December 2014 Brangus Journal

Brangus December 2014

Journal Year End Review Issue

BRANGUS Journal

December 2014 | 1

Your SOURCE for Top Quality Registered & Commercial Brangus Cattle

Proud Members of

Circle Land & Cattle Co., Ltd. 2 | December 2014

Bobcat Bottoms Ranch • Persimmon Creek Ranch • Camp Cooley Spring Valley Ranch • Windy Hill Ranch • Vista Ridge Ranch

BRANGUS Journal

located just off Hwy. 6 and OSR P.O. Box 4747 • Bryan, Texas 77805 Office: (979) 776-5760 • Fax: (979) 776-4818 Website: www.circlexbrangus.com Steve Densmore, Cattle Mgr., (979) 450-0819, cell • (979) 778-1055, home Chris Duewall, Operations Mgr., (979) 777-6803, cell

BRANGUS Journal

December 2014 | 1

Brangus December 2014 Volume 62, Issue 7

Journal

18

2014 IBBA Year-End Statistics

The numbers are in and we have prepared the annual TOP 10 lists along with the TOP 25 Most Used Bulls.

26

Branding through Marketing - Part One

28

National FFA Officer Attributes IJBBA for Success:

Why should you care about branding? And, no, we do not mean hot branding or freeze branding. Branding is a way to market your image and product to your customers, and Amy McDonald, a professional in agriculture marketing, explains how to successfully market or “brand� yourself.

18

From Team Fitting to Public Speaking, Victoria Maloch participated in every National Junior Brangus Show contest that she could. Now as a National FFA Officer, Victoria attributes a huge amount of her success to those contests that gave her the prepartion she needed to succeed.

2 | December 2014

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28

Kaitlyn McDonald

Features & Specials

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December 2014 | 3

Departments

10 10 10 12

Staff Connection Director Connection Regional Connection IBBA Connection

Just Around the Corner :: by Tommy Perkins, Ph.D., PAS Thank You for Flying With Us :: by Traci Middleton The Future Looks Busy but Bright :: by Tyler Dean 2014 IBBA Year-End Review

20

IJBBA Connection

22 24 32

IBA Connection

A Look Back at 2014 :: by Colby Davis IBA is Giving Money Away :: by Jodi Jackson

Marketing Update

Achieving a Common Goal :: by Kyles Dykes

Membership

Welcome New Members IBBA Amnesty Program Continues IBBA Requests Feedback to Improve Communications Dykes Joins Brangus Team IBBA Invites Members to Annual Meeting on March 7, 2015 IBBA Offers NCBA Opportunities to Members Texas Producer Receives Honorable Harry Holt Award Regional Association Updates Friends We Will Miss

40

Sale Reports

42

Show Results

46

Industry

48 49 54 56

Service Directory

Town Creek Farm Sale Miller Brangus Sale GeneTrust at Chimney Rock Sale Hill Country Brangus Breeders Sale Salacoa Valley Farms Sale

The Official Publication of the International Brangus® Breeders Association.

The Brangus Journal is an international publication serving the Brangus seedstock producer.

Published eight times annually, this archive is designed to highlight accomplishments and improvements within the association. The purpose of the Brangus Journal is to serve the best interests of the members while showcasing IBBA member breeding programs, efforts and achievements to other Brangus seedstock producers. The Journal also provides a venue for the IBBA to communicate directly with their members providing updates related to the association, publishing feature stories, or announcing results.

Publication #ISSN0006-9132. Periodicals postage paid at San Antonio, Texas, and additional entries.

Postmaster: Send address changes to Brangus Publications, Inc., 5750 Epsilon, San Antonio, Texas 78249.

Subscriptions: Frances Miller, 210.696-8231 x203, frances_miller@int-brangus.org Subscription Rates: Domestic Periodicals—1 year, $25; First class—$55. Foreign—1 year, periodicals, $25; air mail to Mexico, $70, Canada, $70, Australia, $115; air mail to all other countries, $115.

Brangus Publications, Inc. 5750 Epsilon, San Antonio, Texas 78249 Telephone: 210.696.8231 Fax: 210.696.8718 Web site: gobrangus.com/Brangus-publications Email: brangusjournal@int-brangus.org BPI OFFICERS AND BOARD OF DIRECTORS Chairman : Traci Middleton (731.676.0807) President: Dr. Tommy Perkins (210.696.8231 x212) Secretary/Treasurer : Brandon Belt (254.248.5260) Director: Mike Vorel (405.826.6959) Director: Danny Farris (325.669.5727) The International Brangus® Breeders Association does not verify claims made by the advertisers in this publication.

On the Cover...

National Brangus Show of Merit West Texas Junior Brangus Show Louisiana State Fair Junior Brangus Show Elgin Breeding Services Celebrates 60th Year

State Directory Calendar of Events Advertiser’s Index

4 | December 2014

BRANGUS Journal

“Kool and the Son” taken by Pennie Bowie of Omni Advertising. Photo was taken at The Oaks Farm in Newnan, Georgia, during some of 2014’s heavy snows.

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8 | December 2014

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December 2014 | 9

Staff Connection Executive Vice President

Tommy Perkins, Ph.D., PAS

210.696.8231 x212 :: tperkins@int-brangus.org

Director of Shows and Youth Programs, Publications Editor

405.867.1421 or 405.207.6921 :: tyler@int-brangus.org

Tyler Dean

Kyle Dykes

Commercial Marketing Coordinator

254.371.9388 :: kdykes@int-brangus.org Communications Coordinator

Brittni Drennan

210.696.8231 x202 :: brittni@int-brangus.org Advertising Sales Manager

Controller

Frances Miller

210.696.8231 x203 :: frances_miller@int-brangus.org

Patti Teeler

Accounting Specialist

210.696.8231 x205 :: patti@int-brangus.org Registry Specialist

Rosanne Sralla

210.696.8231 x206 :: rosanne_sralla@int-brangus.org Product Manager

Emilio Silvas

210.696.8231 x207 :: emilio@gps-beef.com

Melanie Fuller

979.255.3343 :: mwfuller@hotmail.com

Director Connection President

Traci Middleton

Area 4

Term: 2012-2015 731-676-0807 :: tracimiddleton@hotmail.com First VP

Mike Vorel

Danny Farris

Area 9

Brandon Belt

Area 7

Area 6

Term: 2012-2015 520-384-2478 :: robbs.brangus@powerc.net

Robert Field

Area 8

Chuck Sword

Area 1

Bill Davis

Area 2

Term: 2014-2017 870-668-3329 :: bdavis@billdavistrucking.com

Term: 2012-2015 254-248-5260 :: brandonbelt@aol.com

R.L. Robbs

Area 10

Term: 2013-2016 520-508-3505 :: jddiane@vtc.net

Term: 2013-2016 325-669-5727 :: farrisranching@yahoo.com Secretary-Treasurer

Area 7

Term: 2013-2016 903-530-5957 :: skyhawkbrangus@yahoo.com

Larry Parker

Area 5

Term: 2013-2016 405-826-6959 :: vorelfarms@gmail.com Second VP

Russ Williamson

Term: 2012-2015 662-435-4885 :: calyxstar@aol.com Term: 2013-2016 770-468-3486 :: cnffarm@aol.com

Cody Gariss

Area 3

Term: 2014-2017 417-398-2836 :: cody_gariss88@hotmail.com

Michael Kammerer

Area 7

Term: 2014-2017 936-449-5744 :: jlkamm@earthlink.net

Eddy Roberts

Area 11

Term: 2014-2017 386-935-1416 :: wetfarm1@windstream.net Contact the Director(s) from your area with any questions or concerns you have have about our association.

Regional Connection Don Cullen susancullen884@centurytel.net Don Hall hallbran72019@yahoo.com Heart of America Brangus Breeders Association Jim Mussulman jmussulm@yahoo.com Hill Country Brangus Breeders Association Brandon Belt brandonbelt@aol.com International Red Brangus Breeders Association Marcos Borges marcos@mbjranch.com Louisiana Brangus Breeders Association Bob Savoie bobsavoie@charter.net Mississippi Brangus Breeders Association Bill Wells wwells@bellsouth.net Alabama Brangus Breeders Association

Arkansas Brangus Breeders Association

10 | December 2014

BRANGUS Journal

Danny Wells dbwells72@sbcglobal.net Doug Williams whipowill@yadtel.net Southwest Brangus Breeders Association Dr. Bart Carter bjcmd@cableone.net Texas Brangus Breeders Association Doug Muenchow cattlemandoug@aol.com West Coast Brangus Breeders Association Pam Doiron doiron@spanishranch.net West Texas Brangus Breeders Association Mark Morrow 325.798.3140 Oklahoma Brangus Association

Southeast Brangus Breeders Association

BRANGUS Journal

December 2014 | 11

IBBA Connection Just Around the Corner

T

by Tommy PERKINS, Ph.D., PAS IBBA EXECUTIVE VICE-PRESIDENT

he cattle market just continues to set new barriers.

Last week, the industry posted an all-time high price for fat cattle. This pricing level has also been evident in all of the Brangus sales I have attended this fall. It doesn’t matter if they are purebred or commercial Brangus, they seem to be pushing the price higher each month for all classes of cattle.

Members should have received a voting packet recently. The ballot seeks your vote for three new directors as well as a few changes to the by-laws, including elimination of the Executive Committee, inclusion of an electronic voting process, clarification of components of the breeding up of Ultrablack/Ultrared to Brangus/Red Brangus, to increase the number of members needed to pass by-law changes and other issues. Please utilize your right to cast a vote on matters of the association. Member participation in this very important process is necessary for a strong association. Your vote counts, and we value your opinion.

Don’t forget to mark your choices, sign the by-laws ballot, and send it to the accounting office of Akin, Doherty, Klein and Feuge, PC. There is a pre-addressed envelope in your packet.

12 | December 2014

BRANGUS Journal

The IBBA office was blessed to host nine Brangus breeders from South Africa during the second week of November. I would like to thank all of the breeders who were able to spend time showing cattle to the international guests while they were in Texas. It is interesting to see how similar yet how different the IBBA and the South African Brangus Association really are. South African breeders are very astute cattlemen who truly understand the importance of data collection from large contemporary groups.

IBBA members could certainly improve in this category which would produce better results for our many years of total herd reporting (THR) adoption.

I just returned from the World Brangus Congress events that were held in Merida, Yucatan, Mexico in November. The two Brangus associations in Mexico did an outstanding job of coordinating a fun-filled, educational event that included the evaluation of several hundred Brangus cattle. The United States was well represented as several IBBA members from Texas to Tennessee attended the festivities. A special thanks to junior member Kacie Wallace for her participation throughout the week. It is really exciting to see young people like Kacie with the enthusiasm and desire to promote Brangus cattle domestically and abroad. IBBA was awarded the honor of hosting the World Brangus Congress in 2018, so look for opportunities to participate in that great event.

IBBA will soon be releasing a new, more updated website. It will be a big change when it is first launched; however, it will not take you long to determine that it is much more user friendly and certainly more mobile friendly. It will be much easier to navigate the site with your hand held devices. It is also important to note that the traditional member portal will still exist. With two clicks of the mouse (“Member” and then “Online Member Portal & Animal Registry”) you will be at the login page. Do not hesitate to provide us with feedback after you have spent a little time scrutinizing the new site. Look for more details about the site launch in the IBBA eNewsletter and the next issue of the Brangus Journal.

Please read about Kyle Dykes, the new Commercial Marketing Coordinator, on page 33. He brings a great amount of enthusiasm and energy along with outstanding people skills. His love of livestock marketing is evident as he is a past winner of the Texas Rookie Auctioneer Award. Contact Kyle for ranch visits, the Brangus Built tagging program, commercial marketing events or for placing advertisements in Brangus publications.

Do not hesitate to call me if you have any specific questions about the World Brangus Congress, data submission, or other association matters. For information about IBBA programs or other inquiries, please call (210) 696-8231 or visit www.

GoBrangus.com. Stay connected to IBBA through Facebook, Twitter, or receive news updates by joining our email list. BJ

Thanks to all the Buyers at the Salacoa Valley “Buy the Numbers� Bull and Female Sale We want to thank The Seminole Tribe of Florida for hosting this great Brangus event!!!!

The Oaks sold the top selling Brangus female and the top 2 high selling Brangus bulls below.

2 Lot ,01050

$10 Lot to Semen frica A South Buyer: Triple M s Brangu

Lot 105

$25,000

Lot 154

$30,000

Lot 152

$40,000

Oaks Ms Csonka 1302T Oaks High Choice 99A1 Oaks Manning 30T 541Z71 Buyer: GeneTrust members Draggin M Ranch and Buyer: Mike & Susan Burke, Buyer: Roger and Karla Smith, K&R Broken Bar Ranch, Johnston Farms Waynesboro, GA Bennington, OK

aks with The O is w e L y rr Ba Valerie &

Mike Jaclyn Schneider, Joshua Smith and Jeanette Veracruz Roger and Karla Smith

and S

usan

Burke

with T

he Oa

ks

Joe and Catherine Kassler, Owners 4810 Smokey Road, Newnan, Georgia 30263 H:770/251-6522 Fax:770/502-1510

theoaksfarm.com

Vince Roberts, Manager Cell: 678/378-4697 Joey Smith, Cow Herd Manager Cell: 601/299-1552

BRANGUS Journal

December 2014 | 13

IBBA Connection Thank You for Flying With Us

F

or those of you who travel often, you know the airline industry uses a fairly routine dialogue for the script utilized by flight attendants. It seems that over time you can rehearse the in-flight safety protocols to the letter, and most of us can effectively demonstrate the proper use of seat belts and oxygen masks.

However, something caught my attention on a recent flight.

As we taxied to the gate, the flight attendant announced the local weather and connecting gate information followed by, “We know that you have many options when you fly. Thank you for choosing American Airlines.” I began dissecting that statement instantly. It wasn’t brand loyalty or airline preference that impacted my decision to fly American that day. My “choice” to fly American was decided primarily by price point and circumstance. I chose the cheapest flight that had a departure time that coincided with my schedule. While exiting the plane, I realized it didn’t matter which promotional tactic brought me to American Airlines. The significant part was they appreciated my business. The same concept relates to the International Brangus Breeders Association.

