SOLEX preview
New date and look for SOLEX 2023 We are pleased to announce that SOLEX is expanding and in 2023 will take place on 16-18 May. These new dates sit comfortably within the new buying calendar set by manufacturers in the Far East and will allow SOLEX exhibitors and visitors to place their orders in plenty of time for the 2024 spring/summer season.
T
he last two years have seen a seismic shift within our industry, and the way we do business has been totally changed. Far East manufacturers have put increased pressure on the outdoor leisure industry to move the ordering process to mid spring, a full two months earlier than in previous years, so to accommodate this we have moved the dateline for SOLEX forward. We have worked closely with the NEC, Birmingham over the past year to fit this new timeline into what we know is a busy exhibition period.
New look and expansion for SOLEX 2023 SOLEX was set up for LOFA members to showcase their best-selling ranges and newest collections to industry buyers, it is the perfect place to enable them to meet the quality buyers that SOLEX attracts. We feel it is now the right time to open our exhibition up to a wider outdoor leisure
audience, and that is why from 2023 onwards SOLEX will be split into three specific areas.
Summer garden zone
This section is for those companies that do not meet the LOFA criteria but want LOFA members zone to be part of the Summer Outdoor Living Filled with an inspirational group of companies Exhibition. However, the standards LOFA all focused on the outdoor living industry, upholds will still need to be met by these our LOFA members offer the most companies in this zone. All their unique outdoor entertaining products will have to meet idea from BBQs, furniture, fire current UK regulations so pits, spas, shading, lighting, we can be sure they are If you are interested chimeneas and a wide range supplying good quality in exhibiting at SOLEX 2023, the only exhibition of accessories. All adhering and safe products to the organised by the industry to the LOFA Code of Practice, industry. for the industry, contact this group of companies are This is a very exciting time gina@lofa.com the best brands within the for SOLEX. The new format outdoor living sector. means we can grow and develop the show and encourage more innovation, New enterprise zone new companies and fresh ideas and we are Open to new start-ups and businesses enabling looking forward to forging new relationships them to get onto the industry ladder and help with a wider section of the industry over the them on their way to becoming LOFA Members. coming years.
The Summer Outdoor Living Exhibition attracts quality buyers and visitors from multiple and independent garden centres, high street and department stores, online retailers, DIY stores and other industry professionals. This relaxed and friendly exhibition is a great place to do business, so, whether you are a visitor or exhibitor, SOLEX has everything you could possibly want or need. It is the perfect place to see new products, discuss new ideas and increase brand awareness.
4 July 2022
www.gardentradenews.co.uk
