Unleashing Generosity Globally: GivingTuesday 2022 Impact Report

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SHARED LEARNINGS & CONNECTION Curiosity, learning, and experimentation are central to GivingTuesday, and each year, our collaborative network of grassroots leaders share tools and resources, brainstorm new ideas, and problem-solve together as they inspire radical generosity locally, deepen learnings and insights about giving, and create campaigns that are transforming their communities. In May, our growing community of GivingTuesday movement leaders and partners came together for our 2022 virtual Leadership Summit, where we celebrated the impact and resiliency of the generosity movement, explored the strength of generosity as a strategic response to global challenges, and reflected on mindful leadership. Ahead of GivingTuesday 2022, Latin America country leaders united to organize an #UnDiaParaDar virtual kickoff event, where individuals, nonprofits, small businesses, and brands learned about the many ways they can participate in the annual celebration of generosity. The co-owned event featured best practices from GivingTuesday movement leaders and partner organizations as well as highlights from successful campaigns. In Lebanon, Turkey, North Macedonia, and Ireland, GivingTuesday country leaders held their first ever inperson events since the generosity movement was launched in those countries. Each leader welcomed dozens of nonprofits and partners and kicked off the countdown to GivingTuesday 2022. This year, national GivingTuesday summits were also hosted by the Kenya, Uganda, and Tanzania country leaders. GivingTuesday Ghana hosted its third Ghana Giving Summit, the biggest meeting of philanthropy experts and stakeholders in the nation, as part of the global GivingTuesday celebration. Attendees met both virtually and in-person to explore how to unlock local giving opportunities.

“In Brazil, Dia de Doar is, without a doubt, the most accessible, dynamic and efficient initiative to promote a simple idea that is easy to understand: that we must engage in the causes we believe in and give.” J.P. VERGUEIRO, DIRECTOR, GIVINGTUESDAY LATIN AMERICA AND CARIBBEAN HUB

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GivingTuesday 2022 Impact Report


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