Pain Relief (2016, English)

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G E N U I N E H E A LT H P A I N R E L I E F P R O D U C T G U I D E

from the makers of

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About us We are dreamers, explorers and believers. We are scientists, nature lovers and revolutionaries. We care about health, happiness, the environment and people. We are inspired, passionate and genuine in our intent - to empower you to live your life in bold. Live your life in bold - five words that hold an infinity of possibilities. Attitudes and altitudes in the way you think, feel and act. Choices to live your best life. Simply stated, our manifesto speaks our truth. Each and every word infused with passion and purpose. It’s the example we all work and live by here at Genuine Health. We’re more than a company that makes amazing products…. it’s who we are, what we believe in, a way of life and our genuine intent to create positive change in the world. We invite you to join us – to live your life in bold – and know that we will be with you every step of the way.

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The REALITY of Pain No one wants to live with pain, but 1 in 10 Canadians are reported to do just that. From back pain, to migraines, to degenerative diseases like osteoarthritis, pain is affecting more and more of us each and every year, robbing us of the life we are meant to live. When you are in pain it is not just your physical body that suffers. Emotional eating (whether too much or too little), sleep disturbances, fatigue, and mental health issues like depression and anxiety have all been reported by those suffering from chronic pain. While these may seem like unfortunate side effects, they actually work to further exacerbate inflammation (and thus the pain). A proper diet and adequate rest and relaxation are key to combating inflammation, making you more resilient to pain, and allowing the body to heal naturally.

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Those suffering from pain do not suffer alone. Family and friends miss out, as loved one retreat from life. Our health care system becomes increasingly burdened as more people turn to medical professionals and prescription medication with the hopes of reclaiming some semblance of their former, healthy selves.

Pain truly takes away from living our life in bold, with far reaching ramifications extending into our mental health and personal relationships. worhthUntil now there was no choice that provided a fast, effective and safe solution to pain relief, leaving people to make sacrifices about the way they managed pain and the life they lived with it.


Neck pain Shoulder pain

Back pain Elbow pain

Hip pain

Hand and Wrist pain

Knee pain

Ankle pain

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Traditional Solutions to Pain Osteoarthritis

Osteoarthritis is the most common type of arthritis, affecting 1 in 10 Canadian adults. A degenerative disease that occurs when the cartilage (the tough elastic material that covers and protects the ends of bone) begins to wear away, creating pain, stiffness and inflammation, making daily tasks ever more cumbersome as the disease progresses. Glucosamine/chondroitin sulfate, often seen as the only preventative measure against this progressive disease are subject to conflicting scientific evidence and require a large number of pills per day that take months to work, if at all. 6

General Pain

(migraine/headache, back pain, cramps due to PMS)

Pain is one of our body’s protective mechanisms, giving us an indication that something is wrong. Inflammation, dehydration, injury, over-use, fatigue, decreased nutritional status, poor muscle tone, and improper alignment, are just a few things that may be lurking behind the scenes, rearing its ugly head in the form of headaches, migraines, back pain, or muscle cramps. Again for most people, the goto solution to dealing with pain is popping a few NSAIDs (nonsteroidal anti-inflammatory drugs) and hoping for the pain to subside. Natural options for dealing with these types of pain are few and far between, with options being herbal remedies

with limited effectiveness, or muscle relaxants that lead to drowsiness. Non-Arthritic Joint Pain

Your joints are the part of your body where bones connect and are constructed in a way which allows for movement. But with overuse, injury and age, our joints can become achy and sore, making it harder and harder to do the things we love to do. For most people suffering from this type of pain, the go-to solution was popping a few NSAIDs (non-steroidal anti-inflammatory, drugs), topical treatments, or a hot bath, hoping for a few hours of relief until the pain returned. Effective natural options just weren’t available for this type of pain.


Traditional Approaches to Pain

Limitations

Long Term Use Side Effects

(Joint/ Osteoarthritis/General Pain)

NSAIDs • Not good for chronic/long-term use (non-steroidal • Does not provide building blocks to help nourish the body anti-inflammatory drugs)

• Gastrointestinal upset, including ulcers • Cardiovascular stress including increased risk of heart attack & stroke

• Intestinal upset • Not suitable for those sensitive to shellfish Glucosamine/ • Limited scientific evidence Chondroitin Sulfate • 6-9 months for results (if seen at all) • Does not provide anti-inflammatory support • As a stand-alone ingredient, curcumin has only shown to be effective in high doses • Requires multiple dosages Curcumin throughout the day • Does not provide the building blocks to help nourish the body • Generally not absorbed that well by the body

• As high doses are required, curcumin may pose gastrointestinal side effects and should be avoided by those suffering from ulcers, excessive stomach acid or gall bladder issues

The Need for a Solution to Pain That is FAST, EFFECTIVE, and

SAFE was Evident.

