IBBA ANNUAL COMMITTEE MEETING REPORTS

| PROMOTIONS COMMITTEE - JANUARY 11, 2021 |

Members Present: Chairman Joe Fuller, Wade Fisher, Shiloh Hall, Lisa Neal, Andrew Scamardo, Kurt Trammell IJBBA Board Members Present: Payge Dupre, Jacob Jones Staff Present: Jessie England Summary: • Chairman Joe Fuller updated the committee on the 2020 advertising and promotion spending and the 2021 promotion budget was presented. • The committee discussed the distribution plan for the upcoming Frontline Beef Producer magazine, which is designed to inform commercial producers about the benefits of Brangus. • Dave Hetzel with Cross Timbers Marketing, LLC presented the new ad campaign to the committee. Hetzel’s presentation included marketing efforts moving forward for both traditional and digital media. • Fuller and Hetzel presented the committee with plans to update the IBBA website to match the new ad campaign. This will include short clips produced by Cross Timbers that will be used on social media.

| MEMBERSHIP AND EDUCATION COMMITTEE - JANUARY 11, 2021 |

Members Present: In-coming Chairman Brandon Belt, Beth DeSalvo, Megan Greenwood, Belinda Lavender, Wendy Sneed IJBBA Board Member Present: Casey Harper Staff Present: Jessie England Summary: • The committee discussed the inventory of the current available resources for education, promotional material, merchandise, and trade show set-ups. • Chairman Brandon Belt updated the committee on current membership packets. Discussion followed on updating and future distribution of the material. • The committee discussed creating and offering leadership training programs for members interested in becoming a board member or committee person.

| SHOW COMMITTEE - JANUARY 11, 2021 |

Members Present: Chairman Allen Goode, Gary Buchholz, Don Cox, Mark Koehl, Kody Lucherk, Sandra Marvel, Traci Middleton, Mark Perry, Sharee Sankey, Callie Scott, Katy Knox Wunderlich IJBBA Board Members Present: Kendra Bull, Briana Hicks Staff Present: Lori Edwards Summary: • Chairman Allen Goode provided an overview of The International Show, to be held in Waco, Texas. With the cancellation of the Houston Livestock Show and Rodeo Open Shows, the IBBA National Show will be relocated to The International event, March 23-27, 2021. • Sandra Marvel updated the committee on the cancellation of the Florida State Fair and proposed the Florida National Point Show be relocated to the Osceola County Fair in Kissimmee, Florida on February 15 and 16, 2021. Traci Middleton moved to accept the committee’s recommendation on relocating the Florida National Show to Kissimmee, Florida, Mark Perry seconded. The motion carried. • Goode opened discussion on the 2021 “Be a Champion” fundraising campaign and appointed a sub-committee of chairwoman Traci Middleton, Mark Perry, and Don Cox. • The committee reviewed the procedure to update the IBBA official judges list for the 2021-2022 show year. Mark Perry moved to add the three presented individuals with resumes to the IBBA official judges list, Traci Middleton seconded. The motion carried. • Goode opened discussion for the 50th Brangus Futurity event. Sub-committees were appointed for the pen show, banquet, and historical display.

| INTERNATIONAL COMMITTEE - JANUARY 11, 2021 |

Members Present: Chairman Allen Goode, In-coming Chairman Marcos Borges, Dr. Claudio Fioretti, Dan Marvel, Wendy Sneed, Garrett Thomas, Buck Thomason Guests Present: Adrianne Borges, Beth DeSalvo, Phillip DeSalvo, Jose Ramirez, Milton Villareal Staff Present: Macee Prause Summary: • Chairman Allen Goode gave an update on the recent data exchange with John Genho and the Mexico Brangus Breeders Association aimed toward a combined genetic evaluation database. • Marcos Borges proposed a genetic marketplace of information available to all Brangus cattlemen. Discussion followed. Staff will investigate updating the international section of the GoBrangus.com website. • Borges proposed updating translation and educational

materials. • Outgoing chairman, Goode, introduced Borges as the incoming chairman for 2021. • 2021 international events were discussed along with emerging markets to include in U.S. Livestock

Genetics Export (USLGE) proposal. Staff will investigate having an international calendar on the

GoBrangus site along with adding emerging markets to the USLGE grant.

