Media kit 2017

THE GEORGETOWNER

MEDIA KIT

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ADVERTISING WITH GMG In today’s fast-paced world, utilizing a reliable community-based publication “Whose Influence Far Exceeds Its Size” as an advertising outlet makes very smart business sense. The Georgetowner is a free, bi-weekly, tabloid-style newspaper that celebrated its 61th anniversary this past year.

The Georgetowner reaches a very unique market and has become a “must-read” in the D.C. area. Our publication specializes in the Georgetown lifestyle, with news and features, focusing on the arts, real estate, education, dining, health, beauty, fashion, society and our popular In Country section featuring Virginia’s horse country. With a circulation of 40,000, The Georgetowner is mailed to all Georgetown residents and businesses. This ensures that your advertisement will reach your target audience directly. The Georgetowner distribution covers all upscale neighborhoods of metropolitan D.C. and includes parts of Maryland and Northern Virginia (see distribution section). However, advertising in our publication not only ensures that your message will reach Georgetown residents; you will also reach the residents of downtown D.C.

VOlume 62 Number 24

September 28 - OctOber 11, 2016

Gala Glamour

Volume 62 number 7

january 13 - january 26, 2016

Mayor Bowser: Thinking ahead

Fall Gala Guide C&O Canal Barge Set tO Depart anC guiDe fOr the eleCtiOn afriCan ameriCan hiStOry muSeum Frida Burling’s House For sale haute & COOl: gala aCCeSSOrieS John and Kristin CeCChi

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The Face of DC Homicides rIP: Father rick Curry exclusive: Plotkin with Vince Gray

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DEMOGRAPHICS Our readers have expendable income that allows them to enjoy the modern luxuries of life in style.

They spend it on dining out, travel, new fashions for their homes and wardrobes, attending the performances and visual art shows, and donating to charitable events on a consistent basis. They are educated and opinionated leaders of their communities who exert a powerful influence on Washington, D.C. and the greater metropolitan area. We welcome you to use our publications as a tool to reach your ideal target market.

PERSONS

AGE

MARITAL STATUS

HOUSEHOLD With Children

Male

43%

18–25

15.5%

Married

68%

Female

57%

26–35

19.5%

Single

32%

36–45

23%

46–55

20%

56+

22%

Volume 62 Number 23 Volume 62 Number 19

September 14 - 27, 2016

July 13 - July 26, 2016

Capturing Fall Art exclusive inteRview with julie kent

VOLUME 62 63 NUMBER NUMBER 24 2 VOLUME

INCOME 50%

EDUCATION

50K +

20%

Professional

92.7%

100K +

35%

Students

7.3%

250+

45%

OCTOBER 26 8, 2016 2016 SEPTEMBER 28--NOVEMBER OCTOBER 11,

GATE

WATREERBIRTH

ESIGNED SIXTIES' RED 'SWINGING MILLENNIALS BY

Real estate special

Making the national Mall great again

Graham hotel SellS for $47 mil JefferSon Court for Sale Kennedy-fox n Street houSe

DowntowneR Dc edenS at union marKet Conrad GroundbreaKinG

Catherine Townsend, President of the Trust for the National Mall

Real estate special slave DescenDants seek $1 Billion DowntowneR news afRican ameRican museum opening

CRIME ON THE RISE? LA CHAUMIÈRE AT 40 QUR'ANS AT THE SACKLER MERIDIAN BALL, CAG GALA, CITYDANCE RAKEL COHEN OF THE WATERGATE HOTEL

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DISTRIBUTION Georgetown Media Group distributes 40,000 copies of every issue of The Georgetowner, with 7,000 copies mailed directly to the residents and businesses of Georgetown. Every year, new condo and apartment buildings are added to The Georgetowner distribution list. Together, the papers are distributed to more than 600 locations in Washington and nearby Maryland and Virginia.

Volume 62 Number 13

WHAT TYPES OF PLACES CARRY THE NEWSPAPER?

April 6 - April 19, 2016

Volume 62 Number 12

march 23 - april 5, 2016

la Dolce

Vita

Upscale neighborhoods; luxury apartment buildings and condo complexes; top-rated hotels and restaurants; and stores such as Whole Foods, Balducci’s and Starbucks. There are also street boxes near select Metro stations.

