Global Travel Retail Magazine Media Kit 2024

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Lotte Duty Free on improving its APAC presence p.14 Indian purchasing power proves positive for Delhi DF p.22 Heinemann targets Australia domestic shoppers p.26

ASUTIL Conference returns p. 6 Dufry Brazil’s business bounces back p. 10 Lagardère’s potential in LATAM p. 22

Global Travel Retail full page ad_210x203mm_Option2.indd 1

WWW.GTRMAG.COM

GTRMAG.COM

JUNE 2023 ASUTIL VOL 35 · NO 4

5/22/23 1:23 PM

MEDIA FILE 2024

Dufry’s Enrique Urioste discusses 2023 plans p.14 Top Brands sees perfume and liquor growth p.18 Attenza DF on Tocumen store openings p. 24

May 2023 TFWA AP VOL 35 · NO 3

GTRMAG.COM

April 2023 SUMMIT OF THE AMERICAS VOL 35 · NO 2

GTRMAG.COM

Travel Retail Magazine

The direct connection to your travel retail audience 1


What sets us apart

Harnessing momentum

I

n publication for more than 30 years, we have always truly believed that staying ahead of trends and moving forward with momentum is the best way to achieve success. It is time to focus on the opportunities that lay ahead of us in 2023 and beyond. The International Air Travel Association (IATA) predicts industry-wide profitability in 2023. This forecast is based on strong, pent-up demand for travel and the lifting of travel restrictions in most markets. To support the duty free and travel retail sector in this exciting return to travel, Global Travel Retail Magazine (GTRM) will continue to leverage its impressive digital presence to highlight the global happenings in the industry, with international coverage, special reports, twice-weekly e-newsletters, breaking news blasts, social media campaigns, and three special new e-series. The NEW e-series, which is made up of three releases “She Says,” “Plans for the Planet” and “Choclate is Forever” highlights Intenational Women’s Day, Earth Day and Chocolate Day, respectively. We are excited to introduce this branded e-series, which showcases the year-round work of companies in the industry related to these celebrated Days. We are extremely excited that we’ve cultivated a global team of journalists with immense curiosity, knowledge and commitment which continue to place GTRM as the best direct connection to your travel retail audience. We have high expectations for the year ahead and look forward to facing the future together, fearlessly. Kindest Regards,

Hibah Noor, Editor-in-Chief Global Travel Retail Magazine

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In terms of readership statistics, we are a focused trade publication which means there is a finite number of quality readers that should be reached. Our readership, which includes industry professionals beyond annual trade show visitors is 13,000+. Any publications reporting extremely large numbers aren’t just targeting the duty free trade.

Annual issues at a Glance Printed and digital issues:

8

Number of enewsletters per week:

2-3

Gtrmag.com:

Updated daily Socials:

Fast facts

Updated daily

Superior regional expertise given our history as regionally focused media outlet

E-Series:

Original editorial content

Video content partnerships

Cost-effective advertising solutions

Editorial support as part of annual packages

Experienced writers based across the globe

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Our e-series is sent to the inboxes of 13,000 subscribers


How our numbers stack up gtrmag.com stats Yearly Page Views: 946,108 Monthly Page Views: 78,970 Monthly Average: 43,432 Average time on Site: 4:21 Pages Per Visit: 5

April 2023 SUMMIT OF THE AMERICAS VOL 35 · NO 2

GTRMAG.COM

*Google Analytics: 12-month period (June 15, 2022 - June 15, 2023)

Dufry’s Enrique Urioste discusses 2023 plans p.14 Top Brands sees perfume and liquor growth p.18 Attenza DF on Tocumen store openings p. 24

Print magazine facts • Digital versions are sent to our full readership • Release dates coincide with annual industry trade show schedule • Feature original editorial content and contemporary design • Provide cost-effective advertising solutions Socials stats LinkedIn: 11,000+ (We post within an hour of news being posted to gtrmag.com) *Monthly post impressions: 196,000+ (Reposting and tagging are key) Our engagement rate: 23% higher than our three direct competitors Instagram: 1,100 + (Number two in the industry)

