Portfolio by Polaroid

gintarePRIALGAUSKAITE PHOTOGRAPHER / STYLIST / COMMUNICATOR

A Strong Visual Aesthetic.

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

SLR Camera

Brief: I have started photographing since I was 16. It was nothing better than take my SLR Camera, style my friends and spend all day taking photos and all night editing them. Response: Playing with different king of filtres added edgyness and mood to my photography. It helped me to explore and find my own style as an artist. Therse works I treated more like a peace of painting rather than photographs.

‘SLR CAMERA’ Photography by Gintare Prialgauskaite ©POLAROID Studio

Photography by Gintare Prialgauskaite ©POLAROID Studio

Polaroid ‘Diversity Now’

Brief: To propose, research and produce two original photoshoots to be included in the mini-magazine ‘Polaroid’ along with editorial content. One will be a street style shoot and the other will be a editorial shoot based either in the studio or on location. Response: The co-founders of All Walks Beyond the Catwalk, Debra Bourne, Caryn Franklin and Erin O’Connor, say: “We believe Diversity can enhance creativity not impede it. Like the multitude of silhouettes our industry creates, beauty is also individual. It’s not restricted by age, shape, skin-tone or size.” The magazine met this brief and revealed the uniqueness of real people’s identities. Credits: Photography, written content and layouts produced by Gintare Prialgauskaite. Street style was captured during London Fashion Week 2013 and to date had has over 19 thousand impressions on Isssu. See the Publication here: http://issuu.com/gintare.prialgauskaite/docs/magtry123

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

Creative Publication Brief: To produse a creative publication built around a core theme. It must include an evocative and inspiring creative writing which will compliment and augment the overall publication â&#x20AC;&#x2DC;s concept and include outstanding photography. Response: Unisex clothing is not a new phenomenon and people have played with ideas of gender from the late nineteenth century. The way it has changed over the years is fascinating and the POLAROID creative publication reveals a significant diference between vintage and modern unisex fashion. Credits: Photography, styling, writing and editing by Gintare Prialgauskaite. Styling created by using different Collections from GFW14. Photography prodused in Berlin in collaboration with Hide International Models. See the Publication here: http://issuu.com/gintare.prialgauskaite/docs/oublication_print

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

e-PR & Film Making Today people are more keen on seeing information rather then reading about it. As internet became so powerful and visuals are the key of itâ&#x20AC;&#x2122;s new language, images and video are likely to dominate this digital marketing scene. Therefore, brands are using them to tell their story and get a right customers on board.

Brief: Create a concept for a promotional ePR campaign for iconic street footwear brand, Dr Martens using the hashtag #STANDFORSOMETHINGNCL. The aim of the brief is to promote the brandâ&#x20AC;&#x2122;s connection with young cultural taste-makers. Response: The creation of a film about a young photographer who suffers from constant influx of creativity. His urban soul brings him to the streets to look for inspiration, which he finds in a young woman, stranger who becomes his new muse. Dr Martens products connect both characters and are used as the main tool to express their unique personalities within the whole storyline. Credits: Photography, styling, filming and editing by Gintare Prialgauskaite. See the film here: https://vimeo.com/93203454

Photography by Gintare Prialgauskaite ©POLAROID Studio

‘Catwalk photography doesn’t give you more than one chance to take an incredible image. Capturing the moment at fashion shows has helped me to develop a fast reaction time and to hone my skills in setting up my camera for different atmospheres and environments.’

Catwalk Photography Experience:

London Fashion Week 2013 Graduate Fashion Week 2014 Northumbria University Fashion Shows Brief:

*Get a right exposure and WB before the show starts. *Catch models in their best - when both legs are on the ground. *All the photos have to be edited and taked in the same way. *At the end of the show experiment with different angles and get some shots of the whole collection.

Fashion Photography & Styling

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

Brief: Explore the challeges presented by fashion photography and styling. Response: Styling my own photography has helped me to build a great understanding about composition and colour. It trained my eye to see what would work well within frame of the photograph, even though it doesnâ&#x20AC;&#x2122;t always seem to be right in reality.

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

Vintage Unisex Brief: Photography for Vintage Unisex for Polaroid publication. Response: Working with models based in Berlin, the project challenged me to travel with all my styling and photographic equipment. The project relied on teamwork, attention to detail and working to a strict deadline.

‘CONTACT SHEETS FOR VINTAGE UNISEX‘Photography by Gintare Prialgauskaite ©POLAROID Studio

Black &White Photography Brief: An expoloration of black and white photography, one of the most popular monochrome forms of visual art. Response: All these shades of grey hold significant power to play with our mind and feelings. Photography in black and white is simply nostalgic, emotional and incredibly edgy. Key elements to focus while shooting in B&W: * Contrast * Exposure * Composition * Emotion

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

I always try to edit my photos in B&W because some of the works are simply born to be in monochrome and cannot look better in any other edition.

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

Urban Jungle Brief: To produce a conceptual and styled photographic shoot. Response: Urban Jungle was inspired by the idea of people living crazy lifes without even realizing that. The model was styled in a huge fur cout and turned into a lost animal placed in the contemoporary busy city centre. Emotions and location became the main focus that helped to produce impactful imagery.

Photography by Gintare Prialgauskaite ©POLAROID Studio

Studio Lighting Brief: To understand and use studio lighting to creare portaiture. To produce professional photographs in a studio using different lighting technics that help to form right shadows on model’s face. Response: I really enjoyed photography since I picked up a camera for the first time. However, very soon I realised that for a good photographer to know how to shoot in natural lighting is not enough. As a result, I’ve started searching for tutorials and useful articles about studio lighting technics. Once, I’ve got an image of how it works I was desperate to try it in practice. These images shows my very first attemts of doing that.

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

Model Test

FaceMap A personal project started in 2013 to reveal the unique cultural characters as well as external features typical to different nations. Brief: Globalisation is moving faster then ever and cultural identity seems to be forgotten within the next age. And it is great! We are all equal and with the same rights to live this world. However, as a nationality-based system is doomed to become simply a history, it is important to stop the moment today and capture this phenomenon in long lasting photography. Response: To take 50 portraits that are photographed in similar way and exhibit them in one of the fashion cities of the world to celebrate the significance of cultural identity and human being.

Brief:

AW14 collection to ensure the collection stands out and appeals to the target audience Response: The shoot needs to achieve a sense of sophistication with a luxurious and confident feel to appeal to our target audience. It needs to steer away from the grungy look that has previously been associated with Terry de Havilland. Keywords: Luxury Stand-out Confidence Rock ‘n’ Roll cobbler London Attitude Target Audience: Affluent, aspirational, fashion conscious women who like to stand out and be noticed.

Photography For

Photography by Gintare Prialgauskaite ÂŠPOLAROID Studio

Photography and styling. Images used on the Terry de Havilland website and social media pages.

The Cobbler’s Bible Brief: To produce a Book for Terry de Havilland that would promote the designer as a Rock ‘n’ Roll Cobbler. It must target the ‘Silver market‘ and include outstanding photography.

Response: The book celebrates the ‘Rock ’n’ Roll Cobbler’, Terry de Havilland and features his most iconic shoes. With bold and impactful photography, “The Cobbler’s Bible” demonstrates the brand’s relevance for today’s largest and most powerful demographic group: the Baby Boomers.