March 2013 Brangus Journal

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March 2013

International Issue

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Your SOURCE for Top Quality Registered & Commercial Brangus Cattle

Proud Members of

Circle Land & Cattle Co., Ltd. 2 | MARCH 2013

Bobcat Bottoms Ranch • Persimmon Creek Ranch • Camp Cooley Spring Valley Ranch • Windy Hill Ranch • Vista Ridge Ranch

BRANGUS JOURNAL

located just off Hwy. 6 and OSR P.O. Box 4747 • Bryan, Texas 77805 Office: (979) 776-5760 • Fax: (979) 776-4818 Website: www.circlexbrangus.com Steve Densmore, Cattle Mgr., (979) 450-0819, cell • (979) 778-1055, home Chris Duewall, Operations Mgr., (979) 777-6803, cell

2013

February 27 - March 2, 2013 | Houston, Texas | www.GoBrangus.com

5th Annual Global Brangus Roundup Thursday, February 28, 2013 1:30 p.m. to 5:30 p.m.

Crowne Plaza Hotel 8686 Kirby Drive

SCHEDULE OF EVENTS WEDNESDAY, FEBRUARY 27 11:00 a.m.

Show advisory committee meeting 2:00-5:00 p.m. IBBA Board of Directors Meeting 6:30 p.m.

Board of Directors Dinner

9:30-9:50 a.m. Break 9:50-12:30 p.m. IBBA business meeting & President introduction 9:55 a.m. Members forum THURSDAY, FEBRUARY 28 10:55 a.m. Committee reports 8:00-9:00 a.m. THR report- Review of survey and 11:55 a.m. President’s year in review discussion from THR committee & IBBA Directors 11:55 a.m. Recognition of outgoing Directors 9:00-9:30 a.m. Presentation on Calving Ease EPDs 12:10 p.m. Introduction of new board members 9:30-10:00 a.m. 50K Molecular Genetic project overview & officers 10:00-10:20 a.m. Break 12:25 p.m. Incoming IBBA President’s remarks 10:20-11:20 a.m. IBBA promotional activity update 12:30 p.m.

Adjourn 11:20-12:20 p.m. IBBA commercial marketing update 2:00 p.m.

Bull show 12:20 p.m.

Adjourn 6:00 p.m.

Membership cocktail reception 1:30-5:30 p.m. International Global Roundup 7:00 p.m.

Awards & membership banquet at Crowne Plaza Hotel SATURDAY, MARCH 2 FRIDAY, MARCH 1 10:00 a.m.: IBBA Female Show 7:30-8:30 a.m. Members breakfast 8:30-9:30 a.m. Presentation of strategic plan & discussion by IBBA Board of Directors BRANGUS JOURNAL

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Volume 61, Issue 2

The Official Publication of the International Brangus® Breeders Association.

Subscriptions: Frances Miller 210.696-8231 x203 frances_miller@int-brangus.org

The Brangus Journal is an international publication serving the Brangus seedstock producer. Published bimonthly, this archive is designed to highlight accomplishments and improvements within the association. The purpose of the Brangus Journal is to serve the best interests of the members while showcasing IBBA member breeding programs, efforts and achievements to other Brangus seedstock producers. The Journal also provides a venue for the IBBA to communicate directly with their members providing updates related to the association, publishing feature stories, or announcing results.

Publication #ISSN0006-9132. Periodicals postage paid at San Antonio, Texas, and additional entries.

Postmaster: Send address changes to Brangus Publications, Inc., 5750 Epsilon, San Antonio, Texas 78249.

Subscription Rates: Domestic Periodicals—1 year, $25; First class—$55.

Foreign—1 year, periodicals, $25; air mail to Mexico, $70, Canada, $70, Australia, $115; air mail to all other countries, $115.

Contact: Address: 5750 Epsilon, San Antonio, Texas 78249 Telephone: 210.696.8231 Fax: 210.696.8718 Web site: www.brangusjournal.com Email: brangusjournal@int-brangus.org The International Brangus® Breeders Association does not verify claims made by the advertisers in this publication.

