2024 Retail Programming Calendar
+ beverages
Just Here for the Snacks
Drive impulse and add-on purchases with core beverages and snacks while focusing on all dayparts to provide convenience.
All Butter, No Fuss
Our signature all butter, clean label cookies deliver delicious seasonal flavors guests look for throughout the year.
brands
We Don’t Follow Trends, We Set Them
Our Pop-Up Brands are designed to draw guests into our cafés and keep them coming back for more with innovative solutions and on-trend menus.
Putting a Spotlight on Diversity & Inclusion
Designed to recognize and appreciate the diverse people who make up our MHC family, as well as our valued guests, these campaigns tell their stories to help educate others and foster inclusion.
events
’Tis the Season for Fun!
Seasonal and holiday events add a “fun factor” in our cafés while building guest participation and loyalty.
A Day Dedicated to Avocados?
Yes please!
These one-day food “holidays” are perfect monotony breakers, bringing excitement to the café and offering variety for guests. Simple to execute, National Food Days are sure to be a hit in your café.