Heineken South Africa leads in its industry

SOUTH AFRICA LEADS IN ITS INDUSTRY REPUTATIONAL STAKES

Barely four years after becoming a standalone company in this country, HEINEKEN South Africa led the alcoholic beverages sector in the 2019 Top Companies South Africa Reputation Index rankings, announced last November. Corporate Affairs Director, Millicent Maroga, wasn’t surprised, but was proud to be so highly rated in the single biggest measure of corporate reputation in South Africa. “Despite our relative newness, South Africans have bought our popular beer brands for more than two decades. We are brand builders and the Heineken® brand defines and unites us while our many local, regional and global brands make our portfolio diverse and unique.” True to its identity of being a global family business, she adds, “We not only drive value for our shareholders but also prioritise our stakeholders through a passion for quality and enjoyment of life as well as respect for people and the planet. It’s a tradition that dates back to 1873 when Gerard Heineken was so proud of the quality of his new lager beer, he put his family name on the bottles that left his Amsterdam brewery. Now, 146 years and 192 countries later, the Heineken® name is known and respected worldwide.” The South African operation, a joint venture between HEINEKEN N.V. and Namibia Breweries, is a key player in the beer and cider industry. Its extensive portfolio of brands, includes Heineken®, Sol, Desperados, Windhoek, Miller Genuine Draft, Amstel, Strongbow, Soweto Gold, and Tafel. Maroga assures that, as a priority in the HEINEKEN universe, South Africa is earmarked as a growth country. She adds “As such, our expansion project of some R1,4 billion into the Sedibeng brewery will ensure that the bulk of our products consumed in the country are produced here to the great benefit of the national economy, with the obvious advantage of job creation.” Elaborating on the company’s Brewing A Better World sustainability agenda, she says it is designed to create genuine economic opportunities for the business and its stakeholders as they face ever changing industry challenges. “We focus on six areas where we and our stakeholders believe we can make the biggest difference: protecting water resources, reducing CO₂ emissions, sourcing sustainably, advocating responsible consumption, promoting health and safety, and growing with communities. And, because our business brings us in close contact with millions of consumers and stakeholders daily, we are uniquely placed to help communities prosper. “The approach to sustainability covers the entire value chain ‘From Barley to Bar’ and our clear ambitions are underpinned by milestones created to meet them. We are, for example, in the process of building a solar power plant to allow us to use clean energy for production, and plans are afoot to build capacity for a water reclamation plant to treat our wastewater for reuse in non-brewing activities.” More than 10 percent of Heineken®’s marketing budget is invested in its responsible consumption campaigns and the company collaborates with various industry organisations, such as Aware.org, and regional liquor authorities, to address harm reduction within the industry. With moderate consumption on the rise, HEINEKEN sees the importance of giving consumers options by increasing its offering in the Low & No alcohol category. “We are committed to making moderate consumption aspirational through our brand and the recently introduced Heineken® 0.0 expands the opportunity of various drinking occasions and the chance for beer lovers to enjoy their favourite brew at any time of day.” Heineken® has been an official Rugby World Cup partner for 20 years but Maroga concedes that the Springbok win made last year very special for the SA company. “We always aim to create memorable experiences and bring enjoyment through all our sponsorship platforms and Rugby World Cup 2019™ was no different. We had the unique opportunity to bring people together, demonstrating that everyone can enjoy the spirit of the tournament, whether they know the rules of the game or not. Importantly, when we became aware that the SABC did not have the funds to secure broadcasting rights, we collaborated with our public broadcaster to make it possible for all South Africans to watch that historic final match. What a pleasure to play a meaningful part in the nation’s excitement and joy.

A2Pay is a proudly South African Financial Technology business aimed at supporting and growing local and traditional retailers into successful and sustainable businesses. A2Pay understands the challenges that face a traditional retailer (Spaza, Tuck shop, Taverns, Bottle Stores). These challenges include: access to finance to grow; access to the right technology to provide accurate business information; control of activity in their shop when not present and the isolation of working on their own as an entrepreneur. The A2Pay technology has been built over a number of years in consultation with store owners and customised to overcome all the mentioned management needs. A2Pay have various divisions that satisfy a wide range of traditional retailer needs. These include a Jobs Fund division, commercial division and recently launched financial services division for stores using our solutions.

Jobs Fund Programme:

A2Pay’s Jobs Fund programme supplies the store owner with the innovative Biz Pos 2 management system (valued at R14 750 Incl. Vat) at NO Charge. That’s correct, “Mahala”. The owner ONLY pays R250 per month for support, data costs, training and ongoing software development of the business management tool to provide the store owner with more convenience. This hardware and monthly license fee has been subsidised by the Jobs Fund and A2Pay to offer the Spaza/Tuck Shop the opportunity to grow and create employment. A six (6) week business coaching programme is also included and provides the store owner with all the necessary retail knowledge and support to grow their business. In order to qualify for this Jobs Fund programme, A2Pay have a set of specific store selection criteria which the business MUST meet. Non-negotiable. For example, the business must be a grocery store (Spaza/Tuck Shop), well stocked with general grocery items and must employ a South African youth (18 – 35 years of age) to work in the store as an operator (cashier/ assistant) on a full-time basis. If you are a store owner who fits these criteria and wish to find out more information, please contact A2Pay on 011 706 2727 or visit www.a2pay.co.za. Please note that stores will be limited to regions at this point.

A2Pay Financial Services:

A2Pay have recently partnered with the SASME Fund which aims at growing small to medium enterprises by providing access to finance. This recently launched initiative will offer a store that has been using the A2Pay system for a period of time the opportunity to qualify for a loan in the form of working capital, capex, or expansions to their existing business.

A2Pay Commercial

A2Pay’s commercial division offers ANY retailer the option to purchase the popular A2Pay Business Management Systems such as the quality Biz Pos 2 (this is the same device used in the Jobs Fund Programme) or Biz Vend devices.

BIZ POS 2:

The Biz Pos 2 provides the retailer with a host of features in order to manage the store more effectively. These benefits include: • High quality hardware with a 15” full colour touchscreen • Ability to scan and sell any item in the shop (even non-barcoded items) • Automated Daily, Weekly, Monthly, Period Sales

Reports on Turnover, Gross Profit and Net Profit.

Understand your store performance better. • Trading data stored in a cloud and never lost even if your machine is stolen or damaged. • Trading insights into top sellers and most profitable items sold • Live stock reporting on actual stock holding and stock movement • Cashier session(activity) reports • Ability to sell all popular prepaid products and services. Easy to top up the wallet. • Free telephonic support with Prepaid Suppliers • Creating loyal customer accounts and setting credit limits for them. • Customised till slip headers and footers to add your own promotion. • Communications box for strong connectivity and better back up in any location. • WiFi capability to sell WiFi vouchers to customers

Purchase Price: Spotong Special R12 999 Incl. Vat (normally R14 750 incl. Vat) – Once Off

R350 / month license fee (technical support, software upgrades, data usage) OR

Payment Plan: R5 000 Incl. Vat Deposit, Installation & Training R800 Incl. Vat x 24 months

Interested? SMS SPOTONG to 083 280 7241

BIZ VEND:

The Biz Vend is a high-quality vending device used to sell all Popular Prepaid Products and Services. Benefits of this device include: • High quality 10” full colour touchscreen • High speed transactions • Strong connectivity with MTN or connect to existing Biz Pos 2 via WiFi • FLAT Bank Fees (Deposit at Banks and Formal

Retailers • Daily reporting and commission payments • Battery back-up for power outages • Full training, support & 12 month warranty • Rewards programme for weekly trade

Purchase Price: R1 150 Incl. Vat