People shouldn’t have to trade pain-free joints for more serious side effects; they shouldn’t have to trade effectiveness for natural. The time has come for a revolutionary approach to pain relief. An approach that offers people everything they were looking for, while nourishing the body with the best that nature has to offer. 7


The NEW Solution to Pain. At Genuine Health we believe in starting with ingredients that are from whole foods. By having ingredients like this at the base of each of our formulas, we are able to nourish the body the way nature intended, capitalizing on the synergy of all the naturally occurring compounds found within it.

BiovaFlexÂŽ, a source of natural egg membrane is one such ingredient. A by-product of the liquid egg industry, this unique ingredient reduces waste that would otherwise end up in landfills. It provides a whole food source of many key bioactives that are shown to reduce inflammatory markers, like C Reactive protein, which in turn reduces pain and inflammation, while providing the body with structural components that nourish and repair joints.

The Natural Building Blocks Found in BiovaFlexŽ include: Collagen Fibrous protein critical to cartilage strength & elasticity Protein critical to skin, cardiovascular, cartilage and spinal column Elastin health. Gives the tissue the elastic tension and ability to resume its shape after stretching Desmosine & Two little known amino acids that areresponsible for elastin’s Isodesmosine elastic or rubbery properties Glycosaminoglycans Glucosamine & chondroitin; vital polysaccharides that serve as (GAGs) structural components of connective tissue, interstitial fluids and

skeletal structures

Transforming A protein that plays a critical role in tissue repair, cellular Growth Factor differentiation, and immune function 8


By providing these compounds in their whole food form, a special synergy happens that allows for greater efficacy than would be provided by any of these ingredients alone, promoting a fast anti-inflammatory response in the body, improving everyday joint aches and pain and providing natural antioxidants that reduce free radicals and the damage they can cause.

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Your BEST Solution to Pain What is Egg Membrane? Egg membrane is the thin membrane inside the eggshell, enclosing the egg white. A byproduct from the liquid eggshell industry, egg membrane is sourced only from eggshells that are free of antibiotics, hormones, and pesticides. BiovaFlex® – The Research We know that when it comes to managing your pain, you want something that not only works, but works fast. BiovaFlex® is the answer with results that speak for themselves! In a study consisting of forty-two subjects suffering from knee joint pain, significant reductions in pain were reported after just 5 days versus placebo; that is right - FIVE DAYS! When it comes to managing pain from something like osteoarthritis, you know that results this fast are almost unprecedented. And the effects didn’t stop there. By the end of the study (60 days) participants reported a significant reduction in pain, with a 37.8% improvement in relative knee functionality.

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But fast results are just one part of the study. When we are talking about pain, you also

want to trust that what you are taking is the best solution to get you back to doing the things you love to do. Compared to more traditional approaches to osteoarthritis, those taking a natural egg membrane, like BiovaFlex®, were 5x more likely to experience a 50% reduction in pain versus glucosamine, and 3x more likely to experience a 50% reduction in pain versus a leading Rx drug for joint pain. BiovaFlex® truly is the most revolutionary ingredient on the market that is proven to work faster than any other ingredient; better than any other ingredient. When it comes to managing your pain and reclaiming the life you should be living, you shouldn’t have to settle for anything less. But what about those who suffer from joint pain not due to osteoarthritis? The results are just as impressive! A study looking at those suffering from non-arthritic joint pain reported 4x less pain after just 30 days on natural egg membrane versus placebo. This is huge for weekend warriors who sacrifice their knees for the love of their sport.


Are all natural eggshell membrane (NEM) products inclusive of BiovaFlex®?

No. There are many eggshell membrane products, however BiovaFlex® is made from a patented technique containing the highest concentration of protein actives available. Biovaflex® is also the only 100% water-soluble egg membrane on the market which helps to facilitate better absorption by the body. There are no other eggshell membrane products that are proven to work in only 5 days!

