AND THE AWARD GOES TO…

concept. They took the same shoe model but this time collaborated with Lil Nas X to release a devil shoe with 666 and a penta gram on it, and a mix of red dye and just a little bit of human blood in the air bub ble of each shoe. When Complex asked where the blood came from, MSCHF’s co creator Daniel Greenberg replied “Myself and some of my co-work ers, Not the best way, to say the least,” he said. “I could tell you; it’s just kind of graph ic. But, like, not by any means a good way of doing it.

Although MSCHF got by scot free from Nike for their Jesus shoe, Nike doesn’t play with the devil’s name. When the shoe dropped, many people didn’t understand that it was not created by Nike and threatened to boycott the brand. In an effort to distance themself from the project and the devil, Nike filed suit against MSCHF. Eventually they were able to settle and MSCHF was ordered to send out a voluntary recall and offer a full refund of over $1,018 on all