TOP 10 COUNTRIES

JOB POSITION

1) US

55%

2) UAE

CEO, Managing Director, Senior Executive & Buyers

3) Singapore 4) UK 5) Panama

25%

6) China

Sales & Marketing

7) Hong Kong

20%

8) Germany 9) Switzerland

Other

10) France

Manufacturers & suppliers

Retailers

33%

21%

Other 6% Agents & distributors

17%

Airports, airlines, mall management

23%

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E-Series

EDITORIAL CALENDAR 2024

Focus or Event

Editorial Deadlines

MARCH

Special Digital Issue: Confectionery & Fine Foods

TBD

MAY

TBD

TBD

JUNE

TBD

JULY

Special Digital Issue: Spirits & Tobacco

TBD

OCTOBER

NOVEMBER

E ditorial support is offered in the form Q&As, guest columns, exclusive interviews and industry member profiles

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ASUTIL Conference • Spotlight on Latin American Players • Border News TFWA World Exhibition & FDFA • Spotlight on Leading Retailers • Perfumes & Cosmetics • Confectionery • Travel Accessories • Fashion MEADFA • EMEA Regional Reports • Jewelry & Accessories • Confectionery

■ Advertising options include digital top super and side banners

INTERNATIONAL WOMEN’S DAY (March 8)

TBD

CHOCOLATE IS FOREVER

APRIL

WORLD CHOCOLATE DAY (JULY 7)

PLANS FOR THE PLANET

Summit of the Americas • US/Canadian Market Analysis • Latin Americas Regional Reports • Spirits & Tobacco • Confectionery TFWA Asia Pacific Exhibition & Conference • APAC Regional Reports • Perfumes & Cosmetics • Tobacco

■ Each “Day” is highlighted by two e-blasts (the first leading up to the Day and the second on the Day) allowing brands to be at the forefront of the celebration

SHE SAYS

Month

■ Our e-series is sent to the inboxes of 13,000+ travel retail professionals and posted across our social media channels

EARTH DAY (APRIL 22)

TBD

2024

Trade Show & Conference Distribution In this increasingly digital world, every one of our magazine issues will be produced and distributed digitally to our entire database. In addition, thousands of magazines are printed and distributed at every one of our industry’s larger shows, and hundreds are distributed at each of the smaller conferences.

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WE WILL PRINT ISSUES FOR: Summit of the Americas - 600 copies TFWA Asia Pacific Exhibition & Conference - 1,500 copies ASUTIL Conference - 300 copies TFWA World Exhibition in Cannes - 2,000 copies MEADFA Conference - 600 copies FDFA Show - 200 copies

Month

E-Series

Editorial Deadlines

MARCH

International Women’s Day

Feb 1

APRIL

Earth Day

April 1

JULY

World Chocolate Day

June 10


Why advertise?

Testimonials

With over 30 years as an integral part of the duty free and travel retail industry, we have been there since the very beginning of the rise of the industry as a truly global phenomenon. We have helped brands to expand beyond their current borders, catching the attention of buyers around the globe. We understand travel retailing regionally and globally, and our readers are the real decision makers.

“Global Travel Retail Magazine (formerly Duty Free & Travel Retailing Magazine) has been around for a long time and I know the founder very well. The publication has done a good job in providing industry news, insights, and analysis in addition to exclusive interviews and is firmly established in the duty-free and travel retail business.” Colm McLoughlin, Executive Vice Chairman & CEO, Dubai Duty Free

■ We offer print magazines, digital versions, twice-weekly enewsletters, website articles, social media coverage and more ■ Strong partnerships with main trade associations: TFWA, ASUTIL, IAADFS, MEADFA, FDFA, DFWC and ETRC ■ Cost-effective advertising solutions ■ Free of charge editorial support