| BREED IMPROVEMENT COMMITTEE - JANUARY 11, 2021 |

Members Present: Chairman Mark Cowan, in-coming Chairman Dr. Randy Schmidt, Pete DeLeeuw, Chris Heptinstall, Joy Reznicek, Andrew Scamardo, Vern Suhn, Mike Vorel, Brad Wright IJBBA Board Members Present: Jaxon Allen, April Villarreal Guests Present: Michael Allen DVM, Josh Brooks, Joe Cavender, Beth DeSalvo, Phillip DeSalvo, Brian Dickerson, Jeremy Jackson, Michael Neal, Garrett Thomas Staff Present: Darrell Wilkes, Macee Prause Summary: • The minutes of past meetings held via conference call on October 1, 2020 and December 30, 2020 were reviewed and approved. • The committee reviewed and reaffirmed approval of a revised mating matrix which governs prefix assignment of progeny. • The committee accepted an analysis by John Genho, Neogen, of BW EPD changes as sires moved from non-parent to parent status. BW EPD tended to decline as bulls became proven, which was viewed as positive because it reduces the odds of a virgin bull being represented as a calving ease sire but turning out not to be. • A sub-committee was formed to look at the models for computing EPDs for Stayability, Longevity, Cow Weight, and Fertility Index. The sub-committee will

be chaired by Brad Wright with members Vern Suhn and Garrett Thomas. • A sub-committee was formed to explore the options of expressing the Fertility Index and Terminal Index in dollar figures and the potential of developing an All

Purpose Index. The sub-committee will be chaired by

Randy Schmidt with members Pete DeLeeuw, Chris

Heptinstall, and Andrew Scamardo. • The committee reaffirmed certain registration and business rules to be included in Regstr coding as follows: o No transfer of inactive cows permitted o Cannot register or transfer calves to parent animals that were inactive during the THR year in which the calf was born o Cannot transfer calves with a DNA prefix, meaning they have disqualified parentage that is not yet resolved o Only the owner of a cow at progeny birth can register a natural service or AI calf to that cow; does not apply to ET calves where the embryos were purchased o Breeding agreement (through breeding information at the time of transfer or assigned breeding agreements) must be recorded to register natural service calves sired by a non-owned sire o Breeder of ET calves is the primary owner of donor at the time of flush unless the owner of record of the resulting calf is a part-owner (nonprimary) of the donor, then the breeder will be the same as the owner of the resulting calf o Under the proposed mating matrix, BO (Brangus Optimizer) prefix females are to be included in THR

(continued on page 32)

(continued from page 31)

| COMMERCIAL MARKETING COMMITTEE - FEBRUARY 1, 2021 CONFERENCE CALL |

Members Present: In-coming Chairman Craig Green, Brad Chisum, Jarod Kilcrease, Clint Law, Frank Lewis, Justin Matejka, Michael Neal, Tate Pruett, Davy Sneed, Kurt Trammel Guests Present: Allen Goode, Greg Romans Staff Present: Darrell Wilkes Summary:

Chairman Craig Green welcomed the committee members. This is the first Commercial Marketing Committee meeting to be assembled in several years. The challenge is to create premium markets for Brangus feeder cattle and commercial Brangus females.

Members introduced themselves, which illustrated a very wide breadth of experience in the seedstock and commercial industries, and also a wide geographical representation, from Florida to Oregon, and from sub-tropical to desert environments.

A sample of the salient points presented by members: • Order buyers view Brangus as “eared crossbreds” • Many crossbred cattle are represented as Brangus but are not • The problem is not so much that feedlots consider eared cattle as less valuable, it’s the fact that order buyers bid the cattle lower because they can, traditionally. • Verified programs that certify health protocols and genetic merit are continuing to grow and the premiums are increasing for such cattle compared to non-documented crossbreds. The IBBA should seriously consider developing a certified feeder cattle program.

The committee will meet monthly via conference call and will begin inviting outside advisors to consult with the committee; including progressive auction operators, order buyers, growyards, feedyards, PVP program managers, and others. The committee intends to conduct an in-person meeting and field trip in June to visit growyards, feedyards, and packers.

