Design Cities Media Kit (ENG / 2022)

Media Kit / 2022

Design Cities Contemporary itineraries

Design Cities Itinerarios Contemporáneos

Design Cities Itinerarios Contemporáneos

Design Cities Itinerarios Contemporáneos

Design cities are the definitive guides for urban explorers and creative minds, with cutting edge benefits: _ Contemporary approach _ Geolocated _ Interactive (Including links to runways, concerts and interviews.) _ Customizable for companies (Unique quality at a worldwide level) _ Translatable into any language.

International recognitions:

2020: Honorable Mention in

2021:

Fast Company Innovation by Design Award.

Tourism at CMM Awards.

(Along

with

award

winners

like

Uber,

Spotify, Nike, Samsung and others.)

GOLD

for

Best

Marketing

Content

for

2022: INNOVATION & EXCELLENCE winner for Luxury Travel Guides Global Awards .

Google, (Content Marketing Meeting Awards)

Design Cities comply with official recommendations of UNWTO (United Nations World Travel Organization) for post Covid tourism:

1) Receptivity to tools with new formats 2) Emphasis on new technologies 3) Focus on new and small entrepreneurs and businesses 4) Smart travel: decentralization of agglomeration of public flows 5) Globally scalable solutions That´s what we do!

Design cities is a series of contemporary and geolocated urban itineraries, focused on 21st century.

A perfect mix of selected places of local designers, art galleries, cafes, urban installations, new neighborhoods and design districts, museums, boutique hotels, flea and food markets, restaurants with Michelin stars, rooftops, and buildings of relevant architecture.

A complement to traditional guides designed for urban explorers who align with these interests, or who, knowing cities in a traditional way, want to explore other corners.

The design itineraries offer a different experience of each city, even to those who have lived or live in them, or know them from previous tours.

It is also a photograph of the state of urban trends and creative industries, from Shanghai to Lima, from Oslo to Capetown.

Trips are becoming more and more frequent in people's lives as to always have the same points of interest in tourist guides as a reference. People look for novelties and the fine-tuned curatorship of novel places is essential.

SAMPLE PREVIEWS:

Destinations already PUBLISHED on the web: Shanghai, Wuhan, Hong Kong, London, Munich, Berlin, Madrid, Moscow, St Petersburg, New York, Miami + Palm Beach, Río de Janeiro, Santiago de Chile, Buenos Aires, Montevideo, Punta del Este. (Qatar is online but on the way to be published on our website) Destinations DEVELOPED: They are cities for which we have mapped, curated and referenced information, from contemporary places with critical mass, with enough relevance to edit the guide, although they have not yet been published.

In addition to those already published, these are the mapped ones: América: Los Ángeles, San Francisco, Chicago, Hamptons, Toronto, Montréal, Bogotá, Medellín, México DF, San Miguel de Allende, Ruta del tequila(Jalisco), San Pablo, Lima, Colonia del Sacramento (Uruguay), Córdoba, Mendoza.

Europe: París, Barcelona, Bilbao, Rotterdam, Amsterdam, Brussels, Antwerp and Gantt, Stockholm, Copenhaguen, Berlín, Milan, Rome, Firenze, Venice, Tel Aviv, Athens, Lisbon, Porto, Zurich Asia: AbuDhabi-Qatar-Dubai, Singapur, Bangkok, Seoul, Beijing, Tokyo Africa: Marrakesh, Capetown, Johannesburg.

Australia: Melbourne, Sidney

HOW IT WORKS: Link to Google map

Video demo

Link to official website

_PLACES Link to official website

_ LOCATION Link to Google Map Complemented

at

the

end

of

the

guide

with

a

general map of the city with all the marks

_ FOCUS ON 21st CENTURY HOTSPOTS Old

places

with

new

functions

or,

in

general,

opened after the '90s.

_ REVIEW OF THE PLACE Content produced by the Ministry of Design, the news portal for trends, architecture and cities. (www.ministeriodediseño.com) _ INTERACTIVITY Some

points

include

Site review videos

of

interviews

with

designers, planning or construction processes of places and others.