BPI OFFICERS AND BOARD OF DIRECTORS Chairman : Ron Flake (662.509.2233) President : Dr. Joseph Massey (210.696.8321 x212) Secretary/Treasurer : Steve Densmore (979.778.1055) Director : Fred McCreary (251.578.4750) Director: R.L. Robbs (520.384.3654) STAFF Dr. Joe Massey: Executive Vice President (x212, joemassey@int-branugs.org) Ben Spitzer: Marketing Programs Director (x215, ben@int-brangus.org) Garrett Thomas: Director of Membership & International Promotion (x217, garrett@int-brangus.org) Tyler Dean: Director of Youth Programs and Shows, Publications Representative (405.867.1421, tyler@int-brangus.org) Jim Bulger: Information Technologies Manager (x207, jim_bulger@gps-beef.com) Frances Miller: Controller (x203, frances_miller@int-brangus.org) Patti Teeler: Accounting (x205, patti@int-brangus.org) Rosanne Sralla: Registry Specialist (x206, rosanne_sralla@int-brangus.org) Lindsey Matli: Customer Service Representative (x204, lindsey@int-brangus.org) Brittni Drennan: Communications Coordinator (x202, brittni@int-brangus.org) ADVERTISING IBBA office: (210.696.8231), advertising@int-brangus.org Tyler Dean: (405.867.1421), tyler@int-brangus.org

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march 2013 Allison Deshotel

On the Cover. Bill Felton snapped this unique photo of some Brangus cows enjoying a spring day. Taken at Coldwater Ranch in Holly Springs, Mississippi.

DEPARTMENTS

12. IBBA Connection 36. IJBBA Connection 38. IBA Connection FEATURES & SPECIALS Why I Choose to Import Brangus Genetics 42. Marketing Update Por qué opté por importar genética Brangus 72. Membership U.S. Producers Demonstrate Success in International Exports Productores estadounidenses tienen éxito 74. Sale Reports en las exportaciones al exterior 76. Show Results Semen Exports Q & A Preguntas y respuestas sobre la exportación de semen 82. Industry Record 85,000 Attend Beef Austrailia 2012 87. Brangus Plus Un récord de 85,000 personas asisten a Beef Australia 2012 88. State Directory Beef 2012 & World Brangus Congress Success El gran éxito de Beef 2012 y del congreso mundial 90. Services U.S. Comes Knocking for Australian Genetics 92. Advertiser’s Index EE.UU. viene en búsqueda de la genética australiana 93. Calendar of Events IBBA Audited Financials BRANGUS JOURNAL

46 47 50 51 56 57 62 63 64 65 68 69 83

MARCH 2013 | 3

Don’t gamble with your genetics Bet on one of the ACES in Triangle K’s herd sire battery.

TK HIGHWAY 901S RocKY STReeT Son 2009 HouSTon SenIoR Bull cHAmpIon HIGHWAY pRoduced moRe IBBA Red BRAnGuS ReGISTeRed cAlveS THAn AnY IBBA ReGISTeRed Red BRAnGuS Bull In 2011 And 2012 comBIned. looK foR SeveRAl HIGHWAY dAuGHTeRS To Sell AT “the event” SAle on mAY 18, 2013!

Black or Red Brangus - Triangle K has you covered.

Registered bulls, semen, registered females and commercial females for sale at the ranch in Chappell Hill, Texas.

CSS Semen available on Highway and Brinks BS 607L11 30T43.

TRIAnGle K fARmS dennis Kmiec 9551 Terrace Road, chappell Hill, TX 77426 713-829-0270 cell · 713-691-5241 fax dennis@stevesinstallation.com

www.trianglekfarms.com

TK HIGHlAndS 1016X

most complete HigHway son incredible pHenotype

BRInKS BS 607l11 30T43

#3 ranked imF epd brangUs sire HigHest recorded %imF sire in tHe registry with a 10.31% imf (244 ratio) at 355 days old 4 | MARCH 2013

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IBBA CONNECTION - STAFF Executive Vice President

Dr. JOSEPH MASSEY 210.696.8231 x212 joemassey@int-brangus.org

Contact Dr. Massey for: • Association Questions • Feedback for Continued Association Improvement

Marketing Programs Director

BEN SPITZER

210.696.8231 x215 or 864.723.3779 ben@int-brangus.org Contact Ben for: • IBBA’s Marketing Programs Opportunities • Brangus Gold • Feeder Cattle Marketing

Director of Membership & International Promotion

GARRETT THOMAS

210.696.8231 x217 or 936.714.4591 garrett@int-brangus.org Contact Garrett for: • Upcoming Brangus Events • IBBA’s Online Video Questions or Suggestions

Controller

FRANCES MILLER

210.696.8231 x203 frances_miller@int-brangus.org Contact Frances for: • Brangus Journal & Frontline Beef Producer Subscriptions • Accounting Questions • THR Questions

Accounting Specialist

PATTI TEELER 210.696.8231 x205 patti@int-brangus.org

Contact Patti for: • Accounting Questions • THR Questions

Registry Specialist

ROSANNE SRALLA

210.696.8231 x206 rosanne_sralla@int-brangus.org Contact Rosanne for: • THR Questions • Registry Questions • DNA Questions • Ultrasound Questions