We all chose the Brangus breed for a variety of core reasons.

For some, it was a straightforward choice based on options available. For others, it may have been your ranch environment that dictated the necessity for Brangus cattle. There are those who are here because they had a family member, friend, or neighbor who was involved in IBBA. Personally, my family chose Brangus because of the consistently higher weaning weights of calves out of Brangus females in our commercial herd. Regardless of what brought us to the Brangus breed and the IBBA, one thing sustains our involvement – the cattle.

by Traci MIDDLETON IBBA PRESIDENT

Looking back on 2014, it has been a record setting year to be in the cattle industry. Week after week, e-blasts came in with headlines saying, “Cattle Prices Continue to Set New Records”.

Cowboy hats far and wide seem to have a smiling face under the brim, and estimations indicate that will continue. The combination of record cattle prices and the work of IBBA members resulted in a tremendous fall sale season for Brangus breeders. IBBA board meetings seem to have one consistent theme, and that is the opportunities for Brangus cattle are endless. The continued improvement of the Brangus genetic base coupled with exciting new programs will continue to validate that philosophy.

Looking forward to 2015, the cattle industry and the Brangus breed will continue to press and break new limits. As always, I encourage you to get involved in developing the future direction of the Brangus breed. Whether it is at the IBBA committee level or becoming more active in your regional association, I am confident your enthusiasm and foresight will help better position the breed for expansion.

The roads we took to the Brangus breed are as diverse as our membership. The common thread is our passion for Brangus cattle. As we begin our “flight” into a new year, I challenge us to focus on that passion to push the Brangus breed to new heights.

We know you have many options with your ranch operation.

Thank you for choosing Brangus.

Merry Christmas and Happy New Year to each of you! See you in 2015! BJ

Don’t miss your opportunity to include your herd sire in the 2015 IBBA Semen Directory. Tanque

BRANGUS

ory

2013 Semen Direct

23Y42 OF SALACOA ABF ON TASK R10004209 R# PHN Generation Birth Date

DEADLINE:

DECEMBER 20, 2014 For more information,contact:

Melanie at 979.255.3343 BRANGUS Journal

2nd

ck Daughter: MISS

MO 535K14

BRINKS GERONI

▶▶

FT Ultrabla IMF (SS) REA SC BRINKS 789G5 YW WW .40 BRIGHT SIDE OF BW 4.56 39.9 13.4 (SS) MISS BRINKS SUNDANCE 607K18(SS) (122) 756 1433 (137) 92 BRINKS 789G5 (96) BRINKS 789G5 (119) BRIGHT SIDE OF (130) (113) BRIGHT SIDE OF FT 222K14 (SS) 331J12 (SC) SC REA IMF LEAD GUN OF BRINKS GOOD FORTUNE 317M SUHNS MISS PROMISE 789G5 (SS) YW M TM CEM CED BW WW BRINKS MS BRINKS 1.9 .65 .18 -.010 BRIGHT SIDE OF 78 20 42 7.9 317M 20% 1.9 0.4 28 1% 15% 2% (SS) MS BRINKS GOOD FORTUNE 10% 4% 20% BRINKS 789G5 789G5 (SS) 35% 5% 3% 35% BRINKS BRIGHT SIDE OF OF (SC) BRIGHT SIDE 209C ($27,000) se vendió RANCH 875/M2 KANSAS JACK a mayor precio MS 38 CENTER FORTUNE 541P103 MISS BB NEW Company, es de fue el toro que MS BRINKS GD • Step Ahead ST de Suhn Cattle volúmen y 2012 GENETRU as the 2011 Western arqueado de costillas, en la subasta season, Eli emerged Champion and 2010 o con tremendo show ive moderad competit esqueleto • From a of Merit Senior fenotipo, n, 2011 Show con desempeño, musculatura.

National Champio n. amente elegantes are proving tienen su color Reserve Champio • Becerros extremad ad corporal excelentes, todos Western National Mr Paycheck 630Y1 performance.

630X and DCC osamenta, y profundid . al phenotype and • DCC Mr Payday 72 excepcional. solicitado to pass on his exceptionperformance. Actual BW of con desempeño rojo oscuro tan Paladin’s ability al n esquelética seis, YW of 1300 754 a una relación bull with exception ratio 122, adjusted • Toro con puntuació relación de 97, PD ajustado de • Six frame score ajustado de WW of 754 to una adjusted IMF of relación 110, AOL PN real de 72 a to ratio 97, adjusted REA of 15.46 to ratio 111, and de 1300 a una a una relación de 122, PA ajustado de 111 y GI ajustada de 5.288 to ratio 110, adjusted was Legacy n Heifer.

15.46 a una relación 5.288 to ratio 116.

Grand Champio con todo tipo Brangus Show Brangus Futurity 060S, funciona de 116.

• Sired the 2012 at the Western National y profundidad su padre Legacy Champion Bull gran capacidad Superman, como the 2008 Grand vacas vientre de Futurity, the • Texas. ultra femininas. de hembras desde and State Fair of at the 2011 Brangus San Antonio s de exposición de calificación.

Champion heifer 2012 ulares en la pista corporal hasta novillona at the 2011 and sus • Sired the Grand residente son pop the nation. las subastas y Champion Heifer champions across • Los becerros de P vendiendo a precios altos en Reserve Grand de buen tamaño. and multiple division Sus hijos se están como pezones Livestock Show muy buenas, así hijas tienen ubres the most Scan this QR for on.

2013. current EPD informati Available in Fall

▶▶

Semen Genetrust, LLC Available. CSS Domestic Not tbrangus.com · info@genetrus (877) 436-3877 Joe Kassler llsouth.net arm.com · chkassler@be www.theoaksf

(404) 402-8096

2

14 | December 2014

209U23

10/14/2005

Owned by Company, IndiTriple JR Cattle ingg Brangus, an Hills Ranch/L Company, Bushley Creek Cattle y, Watson Hillin Cattle Compan Show Cattle 3 Ranch/Thomas

AS WE SAY GOODBYE TO 2014...

SANTA ROSA RANCH SAYS “THANK YOU�!

Santa Rosa Ranch – Making The We thank God for the blessings of rain, green grass and great Brangus and UltraBlack Cattle! But we are most thankful for our wonderful Santa Rosa Ranch family and loyal customers who have made 2014 a historic year! Blessings for a successful and prosperous 2015!

Breed Better!™ Santa Rosa Ranch

Kent Smith, General Manager (979) 540-8338 | kent@srrbrangus.com Billy McClure, Manager (870) 613-1518 | billy@srrbrangus.com Gerald Sullivan, Owner Kelley Sullivan, Owner Navasota and Crockett, Texas

www.srrbrangus.com

$SPDLFUU /BWBTPUB 5FYBT t t JOGP!TSSCSBOHVT DPN BRANGUS Journal December 2014 | 15

IBBA Connection The Future Looks Busy but Bright

by Tyler DEAN IBBA DIRECTOR OF SHOWS AND YOUTH PROGRAMS, BRANGUS PUBLICATIONS EDITOR

A

s we begin the countdown to the end of 2014, it is time to reflect upon what this year has brought and the changes in store for the year ahead. 2014 has definitely been good to the International Junior Brangus Breeders Association (IJBBA), and 2015 is looking even brighter.

2014 brought incredible support to the junior association from our breeders and businesses alike. Never before has IJBBA seen such support. As I wrote in my column for the August Brangus Journal, we have “An Elite Group of Kids and Supporters.” But, my challenge to the IJBBA Board of Directors is to not settle and build on the momentum last year’s board started.

They have already begun planning and making preparations to not only meet, but also exceed my challenge of making 2015 an even better year for the National Junior Brangus Show as well as the entire IJBBA membership. They have made it a top priority to offer more incentives and benefits to an IJBBA membership.

A unique opportunity to be part of something special is now available. The IJBBA Board of Directors is putting together a picnic table that will feature brands of all participating sponsors.

For $25 your brand can be included on the table. The completed table will include the 2015 NJBS logo and will be on display at the 2015 NJBS. Furthermore, it will be auctioned off during the 2015 “Source of Champions” Sale on July 16. Contact any of the IJBBA Directors listed on page 20 for more information or to be included.

An exciting change coming in 2015 will be a name change of the traditional IJBBA Foundation Female. Beginning this year, the female will be known as the IJBBA Legacy Female and will continue to be a substantial source of IJBBA funding. The IJBBA Legacy Female will help fund the IJBBA Legacy Leadership Conference and will continue to build upon the legacy of proven Brangus leaders that the IJBBA is known to produce. More information about the 2015 IJBBA Legacy Female can be found on page 17 of this issue. The female herself will be on display during the annual Houston Livestock Show in March and will sell in the Ideal Video Customer Appreciation Sale on Friday, March 6, 2015, at the Crowne Plaza Hotel Ballroom in Houston, Texas. As in the past, the IJBBA Board of Directors will put together a Buyer Group for the female.

As mentioned above and announced in the November issue of the Brangus Journal, the IJBBA Board of Directors is excited to be hosting the 2015 IJBBA 16 | December 2014

BRANGUS Journal

Legacy Leadership Conference at the end of March in College Station, Texas. This conference provides a great way for all IJBBA members to get involved and learn more about our great association and the cattle industry at the same time. The conference will include ranch tours, motivational speakers, a tour of Sexing Technologies and a meat science presentation at Texas A&M University. Registration will be open to any current IJBBA member as well as any youth ages 9-22, with fees at $75 for members and $100 for non-members. IJBBA members are encouraged to bring a fellow 4-H or FFA member to see what all Brangus has to offer! Registration packets are now available online at junior.gobrangus.com, and the deadline to register will be JANUARY 15, 2015. This is an exciting time to be in the beef industry, and the IJBBA board is excited to be able to offer this opportunity to its members and other youth!

The IJBBA Board of Directors is already busy preparing for 2015 and the numerous activities and events it will bring.

Because of the support from breeders and the records set in 2014, they have the ability to offer new and exciting things to the entire membership - such as the Legacy Leadership Conference.

The future definitely looks busy and bright! BJ

y c a Leg Female The 2015 IJBBA

offered by: G Bar Brangus and 2H Brangus

Ms 2H/GBB Pres 915B5 February 28, 2014 R10271731 Sire: Skyhawks Presidente Dam: Miss JLS Laura 915X45

G Bar Brangus Larry & Gina Gill (903) 754-6791

2H Brangus Scotty & Sherry Henderson (318) 208-0069 She sells at the 2015 CUSTOMER APPRECIATION SALE MARCH 6, 2015 | 6:00 PM Crown Plaza Hotel | Houston, TX

T

he IJBBA Foundation Female has a new name for 2015 - the Legacy Female. Designed to help fund the IJBBA Legacy Leadership Conference, the IJBBA Board of Directors, and the National Junior Brangus Show as well as build upon the legacy of proven Brangus leaders that the IJBBA is known to produce. This year’s Legacy Female was graciously donated by G Bar Brangus and 2H Brangus and speaks volumes to their dedication to the IJBBA. Gina has wanted to offer this female since before the embryos were even collected or transferred - much less on the ground!

915B5 proves their dedication. Her pedigree is filled with proven champion show ring genetics. She is super stout made beginning from the ground up. She stands on lots of bone, is an extremely wide tracking female who profiles with lots of depth and boldness. Add in her extremely square hip, strong top and incredibly feminine front, you have the truly exciting female that is 915B5. Gina just might be in big trouble for letting this female leave the herd!

You are invited to participate in a group effort to purchase this female. For more information, please contact Tyler Dean (405)867-1421. All proceeds go to benefit the Brangus juniors! Don’t miss this unique buying opportunity that supports a great cause. We’ll see you in Houston!

BRANGUS Journal

December 2014 | 17

IBBA Connection 2014 IBBA Year-End Review Top 10 States by IBBA THR Assessments State # on THR Texas 14,323 Florida 3,238 Alabama 2,308 Arkansas 2,263 Louisiana 1,924 Mississippi 1,671 Oklahoma 1,661 Georgia 1,327 New Mexico 812 Tennessee 782

Top 10 IBBA Members by THR Assessments Ranch # on THR Wynne Ranch, Fort Pierce, FL 830 The Branch Ranch, Mansfield, LA 537 Brinks Brangus @ Westall Ranches, Arabela, NM 509 Chimney Rock Cattle Co, Concord, AR 488 JLS International, Robertsale, AL 460 Santa Rosa Ranch, Navasota, TX 460 Southern Cattle Co, Mariana, FL 450 Cavender Brangus, Jacksonville, TX 413 Draggin’ M Ranch, El Dorado, AR 371 Oak Creek Farms, Chappell Hill, TX 359

Top 10 States for Membership Senior Members Junior Members State # State # Texas 451 Texas 338 Alabama 71 Louisiana 70 Florida 64 Florida 52 Louisiana 63 Mississippi 40 Oklahoma 54 Oklahoma 28 Mississippi 53 Arkansas 21 Arkansas 35 Alabama 16 Georgia 26 Missouri 9 Missouri 25 Tennessee 6 Tennessee 24 Georgia 5 California 5

Top 10 States for Transfers Bull Transfers Female Transfers State Qty State Qty Texas 1,202 Texas 1,462 Florida 588 Alabama 366 Alabama 223 Florida 347 Arkansas 209 Mississippi 308 Mississippi 208 Louisiana 205 Louisiana 194 New Mexico 204 Oklahoma 180 Arkansas 198 New Mexico 143 Georgia 178 Missouri 119 Oklahoma 128 Arizona 96 Missouri 117

18 | December 2014

BRANGUS Journal

IBBA Connection Weaning State # Texas 4,274 Florida 1,234 Arkansas 1,064 Alabama 796 Georgia 770 Oklahoma 537 Louisiana 518 Mississippi 435 Tennessee 342 Kansas 310

Top 10 States for Data Reporting Yearling Ultrasound State # State # Texas 2,108 Texas 1,562 Georgia 684 Georgia 663 Florida 510 Arkansas 391 Arkansas 425 Florida 385 Alabama 382 Alabama 317 Oklahoma 338 Oklahoma 223 New Mexico 264 New Mexico 222 Tennessee 244 Tennessee 215 Kansas 202 Kansas 185 Missouri 139 Mississippi 105 25 Most Used Bulls (Based on Calves Recorded in 2012)

