MEDIA KIT
SOUTH WEST PROPERTY 1
Property team
Property Field Sales Executive
Property Field Sales Executive
07825 976 075 jonathan.willis@localworld.co.uk
07715 770 573 sean.hayward@localworld.co.uk
We are located at: Local World, Bristol Second Floor, 1 Temple Way, Bristol. BS2 0BY
Property Field Sales Executive
Editorial: Property, Homes and Gardens
07956 134 252 angelika.niemanski@localworld.co.uk
0117 934 3207 kate.edser@localworld.co.uk
2 SOUTH WEST PROPERTY
Š Bristol Property is a registered publication of Local World.
Welcome
Content This edition of South West Property looks at all the region has to offer.
Thank you for taking the time to read this media pack. In it, you’ll discover
There is much more to our well-established property publications than homes for sale. They’re also
•
How Bristol News and Media can make you “one of the three” when it comes to valuations for instructions
design ideas, we aim to provide our audience with a complete property and lifestyle experience. And we
How we can do this through our exciting range of print and digital products which give us a huge, unrivalled audience.
We have superb print and digital offerings across four titles – the Bristol Post, Bristol Observer, Western
• • •
How our monthly audience of more than three million people can help you reach every part of this diverse city and the areas around it. How we can use that audience power to grow your business.
I look forward to welcoming you to our community and bringing you closer to your local communities.
packed with ideas and inspiration for lifestyle improvements. From market reports to interior and garden can put your brand in front of that audience.
Daily Press and North Somerset Mercury. We also have a wide portfolio of digital-only products – using our expertise to do everything from building you a mobile website to managing your social media activity. From the suburbs of Bristol to the rolling hills of the Mendips, our portfolio covers a huge area – giving you the scale you need when it comes to property advertising. From a one-bed flat in town to a multimillion pound mansion in the country, we have the best, relevant audience for you. That is how we can make it our business is to grow your business.
Mike Norton, Editor.
SOUTH WEST PROPERTY 3
Target Market Ensuring your marketing meets the right demographic. Typically, the people who view our products are higher-than-average earners who successfully combine jobs with family life. They live in larger detached or semi-detached properties either on the edge of towns or in semi-rural locations. Many are employed in managerial and professional occupations and have at least two cars per household. They are frequent users of the internet for a wide variety of purposes, including for shopping and keeping up with news, and their weekends are for leisure, when they can relax and enjoy spending disposable income. Typical leisure activities might include golf, gardening, walking, dining out, antiques and theatre. While they buy goods online, they also like to support local independent retailers that offer unique, quirky and eclectic items. They are technologically literate and comfortable with modern media such as tablets, smart phones, DAB radio and online streaming services.
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Testimonials We have been regular advertisers in The Post since the early 1990s and have always enjoyed excellent response. We have made the most of The Post’s free design studio to ensure our adverts stay modern and current, and now The Post is helping us to expand our coverage digitally via website and social media. Martin Haigh, Partner at Haigh & Sons I would like to thank the Local World team for all their help with our advertising. Not only have they been great with the normal paper advertising, but have helped with getting us started using Google plus, Facebook, Pinterest and Twitter. They also looked into helping with our website and other forms of marketing. They have gone above and beyond to help us. Helen Stuckes, Branch Manager at Touchstone Residential The West Country Life readership is the perfect audience for my business. It is the norm to receive a phone call enquiry from one of my adverts rather than the exception. I expect to receive enquiries because of how my adverts are published and I am not normally disappointed. Mark Warren, Jenner Property Services
Commercial property agency is a results business. We have to ensure that we target our marketing carefully as our clients expect us to deliver results when we are spending their money. We have worked with The Post and Western Daily Press over many years both in printed format and increasingly online and we have always been pleased with the results. That is why we are frequent subscribers. Andrew Hardwick, WGH Property