I ta lIa n- s tyle

WHErE Will tHE nExt prEsidEnt dinE? WasHington BallEt's silEnt 'HamlEt' gElato Holdup

Downtowner

Capital's Bald EaglEs' Eggs HatCH Having our fill of potHolEs JamEs BEard nominEEs

WASHINGTON, D.C. Georgetown/M Street Connecticut Avenue Spring Valley West End Dupont Circle Mt. Vernon Square Chinatown Glover Park Van Ness Pennsylvania Ave. Cathedral Heights Woodley Park Watergate Cleveland Park Union Station

Mazza Galleria Washington Circle Tenleytown/Cathedral Mass Ave. Washington Harbour Capital Hill/Eastern Market Adams Morgan Noma 17th Street Ronald Reagan Building Logan Circle Friendship Heights Shaw H Street Corridor U Street Corridor

VIRGINIA

MARYLAND

Arlington Reston Great Falls McLean Leesburg Tysons Corner Middleburg & The Plains Crystal City Vienna

Potomac Bethesda Chevy Chase Rockville

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CLIENTS We are proud to present a few of our clients: “Dear Pierre Salinger

Beasley Real Estate

Four Seasons Hotel

Raspberry Falls

Bonhams

Georgetown Floors

Ritz Carlton

Capella Hotel

Georgetown University

Salamander Resort & Spa

Castle Hill Cider

Good Stone Inn

Sheridan MacMahon, Ltd Realtors

Coldwell Banker

and Restaurant

Strathmore

Dean and Deluca

Ike Behar

Thomas and Talbot Real Estate

Down Dog Yoga

Kiawah Island Golf Resort

Tony and Joes

Dr. Fattahi

Long and Foster

TTR Sotheby’s

EagleBank

Malmasion

International Realty

Evers & Co. Real Estate

National Capital Bank

Washington Fine Properties

Fluevog

Peacock Cafe

Washington Gas

Folger

WOW!! What a handsome photo of you on the cover of the January 25th edition of the Georgetowner. I was especially delighted to read your twopage interview. As usual, you are eloquant, knowledgeable, and forthright.

Unfortunately, I don’t get to France much these days, but please let Eunice and me know where you will be living.

Eunice joins me in sending you our warmest regards and our best wishes for happiness and success in all you do.”

– Sargent Shriver, Jr.

VOL. 63 NO. 1

VOLUME 62 NUMBER 22

AUGUST 31 - SEPTEMBER 13, 2016

Volume 62 Number 8

TO PARIS WITH

LOVE

AND OTHER FALL FETES

Haute & Cool: Fashion Now

Bon Voyage, Blizzard!

Scheele's Market

DOWNTOWN: Rose's Luxury Ford's Theatre Sackler Gallery

RINGING TRUE

Political Clout georgetown graces the stage

From the Volta Bureau to National Geographic, Alexander Graham Bell's Legacy Lives Here

FRANCO'S MILANO IN ABU DHABI BACK-TO-SCHOOL AT YATES NEW YORK STATE OF MIND CHANGING TIMES AT ANC BON VOYAGE, MICHEL

C&O CANAL REHAB BEGINS HYDE-ADDISON DEBATE MORE CONDO BUILDINGS PLANNED NEW: COMMERCIAL REAL ESTATE SECTION The

r

Georgetowne

62nd Anniv

ersary

OCTOBER 12 - OCTOBER 25, 2016

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GENERAL SCHEDULE DEADLINE DATE

ISSUE DATE

SPECIAL FEATURE/HOLIDAYS/EVENTS

January 6

January 11

Presidential Inauguration

January 20

January 25

Food and Wine

February 3

February 8

Real Estate, 2016 Wrap-up

February 17

February 22

Spring Arts/Travel

March 3

March 8

Real Estate/ Financial & Legal

March 17

March 22

Fashion / Education

March 31

April 5

Real Estate / Art

April 14

April 19

Fashion / Education

April 28

May 3

Real Estate / Art

May 18

May 24

Summer Issue / Outdoor Art / Fashion

June 2

June 7

Real Estate

June 16

June 21

Fashion

July 7

July 12

Real Estate / Food & Wine

July 21

July 26

Feature

August 4

August 9

Real Estate / Financial

August 18

August 23

Fashion

September 8

September 13

Real Estate / Fall Arts Preview

September 22

September 27

Fashion

October 6

October 11

Real Estate / Food & Wine / Financial & Legal

October 20

October 25

Fashion

November 3

November 8

Real Estate / Financial & Legal / Education

November 17

November 22

Holiday Issue / Arts

December 1

December 6

Real Estate

December 15

December 20

Food & Wine / Fashion

* Subject to Change

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IN-COUNTRY SCHEDULE ISSUE DATE

SPECIAL FEATURES

January 11

Winter Spirits

January 25

Romantic Getaways

February 8

Country Dream Homes

February 22

Eastern Shore, VA & MD

March 8

Countryside Architecture

March 22

Artisanal Foods

April 5

Virginia Weddings

April 19

Wine Tours

May 3

Eastern Shore

May 24

Equestrian - VA

June 7

Newport Beaches

June 21

Boating Nantucket Style & MV

July 12

Taste of Summer

July 26

Summer Vacation - Last Minute

August 9

Breweries & More

August 23

Country Real Estate

September 13

Mountain Hideaways

September 27

Middleburg, VA - Gold Cup

October 11

Oyster Festivals

October 25

Easton Maryland WFF

November 8

Charlottesville, VA

November 22

Country Thanksgiving

December 6

Country Christmas

Obama’s Georgetown Birthday

December 20

Happy New Year!