Rank

Calves

Name

Reg No

CED

BW

WW

YW

Milk

TM

CEM

SC

REA

IMF

FAT

1 2

150

CRC LANDAU 263X2

R10189274

6.3

0.7

28

64

11

25

7.8

1.3

0.59

-0.15

-0.006

102

CRC GUARDIAN 9U8U5

R10122023

4.7

1.4

38

69

17

36

6.8

1.6

0.47

0.16

-0.026

3 4

97

MC ONSTAR 924W4

R10154395

3.1

2.0

28

47

8

22

5.1

0.8

0.41

0.14

0.026

87

NEW VISION OF SALACOA 209Y2

R10204856

1.6

2.8

42

74

4

25

6.4

0.6

0.93

0.17

0.014

5 6

82

CB PASSPORT 803Y11

R10216038

4.6

2.2

39

62

10

30

8.0

1.2

0.47

0.05

0.013

78

CCR INTEGRITY 355S4

R10084480

8.5

-2.9

-7

0

8

4

5.9

0.2

-0.29

-0.22

0.000

7

75

CSONKA OF BRINKS 30R4

R10004209

1.6

4.2

43

77

22

43

7.2

1.8

0.65

0.17

-0.008

8

74

SUHN'S CHISHOLM 331W45

R10161215

5.1

2.2

25

46

14

27

7.5

1.0

0.61

0.13

-0.004

9

67

STONEWALL OF RRR 222W6

R10150860

8.8

-0.8

26

55

15

28

7.5

1.1

0.66

-0.07

0.008

10

61

EISENHOWER OF SALACOA 23Y69

R10204868

4.0

1.9

33

53

8

25

7.9

0.9

0.46

0.11

-0.014

tie 11

56

LTD OF BRINKS 415T28

R10082892

7.6

0.0

26

51

9

22

7.1

1.1

0.50

-0.04

-0.011

tie 11

56

SUHN'S NEW CONCEPT 30Y24

R10204747

4.0

1.8

46

80

14

37

6.4

1.3

0.53

-0.1

0.008

13

55

CB HOMBRE 541T3

R10112338

6.1

1.6

32

48

14

30

8.0

1.2

0.12

-0.15

0.002

14

54

MC GAME CHANGER 127Y42

R10201653

0.6

3.9

55

97

11

39

7.0

1.4

0.88

0.46

0.022

15

46

SKYHAWKS PRESIDENTE

R10025207

6.0

0.8

31

43

9

25

7.2

0.7

0.27

-0.16

0.000

16

45

CCR SLEEP EASY 46T3

R10107253

7.8

-1.5

9

12

8

12

6.0

-0.3

0.52

0.03

-0.008

17

42

SUHN'S NEXT STEP 331R7

R10015200

5.6

-0.9

17

48

7

15

7.0

0.8

0.26

-0.19

-0.006

tie 18

39

LCF DUKE 21U2

R10128199

2.9

2.6

40

64

10

30

6.5

0.9

0.57

-0.01

0.000

tie 18

39

BRINKS ARABELA 1038

R10197654

7.7

-0.1

25

48

13

26

7.1

0.8

0.38

-0.01

-0.003

tie 20

38

HALL'S LBS. 468X3

R10185106

6.9

0.8

39

60

12

31

7.6

0.4

0.51

-0.06

-0.006

tie 20

38

IH BAR NONE 820Y8

R10197900

4.1

2.9

38

69

15

34

7.2

0.5

0.70

-0.06

-0.008

22

36

MC ROCK STAR 000X21

R10177507

8.0

0.1

27

40

13

27

7.6

0.5

0.65

0.00

0.014

23

35

CB RAMON 415X27

R10192201

4.4

2.1

28

52

11

25

7.8

1.0

0.40

-0.02

0.000

24

35

101 CONSENSUS 99Y12

R10223695

6.9

0.0

25

47

16

28

7.1

25

34

GR SWIFT 209W3

R10143304

5.6

0.8

43

70

3

25

6.9

0.5

0.74

0.10

0.017

BRANGUS Journal

December 2014 | 19

IJBBA Connection A Look Back at 2014

A

s I sit here, I can’t help but think of how great the past year has been for both the Brangus breed and the cattle industry as a whole. Across the nation cattle are at record-breaking prices, and there is no better time to be in the cattle business. My first year as an IJBBA board member has been great. I have gained countless skills and lessons that will help me to succeed in both the cattle industry and life.

We started the year off at the Houston Livestock Show hosted in conjunction with the IBBA Global Roundup. These two events make up one of the highlights of the year for IJBBA Board of Directors. This show is one of my personal favorites because it is the best representation of what the IJBBA Board of Directors is. During this time, we act as a liaison to the IBBA, getting to know the breeders, and participating in the committee meetings. This is beneficial on many different levels.

It helps to keep the juniors informed about the dealings and changes within the breed and also how the association works.

Another crucial part of the junior’s involvement is the annual fundraiser we conduct during this time. The proceeds go to help fund our National Junior Brangus Show (NJBS) and other events throughout the year. This year we raised $41,000 thanks to our GENEROUS breeders and their support of the IJBBA! Our main event this year was NJBS, which was hosted in College Station, Texas. This was the largest show of the year, with duration of six days. This show is geared to be a fun and meaningful learning experience. We have competitions, games and meetings to get youth involved and motivated. The Source of Champions sale hosted during the show featured seven elite show heifers, and 200 straws of semen grossed $16,000 for the juniors. The junior association is without a doubt one of the best junior cattle associations in the country, and none of this would be possible without the tremendous support the breeders offer us.

Throughout the year we assisted with numerous other shows all across the country such as the Western National Brangus Show held in conjunction with the Oklahoma State Fair in Oklahoma City, Okla. Another show we attended was the Southeast Regional Junior Brangus Show located in Lake City, Fla. The last show on our schedule was the Brangus Show of Merit hosted in conjunction with the Louisiana State fair in Shreveport, La. The conclusion of our year included the IBBA Fall Conference. This event was hosted at the IBBA headquarters in San Antonio, Texas. During this event, both the IBBA and IJBBA conducted their fall board meetings. While the IBBA conducted their committee meetings, the IJBBA Board 20 | December 2014

BRANGUS Journal

by Colby DAVIS IJBBA SOC SALE CHAIR

members took an active role in the meetings. This helped us to understand how the IBBA operates and makes decisions; it also acted as a great model to show us how we should conduct IJBBA business. During the IJBBA Board meetings, we discussed many objectives and planned the 2015 National Junior Brangus Show.

One of the primary objectives we set for the upcoming year is to host a junior leadership conference which is already planned and scheduled! The IJBBA Legacy Leadership Conference will be held in College Station, Texas, March 27-29, 2015, at the Best Western Premier. The cost will be $75 for IJBBA members and $100 for non-IJBBA members. Our schedule is still being finalized but will include ranch tours, leadership speakers, and a meat science presentation. It will be a great opportunity for our juniors to leave the cattle at home and have a weekend full of bonding with one another and learning to work together.

We have some exciting things planned for the upcoming year; I look forward to continuing to work with and getting to know more of the IJBBA membership. BJ

2014-2015 IJBBA BOARD OF DIRECTORS

President Racheal Sharp, Konawa, OK racheal.sharp.rs@gmail.com

Ex-Officio Kacie Wallace, Bryan, TX goinshowin02@yahoo.com

Vice President Quinn Carter, Haines City, FL quinn.carter95@yahoo.com

SOC Sale Chair Colby Davis, Talequah, OK cwdbrangus@yahoo.com

Secretary Meghan Pickett, Robeline, LA speeples1@bellsouth.net

Reporter McKenzie Posey, Wayner, OK posey_mckenzie@yahoo.com

Director Kendra Brull, Atchison, KS kbrull15@mh-ma.com

Director Kourtney Gardner, China Spring, TX kourtney.l.gardner@gmail.com

Director Director Emilee Garza, Spring, TX Allyson Polston, Lakeland, FL kimberly@remaxrewards.net goober4141@gmail.com IBBA Queen Kacie Wallace, Bryan, TX goinshowin02@yahoo.com

. . . y c a Leg Leave a

The 2015 IJBBA Legacy Leadership Conference

March 27-29

College Station, Texas

Complete information and registration packets are now available online at

junior.gobrangus.com

Tyler Dean, Director of Youth Activities ď‚&#x; 405.867.1421 ď‚&#x; tylerwdean@gmail.com BRANGUS Journal

December 2014 | 21

IBA Connection IBA is Giving Money Away IBA SCHOLARSHIP TIME

It’s time for IJBBA members to apply for scholarships. The deadline is January 15, 2015.

Each year IBA will award up to $2,500 per scholarship to deserving Junior members that have applied for IBA scholarships. There are scholarships dedicated for those going to be college Freshman, upperclassmen, alternate education and special scholarships based on financial need. Go to the IJBBA website and download the scholarship now. It’s easy, get on the computer and enter gobrangus.com, click on member, click on juniors, then click scholarship. There are two forms - one for graduating seniors (underclassmen) and one for those already in college (upperclassmen).

REMEMBER JANUARY 15 IS THE DEADLINE. For more information, contact Ginger Pritchard, IBA Scholarship Chairman, at 405/878-6189 or gingerdp@aol.com.

by Jodi JACKSON IBA PRESIDENT

NEED BRANGUS GOODIES?

• Brangus Notecards (15 per pack) • Insulated Brangus Tumblers • Brangus Sun Visors • Brangus Notepads (2 per order) $5 To order, contact Sami Roop, IBA First 817/233-3578 or samiroop@verizon.net.

$10 $15 $25 (2 for $40) Vice President, at

IBA ANNUAL MEETING

The International Brangus Auxiliary (IBA) will be holding our annual membership meeting in Houston during the Brangus activities, March 5-7, 2015. Please check the IBA page in the January issue of the Brangus Journal for complete details.

Join your Brangus friends and make plans now to attend. BJ

2014-2015 IBA BOARD OF DIRECTORS

22 | December 2014

BRANGUS Journal

President Jodi Jackson, Waco, TX jodiatbentwood@sbcglobal.net

Secretary Tracee Buffaloe Price, Victoria, TX traceebprice@gmail.com

First Vice President Sami Roop, Grapevine, TX samiroop@verizon.net

Treasurer Sharron McCreary, Evergreen, AL sharronmccreary@hotmail.com

Second Vice President Ginger Pritchard, McLoud, OK gingerdp@aol.com

Historian Susan Burke, Waynesboro, GA susanburke59@gmail.com

This program yields a Johnes free herd.

Look for us at the 2015 National Beef Cattlemen’s Convention, San Antonio, Texas, February 4-7.

BRANGUS Journal

December 2014 | 23

Marketing Update Achieving a Common Goal

W

hen we step back and look at the world we are in today, there are so many things we can talk about whether it is the cattle business, the economy as a whole, social media, politics, you name it. The interesting thing to me is that in every category you can think of, there is always some grease required to make the wheels turn, so to speak. As I sit here and write my first article for the IBBA, I am humbled to be in an association that plays such a huge part in the cattle industry and ultimately in the global beef industry.

One thing that has always fascinated me when I am in public at the grocery store, the bank, or any retail store, is how most people of today’s society do not see the complete magnitude of light that agriculture sheds on our world. Agriculture has always had a huge affect on the public, but it is obvious there is no longer a deep appreciation for the products we offer like there once was.

Stereotypical issues such as not understanding where the clothes we wear or the steak we eat comes from seem remedial for us, yet it is a never-ending struggle for educators in the ag sector.

Because of my former employment, I must brag on the A&M AgriLife Extension Service for accomplishing all they do, and I highly encourage you as a producer to get involved with them in your area if you have not already. But, my hat goes off to all other

by Kyle DYKES IBBA COMMERCIAL MARKETING COORDINATOR

organizations around the country that achieve this difficult task as well. I am extremely enthusiastic about being a part of the Brangus team. I am honored to get involved with a program that has such a loud voice in the cattle business and have the opportunity to focus on this specific component of the ag industry. The point I am making is we all have a vital role in this industry that affects our friends, neighbors, communities and world. Whether you are involved in seedstock, cow-calf, or stocker production, we must all work to provide the highest quality product we can by going the extra mile and ensuring that we are communicating with all levels of membership equally to put our best foot forward.

I truly feel that we, as an association, have a unique type of cattle to market to the world. Brangus can continue to make their mark and achieve any goal we set for the breed. I intend to help you achieve these goals, and I look forward to meeting current members as well as building more for the IBBA. Please do not hesitate to come up to me at sales and other events that will take place in the future. I am anxious to hear what your ambitions are and see what I can do to help you along the way.

We should all strive to be informed, take advantage of every opportunity that lies ahead of us, and make a positive impact so that we can continue to reach and raise our common goal for the livelihood of future generations! BJ

It’s easy to get the latest news from IBBA! Just scan the QR Code with your smartphone to sign up for our weekly eNewsletter.

Subscribe to the BrangusVideo YouTube channel to view the latest sale reports, how-to’s and more!

Join our online community: Facebook Twitter @GoBrangus Beef Tips blog

www.gobrangus.wordpress.com

We want to hear from you!

24 | December 2014

BRANGUS Journal

www.GoBrangus.com | 210-696-8231

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BRANGUS Journal

December 2014 | 25

Feature Article

Branding through Marketing

by Amy Keith MCDONALD OWNER, MCDONALD MARKETING COMMUNICATIONS

S

- part one -

ince Hernán Cortés branded three Latin crosses in his cattle during the late sixteenth century, branding in North America meant marking each individual animal to uniquely identify that animal as belonging to a certain producer. By this identification process, whether applied through traditional hot or the later freeze branding, a producer was able to protect against theft, a practice remaining important today.

These days, the word “branding” is used in many environments, and the meaning has gone far beyond the marking of livestock. You will find the word used more by professionals in big advertising firms and by leaders of large companies than on the ranch.

However, while the implementation has changed, the meaning is much the same. Branding is still intended to uniquely identify something and to protect against theft.

According to the American Marketing Association (AMA), a brand is a “name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.”

So why should you care how “branding” is used by companies like Coca Cola and Nike, and even by other cattle breeds to promote their products? Because by carefully building, growing and managing a brand, a company profits. Since you and your operation have a brand, and responsible and strategic branding (the act of managing the perceived image) can lead to the success you envision, you need to learn how to build and manage your brand in order to maximize success.