We have been regular advertisers in the Western Daily Press since we opened in 2010 and have found it to be an exceptionally useful marketing tool. On a user level, we find the whole process extremely simple, with regular contact from Sean and his team and, most importantly, we find the reach and impact of any adverts we place actually produce results. Overall, we feel we get excellent value from our adverts and look forward to working together in partnership for many years to come. Ollie Hollis, Hollis Morgan We have been working with Local World for a few months now and the first thing that struck me was their passion to help grow our estate agency business in Longwell Green. We have seen more and more activity on our Facebook and Twitter pages and it is very exciting to watch a fairly new side of the business grow. Our representative obviously knows the business well and meetings have been set up in order to ascertain what we want to achieve as a company and how we are going to get there. We look forward to growing our business even more with their efficiency and helpfulness. In summary, they are totally professional and very helpful; a pleasure to have on our side. Barry McKechnie, Besley Hill, Longwell Green
We advertise frequently in The Post and West Country Life and receive a great response both in print and on the website. My rep Allison is extremely professional and will always do the very best she can to ensure I receive the response needed. We did stop using print titles, but immediately noticed the impact on our website. Local newspaper advertising is essential to our business and I will always recommend it to other agents and auctioneers. Katrina Plaister, David Plaister
SOUTH WEST PROPERTY 5
Homes
The Bristol Post
&Living
Our Audience
FRI
03 JUL 2015
Find and create your dream home and lifestyle
A home on the Grange
Go with the Flo – page 4
Repton Grange exterior
Repton Grange Brentry, Bristol
Just over 5 miles from the centre of Bristol, the 2, 3 & 4 bedroom homes at Repton Grange are selling fast. Come and talk to us about the Government-backed Help to Buy equity loan scheme.* With the scheme, the Government lends you up to 20% of the cost of your new-build home, so you’ll only need a 5% cash deposit and a 75% mortgage to make up the rest.
Marketing suite and showhome open 7 days a week Repton Grange Brentry Lane, Brentry, Bristol, BS10 6RG
Tel: 01173 211 433
Repton Grange interior
lovellnewhomes.co.uk
Help to Buy Equity Loan *Move in with just a 5% deposit and 75% mortgage. Those looking to buy with Help to Buy require a 5% deposit as the government will provide up to 20% of the value of the property in an equity loan, allowing buyers to access mortgages of up to the remaining 75%. The equity loan is interest free for the first five years, and can be repaid at any time or when you sell your home. Scheme available on selected properties in England, on homes up to £600,000. Lovell cannot advise you on a mortgage. YOUR HOME MAY BE REPOSSESSED IF YOU DO NOT KEEP UP REPAYMENTS ON YOUR MORTGAGE OR ANY DEBT SECURED ON IT. Subject to terms and conditions. Please ask for further details. Information correct at time of going to print, 30th June 2015.
bristolpost.co.uk print | online | mobile
6 SOUTH WEST PROPERTY
EPB-E01-S3
Property of the week
Daily Reach 76k+ Online Browsers 364k+ Circulation 21k+ Monthly Web Page Views 1.1m+
1 WCL-E01-S3
Property West Country
The Western Daily Press
Our Audience Daily Reach 76k+ Online Browsers 499k+ Circulation 21k+ Monthly Web Page Views 1m+
Featuring eight pages of property news, location profiles and interior design and home furnishing ideas
The charming home of Perrow Farm takes in wonderful views of the Mendips Page 2
westerndailypress.co.uk print | online | mobile
SOUTH WEST PROPERTY 7
1
The Bristol Observer
OBS-E01-S3
Our Audience Circulation 150k Readerships 168k
SPONSORED BY:
Obser ver* EAST
The Weekend magazine. What to do in Bristol every Friday in
East Bristol
2
JUL
2015
Rock around the dock
Obser ver* The Weekend magazine. What to do in Bristol every Friday in
East Bristol
EAST
25 JUN
Up the Junction! HOUSING PROJECT – CALLED JUNCTION 3 – WINS CHARTERED SURVEYORS AWARD
2015
We’re national champions! G
IRLS from Hanham Abbots Junior School were crowned national football champions – beating 1,500 other teams at a competition to get the trophy. The Hanham Abbots Under 11 Girls Team got a place in the final of the English Schools Football Association Under 11 Danone Nations cup final at the Lilleshall Sports Centre after an impressive run. After winning the South Gloucester, Gloucester and South West tournament and remaining unbeaten – without conceding a goal – they got to the final with what appeared to be ease. Proud headteacher Mike Weenick said: “The final was a very close game but after a number of outstanding saves from star keeper Leila Russell, Lydia Hall played an amazing through ball for our striker Edie Hopton, aged 9, who ran through on goal and calmly slotted in from close range – after what felt like an age, the final whistle blew and we had won.”