|REGSTR AD HOC ADVISORY COMMITTEE - JANUARY 11, 2021 |

Members present: Chairman Brad Wright, Mary Douglass, Cody Gariss, Jessica Hoerster, Jeremy Jackson, Lisa Neal, Rob Singleton, Mike Weathers Guests Present: Mark Cowan, Joe Fuller, Shiloh Hall, Michael Neal, Greg Romans Staff Present: Darrell Wilkes, Andrew Sicotte Summary: • Andrew Sicotte provided an overview of the new features to be completed in February, including: o Updated enrollment process, which will streamline the process and reduce errors in enrolled animal pedigrees o New transfer feature, including improved customer lookup and inclusion of breeding information on bred females that are transferred o Automatic assignment of DNA prefix for animals with parentage exclusions • Genetic propagation, which is the process of updating the carrier status of animals for the major genetic conditions, has been problematic due to duplicate and erroneous enrolled pedigrees, but an algorithm has been created to circumvent this problem with plans to push it forward in February. • An improved registration module is the next big priority after genetic propagation and transfer. This will include use of the updated mating matrix and the associated prefix changes. • In preparation for THR, new calf disposal codes will be uploaded so that members can have their inventories current before the preliminary assessment list is produced around June 1. • The landing page in Regstr is to be reconfigured to have a sidebar with 5-7 main buttons with the specific features layered under each major button. This will allow the page to be more intuitive and easier to navigate. • Staff will provide updates to the committee on the 1st and 15th of each month and Chairman Wright will schedule meetings as needed.

| FINANCE COMMITTEE - DECEMBER 29, 2020 |

Members Present: Chairman Mike Weathers, JC Bouse, Steve Densmore, Shiloh Hall, Jeremy Jackson Staff Present: Darrell Wilkes, Brian Sadovsky

As a follow-up to a request by the IBBA Board of Directors for advice on the issue of late THR fees, the committee met specifically to discuss this issue. The committee agreed to recommend to the board that when THR invoices hit 90 days past due, all unpaid THR cattle will be deactivated, and a $10 fee per head will apply to reactivate them.

| LONG TERM PLANNING COMMITTEE |

The committee did not meet in Oklahoma City. A meeting will be scheduled in the first quarter of 2021. As per the prearranged transition plan, Bill Davis and Doyle Miller will rotate off the committee. Don Cox and Joe Cavender have agreed to serve as committee members in the upcoming year. Tracy Holbert agreed to serve another term as chairman, and Mark Cowan agreed to serve another term on the committee.

Fit Bulls That Last

A simple way to add to your bottom line.

Fit bulls that last are the best investment a cattle operation can make. Fewer bulls to replace. More pounds sired over a longer period of time.

TCF INTEGRITY 13C • SEMEN AVAILABLE

TCF RAPID REWARD 145Z3 • SEMEN AVAILABLE LONGEVITY – FEET AND LEGS Much of the industry is shifting toward marketing bulls at younger ages. These bulls are typically developed in an aggressive manner with stress on joints, feet and claws that can compromise fertility and reduce longevity. When this is done, it can lead to several problems, some of which don’t show up until after bulls are purchased. Our bulls are developed on forage and a forage-based ration at a slow pace to last longer and breed more cows over their lifetime. Our bulls give customers more pounds on the ground over a longer time period. They are cleanhocked, hard, muscular bulls without excessive fat who have the ability to go out, hustle and get more females bred in the beginning of breeding seasons.

Private Treaty Bulls Now Available 150 Head Bull Sale - October 16, 2021 225 Commercial Brangus Bred Heifers

KCC 615 OF 459-451• SEMEN AVAILABLE TAKING OWNERSHIP OF COWHERD Our cattle are held accountable by our complete work within our system of stringent checks and balances. Every female is scored on teat and udder composition, productivity, hoof angle, claw set, breed character and hair shedding. Our selection pressure has yielded moderate framed, easy leshing, low input cows with fertility, longevity, good dispositions and mothering ability. FERTILITY MATTERS The single most important trait to proitability is fertility. Proving fertility begins with our heifer development. Our heifers are developed on grass with minimal supplementation. At 14 to 16 months of age heifers are synchronized and A.I.’d one time, then pasture bred for total exposure of 55 days. Heifers not conceiving are culled from our herd. Females must breed back and bring a calf to the weaning pens every year thereafter to remain in our herd.

Total Commitment

Since 1993 TOWN CREEK FARM

Milton Sundbeck, Owner • Office (662)494-5944 32476 Hwy. 50 East, West Point, Mississippi 39773-5207 Joy Reznicek Sundbeck (205)399-0221 • Joy@TownCreekFarm.com Clint Ladner (662)812-8370 • Cladner@TownCreekFarm.com www.TownCreekFarm.com

3

Quality Assurance always comes rst.