Regardless of whether you have registered a symbol at the county courthouse you have a “brand.” Every company, every individual, every family, every church, and every town has their own distinct brand. Perhaps the unique attributes of each has not been made apparent to the appropriate audiences, or perhaps the image of each is negative. Regardless of whether the image is well-recognized or unknown, positive or negative, there is still a perceived image by audiences. Consider the perception people have of an event, an organization or a person, and you will understand the corresponding brand. Your brand is your promise 26 | December 2014

BRANGUS Journal

to people of what they can expect from you, your product and/or offering.

Brands can have a long life cycle, and there are different marketing steps taken at each phase to define, build, strengthen and manage the brand. Why manage your brand? The answer is to obtain success, and success can mean what you want. Most producers seek additional profits. Others seek the satisfaction of leaving a legacy for their descendants or to model Christian beliefs. Others yet might want to influence industry issues like animal care, or even larger issues like ensuring the future of meat consumption in the United States. Clearly define what success means to you, and build your branding strategy to accomplish your goal.

DEFINE YOUR BRAND

There are clear steps to creating or assessing your brand (whether branding yourself, your company, your family, etc.).

The key in the process is to start with defining success, then move straight to pleasing the customer (or other audiences.) Always be audience-focused, and always retain your ethical stance.

1. Define your objective: What do you want to accomplish?

What will success mean?

2. Assess: Who are your audiences? Who will influence your success? Who will buy your product, accept your teachings, remember your contributions, etc.?

3. Decide: What must my audience do to influence success? Buy a product, recommend to a friend, share information on social media, attend a meeting, etc.?

4. Research: What do those people currently think about your brand? What are their perceptions? What do they really want, need or care about? Who do they trust to deliver information to them, and what method of delivery do they use?

5. Determine relevancy: What truly do you, your organization or product offer that meets the audience needs and/or wants?

(Important: If the answer here is “no”, or “none,” you should re-evaluate which audience you selected or the product you are offering. If you have chosen the wrong audience, re-assess

Feature Article and determine which audience will benefit from the product or offering you have. If your product or offering is not of real benefit to the audience and is not relevant, it will not succeed and is not worthy of your resources to pursue marketing.)

Remember, just because you have something to sell does not mean that there are buyers.

6. Evaluate: What does your audience need to learn and believe about your brand to do what you want them to do? (Buy, respect, remember, emulate, etc.) How do you want them to perceive you? Note: it is critical at this stage to self-assess and define whether your brand is honestly what you say it is.

7. Develop key messages: Those short, over-riding messages that you need to say again and again to impart information that the audience cares about, correct misperceptions, and to obtain the response you want from them.

8. Create a Plan: A marketing communications plan will include the various ways you will promote your brand during a certain timeframe. The plan will cover how you will communicate the right messages to reach each important audience. And the plan provides to you a plan of action. Now, you have a “to do list” of how to make sure your branding communications are relevant and focused.

9. Act: Just do it. Work your key messages into all your communications, whether you are speaking to someone at a show or are on the phone with a long-term buyer.

IT’S THE SAME, BUT DIFFERENT

In many ways, branding for professionals in the livestock industry is similar to the branding accomplished by the marketing executives. Granted, we probably won’t see them carrying a branding iron, but we are all choosing how we want our product to appear and how we will make that happen. However, unlike those businesses with deep pockets for promotion, our branding does not have to cost an arm and a leg. You can implement “perception polishing” in every aspect of your day-to-day interactions. Just make sure you have identified your brand, know what image you want to portray, and adapt your communications to accomplish your goal. Be strategic, and success will follow. And most importantly, remember to retain your ethical grounding in the truth. BJ ABOUT THE AUTHOR: Amy Keith McDonald is the owner of McDonald Marketing Communications, based in Dublin, Texas www.mmcsolutions.com. Experienced in the field of agricultural marketing and public relations, Amy received her B.S. in Ag Journalism and M.S. in Ag Education from Texas A&M University. She has served agriculture for decades, during which time she has provided extensive marketing communications services for both livestock and agronomic clients.

Look for PART TWO in the January Issue of the Brangus Journal.

BRANGUS Journal

December 2014 | 27

Feature Article

National FFA Officer Attributes IJBBA for Success

by Brittni DRENNAN IBBA COMMUNICATIONS COORDINATOR

28 | December 2014

BRANGUS Journal

W

hen Bruce Maloch was selected to represent the National FFA as the organization’s national secretary in 1976, he had no idea his daughter would follow in his same footsteps and share the stage 38 years later.

Victoria Maloch, 20, was elected to serve as secretary on the National FFA officer team November 1, 2014, at the annual FFA convention in Louisville, Ky. Not falling far from the family tree, Victoria comes from a line of past state and national officers.

Before her dad was elected to the national officer team, he served as the State FFA president of Arkansas from 1974-1975, and Victoria’s older brother, Ryan, was elected state president in 1999.

Consisting of six students from across the country, Victoria will be an instrumental member of the officer team that will

Feature Article lead personal growth and leadership training conferences for FFA members throughout the country and help set policies that will guide the future of FFA and promote agricultural literacy.

In addition, each student will travel more than 100,000 miles globally to interact with business and industry leaders, thousands of FFA members and teachers, and government and education officials among others.

Growing up on a registered Brangus cattle operation in Magnolia, Ark., Victoria was a natural born leader and had a growing passion for agriculture. She was active in her FFA Chapter at Emerson High School, serving as chapter president and participating in a multitude of contests from floriculture to food science. She was also chairman of the parliamentary (continued on page 30)

Above Left: Victoria Maloch will follow in her father’s footsteps as she serves the National FFA Organization as National FFA Secretary this coming year.

Above Right: Bruce Maloch served in the same position from 1974-1975.

Right: The six members of the National FFA Officer Team who will lead the organization for the next year.

BRANGUS Journal

December 2014 | 29

Feature Article procedure team that placed second at state two consecutive years. But Victoria attributes her distinguished success in public speaking to her involvement in the International Junior Brangus Breeders Association (IJBBA), which formed her foundation to higher achievement.

“Growing up raising and showing Brangus helped me develop determination as well as effective leadership qualities,” Victoria said. “While all of my ribbons weren’t blue, much more of a rainbow of colors actually, the skills I learned were invaluable.”

Victoria attended her first National Junior Brangus Show (NJBS) in Stillwater, Okla., at a remarkable six-weeks-old in 1994, and she never missed another NJBS until her junior year in high school 17 years later after she was elected to serve as State FFA president in 2011. After watching Ryan and older sister, Lauren, show and compete at the NJBS for several years, she was so excited to actually participate that her opening sentence in her first NJBS public speaking contest was, “Finally, I’m old enough to show!”

Victoria competed in the public speaking contest every year at the NJBS from the time she was eligible at seven years old until she was 16. The years of practice at the NJBS prepared her to win the State FFA prepared public speaking contest in 2011. Other than speaking contests, Victoria competed in the poster contest,

illustration contest, livestock judging, Barnyard Olympics, and won high point individual in the junior division in which to win, juniors are required to compete in every contest to be eligible.

She was also a member of the Salesmanship team consisting of Connor Jackson and Elizabeth Wishart who, as first year senior division participants, won the contest to beat out the older, more experienced competing teams.

While showing Brangus heifers and bulls, primarily in the bred and owned shows, her fondest memories include the close bonds she made with people from across the country and the friends she got to see every year.

“The greatest thing about the Brangus association is that even though I don’t get to go back as much and see everyone, those people are still there encouraging me and supporting me,” Victoria said. “It really has helped me get to where I am now.”

Victoria currently attends the University of Arkansas in pursuit of a bachelor’s degree in agricultural business specializing in pre-law with a minor in Agricultural Communications. Upon graduating in 2017 she plans to attend law school at the University of Arkansas with the goal to be involved in agricultural policy or lobbying as well as legislation regarding hunger and food security. BJ

Victoria attributes much of her success to her involvement with the IJBBA. IJBBA provided the building blocks for her determination, leadership ability and public speaking success.

30 | December 2014

BRANGUS Journal

The International Brangus Breeders Foundation (IBBF) funds research initiatives to advance the livestock industry as a whole while benefitting Brangus breeders today and in the future, as well as educates the beef cattle industry about Brangus attributes and production practices. The Foundation also provides youth opportunities to become leaders for the future of the Brangus breed and the agriculture industry.

To Donate: 210-696-8231 ď‚&#x; info@int-brangus.org

GoBrangus.com

International Brangus Breeders Foundation

E h c r a e s Re ď‚&#x;

n o i t a duc

Membership Welcome New Members 7 RIDGE RANCH :: ITALY, TX LOWERY BRANGUS FARMS :: LAKE CITY, FL SPRING MOUNTAIN RANCH, INC., TOM JOHNSON :: AUSTIN, TX WILLIAM DARRIN WEAVER :: EDDY, TX

P STONE RANCH, CODY STONE :: FREEPORT, TX BALD MOUNTAIN RANCH, SUE NICHOLS, DANIEL & WESLEY :: SONORA, CA BRANDON N CLINE :: COLUMBUS, MS

IBBA Amnesty Program Continues

O

n August 22, 2014, the International Brangus Breeders Association (IBBA) Board of Directors approved an amnesty period for its members to bring cattle back on the THR inventory with no penalty. This amnesty period will begin September 1, 2014, and end December 31, 2014.

The cattle brought back must meet all the following criteria: • Member re-enrolling the cattle must be a member in good standing • Cattle must have been registered and been in good standing with IBBA prior to coming off of Total Herd Reporting (THR) Progeny of cattle put back in the inventory during the amnesty period may also be registered in the system as long as they meet all the registry requirements (e.g. the dam is on inventory during the year of birth, birthdate, sex, etc.)

Cattle brought into THR during the amnesty period will be billed a $21.00 fee for the period ending December 31, 2014, and from that period on will comply with all current THR fees and criteria.

“The amnesty program passed by the IBBA Board of Directors provides an opportunity to add more data into our system for future development of new genetic evaluation tools,” said Dr. Tommy Perkins, IBBA Executive Vice President. “It is important to get these animals back onto the inventory should future registry options be offered to the membership.”

This program is designed to increase animal numbers, which in turn helps membership grow as well as strengthen our footprint in the beef cattle industry. For any questions regarding the amnesty period please contact the IBBA office at (210) 6968231. BJ

IBBA Requests Feedback to Improve Communication

T

he IBBA will soon begin conducting a survey open to anyone who utilizes IBBA’s communications tools and resources, regardless of membership status. The purpose of the survey is to garner any opinions and feedback in order to strengthen IBBA’s communication efforts. We genuinely seek honest input and constructive criticism to provide our readers, members and customers with the quality information they are seeking.

Please take advantage of this opportunity to provide feedback to the association to improve the services we offer. You will directly benefit from the results we gain from this survey. Participation in the survey is completely voluntary, and results from this survey will be used to 32 | December 2014

BRANGUS Journal

analyze and improve IBBA’s communication resources and efforts.

Be assured your responses will remain confidential and anonymous.

The survey will be available primarily online; however, you may request a survey to be mailed to you. The survey will be open until Monday, December 15, 2014. Please look for the survey on the IBBA website at www.GoBrangus.com, the weekly eNewsletter emailed to you each Friday, and the Beef Tips blog found at www.

GoBrangus.wordpress.com. If you have any questions please contact Brittni Drennan at the IBBA office at 210-696-8231 or by email at brittni@int-brangus.org. Again, responses will be accepted only until December 15. BJ

Membership

K

yle Dykes joined the staff at the International Brangus Breeders Association (IBBA) headquartered in San Antonio, Texas. As the Commercial Marketing Coordinator, Dykes will oversee IBBA’s commercial marketing programs while engaging with members and Brangus producers across the country. Dykes will be integral in expanding the breed’s global market share, promoting Brangus genetics to the commercial sector, and ultimately increasing demand for Brangus cattle.

“I am very honored and excited to go to work for our members,” Dykes said. “I look forward to helping them meet their needs in the purebred cattle business, advancing and promoting the Brangus breed, and building relationships all over the world.”

A native of Killeen, Texas, Dykes grew up on a small farm raising commercial cattle. Agriculture has always been a passion of his, and he has been actively trying to help make a difference and be a part of the growth of agriculture in Texas. Previously, Dykes worked as the Natural Resources County Extension Agent for McLennan County. This allowed him the opportunity to work with some of the finest 4-H youth in Texas and help them get more involved in the 4-H program. In addition to 4-H

Dykes Joins Brangus Team activities, Kyle cooperated with the Master Gardener program and agricultural producers in McLennan County to help educate and provide assistance to better meet their production goals.

“Kyle has a lot of energy and enthusiasm, and we are proud to have him as a member of the Brangus team,” said IBBA Executive Vice President Dr. Tommy Perkins. “He will engage with our members at sales and visit producers’ operations across the country to bridge the gap between the association and our members. Kyle will be essential in advancing IBBA programs, and I know he will be a great asset to the breed.”

Dykes received his bachelor’s degree in Animal Science from Texas A&M University in 2013. He also received his certificate in Auctioneering from the Texas Auction Academy and has been licensed with the state of Texas since 2011. In 2013 Dykes won the Texas State Champion Rookie Auctioneer title and has gained experience in livestock, equipment and estate sales and is an active member of the Texas Auctioneers Association.

Due to his travel requirements and necessary visibility, Dykes will continue to reside in College Station, Texas, and will work as a remote staff member. Dykes can be contacted directly by email at kdykes@int-brangus.org or on his cell at 254-371-9388. BJ

IBBA Invites Members to Annual Meeting on March 7, 2015

T

he IBBA is excited to host everyone in Houston for the Annual Membership Meeting and Awards Banquet March 7, 2015, and encourages every member to come and participate. This year’s events will be back at the Holiday Inn at NRG Park (previously Reliant Park) to improve convenience in attending events both at the hotel and the barn where the international Brangus shows will be on March 6. The IBBA will have a booth at the barn to accommodate guests, network with members, and provide information on programs and services. Feel free to come by the booth during the week and visit the booth in the International Room as well. We look forward to seeing you in Houston!

SCHEDULE

The schedule will be posted and released as soon as more details are finalized.