*
The best of the week from... Burchells Green, Downend, Emersons Green, Fishponds, Hanham, Kingswood, Longwell Green,
GREATMangotsfield, Oldbury Court, Soundwell, Speedwell, St. George, Staple Hill, Stapleton, Warmley SUMMER SALE AT GARDINER HASKINS bristolpost.co.uk/bookonline Makeaspeedysaleonline Make HOMECENTRE…. SEE INSIDE FOR MORE DETAILS Broad Plain, Bristol, BS2 0JP. Telephone: 0117 9292288 www.gardinerhaskins.co.uk
©LW
The best of the week from...
31st July 2015
A reputable, local company that can do all the work.
OBS-E01-S2
Burchells Green, Downend, Emersons Green, Fishponds, Hanham, Kingswood, Longwell Green, Mangotsfield, Oldbury Court, Soundwell, Speedwell, St. George, Staple Hill, Stapleton, Warmley
visit us at www.timbercraft.co.uk
We don’t just do windows...
31st July 2015
www.crwindows.co.uk SHOWROOM Unit 6, Bridge Rd Ind Est, Kingswood, BS15 4TA TEL 0117 9061180 | FREEPHONE 0800 0133122
8 SOUTH WEST PROPERTY
OBS-E01-S2
*
The Hanham Abbots Junior School team who won the national under-11 final
Kaiser Chiefs, Seasick Steve, I am Kloot and George Ezra wow crowds at Harbourside - reviews, pages 2&3
Up the Junction!
Housing project – called Junction 3 – wins Royal Institute of Chartered Surveyors award Page 3
OBJECTS OF DESIRE >with DONNA PRIOR
THESE dog butt magnets add a cheeky touch to any fridge. Price: £13.49 from www.thegiftoasis.com
DROPPING a sausage on a cushion wouldn’t normally look so pretty. Price: £22 from www.artylicious.co.uk
Feeling a bit ruff
Every week we pick out a different object or theme and showcase some of the biggest, boldest and best around. This time we only had a ruff idea of a theme at the start of the week and eventually settled on dogs...
WHAT is more British than a cup of tea in mug with a bulldog on it? Price: £12 from www.athomeinthe country.co.uk
YOU might find yourself wanting to buy 101 of these towel holders. Price: £9.99 from www.thegiftoasis.com
THIS might stop your pet cat trying to pull things out of the bin. Price: £140 from www.musthavebins.co.uk
THIS ceramic dog sculpture certainly wouldn’t be missed by visitors to your home. Price: £195 from www.sableandox.co.uk
THIS Scotty dog bedding might just persuade you to change your bed sheets more often. Price: £55 from www.thefinecottoncompany.com
Our Audience
IF the puppy isn’t ready for the outside world yet this plaque might help visitors remember not to leave the back door open. Price: £10.95 from www.MelodyMaison.co.uk
Weekly Circulation 40k Weekly Readerships 85k 18
WEDNESDAY, JULY 1, 2015
Wednesday, July 22, 2015
www. North Somerset Mercury.co.uk
Who would you like us to ask 10 questions to? Tell us at editor.nsm @northsomersetmercury.co.uk
In a celebrity special, answering this week’s quick-fire questions is
Joe Pasquale C
OMEDIAN Joe Pasquale is one of the nation’s favourite performers. But he didn’t always see himself on stage – or as King of the Jungle in the hit TV show I’m ’’m A Celebrity – and as a child
PROPERTY INSIDE
QUESTIONS FOR JOE
FIND OUT WHAT’S ON THE MARKET
PASQUALE IN THE 10 QUESTIONS HOT SEATwanted to study to be a geologist.