“It has been an absolute delight collaborating with Global Travel Retail Magazine for more than a decade because it allows us to showcase our brand and products to a wide audience of travel enthusiasts, providing us with increased visibility and opportunities to connect with potential clients.” Danny Yohoros, CEO, Top Brands International

■ Article translation is available into Spanish and Chinese

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We update readers constantly on important industry developments. Easy-to-navigate pages direct readers to categorized news stories, event updates, embedded video and product news, again separated by category. Our website contains links to every magazine issue produced in the previous years for that region, giving easy access to information with a simple click. Site Takeover Site Takeover is offered as a way of highlighting a launch, anniversary or special event the brand wants to celebrate and essentially be the “talk of the travel retail” industry. For more details contact laura@gtrmag.com. See “Rituals” Site Takeover in sample below.

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“We pride ourselves on working with partners that are straightforward and honest, that deliver in a timely fashion. Our dealings with Global Travel Retail Magazine has been just that. We look forward to continuing this partnership.” Gary Chau, General Manager, Tasa Meng

VALAYA GTR_SOTA-April2023.indd 9

GTRmag.com

24-10-2022 17:45

“Established for over 30 years and with its focus on the Americas, Asia and Gulf-Africa, Global Travel Retail Magazine is a key title. It consistently delivers the latest industry news, insights and analysis, alongside exclusive interviews and in depth features, and is firmly established in the duty-free and travel retail business. Renzo Radice, Global Corporate Communications & Public Affairs Head, DUFRY

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SITE TAKEOVER Design Specifications

Site Takeover Specs

Website Banner Specs

Total Size: 1920 x 1080 px Design Area: Top: 1920 x 100 px* Each Side: 335 x 1080px Center: 1250 X 980px*

Gl bal Travel Retail Magazine

TOP SUPER BANNER AD SPECS

6 MONTHS

12 MONTHS

970 pixels x 118 pixels

€10,000

€15,500

AD SPECS

6 MONTHS

12 MONTHS

176 pixels x 468 pixels

€7,000

€10,000

AD SPECS

6 MONTHS

12 MONTHS

320 pixelsx 480 pixels

€7,000

€10,000

AD SPECS

6 MONTHS

12 MONTHS

176 pixels x 176 pixels

€5,000

€8,000

AD SPECS

6 MONTHS

12 MONTHS

970 pixels x 118 pixels

€8,000

€12,000

*FOR BACKGROUND CONTENT ONLY. DO NOT PLACE TEXT OR IMAGERY IN RED BOX AREAS. RECOMMENDED: SOLID COLOR OR SUBTLE PATTERN – DO NOT LEAVE BLANK.

SIDE BANNER Costa Sunglasses goes for premium travel retail accounts

1920 x 100 px

335 x 1080 px

1250 x 980 px

IN-GRID BANNER

335 x 1080 px

VIDEO ADVERTISMENTS Design Specifications

NOTE: Online ad creative cannot be larger than 1 MB in size. Please provide file as ONE image. FILES: JPG or GIF (animated accepted) file.

BUTTON AD

BOTTOM BANNER

Files: JPG or GIF (animated accepted) file. All digital assets MUST be under 1MB.

Ratio: 4:3 File size: 10MB or under

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E-Newsletter & Digital version of print issues Our e-newsletter is sent 2-3 times per week to 13,000+ travel retail professionals in our database, so they can keep abreast of current happenings and launches throughout the year.

TOP SUPER BANNER AD SPECS

650 pixels X 150 pixels

6 MONTHS

12 MONTHS

(25 issues)

(48 issues)

€10,000

€15,500

Mailing score:

9.8 Open rate:

43% Click through rate:

39%

SECOND SUPER BANNER AD SPECS

450 pixels X 170 pixels

6 MONTHS

12 MONTHS

(25 issues)

(48 issues)

€8,000

€12,500

6 MONTHS

12 MONTHS

(25 issues)

(48 issues)

€7,000

€10,000

6 MONTHS

12 MONTHS

(25 issues)

(48 issues)

€8,000

€12,000

SIDE BANNER

Here’s your opportunity to reach even more people in every region, with the digital versions of our printed issues! Take both the top and bottom banners for a branded sponsorship of our issues.