HOTEL RESERVATIONS

Contact the IBBA office to make reservations: 210-696-8231 or by email at info@int-brangus.org or Brittni@int-brangus.org.

• Holiday – NRG Park, 8111 Kirby Dr, Houston, Texas 77054 • $219+tax/night • The IBBA room block will close FEBRUARY 2, 2015, and credit cards will be charged at this time. No changes or refunds will be allowed after February 2.

• If reserving a room on Thursday, Friday or Saturday, you must reserve the room for all three nights.

SPONSORSHIP

Members as well as organizations outside the breed will have the opportunity to provide sponsorships for the events conducted at this year’s annual meeting and awards banquet.

Increase your brand’s exposure and be highlighted as a contributing partner. Contact Brittni Drennan at the IBBA office to find out more. BJ BRANGUS Journal

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Membership IBBA Offers NCBA Opportunity to Members

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he 2015 NCBA Convention and Trade Show will be conducted February 4-7, 2015, in San Antonio, Texas, home to the IBBA headquarters. Marking the 117th annual convention, the NCBA event is the oldest and largest convention in the cattle business and creates a unique environment for industry members to come together to network, create policy and have some fun. If you are in the cattle business, then you need to be in San Antonio!

The IBBA is again offering members a more cost-effective way to get in front of thousands of commercial producers, potential

customers and bull buyers. All IBBA members can participate for just $1,000. IBBA will provide booth space, some seating, and some space for promotional materials. Members are welcome to bring pop-up banners, brochures, handouts and giveaway items.

Contact Brittni Drennan at the IBBA office at 210-696-8231 or by email at brittni@int-brangus.org to reserve your space.

Registration for the NCBA trade show is still required when you participate in the Brangus booth. NCBA early registration is available until January 9, 2015, before prices go up. Be sure to register for the trade show at www.beefusa.org. BJ

Texas Producer Receives Honorable Harry Holt Award

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ommy Milliorn of Abilene, Texas, was awarded the business. He has owned and operated Tommy Milliorn Realtors 2014 Harry Holt “Good Neighbor” Award by the for 50 years and served as president of the Abilene Board of West Texas Rehabilitation Center (WTRC) for his Realtors. Milliorn and his wife of 10 years, Ruth Ann, together support of the Abilene community and the Rehab’s own and manage Big Elm Cattle Company. slogan, neighbor helping neighbor.

The WTRC is a non-profit organization started in the 1953 “I was surprised but very honored to receive this award,” that provides outpatient care and physical rehabilitation to said Milliorn. “I thank all the committee members and board more than 500 patients daily. The IBBA strives to highlight the members for selecting me.” success and achievements of its members both in and outside the The annual award was presented to Milliorn at the Round-Up industry. To learn more about the IBBA and Brangus cattle, visit for Rehab Kickoff Dinner September 14, 2014, and is named after www.GoBrangus.com. BJ longtime agriculture broadcaster Harry Holt. The award recognizes a person involved in the agriculture industry who has provided support to the WTRC’s mission, encouraged others to get involved in a good cause, and led by positive example. Milliorn has served on the Board of Directors for the WTRC and given back to help his community.

“The Rehab feels Tommy Milliorn meets all the award criteria and is a deserving recipient of this year’s award,” said Dan Huggins, WTRC’s Director of Donor Relations.

Milliorn grew up just 15 miles east of Abilene in Eula where he operated a commercial cattle operation until the early ‘80s when he joined the International Brangus Breeders Association (IBBA) and started running registered Brangus cattle.

He then joined the West Texas Brangus Breeders Association and has served as the association’s sale chairman for approximately 15 years. In 1965, Tommy Milliorn (right) received the 2014 Harry Holt “Good Neighbor” Award from Dan Milliorn moved to Abilene and started a real estate Huggins, Director of Donor Relations for West Texas Rehabilitation Center.

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Membership Regional Association Updates ALABAMA BRANGUS BREEDERS ASSOCIATION OFFICERS President – Don Cullen 901-490-4806 Secretary/Treasurer – Sharron McCreary 251-578-4750

The Alabama Brangus Breeders have an informative meeting each year with speakers discussing current issues facing cattlemen. The past few years, Auburn University Veterinarian School has graciously hosted our meeting, while providing tours of their facilities. Dr. Robert Carson, along with other instructors, has been in attendance at our meeting and provided answers to questions about a variety of topics that affect us as cattlemen.

The Alabama Brangus Breeders has the Heart of Alabama Brangus Bull Sale every year in November. For the past several years, the sale has been held at Alabama Livestock Auction in Uniontown, Ala. For this year’s sale, we had 100 bulls from 20 consignors, one of our largest sales in several years.

For more information, please visit www.alabrangus.com.

Members are listed, along with their contact information. Other information is listed such as upcoming Brangus events, shows, etc. We also can be found on Facebook by searching Alabama Brangus Breeders Association.

HEART OF AMERICA BRANGUS ASSOCIATION OFFICERS President – Jim Mussulman, Marshfield, MO Vice President – Gary Urban, Mora, MO Secretary – Karen Sinclair, Montgomery City, MO Treasurer – Bill Gordon, Forest City, MO DIRECTORS Terms Expire 2015 Mindy Lambeth, Robert Klingert, Keith Thomas Terms Expire 2016 Tim Gordon, Scott Leech, Gary Urban Terms Expire 2017 Bill Gordon, Chris Eiken, Jim Mussulman

The Heart of America Brangus Association (HOA) has been around for many, many years with members from Missouri, Iowa, Kansas and the Mid-West region.

A picnic is held in late May or June each year, hosted by an HOA member. The 2015 picnic will be hosted by Diamond K Ranch and held at the ranch located at 19 Brangus Cattle Road, Montgomery City, Mo. A date will be announced closer to that time. Each year at the picnic, there is a business meeting, as well as the election of officers and board members.

The HOA junior association also has an auction to raise money for their activities. Mindy Lambeth and Susan Wendler serve as the junior advisors. Ahna Sinclair of Montgomery City is the 2014-2015 HOA Princess. She was elected by her peers at their meeting during the 2014 Missouri State Fair.

Two fundraising projects were conducted in 2014 to raise funds for the HOA association. The first was the donation by Diamond K Ranch of a yearling Brangus heifer that was auctioned off at the Don Thomas and Sons Brangus sale in September. Thomas purchased the heifer for $2,000. Treasurer Bill Gordon promoted and took the lead on a raffle for a .22 Henry rifle. This raffle will be concluded Thanksgiving weekend with the lucky winner announced and notified at that time.

You will find HOA members promoting Brangus cattle at the Ozark Empire Fair at Springfield, Mo., the Missouri State Fair at Sedalia, Mo., and Farm Fest at Springfield, Mo., as well as many county fairs in members’ local areas.

HILL COUNTRY BRANGUS BREEDERS ASSOCIATION OFFICERS Brandon Belt – President Bob Helmers – Vice-President Dr. Joe Mims – Sec./Treas.

DIRECTORS Danny Farris, Myron Saathoff, Ross Wilson, Tommy Milliorn, Randy Belt, Keith Ernest

New for this Year’s Sale The HCBBA had their annual sale November 8, in San Angelo, Texas. Thirty five of the 49 head of bulls belonging to eight of the 12 consignors where prepared for the sale at Lipan Cattle Feeders, 10 miles east of San Angelo. This decision was made in order to improve the consistency of “condition” on the sale offering.

The bulls were developed in large rocky pens, on a high roughage ration for a five-month period beginning in June. They averaged 3.03 lbs/day on a diet designed to produce 2.25-2.50lb ADG at an average cost of $523/head or $3.44/head/day. The bulls were also prepped for the sale there, receiving a fertility exam, trichomoniasis test and health certificate. The bulls were also clipped prior to video taping and delivered to the sale facility for an additional $150/head. Total costs for the five-month sale preparation was an average of $673/head or $4.43/head/day!!

In addition, only a $200/head consignment fee was required to participate, all other costs were withheld from sale proceeds.

After the sale, consigners participating received a “net payment” plus the consignment fee was refunded, if commitment was met. (continued on page 36) BRANGUS Journal

December 2014 | 35

Membership (continued from page 35) For information on next year’s conditioning program, sale, or general information, contact Danny Farris (325) 669-5727, farrisranching@yahoo.com, or Dr. Joe Mims, (325) 942-1432 or (325) 481-2157.

SOUTHEAST BRANGUS BREEDERS ASSOCIATION OFFICERS President Doug Williams - 336-745-5252 Vice President Carol Anne Bailey - 864-376-5158 Secretary/Treasurer Sharron McCreary - 251-578-4750

The Southeast Brangus Breeders Association is comprised of breeders from Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee and Virginia.

Each year in January, we have a board meeting as well as a general meeting to plan the events for the year. Last year, we met in Savannah, Ga. A field day is planned as well as our annual female Showcase Sale. This past year John and Sherry Milam at Draggin’ M Ranch certainly raised the bar with the field day hosted at their ranch in El Dorado, Ark. The ranch was a beautiful setting to enjoy being with Brangus friends and seeing a fine operation. We also viewed some spectacular Brangus cattle.

Our annual Showcase Sale is usually held in September. The past several sales have been in Lake City, Fla. This past year, breeders continued to bring some of their best genetics to the sale. 72 lots sold for $273,550, averaging $3,799 per lot.

Another event that takes place in conjunction with the Showcase Sale is the Southeast Junior Breeders Association Regional Show. John Willis, owner of Columbia Stockyard, has been instrumental in the success of the show juniors by letting the juniors use part of the area. This past show consisted of 23 exhibitors and 63 head of show animals.

For more information about the Southeast Brangus Breeders Association, or to join the SBBA, you can visit us at www. sebrangus.com . We can also be found on Face Book, as Southeast Brangus Breeders Association.

but the sale and convention will be held on Saturday. A guitar player will provide entertainment for both nights.

Consignment cattle for the Miss America Sale will not go through the ring this year and will be viewed on video screens during the auction. They will also be available on DVAuctions as they were last year.

This sale last year averaged $4,450 per lot, and it was because the cattle were really good. We want our TBBA members to get the best price possible for their consignments, but they must be the best you have. The sale committee will not accept anything less. We want to keep this a «top notch» sale.

To make this a better event this is the new schedule: Friday, March 27 6:00 pm All cattle must be in place 6:00 pm Campfire social gathering with entertainment Saturday, March 28 9:00 am TBBA Board of Directors Meeting 11:30 am Catfish cookout lunch 12:30 pm General Membership Meeting 2:00 pm Registration training (Rosanne & Frances) 4:00 pm Sale cattle viewing 6:00 pm Miss America Sale 7:30 pm Check out and load out 7:30 pm Social / fajitas / entertainment Sunday, March 29 8:00 am Load out All nominations should be sent to: Russ Williamson, 13140 CR 285, Tyler, TX 75707 or emailed to skyhawkbrangus@yahoo. com. Download the nomination form at txbrangus.org

WEST COAST BRANGUS BREEDERS ASSOCIATION

From Hawaii to Oregon, California and beyond, the West Coast Brangus Breeders Association invites all Brangus breeders and their commercial customers to be members of a group dedicated to the promotion of Brangus cattle in the West. Whether you are a long-time seedstock producer or a first-time buyer, we encourage you to benefit from the advertising, marketing and

TEXAS BRANGUS BREEDERS ASSOCIATION

OFFICERS Doug Muenchow – President 830-393-5200 Kelly Grissom – 1st Vice President 254-559-6459 Brandon Belt – 2nd Vice President 254-487-2074 Steve Densmore – Secretary/Treasurer 979-778-1055 DIRECTORS Marcos Borges, Don Cox, Garry Clem, Joe Dillard, Donnie Dippel, Mike Douget, Chris Harmel, Bob Helmers, Dennis Hengst, Myron Saathoff, Russ Williamson Miss America Sale and TBBA Convention The annual convention location is the same as in years past at the Tenroc Ranch in Salado, Texas, Friday, March 27, and Saturday, March 28, 2015. Cattle for the sale will arrive on Friday, 36 | December 2014

BRANGUS Journal

West Coast Brangus breeders at the Dees Brothers Dispersal in March 2014.

Membership sales opportunities available through WCBBA. We also invite junior breeders and foster their participation.

WCBBA meets twice a year, in January in conjunction with the Red Bluff Bull Sale in Red Bluff, Calif., and in July during the Western Region Brangus Classic at Cal Expo, Sacramento, Calif.

Cooperative advertising in key journals keeps Brangus in front of customers along with your ranch. Current opportunities include a proposed research program in 2015. Browse the WCBBA website at www.westcoastbrangus.com for a membership application and more information, including newsletters and photos.

WEST TEXAS BRANGUS BREEDERS ASSOCIATION OFFICERS President Mark Morrow - 325/798-3140 Vice President Bob Helmers - 325/896-2272 Sale Chairman Tommy Milliorn - 325/698-7014

a great marketing opportunity for its membership as well as a reliable source of quality Brangus genetics for buyers from West Texas, New Mexico, Arizona and Oklahoma.

The WTBBA has always been a strong supporter of our junior Brangus breeders in various forms. Each fall the West Texas Fair and Rodeo receives added money from WTBBA and its individual membership to make its Junior Brangus Show one of the best premium purses of all junior shows. The WTBBA has also been a continuous supporter of the State and National Junior Brangus Shows, donating each year to help provide the financial assistance needed to make each show a success.

The membership of WTBBA consists of a hearty, diversified group with the common passion for Brangus cattle. An annual meeting is hosted each year on the Friday before the sale, along with a steak dinner provided for both buyers and consignors.

Consider the opportunities the WTBBA offer. Membership is not limited to the region. For more information, please contact any of the officers. BJ

The West Texas Brangus Breeders Association was formed in the early ‘80s in order to promote and market the Brangus breed in the western region of Texas. The WTBBA has continuously hosted a bull and female sale in Abilene, Texas, since its inception. For the past 15 to 20 years it is has been on the fourth Saturday in March, offering registered bulls and females along with replacement quality commercial cattle. This venue provides

Bid on an African Safari Hunt!