WEDNESDAY, JULY 22, 2015
He is now busy realising that dream, between touring the UK with his new Joe Pasquale Summer Show, which will be arriving at Westonsuper-Mare Playhouse this month. The North Somerset Mercury caught up with him before he makes his trip to the seaside ask him 10 questions.
WWW.NORTHSOMERSETMERCURY.CO.UK
Joe, you are one of the UK’s most popular entertainers. But you n’tt always on the stage, having weren n’ worked at Smithfields Meat Market and as a welder. Did you always want to be a comedian? ■ No, not really, it just sort of happened. I don’t don’t think I ever thought I was don funny, it’s the audience that dictates 50p WHERE SOLD what and who they deem funny.... I always wanted to be a geologist, but n’tt have the qualifications, which is didn n’ why I’m now studying with the OU (Open University).
@NSMERCURY
YATTON
You were crowned King of the Jungle in the TV series I’m A Celebrity... Get Me Out of Here. You were also the first celebrity to earn full stars at a Bushtucker trial. What was the worst thing you ate in the jungle? ■ I had no eating trials while I was in the jungle, all of mine were physical trials, but the worst thing I ate, which was part of one of our meals that somebody had won, was a crocodile’s foot. It tasted like chicken.
NAILSEA
If you had to go back to the jungle again, which two people would
MAKEOVER GETS GOING
you take back in with you and A PLACE why? ■ HANG Janet Street-Porter and Paul Burrell, TObecause OUT she was a great cook and he
Work gets going in our Summer Makeover campaign PAGES 12&13
could be my butler. Campaigners fear for crucial bat breeding spot.
YouSTORY are famous for your squeaky FULL PAGES 16&17 voice? Do you talk like that at home? don’tt think my ■ To be honest, I don don’
Obviously, if I’m doing voice-over work it’s accentuated a bit, but it is what it is.
You sing a song called ‘I Know A Song That Will Get On Your Nerves’. What song gets on your nerves and why? ■ Anything sad, I like uplifting songs and music.
You used to hate flying. But in I’m a Celebrity you had to do a task from an airborne helicopter. How was that? ■ At the time, it was pretty scary hanging from a helicopter, but as I’d done a parachute jump the week before I felt it was easier than that, at least I had safety wire while I was on the helicopter. But as a result of that show, it cured my fear of flying and now I have a private pilot’s licence. I am guessing, like other comedians, you get heckled. What’s your worst heckling experience? ■ To be honest I rarely get heckled, I think worst thing that happened was that somebody actually died while I was on stage singing: “I know a song that’ll get on your nerves.” Obviously, I had to cut the show short. What comedians inspire you? ■ Bob Monkhouse, Tommy Cooper and Norman Wisdom. Sadly none of them is with us now. And finally, what do you remember best. First kiss or first car? ■ First car. 1964 Ford Anglia. ■ Joe appears at the Weston Playhouse on July 30. Tickets are £20 and can be booked by calling 01934 645544.