Contemporary hotspots

To Website Link to Google map

quality photos

Site review

USER INTERFACE: User interacts with information in several formats plus a bonus of in-depth content:

1) URBAN HIGHLIGHT Each reviewed site is linked to its official website with information related to architects, designer and project process.

2) GOOGLE MAPS The starting point of each guide is a link to general city map (all marks included) on google maps.

You can visit sites virtually, access their websites, insert points using GPS.

3) VIDEOS AND SPECIAL CONTENTS Eventually, reviews are completed with video interviews with designers, fashion shows, construction processes or planning of certain places that expand the information depth.

3) URBAN HIGHLIGHTS You can enjoy reading many articles related to new urban developments, realestate projects, restaurants, innovative retail campaigns and so on.

DIGITAL MAGAZINE:

GOOGLE MAPS:

VALUE PROPOSAL: _ CUSTOMIZABLE They are the only customizable guides for businesses, making them an unlimited value-added information tool to offer to corporate clients.

Ideal for city governments, event organizers (congresses and global events), fashion weeks, design weeks, airline brands, hotels, mobility, credit cards, etc. _ CURATORSHIP It is perhaps the biggest differential compared to any other tourist guide: it establishes a contemporary focus of unusual quality. Eg in New York there may not be included (although they are featured as a reference on the google maps) the Empire State or the Statue of Liberty but you can find design shops, boutique hotels rooftops or art galleries in penthouses, hidden from streets.

Institutional or private places of public access that deserve interest from a balance of concept, setting, proposal, differential, creativity or spatial quality are selected.

The contents are supported by trend and design digital newspaper "Ministerio de diseño" , a reference in design related contents, and the Architecture studio behind it.

_ TRANSLATABLE To any language

DISTRIBUTION AND SALES CHANNELS:

_ WEB PAGE + E COMMERCE (B2C) Guides are sold on e commerce store inside website www.design-cities.com

_ B2B We research and develop guides and itineraries on demand for city governments, major offices, global events organizers (fashion, sports, design, etc) and design districts.

We customize guides for corporate clients. (Changing logos, adding or cutting out contents) We develop taylor made editorial contents for corporate customers.

WHO WE ARE:

Design Cities is jointly developed by the news and digital content office "Ministerio de diseño" (Ministry of Design) and the Architecture Studio Gabriela Pallares & assoc., both based in Montevideo, Uruguay.

Ministry of Design is a digital newspaper for research and content on trends, innovation, urban management and lifestyle, whose main differential is to bring current issues and design closer to general public in different platforms.

Its founder, Gabriela Pallares, is an architect with 20 years of experience working with international firms. She is also a brand consultant, speaker, communicator on open and digital TV platforms, radio, and advisor in digital and written press in Latin America, Europe and Asia.

She has developed itineraries and experiences for premium clients of Itaú Bank in cities such as Miami during Art Basel, Milan during design week or New York during Frieze contemporary fair, as well as other fairs such as Casa Cor in São Paulo, Architecture Biennial of Buenos Aires or the London Festival of Architecture.

SERVICES:

_ We develop taylor made city guides We develop personalized digital guides, as itineraries with a curated mix of places in cities worldwide, making visible another dimension of cities: the one contemporary, avant-garde and innovative.

We work with clients from creative, cultural, commercial background or tourism industries, developing quality narratives that enhance their differential and attract new audiences.

We present emerging talents, vibrant and innovative places, on geolocated tours, customizable and translatable into any language.

We connect projects in architecture, design, culture and gastronomy in transmedia options with larger audiences, optimizing their communication and image.

_ We talk about global trends We know about trends, design, city branding, new technologies and urban innovation and show them interacting, adapted to the context of the event in which they are inserted.

_ We do Benchmarking for companies We advise and do research and benchmarking for companies, or governments related to new products, markets or business models.

We believe in the power of design, know-how and innovation to generate memorable experiences and taking place branding to other levels.

www.design-cities.com

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Instagram: @design.cities

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Facebook: @design-cities

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Wapp: +59899626218

Design Cities takes you to places you don't see, experiences you are looking for and contents that complete your perception.