Graciously donated by

7 days (Accommodation and food included)

1 hunter + 1 observer 5 animals: Gemsbuck, Springbuck, Impala, Grey Duiker, Brown Blesbuck

Bid on this donation to be auctioned off at the IBBA Annual Banquet Saturday, March 7, 2015, in Houston.

mrbrangus@brangusbreeder.net www.BrangusBreeder.net “Brangus Breeder” on Facebook

Proceeds benefit the International Brangus Breeders Foundation for continued research.

BRANGUS Journal

December 2014 | 37

Membership Friends We Will Miss ALEX DEES JANUARY 20, 1940-NOVEMBER 6, 2014

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lexander U. Dees was born January 20, 1940, in North Yuma Gila Valley, Ariz., to John and Allily Dees. Dees was raised there where he still resided until his death. He was the eldest son of 16 children. His parents introduced Dees to Jesus Christ at an early age and his beloved uncle, Reverend Elja Roberson, baptized him.

Dees is a third generation agriculturalist with an established reputation for integrity and quality as a livestock breeder, consultant and judge. He maintained 500 head of Brangus on his ranch in Yuma, Ariz.

After graduating from high school Dees attended Arizona State University but returned to Yuma and worked at a local dairy after two-and-a-half years.

In 1960 Dees began working as the herdsman for Floyd Newcomer, owner of Yuma Valley Cattle Company, and showed at every major show for more than seven years. He attended AI and palpation school in 1962 and became more involved in breeding decisions. Dees joined the International Brangus Breeders Association (IBBA) that same year and was instrumental in developing the Yuvalle Black Duke bloodline.

During his tenure at Yuma Valley Cattle Company, he oversaw 700 head of cattle.

In 1970 Dees returned to the family farm and began his own business, fitting, showing and raising registered Brangus cattle.

Just four years later, AD Miss Maybelle was named Grand Champion Female in Kerrville, Texas, at the 25th anniversary celebration of Brangus. The champion female put Dees on the map in the Brangus business, and the moment still reigns as one of his proudest achievements. Dees became known all across the country as an outstanding breeder, great consultant, spectacular judge, and the face of the Brangus breed.

Dees’ dedication and success was recognized by organizations nationwide. He was inducted into the Heart of America Brangus Breeders Hall of Fame in 1986 and was inducted into the Arizona Hall of Fame in 1991. By 1995 he had spent more than 20 years on the board of the Arizona National Livestock Show and served as Vice President for two of those years. In 2003 Dees was honored as Outstanding Benefactor Philanthropist of the Year during the annual Heart of Yuma awards ceremony. In 2006 38 | December 2014

BRANGUS Journal

Dees made history by becoming the first black Grand Marshal of the Silver Spur Rodeo and Parade, and was also honored with the IBBA Pioneer of the Year Award. Just earlier this year, Dees was given the prestigious Lifetime Achievement Award by the Southwest Brangus Breeders Association.

Dees is survived by his daughters, Dwella Galicia, Anaheim, Calif.; Cynthia McNeil and son-in-law Jerry McNeil, Charlotte, N.C.; three sons Alexander Dees, Jr., Phoenix, Ariz.; Elvenee Dees and daughter-in-law Nina, Volga, S.D.; Keith Dees, Phoenix, Ariz.; sister Mell Ruth Hall; brothers Elmo (Joann) of Yuma, Ariz.; Oliver (Linda) of Slymer, Calif.; Felix (Connie) of Chandler, Ariz.; uncle Leroy (Helen) Dees of Yuma, Ariz.; aunts Loreatha Norwood of Bakersfield, Calif.; Joy Hughes of Yuma; Dorothy Johnson of Yuma; Bertha Solomon of Phoenix; his fiancé Willie Mae “Skeet” Crosby, her son Craig and daughter Tammy; 20 grandchildren, four great-grandchildren, and a host of nephews, nieces, family and friends.

Dees was preceded in death by brothers Vearl, Aldover and Melvin Dees; sisters Delores Martin, Loreatha Williams, Iva Pittman, Geraldine Works, Glenda L. Russell, Velma Dees, Olivia L. Redmond and Claudia Arbuckle.

Funeral services were Saturday, November 15, 2014, at First Christian Church in Yuma where Pastor Sylvester Graves officiated. Graveside services were held at Desert Lawn Memorial Park on Monday, November 17, 2014.

Donations may be made in memory of Dees to either the local Yuma 4-H Club or FFA Chapter as well as the International Brangus Breeders Foundation (IBBF).

Yuma Valley Achievers 4-H Club 17621 South Ave A Somerton, AZ 85350 Att: Steve Lackey - 928-210-2118 Yuma FFA Chapter Megan McKenna 928-502-5000 International Brangus Breeders Foundation 5750 Epsilon San Antonio, TX 78249 210-696-8231

If you would like to send a sympathy card to the family, please address it to: The Alex Dees Family P.O. Box 4814 Yuma, AZ 85366

Membership LEWIS EDWIN THOMAS FEBRUARY 10, 1930 - NOVEMBER 9, 2014

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ewis Edwin Thomas, longtime resident of Haskell, Texas, passed away Sunday morning, November 9, 2014, at Hendrick Medical Center in Abilene, Texas.

Thomas was 84 years old. Funeral services were Wednesday, November 12, 2014, at Cornerstone Fellowship Baptist Church in Haskell with Rev. Morris Johnson officiating. Burial took place immediately following the services at Willow Cemetery in Haskell under the direction of Smith Family Funeral Homes.

One of eight children, Thomas was born in Weinert, Texas, to Annie (Josselet) and C.A. Thomas, Sr., on February 10, 1930.

He was referred to as “Baby Brother.” Thomas married Joyce (Reding) on June 18, 1950, in Haskell. He was a recognized veteran and served in the U.S. Army during the Korean Conflict from 1951 to 1953.

Thomas was a humble ambassador for Brangus cattle and lived West Texas agriculture every day, producing wheat, milo, cotton and cattle on land that had been in his family for more than 100 years. Producing quality Brangus cattle was his passion. Thomas

was always quick to “earmark” an animal he produced to fund various needs in his community. He was an avid supporter of area youth, livestock associations and his church.

Thomas was a founding member of the West Texas Brangus Breeders Association, and served in many capacities, including officer and board member. He was also a member of the Hill Country and Texas Brangus Breeders Associations serving at various levels within each organization. Thomas Brangus Farms carried the IBBA membership #2092, indicating his longtime commitment to the IBBA. He is preceded in death by his parents, Annie and C.A. Thomas; wife, Joyce (Reding) Thomas; son-in-law, Rickey Scheffel; four brothers, John Thomas, Adell Thomas, Raymond Lee Thomas, and C.A. Thomas, Jr.; and two sisters, Helen Mills and Marie Cole.

Thomas is survived by his two daughters, Suzanne Wollard and husband Mike of Bryan, Texas; and Debbie Scheffel of Lubbock, Texas; four grandchildren Cody Wollard and wife Kristen of Shoreacres, Texas; Tanner Wollard and wife Michelle of San Antonio, Texas; Todd Scheffel of Austin, Texas; and Kaylee Scheffel of Lubbock, Texas; two great-grandchildren Avery and Emerson Wollard of San Antonio, Texas; one sister Berta Mae Carroll of Forney, Texas; and numerous nieces, nephews and cousins.

Memorials can be given in Thomas’ name to Hillcrest Baptist Church Quilting Ministry, 4220 Boonville Road, Bryan, Texas 77802 or call 979-776-5731. BJ

NCBA is coming to San Antonio!

February 4-7, 2015

The IBBA is again offering members a more cost-effective way to get in front of thousands of commercial producers and potential customers. If you are in the cattle business, then you need to be in San Antonio!

IBBA members can participate for just $1,000. IBBA will provide booth space, some seating, and space for your promotional materials. Space is limited, so contact Brittni Drennan at brittni@int-brangus.org or 210-696-8231 to reserve your space today.

BRANGUS Journal

December 2014 | 39

Sale Reports TOWN CREEK FARM SALE

West Point, Mississippi October 18, 2014

Gross Average Registered Brangus & Ultrablack Bulls

127 Bulls $6,890 127 Total Brangus & Ultrablack Bulls $6,890 Customer-owned Commercial Bred Heifers

288 Bred Heifers $2842 288 Total Commercial Bred Heifers $2,842 415 Total Lots $1,693,450 • High Selling Bull sold for $16,000.

• 13 Bulls sold between $16,000 and $10,000.

• 15 bulls sold between $9,500 and $8,000.

• All bulls sold between $7,500 and $3,500.

• The crowd included registered buyers from 11 states and Paraguay, South America.

MILLER BRANGUS SALE

Waynesboro, Tennessee October 25, 2014

Gross Average Registered Brangus Females

5 3N1’s $29,650 $5,930

4 Bred Cows $13,000 $3,250

3 Spring Bred Heifers $7,700 $2,567 12 Total Registered Females $50,350 $4,196 Registered Brangus Bulls

71 Bull $283,300 $4,000 71 Total Brangus Bulls $283,300 $4,000 Commercial Brangus Females

3 Bred Heifers $7,500 $2,500 • High Selling Pair – MBMs Rock Star 329X5 and her bull calf by Great Basin sold for $7,000 to Calyx Star Ranch or Shuqaulak, Mississippi.

• High Selling Pair – MB Ms Bragg 895Z and her Stonewall bull calf sold for $6,750 to Phillip DeSalvo of Center Ridge, Arkansas.

• High Selling Herd Sire – MB Yosemite 17Y8 offered by T3 Brangus sold for $10,500 to Miller Brangus of Waynesboro, Tennessee.

• High Selling Bull – MB Maddux 129A7 sold for $9,500 to Old Colita Ranch of Livingston, Texas.

• High Selling Bull – MB Ranger 535A sold for $9,500 to Alandra Everhart of Bennington, Oklahoma.

• The crowd included 54 registered buyers from 11 states.

GENETRUST AT CHIMNEY ROCK SALE

Concord, Arkansas October 31-November 1, 2014

Gross Average Registered Brangus Females

2 Herd Sires $23,750

5 Donors $18,300

17 3N1’s $9,706

1 Fall Pair $4,500

20 Bred Heifers $7,238

45 Open Heifers $7,072 90 Total Registered Females $8,572 Registered Brangus & Ultrablack Bulls

41 Coming Two’s $8,043

74 Yearlings $7,424 115 Total Brangus & Ultrablack Bulls $7,644 Commercial Brangus Females

35 Fall Pairs $4,129

172 Spring Bred Heifers $2,606

64 Fall Open Heifers $1,977 271 Total Commercial Females $2,654 • High Selling Herd Sire – CRC Landau 263X2 offered by Chimney Rock Cattle Company, Suhn Cattle Company, Vorel Farms and Cold Creek Ranch sold 2/3 interest and full possession for $30,000 to Johnston Farms of Letohatchee, AL. • High Selling Donor – Ms DMR 607L11 302W11 offered by Draggin’ M Ranch sold for $21,000 to Williams Ranching Company of Floresville, TX. • High Selling Donor – SF Miss Angelo 909U4 offered by Schmidt Farms and Suhn Cattle Company sold for $21,000 to Williams Ranching Company of Floresville, TX. • Volume registered females buyers were Gonzalo Ochoa of Nogales, Arizona; Ruben Millian of Mexico; and Enrique Medina of Mexico.

• High Selling Bull – DMR Coronado 415A11 offered by Draggin’ M Ranch sold ½ interest and full possession for $42,000 to Garry Clem Brangus of Jacksonville, TX and Cross N Farm of Olla, LA. • High Selling Bull – DMR Guardian 594A19 offered by Draggin’ M Ranch sold for $26,000 to Hayman’s 711 Ranch of Kenansville, Florida.

• High Selling Bull – CB Hombre 63A offered by Cavender Brangus sold ½ interest and full possession for $22,000 to Suhn Cattle Company of Eureka, Kansas; Vorel Farms of Luther, Oklahoma; and Jackson’s Double J Brangus of Gentry, Arkansas.

• Volume bull buyer for the day was Steve Ledwell of Texarkana, Texas.

• A record of 203 buyers registered from 20 states and Mexico.

Have a sale you need to report?

40 | December 2014

BRANGUS Journal

Sale Reports HILL COUNTRY BRANGUS BREEDERS SALE

San Angelo, Texas November 8, 2014

Gross Average Brangus Females

17 Registered Brangus Females $2,704

6 Brangus Built Bred Heifers $3,067

11 Brangus Built Open Heifers $2,507 107 Total Brangus Females $2,379 Brangus & Ultrablack Bulls

39 Brangus Bulls $5,097

2 Ultrablack Bulls $5,400

8 Commercial Bulls $3,800 49 Total Brangus & Ultrablack Bulls $4,897 • High Selling Bred Heifers – 2 Head offered by Bar Y Bar sold for $3,400/head to Keith Earnest of Plains, Texas.

• High Selling Open Heifers – 2 Head offered by E-Z Brangus sold for $3,400/head to Connie McKinnery of San Saba, Texas.

• High Selling Brangus Built Bred Heifers – 6 Head offered

by Dennis White sold for $3,000/head to Clay Whitley of Mertzon, Texas.

• High Selling Brangus Built Open Heifers – 3 Head offered by Jackson Family Brangus sold for $2,400/head to Mike Irish of Lubbock, Texas.

• High Selling Bull – Star’s Shockwave 302A4 offered by Shooting Star Land & Cattle sold for $10,000 to Reeh’s Brangus of Doss, Texas.

• High Selling Bull – Mr JLS Savage 820A2 offered by JLS International sold for $9,750 to Oak Creek Farms of Chappell Hill, Texas.

• High Selling Bull – Star’s Aftershock 302A6 offered by Shooting Star Land & Cattle sold for $8,250 to Weldon Russell of Navasota, Texas.

• High Selling Bull – BH Garrett 1072 offered by Bar H Brangus sold for $7,250 to George Jackson of Abilene, Texas.

• High Selling Bull – Star’s Diego 416A8 offered by Shooting Star Land & Cattle sold for $7,200 to Lorelei Hankins of Rocksprings, Texas.