❝
To be honest I don’t think my voice is that squeaky, but I have had my voice for over 50 years, obviously if I’m doing voice over work it accentuated a bit, but it is what it is
@NSMercury
leisure
Get more leisure news online at NorthSomersetMercury.co.uk
YOU would have to be barking mad not to find these drawer knobs cute. Price: £4.99 from www.oakroomshop.co.uk THIS lamp would be ideal for watching over a baby or young child. Price: £78 from www.whiterabbitengland.com
WWW.NORTHSOMERSETMERCURY.CO.UK
Mark.Cardwell@b-nm.co.uk
C
LEVEDON Town Football Club remains embroiled in a dispute over the club’s chairmanship – casting doubt over whether the team can
play in the coming season. Mark Lewis – who owns the Hand Stadium at Davis Lane – has been trying to take control of the club from chair Steve Spicer for three months. Mr Spicer ceased his involvement in the day-to-day running of
the club after the company he set up to lease the Hand Stadium went into administration in April. It was claimed the company had run up £50,000 of debt – including £34,980 in rent arrears for the stadium itself. At the time, stadium owner Mark
Lewis said he wanted to allow the football club to continue to use his stadium, despite the rent arrears he was owed. But he said he was not prepared to allow the club to continue play-
THIS “hound dog” chair looks the perfect seat for getting stuck into the daily crossword. Price: £595 from www.loaf.com
@NSOMMERCURY
Be the lord of the manor in this stunning home up for auction
Festival finale The oldest burlesque dancer in the world An 84-year-old who prefers fishnets to support stockings is set to perform in Bristol. Sophie Prideaux reports
B
RISTOL Burlesque Festival is set to return bigger, bolder and more glamorous than ever – and this year’s star attraction? An 84-year-old striptease. World-renowned Lynn Ruth Miller, a comedian and burlesque star who has appeared on Britain’s Got Talent, will take to the stage at Rip Roar Comedy Club for the final night of a four-day spectacular in which the city’s thriving burlesque scene will be propelled into the spotlight. Now in its third year, Bristol Burlesque Festival continues to attract world class acts, and is about far more than just the dancing, organiser Tuesday Laveau said. “The scene in Bristol is absolutely thriving,” dancer Miss Laveau said. “Burlesque has gone in and out of fashion over the years, but typically becomes very popular in the years following a recession. “The scene in Bristol is just getting bigger and bigger, I dance all over the world and people know about Bristol Burlesque.”
As well as promoting the art of burlesque in Bristol and the South West, the festival prides itself on putting on an amazing show by incorporating comedy, drag and cabaret. “Comedy and burlesque go hand in hand,” Miss Laveau said. “And that’s why we are so excited to be holding the final event at Rip Roar, which puts on amazing comedy nights in the city. It’s a great venue with an amazing stage. “I would say to anyone who has never been to a burlesque show before to come along. If you don’t know quite what to expect, all I can say is you are in for an amazing night out – just be sure to come with an open mind.” But one of the main things Bristol Burlesque Festival hopes to achieve is to promote positive body image to its largely female audience. Co-producer of the festival and drag act Miss Dis said: “We try to represent women of all sizes, and that’s something we are really keen on. We want everyone in the audience to see someone on that stage they can relate to.
“Lynn Ruth Miller is just incredible. She’s 84, 4ft-nothing tall and is just an absolute hoot. “She puts on such a good show and we are so thrilled to have her appearing at the festival.” Other acts to grace one of the three stages at this year’s festival include Rubyyy Jones, Lydia L’Scabies, Dave the Bear and San Francisco’s Fauxnique – a female drag artist who, Miss Laveau says, “pushes boundaries” in the industry. “People work hard for their money, we know that,” said Miss
Dis. “So what we are promising is an amazing night out without breaking the bank.” Thursday night’s show Darkly Dreaming Divas takes place on September 3 at the Queenshilling, the second show – Exclusivity – takes place on Friday, September 4, at Smoke and Mirrors bar, and the grand finale, Garden of Earthly Delights, is on Saturday, September 5, at Rip Roar Comedy Club. Ticket prices range from £8 to £12.50. For more information or to buy tickets, visit bristolburlesquefestival.co.uk
❝
Burlesque has gone in and out of fashion over the years, but typically becomes very popular in the years following a recession Miss Laveau
What is burlesque? ■ Burlesque is a French word derived from the Italian “burlesco” and the Spanish word “burla” which means to “joke”. The art of burlesque dates back to Ancient Greece, and arrived in the UK in the 18th century, when it largely attracted the middle classes. Victorian burlesque became popular in West End theatres in
the 19th century. Shows were often parodies of musicals adapted with a risqué style, often mocking theatrical and musical conventions. Burlesque became popular in America after a few shows travelled over from London into Broadway theatres. While burlesque went out of fashion in England at the end of the 19th
century, the American style of burlesque flourished, and developed an increasing focus on female nudity. Exotic “cooch” dances were brought in and shows were hosted in clubs, music halls and theatres. In recent years, it has become popular again, with a focus on the glamorous burlesque seen in the US.
