Blue42 The Best Ideas Come Out of the Blue
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Blue42 Who We Are Transforming Businesses into Brands Web | SEO | Social | Design | Strategy | Virtual Events | Photo | Video
Our mission is to provide next-generation marketing and web-based services that deliver both peace of mind and a competitive advantage to our clients. With our vast knowledge and expertise of marketing within the digital space, Blue42 helps your organization achieve your goals by developing a unique, strategic marketing plan fit for your business and industry.
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Blue42 Graphic Design Helping to encompass the visual identity of your organization, our team of skilled designers will assist in building your brand presence. With endless opportunities, the list of services below are just the beginning of potential your brand image has when working with our team. ● ● ● ● ● ● ●
Creative Packaging Promotional Design Logo Design Print Collateral Creative Strategy Branding Promotional & Events
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Beyond Impact Case Study Our rebrand work with Beyond Impact is a prime example of how Blue42 can take a brand where they’re at and elevate them to the stratosphere. Countless other agencies failed to deliver Beyond Impact with a brand they were proud of, so Beyond Impact came to us. We listened closely to their needs, took notes on what they needed, and ultimately executed a rebrand that left them speechless.
Old Logo
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After
Mid State Metal Works Brand
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Hexcode RGB PANTONE CMYK
53555F 83 - 85 - 95 173-13 C 62% - 53% - 42% - 35%
Hexcode RGB PANTONE CMYK
767885 118 - 120 - 133 173- 8 C 62% - 53% - 42% - 0%
Hexcode RGB PANTONE CMYK
000000 0-0-0 BLACK 0% - 0 - 0% - 100%
Hexcode RGB PANTONE CMYK
EE202E 238 - 32 - 46 48-8 C 0% - 99% - 91% - 0%
Branding Honorable Real Guides Brand Mentions
Miculeks
Lanny Oakley Brand
Packaging
Blue42 Web Development Blue42 offers full website creation from design concept, to build, to launch, and daily maintenance. ● ● ● ● ● ● ● ● ● ● ● ●
Full Site Web Audit Website Design Amazon Product Listing and Web Services Copywriting with SEO Implementation Content Management System (CMS) Responsiveness ADA Compliance Ecommerce Platforms Cloud-based Server & Redundancy Server Backups Patching Monitoring
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Blue42 Social Media With the ever evolving space of social media, our team of experts will help build a custom strategy for success across all platforms. Blue42 offers the following services to build your social media presence: ● ● ● ● ● ● ● ● ● ● ● ●
Full Audit Social Media Strategy Develop Social Media Posting Schedule #Hashtag Analysis/Optimization Ambassador Strategy Content Generation Strategy Media Drive and Library for Client Access Social Media Posting Posting Frequency Schedule Post Strategy & Real-Time Posts Reputation Management Re-engagement & Fan Recognition
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Clam 2020 Stats Compared to 2019 ● ● ● ● ● ● ● ●
Facebook followers up 23% (5,663 in 2020, 69,735 overall) Facebook Engagements up 33% (145K) Facebook Reach up 57% (6.85M) Instagram reach up 40% (2.86M) Instagram Impressions Up 21% (4.33M) Instagram followers up 100% (46,509) Instagram profile visits up 38% (36,434) Instagram directed website visits up 99% (3,343)
Meltdown Ice Ball Press Social Media Growth May 19 - Sept 2
● 243,904 People Reached ● 18,914 Page Likes
Epoch Eyewear Social Media growth since November ● Facebook followers up 1042% ● Facebook engagements up 67% ● Facebook reach up 196%
Blue42 SEO & Digital Advertising Drive Traffic & Grow Your Brand Awareness ● ● ●
SEO - Increase your search ranking to rise above the noise ○ Keyword Recommendations, Content Generation Search Ads - Get in front of those who are looking for product like yours ○ Keyword Research & Audience Targeting Display Ads - Find potential customers who you haven’t reached...yet ○ Interest & Behavior Targeting, GeoTargeting, Key Demographic Targeting
The Numbers Don’t Lie With an increased cost of 22% and Ads Optimizations, we were able to increase our Conversion Value (Revenue) by 65% and reduce our Cost/Conversion by 28%. In doing so we also were able to reduce our CPC by 5%, Increase our Clicks by 29%, Increase our Conversion Rate by 32% and our number of conversions by 71%.
The Numbers Don’t Lie With an increased cost of 249% and Ads Optimizations, we were able to increase our Conversion Value (Revenue) by 41,515% and increase our Conversions bty 208%. In doing so we also were able to increase our Clicks by 123% and Increase our Conversion Rate by 37%.
The Numbers Don’t Lie We built a digital ad strategy from scratch and generated 2.71 million Impressions in 4 months while generating 37k Clicks with an Average CPC of $0.16.
The Numbers Don’t Lie Through our SEO practices during the website build process we were able to increase Web Sessions, Session Duration, Pages/Session and New Users while reducing the Bounce Rate by 17% .
Blue42 Business Strategy & Project Management Our strategic business team provides a bridge connection for businesses who recognize a need for marketing assistance, but struggle to connect the strategic growth plan to a dedicated marketing budget. ● ● ● ● ● ● ● ●
Internal Business Review Existing & New Product Review Go-To Marketing Strategy Including Pricing, Programs & Sales Strategy Media & Dealer Targeting Budgeting & Cash Flow Goal Definition -- Short & Long-Term Growth Strategy Bottleneck Identification -- Output Improvement Networking Leveraging Exercise
From the moment of onboarding and as your strategy is developed and implemented, our project management team is here to keep your projects moving forward. We provide a hands-on approach as your marketing strategy evolves. Our team will be with you every step of the way, becoming just like an active team member in your organization. GOBLUE42.COM
Blue42 Virtual Events As the world continues to focus in on the virtual world, so does Blue42 by diving into the virtual event space. The services listed below are just the beginning of possible areas that we can provide support in: ● ● ● ● ● ● ● ● ● ●
Editing of Video/Clips/Graphics Pre-Recording and Production of all assets Script/Slides for talking points Export of Gala (.mp4) for Proofing to Client Story Board for Review Post Production Graphic for Sponsors Blue42 Employee for technical support and troubleshooting Blue42 Employee Communication for Gala Representative Blue42 Employee to Run Control / Production
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Blue42 Photo & Video Blue42 comes fully equipped with a professional photography & videography team to capture your brand and portray world-class imagery. ● ● ● ● ●
Studio Photo Video Shoots Lifestyle Photo & Video Shoots Event Photography & Videography Photo & Video Editing Aerial Photography & Videography
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Thank You!
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