SALACOA VALLEY FARMS SALE

Fairmount, Georgia November 15, 2014

Gross Average Registered Brangus Females

24 3N1’s $221,300 $9,221

37 Spring Bred Cows $199,000 $5,378

3 Spring Bred Heifers $16,250 $5,417

41 Fall Breds & Pairs $216,550 $5,282 105 Total Registered Females $653,100 $6,220 2 Total Ranch Horses $10,750 $5,375 Registered Brangus Bulls

107 Coming Two’s $884,250 $8,264

64 Yearlings $411,000 $6,422 171 Total Brangus Bulls $1,295,250 $7,575 278 Total Lots $1,959,100 $7,047 • High Selling Female – Oaks Miss Csonka 1302T offered by The Oaks Brangus sold for $25,000 to Draggin’ M Ranch, El Dorado, Arkansas and Johnston Farms, Montgomery, Alabama.

• High Selling Pair – Oaks Ms Unitas 541W6 offered by The Oaks Brangus sold for $9,500 to Cold Creek Ranch of Marietta Georgia. Her Csonka heifer calf sold for $10,000 to Roadruck Brangus of Guntersville, Alabama to bring the pair total to $19,500.

• High Selling Female – Ms Brinks Lambert 535U9 offered

by Salacoa Valley Farms sold for $19,000 Westall Ranch of Arabela, New Mexico.

• High Selling Pair – Ms Salacoa Eisenhower 535B8 offered

by Salacoa Valley Farms sold for $12,000 to Clover Ranch of Lineville, Alabama. Her dam, SVF 820R8 535U131, sold for $5,000 to Barry and Valerie Lewis of Okeechobee, Florida for a pair total of $17,000.

• High Selling Bull – Oaks High Choice 99A1 offered by The Oaks Brangus sold for $40,000 to K & R Broken Bar Ranch of Bennington, Oklahoma.

• High Selling Bull – Oaks Manning 30T 541Z71 offered by The Oaks Brangus sold for $30,000 to Burke Brangus Farm or Waynesboro, Georgia.

• High Selling Bull – Big Cypress of Salacoa 99A3 offered by Salacoa Valley Farms sold for $27,000 to Hayman’s 711 Ranch of Kenansville, Florida.

• High Selling Bull – Brighton of Salacoa 392A3 offered by Salacoa Valley Farms sold for $25,500 to Hardee Farms of Chiefland, Florida.

• High Selling Bull – Hollywood of Salacoa 23A53 offered by Salacoa Valley Farms sold for $20,000 to Truitt Brangus of Auburn, Alabama.

• The crowd included 167 registered buyers from 13 states. BJ

Contact Tyler or Brittni today!

BRANGUS Journal

December 2014 | 41

Show Results Champions Named at 2014 Brangus National Show of Merit

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

B

rangus exhibitors from six states including Florida, Louisiana, Mississippi, Oklahoma, Tennessee and Texas brought 95 head of Brangus cattle to Shreveport, La., for the 2014 Brangus National Show of Merit on Saturday, October 25. Darrell Pitchford, owner and operator of Pitchford Cattle Services in Athens, Texas, judged the event. Pitchford has spent 35 years assisting in his family run Santa Gertrudis and crossbred commercial cattle operation.

He has raised and exhibited numerous High Point and National Champion Santa Gertrudis. He truly enjoys judging and raising bos indicus cattle because of the great need for them in the beef industry. He believes their maternal strengths and longevity combined with feedlot and carcass performance are exactly what the industry needs. Pitchford brought a long list of success with show cattle as well as extensive experience with him as he evaluated the 95 head brought before him.

Coming from the Junior Heifer Calf Division, KK Miss Jillian 820B2 took the Grand Champion Female title home for Katy Knox of Hempstead, Texas. The February 2014 female is a daughter of Skyhawks Zorro 582Y2. Reserve Grand Champion Female honors went to Tanner Miller of Gilmer, Texas. WJ Ms Tara 622A, a September 2013 daughter of WJ 622W2, first captured the title of Champion Senior Heifer Calf. KK Déjà Vu 317A3, also owned by Katy Knox of Hempstead, Texas, was named the Grand Champion Red Female. Déjà Vu is a January 2013 daughter of Mr -C- Prince 30W and was first named Champion Red Junior Heifer. The Champion Red Junior Heifer Calf CX Ms Payloads Meathouse 957 was named the Reserve Grand Champion Red Female. Exhibited by Cox Excalibur Brangus of Katy, Texas, 957 is a January 2014 daughter of CX Payload’s Meathouse 930/U. In the cow-calf show, Grand Champion honors went to CMR

Grand Champion & Champion Junior Heifer Calf

Reserve Grand & Champion Senior Heifer Calf

Grand Champion & Champion Red Junior Heifer

Reserve Grand & Champion Red Junior Heifer Calf

KK MISS JILLIAN 820B2 KATY KNOX, HEMPSTEAD, TX

KK DEJA VU 317A3 KATY KNOX, HEMPSTEAD, TX

42 | December 2014

BRANGUS Journal

WJ MS TARA 622A TANNER MILLER, GILMER, TX

CX MS PAYLOADS MEATHOUSE 957 COX EXCALIBUR, KATY, TX

Show Results Ms Lanie 488Z and her August 2014 bull calf CMR Duramax 488B. Owned and exhibited by Tanner Miller of Gilmer, Texas, Lanie is a May 2012 daughter of DDD Black Gold 804S25. Ryon Chaney of Windom, Texas, took Reserve Champion honors with Skyhawks Ms Mamie 99Y and her August 2014 heifer calf CCC Ms Samantha 99B. Mamie is a December 2011 daughter of Skyhawks Ike 430W3. Tanecka Ranch of Columbus, Texas, exhibited the Grand Champion Red Pair TX Ms Chief Advantage 53/Z and her July 2014 heifer calf Ms Lazy 3 Statesman 53/B. 53/Z is a March 2012 daughter of CX Mr Chief Advantage 49/T.

After first winning the Champion Junior Bull title, RCC Titleist 88A was named the Grand Champion Bull. Exhibited by Roop Cattle Company of Grapevine, Texas, Titleist is a March 2013 son of Skyhawks Presidente. Following closely behind, DDD One Source 103A4, an April 2013 son of DDD Uppercut’s Legacy 804X37, was named Reserve Grand Champion Bull after first winning the Senior Bull Division. Sampson was exhibited

by Doguet’s Diamond D Ranch of McCoy, Texas. Cox Excalibur Brangus of Katy, Texas, swept the Red Brangus bull show as (continued on page 44)

Grand Champion Cow/Calf

Grand Champion Red Cow/Calf

Grand Champion & Champion Junior Bull

Reserve Grand & Reserve Champion Junior Bull

CMR LANIE 488Z TANNER MILLER, GILMER, TX

RCC TITLEIST 88A ROOP CATTLE COMPANY, GRAPEVINE, TX

TX MS CHIEF ADVANTAGE 53/Z TANEKA RANCH, COLUMBUS, TX

DDD ONE SOURCE 103A4 DOGUETS DIAMOND D RANCH, MCCOY, TX

BRANGUS Journal

December 2014 | 43

Show Results (continued from page 43) CX Apaches Dream 71/B claimed the title of Grand Champion Red Brangus Bull and CX Dream Maker 31/A claimed the title of Reserve Champion Red Brangus Bull. Apaches Dream is a May 2014 son of CX Chief ’s Apache 67/Y was first named the Champion Red Junior Bull Calf. Cox’s Dream Maker first captured the title of Champion Red Summer Bull and is a

February 2014 son of CX Legend’s Dream 610/U1.

In the group classes, Daisy Verdin of Bernice, La., exhibited progeny of Miss JLS Abracadabra 789X11 to win the Produce of Dam and progeny of WBF Mr Transformer 820TP1-ET to win the Junior Get-of-Sire class. Triple JR Cattle Company of Friendswood, Texas, exhibited full sisters and daughters of Miss Clark Cattle 821 to win the Red Brangus Produce of Dam class. BJ

Grand Champion & Champion Red Junior Bull Calf

Reserve Grand & Champion Red Summer Bull

CX APACHES DREAM 71/B COX EXCALIBUR BRANGUS, KATY, TX

CX DREAM MAKER 31/A COX EXCALIBUR BRANGUS, KATY, TX

West Texas Fair & Rodeo Junior Brangus Show Results

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

S

ix Texas Junior Brangus exhibitors brought nine head of Brangus females to Abilene, Texas, on Saturday, September 6, 2014, for the West Texas Fair and Rodeo Junior Brangus Show. Rising to the top to claim Grand Champion Heifer honors after winning the Junior Heifer Division was JG Miss 747 MVP 55A exhibited by Garrett Chaney of Windom, Texas. The Reserve Grand Champion Heifer Miss JLS Tally 915Z59 followed from the Senior Heifer Division and was exhibited by Ryon Chaney of Windom, Texas. Other Champions included:

Senior Heifer Calf Champion – DDD Ms Faith 74A5 exhibited

by Garrett Chaney; Reserve Senior Heifer Calf Champion – DDD Ms Charlene 20A2 exhibited by Mary Katherine Vinson; Summer Heifer Champion – MCC Cheryl 622A exhibited by Ryon Chaney; Reserve Junior Heifer Champion – DDD Ms Roxy 814A exhibited

by Braden Hillery; and Reserve Senior Heifer Champion – VRXP Ms True Jewel 1215Z exhibited by Victoria Parkey. Showmanship Champions were Rebecca Small in the 13 and under age division and Ryon Chaney in the 14 and older division. BJ

Grand Champion Female

Reserve Grand Female

JG MISS 747 MVP 55A GARRETT CHANEY, WINDOM, TX

44 | December 2014

BRANGUS Journal

MISS JLS TALLY 915Z59 RYON CHANEY, WINDOM, TX

Show Results Louisiana State Fair Junior Brangus Show Results

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

O

n Friday, October 24, 2014, junior breeders from across Louisiana participated in the Louisiana State Fair Junior Brangus Show. Dr. Chris Boleman of College Station, Texas, evaluated 23 Brangus females and 14 Brangus bulls.

In the female show, Ms TF 468A rose to the top to claim the titles of Grand Champion Female and Champion Louisiana Bred Female for Taylor Faul of Rayne, La. Taylor also exhibited the Reserve Grand Female and Reserve Champion Louisiana Bred

Grand Champion Female & Champion Louisiana Bred Female

Female Ms TF 72B. In the bull show, Meghan Pickett of Robeline, La., led JG Mr 747 Trendsetter 711A to claim Grand Champion Bull honors. Taylor Faul captured another title by leading JOJ’s Potus to claim Reserve Grand Bull. Champion Louisiana Bred Bull honors went to Michael Arnold of Pelican, La., with DAC Mr. Ace 50B. Capturing Reserve Champion Louisiana Bred Bull was MCC Mr Good Shepherd 2B24 exhibited by Ashlyn Turner of Bernice, La. BJ

Grand Champion Bull

MS TF 468A TAYLOR FAUL, RAYNE, LA

JG MR 747 TRENDSETTER 711A MEGHAN PICKETT, ROBELINE, LA

Reserve Champion Female & Reserve Louisiana Bred Female

Reserve Champion Bull

MS TF 72B TAYLOR FAUL, RAYNE, LA

JOJ’S POTUS TAYLOR FAUL, RAYNE, LA

BRANGUS Journal

December 2014 | 45

Industry News Elgin Breeding Services Celebrates 60th Year

E

lgin Breeding Service has been working with the Brangus breed for 60 years. Working with clients such as Brinkman, Williams, Gardner and Vineyard, and Steiner pushing the breed to new heights with the best genetics possible. The Brangus breed would not be where it is without bulls such as Big Easy of Brinks, Brinks Lineman, Mac Titan, and Brinks Newsday, each of which we have had the privilege to collect semen on. At Elgin Breeding Service, 60 years is just the beginning…

The year was 1951. Harry Truman recalled General Douglas MacArthur from Korea. We learned that the Russians had The Bomb. Bobby Thompson hit his pennant winning three-run home run for the giants known as the shot heard ‘round the world. And a brand new Veterinarian named W.H. Cardwell ran out of gas in a sleepy Central Texas town called Elgin. He was the first veterinarian in Bastrop County.

46 | December 2014

BRANGUS Journal

Early in his career, Dr. Cardwell earned the reputation for being an expert in bovine reproduction. In 1954, he was asked to produce fresh semen for use in registered herds. With that, Elgin Breeding Service was born.

Dr. Cardwell continued his work with fresh semen harvesting, but it was only natural that his work would soon lead him to processing frozen bull semen. In 1962, his first facilities dedicated to freezing bull semen were built at Elgin Veterinary Hospital. It was during these early days that Dr. Cardwell developed quality control measures that set Elgin Breeding Service apart from the rest of the semen industry.

By 1968, the collection facilities were outgrown and a larger, more modern facility was constructed. These facilities served Elgin Breeding Service until 1976, when the entire operation was moved to the present location.

The southern cattle industry needed a collection facility that offered cool, year ‘round collection conditions. Dr. Cardwell had experimented with air-conditioning bulls in the mid ‘70’s. While this approach to keep bulls cool worked, the air quality the bull’s endured was marginal at best. In the late 80’s, Dr. Cardwell identified the central mountainous region of New Mexico as having ideal climatic conditions. In 1989, Elgin Breeding Service West was opened at a cool 7,000 foot altitude.

Dr. Cardwell’s children, Brenda and Brad Cardwell began working with him at a very early age. Brenda was trained in book keeping and business management while Brad was trained to collect and process semen. Both children spent many hours after school or weekends learning the skills that they use today. In 1990

Industry News Brenda and Brad Cardwell became the sole owners of Elgin Breeding Service, Inc. Dr. Cardwell passed away in 2007 leaving a legacy of quality and integrity. Elgin Breeding Service has continued to grow as he would have liked it to. In late 2013, technology was used to create a means to keep bulls cool in the summer months that did not require relocation. A plan was set in motion to develop this new cooling technology and phase out operations at EBS/West.

In early summer 2014, EBS/INC. announced their newest development, the Polar PenTM. This new facility allows a bull to remain cool throughout the summer months with 100% fresh air and no humidity. By the end of the summer, EBS/WEST was closed and all semen storage and equipment were relocated to the Elgin, TX facility.

The EBS facility has just completed a 3 year expansion program. This expansion added more than 6 miles of steel pipe to the already expansive and highly functional facility. With these changes and the addition of the Polar PenTM, Elgin Breeding Services facility is the most advanced Custom Bovine Semen collection facility in the U.S. Further expansion is planned for 2015 when a visitor’s center will be constructed with meeting rooms, full kitchen, restrooms and expanded parking.