Debt claims and trouble over ground puts Clevedon Town’s new season in doubt Mark Cardwell
A SPOTTY dog spatula which is perfect if cooking your pet up a little treat. Price: £12 from www.clareloves.co.uk
Priory engagement
19
/NSMercury
WHERE FLORENCE FIRST GOT THE LOVE
THIS will act as a great doorstop but a less useful guard dog. Price: £18 from www.annettesallsorts.co.uk
NSM-E01-S3
Dispute casts doubt over club’s season
voiceIisSH thatE squeaky, PORT AD but I have had my voice for over 50 years.
You are also an accomplished actor. If you could appear in a soap, which one would it be and what sort of character would it be? A baddie or a goodie? ■ I’d like to be in EastEnders, and I’d like to play a baddie in the Vic, and be a mate of Danny Dyer’s.
Wednesday, July 22, 2015
NSM-E01-S2
NSM-E01-S2
10 Questions
GO WITH THE FLO
CANINE DESIGN INSPIRATION
2
The Mercury
THIS ideal crockery set for dog lovers now you’ve just got to decide whether you or Fido uses it. Price: £24 from www.whiterabbitengland.com
PUPPY LOVE
BLOOMIN’ MARVELLOUS High hopes of another gold as judging begins
■ Continued on page 3
FULL STORY PAGE 14
home for less with Improve your
B
d ow s ritannia Win Call for your FREE quote Clevedon Showroom • 01275 878153
northsomersetmercury.co.uk print | online | mobile
SOUTH WEST PROPERTY 9
Branding Opportunities Branding straps on editorial pages
10 SOUTH WEST PROPERTY
Magazines - Weekend, GL, IT Peel on the front cover and DPS on pages 2 and 3
With 93% of all buyers starting their property search online and...
London London buyers buyers accounting accounting for for
over of all all sales sales over 30% 30% of ...in the South West region, is your agent
giving you the best possible online exposure?
cobbfarr.com
Many of our high street competitors are now OnTheMarket members, and as such, will no longer be listing your property on Zoopla and Primelocation.
Cobb Farr will ensure your property still has, not only the best local marketing, but also exposure to over 400,000 unique London buyers who are registering monthly on Zoopla and Primelocation.
Bath 01225 333332
Bradford on Avon 01225 866111
Lettings 01225 444322
SOUTH WEST PROPERTY 11
Facebook +
12 SOUTH WEST PROPERTY
Website Takeovers Reaching 2.3 million unique visitors per month
SOUTH WEST PROPERTY 13
The 3-month campaign Pick 1 Print Platform •
Branding straps on editorial page weekly (4th week – advertorial / branding page)
•
Feature in Weekend magazine
+ 1 Digital Platform •
Facebook + weekly
•
HPTO on Bath, Gloucestershire, Somerset or WDP sites for 1 day
•
20,000 optimised impressions
With 93% of all buyers starting their property search online and...
London London buyers buyers accounting accounting for for
...in the South West region, is your agent
giving you the best possible online exposure?
£1000
will no longer be listing your property on Zoopla and Primelocation.
Cobb Farr will ensure your property still has, not only the best local marketing, but also exposure to over 400,000 unique London buyers who are registering monthly on Zoopla and Primelocation.
Per month
Bath 01225 333332
14 SOUTH WEST PROPERTY
cobbfarr.com
Many of our high street competitors are now OnTheMarket members, and as such,
+ VAT
Minimum term 3 months, normal cost £1400 - £150
over of all all sales sales over 30% 30% of
Bradford on Avon 01225 866111
Lettings 01225 444322
Rates POST RATES FULL PAGE
HALF PAGE
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300
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* all prices subject to VAT. SOUTH WEST PROPERTY 15
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* all prices subject to VAT. 16 SOUTH WEST PROPERTY
NORTH SOMERSET MERCURY RATES
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* all prices subject to VAT. SOUTH WEST PROPERTY 17
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Š Bristol Property is a registered publication of Local World.