Super smooth detangling Delicate and light texture Masses of volume without weighing down hair 300ml & 1L

....Big Bold oomftm...Big Bold oomftm...Big Bold oom ..

oom ...........www.fudge.com/professionals...........

....Cool Mint...Make-A-Mends...Smooth Shot...Colour L /fudgehair @fudgehair Visit fudge.com/professionals or call 020 7845 6333 UK 1300 764 437 Australia / 0800 604 604 New Zealand