Elgin Breeding Service operates three totally separate collection and housing areas making the facility fully compliant with Certified Semen Services and export requirements. The export staff brings over 75 years of combined

experience to customers and has successfully sent U.S. genetics worldwide.

Elgin Breeding Service has always been a family run business. There are now 4 generations involved with the company. While there are many fine folks working to serve customers, only a family member is involved with semen quality control.

Sixty years have passed since Dr. Cardwell started collecting bull semen.

His pioneering spirit and work ethic has led his family members in building one of the most successful companies of its kind. Dr. Cardwell would marvel at the changes that have taken place. He would also be proud. BJ

BRANGUS Journal

December 2014 | 47

Service Directory Lakin Oakley Auctioneer 7081 Highway 82 West DeKalb, Texas 75559 903/667-3251 Home 903/277-9610 Mobile

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Editorial Calendar Issue January Mails Dec. 24 March Mails Feb. 19 April Mails March 26 May Mails April 27 August Mails Aug. 4 October Mails Sep. 25 November Mails Oct. 27 December Mails Nov. 25

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IBBA Annual Meeting Preview/NCBA

December 10

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Year in Review

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5750 EPSILON | SAN ANTONIO, TX 78249 | 210-696-8231 | www.GoBrangus.com

48 | December 2014

BRANGUS Journal

To place your ad in the SERVICE DIRECTORY,contact: Melanie at 979.255.3343 or Kyle at 254.371.9388

State Directory 1

2

13465 Brooklyn Rd. Evergreen, AL 36401

3

3

4

1

Alabama

4

Sean Parker, President

2

2

2 1

1

2

1

3 BRANGUS John and Sherry Milam 753 Hinson Road El Dorado, AR 71730 Grady Green, Registered Cowherd Manager 870-314-3673, grady@dragginmranch.com Danny Roberson, Commercial Cowherd Manager 870-310-8134 www.dragginmranch.com

2

Arkansas

Bill Davis • OWNER • (336) 210-1222 Ed Slisher • maNagER • (870) 612-4117 Kelsey Jackson • OfficE maNagER • (870) 668-3414 www.chimneyrockcattle.com

3

To place your ad in the STATE DIRECTORY,contact: Melanie at 979.255.3343 or Kyle at 254.371.9388

1

BRANGUS Journal

California

1

Arizona

1

December 2014 | 49

State Directory 1

2

THE LARGEST REGISTERED BRANGUS BREEDER IN AMERICA

Florida

4

www.wynneranch.com Matthew Lyle Wynne Cell: (772) 201-7500 Ft. Pierce, Florida matthew@wynneranch.net

3 1

2

3

4

wetfarm1@windstream.net 1

2 For the best in

Registered and Commercial Brangus Mike Coggins • 229-­232-­3096 • mike@bwcattle.com Tracy Holbert • 979-­255-­4357 • ctlbroker@suddenlink.net

www.blackwatercattlecompany.com Ranch is located just off I-­75 at the Georgia-­Florida line.

Georgia

6

3 41

3

5

Kansas

Joe & Catherine Kassler, Owners 4810 Smokey Road Newnan, GA 30263 770-251-6522 Home 770-502-1510 Fax www.theoaksfarm.com www.theoaksfarm.com Vince Roberts, CellCell Cobus Coetzee,Farm FarmManager Manager678-378-4697 - 678-378-0598 Scott Barkley,Asst.

Herdsman 678-378-0598 Cell Dex King-Williams, Farm Manager - 678-378-4697 Cell

2

50 | December 2014

4

5

6

Vernon & Vicki Suhn

Vernon & Vicki Suhn

1647 200th St - Eureka, KS 67045 (620) 583-5923 - (620) 583-3706 M suhn@wildblue.net www.suhncattlecompany.com

1647 200th St - Eureka, KS 67045 (620) 583-3706 - (620) 583-4240 suhn@wildblue.net www.suhncattlecompany.com

1

1

BRANGUS Journal

Vernon & Vicki Suhn vern@genetrustbrangus.com • (620) 583-3706 1647 200th St • Eureka, KS 67045 www.genetrustbrangus.com

To place your ad in the STATE DIRECTORY,contact: Melanie at 979.255.3343 or Kyle at 254.371.9388

State Directory 1

To place your ad in the STATE DIRECTORY,contact: Melanie at 979.255.3343 or Kyle at 254.371.9388

1

David Wood Magnolia, MS 713-539-5715

1

dwood@woodcorporation.com

HOME OF SINGLETARY, 30T AND FOUNDATION. 1

2

1 2

1

2

Lack-Morrison Brangus Bulls, Females, Semen and Embryos Bill Morrison 411 CR 10 Clovis, NM 88101 (575) 482-3254 (575) 760-7263 Cell bvmorrison@yucca.net

2 1

Joe Paul & Rosie Lack P.O. Box 274 Hatch, NM 87937 P (575) 267-1016 F (575) 267-1234

www.lackmorrisonbrangus.com

1 1

1

To place your ad in the STATE DIRECTORY,contact: Melanie at 979.255.3343 or Kyle at 254.371.9388

1

BRANGUS Journal

Louisiana Mississippi Missouri New Mexico North Carolina Oklahoma

1

December 2014 | 51

State Directory 1

DILLARD LAND & CATTLE

Joe & Elise Dillard 4206 Leaflock Lane · Katy, TX 77450 Ranch: 2013 N. FM 609 · Muldoon, TX 78949 (713) 201-3305 - Mobile · (281) 395-3343 - Home Gary D. Prause · Consultant · (979) 830-7819

13

Texas

11

9 6

12

2

15 17

Where winning tradition and performance collide

7

Brangus bulls and heifers available year-round at private treaty.

3

2

www.jlsbrangus.com

20 16 4 19 1,8 14 10

18

JLS International, Inc.

Jeff Smith, Owner Myron Saathoff myronsaathoff@yahoo.com

5

3

251-947-5688 210-218-4804

Circle C Land & Cattle Co., Ltd.

Steve Densmore Cattle Manager (979) 776-5760, Office (979) 450-0819, Cell s.densmore@bre.com

4

7

Mound Creek Ranch

5

6

8

9

Eddie & Cindy Blazek Leona, Texas featuring

The Stockman’s Kind Registered Brangus Bulls & Females

Genetic Edge Sale at Houston Livestock Show & Rodeo in Reliant Center, East Arena on Satuday, March 7, 2015 at 7:30 P.M.

Contact for more information: Eddie Blazek (713) 829-9908 moundcreekranch@cs.com Tracy Holbert (979) 255-4357 ctlbroker@suddenlink.net Tim Sparkman (214) 460-0498

www.moundcreekranch.com 10

11

52 | December 2014

BRANGUS Journal

12

1415 E. OSR Bryan, TX 77808 www.circlexbrangus.com

State Directory 13

14

15

17

18

Randy Schmidt • 903-278-7777 91 CR 2308 • Texarkana, TX 75503

16

19

20

To place your ad in the STATE DIRECTORY,contact: Melanie at 979.255.3343 or Kyle at 254.371.9388

BRANGUS Journal

December 2014 | 53

Upcoming Events 10

December 2014

Space Deadline for January Brangus Journal

27-31 Arizona National Livestock Show :: Phoenix, AZ

5

January 2015

Space Deadline for February Frontline Beef Producer

24

Fort Worth Junior Brangus Show :: Fort Worth, TX

31

Best in the West Brangus Sale :: Marana, AZ

4-7

February 2015

Space Deadline for March Brangus Journal 2015 Cattle Industry Annual Convention and NCBA Trade Show :: San Antonio, TX

Space Deadline for May brangus Journal

11

Texas Best Female Sale, Poteet, TX

25

GeneTrust at Cavender’s Neches River Ranch Sale :: Jacksonville, TX

Houston Livestock Show and Rodeo Entries Due

9

2

10

April 2015

2

May 2015

JLS Winning Tradition Sale :: Devine, TX

15

NJBS Entries Due

17

NJBS Ownership Deadline

1 1

June 2015 NJBS Late Entries Due Futurity Entries Due

5

Florida State Fair Open Brangus Show :: Tampa, FL

17-20 TJBBA State Show :: Bryan, TX

6

Florida State Fair Junior Brangus Show :: Tampa, FL

15

San Antonio Open Brangus Show :: San Antonio, TX

July 2015

15

Houston Livestock Show and Rodeo Late Entries Due

16

Dixie National Open Brangus Show :: Jacksonville, FL

18

San Antonio All Breeds Sale :: San Antonio, TX

19

San Antonio Junior Red Brangus Show :: San Antonio, TX

20

San Antonio Junior Brangus Show :: San Antonio, TX

28

Spitzer Ranch’s Professional Cattlemen’s Brangus Bull and Commercial Female Sale :: Fair Play, SC

28

24th Annual Roswell Brangus Sale :: Roswell, NM

6

March 2015

International Brangus Show :: Houston, TX

6

Ideal Video Customer Appreciation Sale :: Houston, TX

7

IBBA Annual Meeting, Awards Banquet and GLobal Roundup :: Houston, TX

7

Genetic Edge XX Sale :: Houston, TX

10

Space Deadline for April Brangus Journal

14

WTBBA Springtime Sale :: Abilene, TX

14

Quail Creek Cut Above Sale :: Cullman, AL

14

Houston Junior Brangus Show :: Houston, TX

15

Oklahoma Youth Expo Junior Brangus Show :: Oklahoma City, OK

15

Houston Junior Red Brangus Show :: Houston, TX

21

The Stockman’s Kind Sale at Mound Creek Ranch, Leona, TX

24

GeneTrust at Suhn Cattle Company Sale :: Eureka, KS

27-28 TBBA Annual Convention :: Salado, TX 27-29 IJBBA Legacy Leadership Conference :: College Station, TX 28

TBBA Miss America Sale, Salado, TX

28

Salacoa Valley Farms Customer Appreciation Sale :: Fairmount, GA

10

Space Deadline for August Brangus Journal

12-17 National Junior Brangus Show :: Duncan, OK 16

IJBBA “Source of Champions” Sale :: Duncan, OK

17

IJBBA Annual Meeting and Awards Banquet :: Duncan, OK

18

Brangus Futurity :: Duncan, OK

10

10

9

August 2015

Space Deadline for Fall Frontline Beef Producer

September 2015

Space Deadline for October Brangus Journal

October 2015

Space Deadline for November Brangus Journal

10

CX Advantage Sale :: Weimar, TX

17

Doguet’s Diamond D Ranch Sale :: Poteet, TX

17

Town Creek Farm Sale :: West Point, MS

24

Oak Creek Farms Sale :: Chappell Hill, TX

6-7

November 2015

GeneTrust at Chimney Rock Sale :: Concord, AR

10

Space Deadline for December Brangus Journal

14

Hill Country Brangus Breeders Sale :: San Angelo, TX

21

GeneTrust at Cavender’s Neches River Ranch Sale :: Jacksonville, TX

Sales and Events in BOLD are advertised in this issue.

For the most current listing of upcoming events visit GOBRANGUS.COM/CALENDAR 54 | December 2014

BRANGUS Journal

BRANGUS Journal

December 2014 | 55

Advertisers Index Alabama Clover Ranch.....................................................................................11, 49 Johnston Farms Brangus................................................................ 5, 49 Quail Creek Brangus..............................................................................49 Southeast Brangus Breeders..............................................................49 Arizona Carter Brangus.........................................................................................49 Robbs Brangus........................................................................................49 Arkansas Caldwell Farms........................................................................................49 Chimney Rock Cattle Co......................................................................49 Draggin’ M Ranch...................................................................................49 GeneTrust................................................................................................ IBC California El Rancho Espanol de Cuyama..........................................................49 Florida Hardee Farms...........................................................................................50 MO Brangus..............................................................................................50 W.E.T. Farms..............................................................................................50 Wynne Ranch...........................................................................................50 Georgia Blackwater Cattle Co...........................................................6, 7, 8, 9, 50 Burke Brangus Farm..............................................................................50 Char-No Farm...........................................................................................50 Greuel Family Brangus..........................................................................50 Salacoa Valley Farms...............................................................11, 50, 55 The Oaks Farms................................................................................13, 50 Kansas Suhn Cattle Company...........................................................................50 Louisiana Cross N Farm............................................................................................51 Mississippi Double W Ranch.....................................................................................51 Town Creek Farms..................................................................................23 Missouri Don Thomas & Sons...............................................................................51 Valley View Ranch...................................................................................51 New Mexico Lack-Morrison Brangus........................................................................51 Westall Ranches, LLC............................................................................... 1

56 | December 2014

BRANGUS Journal

North Carolina Robert Yates Ranch LLC.................................................................25, 51 Oklahoma Perry Ranch...............................................................................................51 Texas Cavender Ranches.................................................................................52 Circle X Land & Cattle Co............................................................ IFC, 52 Cox Excalibur............................................................................................52 Diamond K Ranch...................................................................................53 Dillard Land & Cattle Ltd......................................................................52 Doguet’s Diamond D Ranch....................................................... 52, BC Double Creek Brangus Ranch............................................................53 E 3 Ranch...................................................................................................52 Farris Ranching Company...................................................................52 Garrett Brangus............................................................................................

Garry Clem Brangus...............................................................................53 Genesis Ranch.........................................................................................52 GeneTrust.......................................................................................................

JLS International.....................................................................................52 Lingg Brangus..........................................................................................52 Mound Creek Ranches..........................................................................52 Pennridge Ranch.........................................................................................

Red Bird Meadows Ranch....................................................................53 Santa Rosa Ranch............................................................................15, 53 Schmidt Farms.........................................................................................53 Skyhawk Brangus...................................................................................27 T J Moore Ranch...........................................................................................

Triple Crown Ranch................................................................................52 Vineyard Cattle Co., Inc.........................................................................53 Zottarelli Ranch.......................................................................................53 Products and Services Centralized Ultrasound Processing..................................................48 Doak Lambert..........................................................................................48 Elgin Breeding Service..........................................................................48 Lakin Oakley.............................................................................................48 Robertson Livestock..............................................................................48 Wes Dotson..............................................................................................48

BRANGUS Journal

December 2014 | 57

58 | December 2014

BRANGUS Journal