Brent Glass on the New Industrial History Museum

“I met a woman at an event who said ‘I read your publication this past week on the John Lennon art exhibit and attended the show’ (The Georgetowner’s May 6, 2009, edition had an ad for the event and an interview with Yoko Ono). She then went on to tell me that she was going back to buy a piece from the gallery the next day!”

– Tamara Smith, Riley Arts Gallery

VOLUME 62 NUMBER 21

S&R’S SOCIAL ENTERPRISE

Ha lcyon Creatives

AUGUST 10 - AUGUST 30, 2016

VOLUME 62 NUMBER 20

America’s

JULY 27 - AUGUST 9, 2016

Choice?

Volume 62 number 18

June 22 - July 12, 2016

Happy Birthday, U.S.A. and Tudor P lace!

UNPRECEDENTED & UNCONVENTIONAL

Obama’s Georgetown Birthday More on ANC Shake-up Brent Glass on the New Industrial History Museum

ANC's Coming Shake-up

More ANC Shake-Up

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NY Men's Fashion Week

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GBA Honors Founder Rick Hindin Plotkin on D.C. Statehood Commission DowntowneR Judd Apatow & District of Comedy Fest oprah’s $1-Million Surprise

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AD SPECS

AD SIZES

MEDIA SPECIFICATIONS FOR IMAGE-READY

10.25”

Ads may be received in PDF or Tiff formats.

All color must be in composite color CMYK format (NO RGB).

12.5”

Minimum resolution for graphics and photos should be 300 dpi.

Black type should be black ink only, not four color registration.

Recommendations for type size is no smaller than 9 points.

MEDIA SPECIFICATIONS FOR GRAPHIC DESIGNS Any required logo or branding

FULL PAGE 10.25” x 12.5”

3/4 AD 7.5” x10.5”

1/2 AD 10.25” x 6.125’’

1/2 AD 4.875’’ x 12.5”

1/4 AD 4.875” x 6.125’’

1/8 AD 4.875” x 3’’

1/8 AD 2.375” x 6.125’’

1/16 AD 2.375” x 3’’

At least one high resolution (300 dpi) photo

Horizontal

Vertical

All required content DEADLINES Space reservations must be made by noon, 12 p.m., on the Friday before publication. All ad materials must be received by Monday before publication. Please send final files to advertising@georgetowner.com

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A D R AT E S FULL COLOR AD GEORGETOWNER SIZE

1X

6X

12X

24X

FULL PAGE

$ 2,395

$ 2,275

$ 2,175

$ 1,960

3/4 1/2 1/4 1/8 1/16

1,850 1,325 720 440 220

1,760 1,260 685 420 210

1,665 1,195 650 375 200

1,480 1,060 580 350 180

Volume 62 Number 10

february 24 - march 8, 2016

FRED RYAN District Council Primaries

D.C. Jazz: Citywide And Worldwide

Farewell To Georgetown's Frida Burling DOWNTOWNER DC

New Latin Marketplace

CLASSIFIEDS

DINING GUIDES

The cost is $35 for 25 words or less; $2 additional for each boldfaced

$85 per issue (2”x4.5” in) - 6 Time Minimum. Every issue contains a

word; $0.50 per additional word past count of 25.

special page listing restaurants.

Classifieds must be paid in advance.

INSERTS

SERVICE DIRECTORY/ DISPLAY ADS

Fliers inserted into the paper cost $200 + $99 per 1,000 - Call for custom

Display ads sold for $75 per issue (1 column x 2”, black & white).

quote volume discounts apply.

$25 more for color. $35 per extra inch vertical or horizontal.

Column = 2.375 in.

ARTICLE SPONSORSHIP Starting at $250.00 — Depending on size and positioning.

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WEB SPECS

AD POSITIONS & SIZES

MEDIA SPECIFICATIONS

SIZE

Image ad files must be 50K or smaller.

Top Leaderboard (1067x150px) Leaderboards (700x100px) Square (300x300px) Sky Scraper (300x600px) Bottom Banner (1067x150px)

Animated ads must have a frame rate no faster than 5 fps, or 200 fps (frames per millisecond) and can be formatted as either .GIF and Flash files.

Static (non-animated) image ads can be

PRICE SOLD! $800 $600 $500 $450 $500

formatted as .JPEG, .PNG, or .GIF files.

MEDIA SPECIFICATIONS FOR GRAPHIC DESIGNS Any required logo or branding At least one web resolution (72 dpi) photo All required content

DEADLINES Please send final files to advertising@georgetowner.com

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