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fast joint care+ Joint pain doesn’t have to hold you back. Don’t settle for chemical drugs that can take a toll on the body, or ineffective natural supplements that take months to work, if at all. Take control of your pain with this innovative formula designed for those suffering from non-arthritic joint pain or the beginning stages of osteoarthritis. 12


THANK YOU! I have just finished my trial package and I am VERY IMPRESSED. I am a Registered Nurse and suffer from aching and painful back, hips and knees every day, this is absolutely a wonder capsule. I noticed complete relief of my painful joints the second day. It has also saved me sleep, I’m no longer being woken at night with my painful joints. I will be recommend ing it to everyone!! - Cindy 13


FAST joint care+ Fast and effective, just one capsule a day is shown to provide superior anti-inflammatory support, and has been clinically proven to work in only 5 days. ► Whole food support from BiovaFlex® provides a rich source of bioactive compounds

► 1 convenient capsule per day provides the clinical dosage of BiovaFlex® shown to work in only 5 days

► Superior anti-inflammatory support and nourishing structural components help manage pain and reduce markers associated with inflammation

► Synergistic effects provides you with the fastest, most effective joint formula on the market

The Formula One (1) capsule of fast joint care+ contains: Medicinal ingredients: Gallus gallus: BiovaFlex® natural egg membrane 500mg Non-medicinal ingredients: Cellulose, rice flour, silicon dioxide, magnesium stearate.

Non-GMO Gluten-Free Soy-Free

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I ngredient BiovaFlexÂŽ

BENEFIT Provides anti-inflammatory properties & structural components to help reduce pain and nourish the joints

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FAST arthritis pain relief+

More progressed stages of osteoarthritis can really limit your activities and take you away from the things you love to do. Take control of your pain with the most effective osteoarthritis formula on the market that may allow you to reduce the need for more traditional medications that can have serious impacts on your digestive and cardiovascular system, or other natural remedies with limited effectiveness.

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“I’ve been using this product for nearly 4 years now. Within a week of trying it for the first time, I knew I couldn’t live without it. When anyone mentions joint pain, I send them to fast arthritis pain relief+.” Dr. John Berardi, Precision Nutrition

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FAST arthritis pain relief+ Fast and effective, just two capsules per day provide you with all the benefits of fast joint care+, with the addition of two potent anti-inflammatories shown to provide superior support and nourishment to those suffering from osteoarthritis. ► 2 convenient capsules per day provides the clinical dosage of BiovaFlex® shown to work in only 5 days, plus the researchproven amounts of AvoVida® and Bromelain to further improve effectiveness ► Superior anti-inflammatory support and structural components to nourish and repair joints

► Whole food support from BiovaFlex®, AvoVida®, and Bromelain provides a rich source of bioactive compounds, above and beyond fast joint care+ ► Synergistic effect provides you with the fastest, most effective osteoarthritis formula on the market

The Formula

Two (2) capsules of fast arthritis relief+ contains: Medicinal ingredients: Gallus gallus: Natural egg membrane

500mg

AvoVida® Persea gratissima fruit, Glycine max seed (avocado/soy unsaponifiables (non-GMO), 30% phytosterols)

300mg

Ananas comosus: Bromelain (stem, 300,000 FCC PU)

200mg

Non-medicinal ingredients: Cellulose, rice flour, magnesium stearate, silicon dioxide.

Non-GMO Gluten-Free

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I ngredient B E N E F I T BiovaFlexÂŽ

AvoVidaÂŽ (Avocado & Soy Unsaponifiable)

Bromelain (from Pineapples)

Provides anti-inflammatory properties & structural components to help reduce pain and nourish the joints Significantly decreases joint pain Significantly reduces the progression of joint space lost in osteoarthritis Has structural modifying effects by inhibiting cartilage degradation Inhibits the biosynthesis of pro-inflammatory prostaglandins Has been shown to reduce pain, stiffness, and improve physical function in joints 19


I finally said ‘no more!’ to my 30 years of back pain and started taking fast pain relief+. I immediately started noticing less pain and more mobility so that I was able to kick start a fitness program and stick to it. I have now been pain free for six months!” Eva Selhub, MD Author of The Love Response and Your Brain on Nature

fast pain relief+ From back pain to migraines, suffers know that pain isn’t just limited to our joints, and can seriously impact our quality of life. Take control of your pain with the most effective pain relief formula on the market that provides a natural solution to both acute and chronic pain. 20


