GLOBAL DISPLAY
CHRISTMAS WINDOWS & DISPLAYS 2017 INSPIRATION & IDEAS / LONDON
GLOBAL DISPLAY
LONDON 2017... ...IS ONE OF THE WORLDS LEADING FASHION CAPITALS AND EVERY YEAR THE RETAILERS SPARE NO EXPENSE IN CREATING INNOVATIVE AND CONTEMPORARY DISPLAYS, COMBINING TRADITION WITH NEW INTERPRETATIONS OF THE CHRISTMAS EXPERIENCE. HERE WE SHOWCASE A COLLECTION OF DISPLAYS FROM A BROAD RANGE OF RETAILERS, BOTH LUXURY AND HIGH STREET TO PROVIDE INSPIRATION FOR YOUR OWN VISUAL MERCHANDISING IDEAS.
GLOBAL DISPLAY BRANDS 7 FOR ALL MANKIND BERSHKA BOTTLETOP BOUX AVENUE BURBERRY CLARKS DEBENHAMS DIOR ETRO FORTNUM & MASON H&M HARRODS HARVEY NICHOLS HERMES MASSIMO DUTTI MICHAEL KORS MOLTON BROWN
MONCLER MULBERRY NESPRESSO NEXT OASIS PEPE JEANS PRIMARK RALPH LAUREN RESERVED RIVER ISLAND SCHUH SELFRIDGES SUPERDRY TOPSHOP/TOPMAN TORY BURCG WALLIS ZARA
7 FOR ALL MANKIND Bang on trend with their stepladder tree this Jean brand have kept it simple, but stylish and a little bit edgy in keeping with their brand ethos.
BERSHKA
This years windows evoke molton lava flowing/ falling through concrete structures - albeit with masses of shiny baubles
BOTTLETOPPERS A delightful find on Regent Street, this boutqiue store offers a range of accessories made from receycled elements, most notably ring pulls from cans (hence the name) - the ceiling is formed from thousands of such cans.
BOUX AVENUE
BURBERRY
Abstract and artistic - with only the starck white colour indicating any link to the festive season. Simple in its conception, with very exacting implementation this is a brave scheme which stands out because of it’s clear aim to separate iteself from traditional Christmas signature elements.
CLARKS
Symbolising a gift generatort to inspire customers whilst relating to the brands shoemaking expertise, these impactful windows utilise shades of white to ensure the product stands out.
DIOR The formalwear specialist utilises JUNO mannequins from ABC Italia to display their latest seasonal collection of fashion retail. JUNO mannequins are available from Global Display - contact us for more information.
DEBENHAMS The campaign message of ‘You shall...find your fairytale Christmas’ has inspired the theme and story behind these displays. The use of interactive elements, with customers invited to press on areas of the window resulting in elements illumination, flashing and even rotating adds a immersive element to the displays. The strong, bold colour theme contiunes inside the store.
DEBENHAMS
ETRO
FENDI
FORTNUM & MASON
Under the theme of Togetherness and ‘Together We’re Merrier’ the charming windows of this renowned Lonon retailer are full of clever detailing and story telling that represent the best of classic Christmas window displays. Utilising key moments of the season, with a diverse cast of characters, the quality and multilayered visual effects are a delight for all ages.
FRENCH CONNECTION
H&M An impressive scheme considering that is has been implemented globally. This heartwarming theme where the animals are made by hand was inspired by John Bauer’s illustrations “Among Gnomes and Trolls” Designed in colaboration with British set designer Shona Heath who has worked with an extensive list of luxury brands from Louis Vuitton to Armani and numerous fashion and photo shoots..
HARRODS / DOLCE & GABANA
Teaming up with the dynamic fashion house of Dolce & Gabana is never going to produce anything other than an explosion of creativity. Each window is designed to explore Christmas through the eyes of Domenico Dolce and Stefano Gabbana and will showcase an element of their own Christmas traditions as well as their latest collection. Each of the 14 scenes also features the designer duo as Sicilian puppets – styling hair, making dinner and handing out gifts to their families.
HARRODS / DOLCE & GABANA
As part of the collaboration, Dolce & Gabbana have also taken over the store creating a vibrant and fun interior space which is sure to delight both adults and children alike.
