Step Inside

Local is a theme throughout the hotel. Nashville artist Bryce McCloud will oversee Noelle’s art programming, much of it interactive, and display his own art as well. The retail store Keep Shop, curated by Libby Callaway, will feature works and wares by local designers and artists including handbags, jewelry and apparel. Books by local authors will be among those available for purchase. A coffee shop, Drug Store Coffee — run by Nashville favorite Barista Parlor — will offer coffee drinks and fresh pastries baked by Noelle’s in-house restaurant. In addition to a coffee shop and retail store, there will be a working printing press onsite, a nod to the building’s historic roots and proximity to Printers Alley. The hotel’s restaurant, Makeready Libations & Liberation, will also tip its hat to the past, offering hearty tavern-esque food that would appeal to the working man or woman. Menu items include country ham, burgers and a charcuterie plate, and to have its own sense of identity, the restaurant will have a separate entrance on Church Street. What’s Old is New Again

Other than the T rade Room and its magnificent windows, reconditioned brass railings and original terrazzo floors, most of the hotel is new, including 224 guest rooms with king beds. Rooms start at $309 and go up to $1,500 for the presidential suite. Amenities include a wet bar in the hallways offering still, sparkling and hot water, plush bathrobes in the marble baths, and “10-minute coffee” — meaning guests can call room service and have coffee delivered in 10

Noelle

Taking a cue from Charles Dickens’ three ghosts of Christmas, Noelle — a new boutique hotel in downtown Nashville at the corner of Fourth and Church streets — embodies the past, present and future.

“We were certainly inspired by the history of the building, even committed to honoring the Noel family that started the original Noel Place hotel in 1930,” says Nick Dryden of Dryden Architecture and Design (DAAD). “Also, we wanted it to be new and current … We wanted there to be a kind of healthy balance of more modern design complementing the historic nature of the space.” Makeready, a Dallas-based company that operates independent hotels, restaurants and retail stores, has reimagined the historic property with parent company Rockbridge Capital and partner Tribute Portfolio. Nashville-based architects Feltus Hawkins Design collaborated with DAAD and partnered with branding specialists Peck & Company to recreate and redefine a downtown treasure.

In the majestic Trade Room, just off the lobby, round top transom windows flank comfortable but elegant sofas and chairs in tones of gray, brown and beige. Most of the furniture was custom-designed by DAAD and made locally, with the exception of a few reupholstered vintage pieces. Bartenders serve libations from a large brass bar with detailed custom walnut millwork by Nashville firm Tate Ornamental.

by Whit ney Clay

Shop (an d Stay) Lo cal

Feast fo r the Sen ses

minutes at no charge. Rare Bird

A rooftop bar called Rare Bird, referencing Noelle’s signature blue heron — a part of the hotel’s branding — offers spectacular views of the river. Complete with two wood-burning fireplaces and propane heaters, it seats about 100 and is expected to be open year-round. The bar will serve specialty cocktails and small plates. “There’s a lot for our guests to discover,” says General Manager Shannon Foster. “They won’t be able to see everything in one visit. There will always be new things to see and experience every time they come back.”