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FAST pain relief+ Fast and effective, just 3 capsules provides you with all the anti-inflammatory benefits found in fast joint care+ but with the added benefit of Devil’s Claw and White Willow Bark (nature’s Aspirin), which are shown to provide pain relief in as little as 2 hours without causing drowsiness. ► Whole food support from BiovaFlex®, Devil’s Claw and White Willow Bark provides a rich source of bioactive compounds that tackle both acute and chronic pain

► 3 convenient capsules at the onset of pain provides clinical dosages of BiovaFlex® to help tackle inflammation, as well as Devil’s Claw and White Willow to stop pain in its tracks

► Superior anti-inflammatory support and natural pain relievers provide a natural solution to pain without causing drowsiness

► Synergistic effect that provides you with the fastest, most effective pain relief formula on the market

The Formula

Three (3) capsules of fast pain relief+ contains: Medicinal ingredients: Harpagophytum procumbens: Devil’s claw root extract (5% harpagoside; 6:1 = 7,200 mg) 1,200mg Gallus gallus: BiovaFlex® natural egg membrane

500mg

Salix alba: White willow stem bark (25% salicin)

480mg

Non-medicinal ingredients: Magnesium stearate, microcrystalline cellulose, silicon dioxide, gelatin.

Non-GMO Gluten-Free Soy-Free

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I ngredient

BENEFIT

Devil’s Claw

Clinically used as an anti-inflammatory and analgesic in joint/back pain and headaches

BiovaFlex®

Provides anti-inflammatory properties & structural components to help reduce pain and nourish the joints

White Willow

Nature’s “Aspirin” but with none of the gastrointestinal side effects Shown to reach peak absorption 2-hours after ingestion, delivering effective pain relief 23


Summary Chart T y pe of P ain

Non-arthritic joint pain including general pain and discomfort or pain resulting from athletics

R ecommended P roduct fast joint care+

Non-GMO Gluten-Free Soy-Free

fast arthritis pain relief+ Osteoarthritis Non-GMO Gluten-Free

Headache, back pain (either acute or chronic), cramps due to PMS

fast pain relief+

Non-GMO Gluten-Free Soy-Free

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“I’ve also had some pretty nasty injuries to my knee and something that really helped me was fast joint care+. This stuff is AMAZING!!! I noticed a huge difference within DAYS and I can’t believe the amount of testimonials from people who I’ve suggested it to.” - Peggy Kotsopoulos, Registered Holistic Nutritionist and Culinary Consultant – Kitchen Cures fast joint care+ “I have tried everything and I mean everything for my knees and hips. This product gave me relief within 10 days and after a month or so I would say that I feel 95% better. I have not felt this good in three years. This product is worth every penny.” -Suz fast arthritis pain relief+ “After years of chronic back pain, this product along with a regular yoga practice is an amazing way to maintain a happy back. I recommend it to all of my celebrity clients.”" Alana Hurov – Hotel Yoga fast pain relief+ 25


Our Commitment to YOU

Genuine Health is a proud Canadian company, committed to changing the way people are nourished and helping them meet both their health and performance goals.

What are we passionate about?

Providing Canadians with more than just formulas, but great products that have a positive and tangible impact on their health and life. Always striving to be free of artificial colours, flavours, sweeteners and most importantly genetically modified ingredients that take from your health instead of fostering it.

Leaving the world a bit better than when we got here. through our on-going efforts for environmental awareness, action, and social impact therein. Challenging the way people conduct business by proudly flying our BCorp flag high. Standing behind our 100% money back guarantee. If a product doesn’t work for you we will gladly help you find something that does or refund you for your purchase purchase.

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Let’s continue the conversation together!

Live chat us | www.genuinehealth.com /genuinehealth /genuinehealth Follow us | /genuinehealth Our Total Quality Obligation guarantees your satisfaction – or your money back. This This paper paper contains contains FSC FSC certified certified 100% 100% post-consumer post-consumer fiber. fiber. ItIt isis EcoLogo EcoLogo and and Processed Processed Chlorine Chlorine Free Free accredited accredited and and isis manufactured manufactured using using renewable renewable BIOGAS BIOGAS energy energy BiovaFlex® is a registered trademark of Biova, LLC, Johnston, IA 50131.

PROUDLY CANADIAN

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G E N U I N E H E A LT H P A I N R E L I E F P R O D U C T G U I D E

Our Total Quality Obligation guarantees your satisfaction – or your money back.


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