HARVEY NICHOLS Bringing light and vibrancy to customers lives is the intention of the Harvey Nichols windows, against the gloom of the winter season. Using a vivid colour palette, and strong metallics these are definitely windows that stand out and the result is a series of celebratory window schemes in a rainbow of hues, bold textures and graphic patterns filed with star shapes and Christmas motifs. Harvey Nichols incorporates unique lighting techniques for the first time, such as rotating mirror balls, LED lights and holographic backgrounds. The mannequins were renovated by the Global Display London workshop who created the bespoke wigs and eye catching make-up for each and every figure in the window scheme
HARVEY NICHOLS
The mannequins were renovated by the Global Display Lonon workshop who also created the bespoke wigs and eye catching make-up for each and every figure in the window scheme.
HERMES Creating window schemes when your merchandise cannot easily be displayed utilising mannequins is challenging - even more so when your product is often small or delicate. Hermes are masters of this challenge, and this years windows continue their space inspired A/W theme ‘Object Sense’. Where initially the windows were minimal with subtle planetary shapes, for Christmas there is an expolsion of space ships, ligh beams and kitch decoration with clever integration of their merchandise (such as flags on the moon).
HUGO BOSS This renowned accessories brand utilised soft materials and textures for their wintry Christmas displays, the inclusion of small owls and birds added a real sense of fun to the window scheme.
A suit is all about the detail, like these toy cars which include the brand name on the tyres - easy to miss but a great way to express the brand message of quality and precision.
KARL LAGERFELD This renowned accessories brand utilised soft materials and textures for their wintry Christmas displays, the inclusion of small owls and birds added a real sense of fun to the window scheme.
LIBERTY OF LONDON
Paying homage to the streets of London and taking inspiration from the poem ‘Twas the night before Christmas’ the rooftop displays provide a multidue of display plinths and surface onto which a host of luxury gifts are displayed.
LORO PIANO
The mass of spinning metal laser cut shapes creates a dramatic and arresting display full of movement.
LOUIS VUITTON This renowned accessories brand utilised soft materials and textures for their wintry Christmas displays, the inclusion of small owls and birds added a real sense of fun to the window scheme.
MANGO
M&S WINDOWS Under the title of Paddington and the Christmas visitor, this seaons M&S teamed up with this British icon, and coinciding with the launch of the Paddington 2 film. The windows showcase various scenes with elements and props in keeping with the Paddington theme - and the highlight being the appearance of the bear himself in full golden form in keeping with the traditional colours that are utilised across the seasonal scheme.
M&S WINDOWS
Seasonal displays continue instore, with Christmas shop-in-shop areas and the opportunity to personalise various themed products.
MASSIMO DUTTI
MICHAEL KORS
Modifications, resprays and wigs were supplied by Global Display to bring the window scenes for this well known London departement store to life.
MOLTEN BROWN
justin@stampdesign.co.uk
MONCLER
MULBERRY This renowned accessories brand utilised soft materials and textures for their wintry Christmas displays, the inclusion of small owls and birds added a real sense of fun to the window scheme.
NESPRESSO This renowned accessories brand utilised soft materials and textures for their wintry Christmas displays, the inclusion of small owls and birds added a real sense of fun to the window scheme.
With such a scall product and large window spaces to fill the Nespresso brand do well to keep the visuals engaing and eye catching. This year the theme is taken from their limited edition Variations promotion, and imitates a brightly coloured factory which appears to be making and manufacturing the coffee filled pods.
NEXT
OASIS
The brands theme of The Extraordinarium which has featured throughout 2017 continues into the Christmas displays. Windows which feature giant, magical unicorns, giant staircases, books and props which all ensure a very consistent and well executed scheme - full of magic and detail perfect for this time of year.
PEPE JEANS
It is unusal for brands to be able to bring their displays outside of the store environments such is the requirements of health and safety. Pepe Jeans have managed to overcome this utilising layers of laser cut flowers and swirl patterns, which when executed in a white finish become an abstract form which flows in and out of the window displays.
PRIMARK
RALPH LAUREN
The windows of this international brand are always immacualte - if not always contemporary. Although this year they have added a small twist with the use of bear heads (and hands) on all of their mannequins.
RESERVED
RIVER ISLAND
SCHUH
SELFRIDGES 1
“This Christmas, we’re sending a message of love from the cities we call home: London, Manchester and Birmingham. In London, where our story began back in 1909, we invite you to join the festive parade running through our windows as we celebrate the diversity, creativity and eccentricity that make our capital great.”
SELFRIDGES 2
“Our Windows team has been busy bringing to life some familiar (and not-so-familiar) Christmas characters in our windows.� All of the mannequins were renovated by the Global Display Lonon workshop where we also created the bespoke wigs and eye catching make-up for each and every figure in the window scheme.
SUPERDRY
TOPSHOP / TOPMAN
TORY BURCH
WALLIS
ZARA
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