AD SPECS

166 pixels X 362 pixels

MID SUPER BANNER AD SPECS

450 pixels X 362 pixels

Files: JPG file. All digital assets MUST be under 1MB.

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Advertising Rates & Specifications ADVERTORIAL REQUIREMENTS

All advertorial copy must be supplied by the client in high-resolution digital format (PDF) no later than 30 days prior to publication deadline to accommodate editing and design.

PRINT AD SPECS Millimeters FRONT COVER TRIM SIZE 203 x 186 BLEED SIZE 210 x 193

ARTWORK: All artwork must be provided to Global Travel Retail Magazine in digital format (high-resolution – 300 dpi minimum) via e-mail/image transfer site. FRONT COVER, FULL PAGE AND DOUBLE PAGE SPREAD ADS MUST INCLUDE BLEED. Millimeters

Inches

8" x 7.33" 8.25" x 7.5"

FULL PAGE

TRIM SIZE 203 x 267 8" x 10.5" BLEED SIZE 210 x 273 8.25" x 10.75"

DOUBLE-PAGE SPREAD TRIM SIZE 406 x 267 16" x 10.5" BLEED SIZE 412 x 273 16.25" x 10.75"

HALF-PAGE VERTICAL TRIM SIZE 89 x 246 3.5" x 9.7"

Aijaz Khan Publisher aijaz@globalmarketingcom.ca

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Hibah Noor Editor-in-Chief hibah@gtrmag.com

HALF-PAGE HORIZONTAL TRIM SIZE 170 x 114 6.7" x 4.5"

QUARTER-PAGE TRIM SIZE 89 x 114

3.5" x 4.5"

POSITION

2-4

15+

FRONT COVER

€10,000

1X

€7,700

€7,400

OUTSIDE BACK COVER

€7,000

€5,750

€5,500

INSIDE FRONT COVER

€6,000

€4,750

€4,500

INSIDE BACK COVER

€6,000

€4,750

€4,500

DOUBLE PAGE SPREAD

€8,500

€8,250

€8,000

FULL PAGE

€4,500

€4,250

€4,000

HALF PAGE

€2,300

€2,050

€1,800

THIRD OF A PAGE

€1,700

€1,450

€1,200

QUARTER PAGE

€1,200

€950

€700

STRIP

€1,200

€950

€700

CONDITIONS FOR ADVERTISING

THIRD OF A PAGE TRIM SIZE 60 x 246

STRIP

TRIM SIZE 194 x 38

Laura Shirk Deputy Editor laura@gtrmag.com

Inches

PRINT AD RATES

Alison Farrington Senior Writer alison@gtrmag.com

Wendy Morley Senior Editor wendy@gtrmag.com

2.35" x 9.7"

7.65" x 1.5"

Mary Jane Pittilla Senior Editor maryjanepittilla@hotmail.com

Once the insertion order is signed or a written agreement by email is in place, the client company is required to forward payment Paramount Publishing Company Inc. within 30 days after the publication of the magazine. Materials must be sent by the determined deadline. If the client company fails to have materials delivered on time, it will still be liable for the payment. This payment agreement will be adhered to even when the client fails to deliver the material by the deadline and the advertisement therefore does not run in the issue. Cancellation of this contract, in part or in its entirety, must be provided, in writing or via email, 45 business days in advance of the publication deadline. Cancellations that do not conform to the 45 business day lead-time will run as originally agreed. Furthermore, cancellations will void discounted rates outlined in the agreement. As such, all remaining and previously run advertising will be billed and/or re-billed to the client at full-rate card prices.

Arsham Khan Accounts & Subscriptions ash@globalmarketingcom.ca

Jessica Hearn Art Director jessica@globalmarketingcom.ca


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