Director of Shows & Youth Programs Publications Representative

Customer Service Representative

TYLER DEAN

210.696.8231 x204 lindsey@int-brangus.org

405.867.1421 or 405.207.6921 tyler@int-brangus.org Contact Tyler for: • Brangus Journal & Frontline Beef Producer Advertising and Content • Upcoming Regional & National Shows • Junior Activities

LINDSEY MATLI Contact Lindsey for: • Commercial Marketing Administration • Enrollment • Tag Orders • Big Blue Program Information • Membership & Educational Information • Event Planning & Convention

Communications Coordinator Information Technology Manager

JIM BULGER Jim is Responsible for: • Software Development • Database Management

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BRITTNI DRENNAN 210.696.8231 x202 brittni@int-brangus.org

Contact Brittni for: • GoBrangus Online Advertising • Social Media Inquiries • News Related to Brangus • Publication Content

IBBA CONNECTION - STAFF IBBA Staff Involvement Continually working with industry partners to promote and

advance the Brangus breed Registry management Communications development Compile publications and promotional items Answer calls and questions Total Herd Reporting Mailed invoices Brangus Gold Tag Orders - Lindsey Matli IBBA Annual Convention planning Global RoundUp preparations and planning- Garrett Thomas &

Lindsey Matli IBBA Annual Convention & Global RoundUp- Houston, TX,

February 27-March 2, 2013

NCBA Convention- Tampa, FL, February 6-9, 2013 – Dr.

Massey, Garrett Thomas, Ben Spitzer, and Lindsey

Matli attended and represented the association and

successfully promoted Brangus Sales, shows and IBBA meetings attended and/or coordinated: • IBBA Board and Committee Meetings- IBBA Staff • Florida State Fair Regional Open Show- Tyler Dean • Flordia State Fair Junior Show- Tyler Dean • International Brangus Bull and Female Shows- Tyler Dean • Oklahoma Brangus Association Spring Meeting & SaleTyler Dean • Oklahoma Youth Expo Junior Brangus Show- Tyler Dean

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IBBA CONNECTION - BOARD President, Ron Flake, Area 2

Robert Field, Area 8

Term: 2011-2014 662-509-2233 | rflake@ms.metrocast.net

Term: 2012-2015 662-793-4746 | calyxstar@aol.com

Cody Gariss, Area 3

Chuck Sword, Area 1

Term: 2011-2014 417-398-2836 | cody_gariss88@hotmail.com

Term: 2013-2016 770-468-3486 | cnffarm@aol.com

Don Cox, Area 7

Mike Vorel, Area 5

Term: 2011-2014 281-395-1277 | cxcattle@brangusworld.com

Term: 2013-2016 405-826-6959 | vorelfarms@gmail.com

Mike Burke, Area 11

Russ Williamson, Area 7

Term: 2011-2014 706-551-3025 | mike@burkebrangusfarm.com

Term: 2013-2016 903-530-5957 | skyhawkbrangus@yahoo.com

Traci Middleton, Area 4

Danny Farris, Area 9

Term: 2012-2015 731-676-0807 | tracimiddleton@hotmail.com

Term: 2013-2016 325-669-5727 | farrisranching@yahoo.com

R.L. Robbs, Area 6

Larry Parker, Area 10

Term: 2012-2015 520-384-2478 | robbs.brangus@powerc.net

Term: 2013-2016 520-508-3505 | jddiane@vtc.net

Brandon Belt, Area 7 Term: 2012-2015 254-248-5260| brandonbelt@aol.com

Contact the Director from your area with any questions or concerns you have have about our association.

Events Attended: • Mississippi Cattlemen’s Association Convention, Houston, TX – Larry Parker • IBBA Convention – Mike Burke, Traci Middleton, Robert Field, Chuck Sword • Genetic Edge Sale XVIII, Houston, TX – Mike Burke • West Texas Brangus Breeders Springtime Sale, Abilene, TX – Danny Farris • Quail Creek “Cut Above” Sale, Cullman, AL – Mike Burke, Traci Middleton, Robert Field, Churck Sword • Indian Nationa Spring Brangus Sale, Ada, OK – Danny Farris • Miller Brangus Annual Production Sale, Waynesboro, TN – Traci Middleton, Robert Field

• GeneTrust at Suhn Cattle Company Bull Sale, Eureka, KS – Danny Farris • Salacoa Valley Farms Bull and Customer Appreciation Sale, Fairmount, GA – Mike Burke, Traci Middleton, Chuck Sword • TBBA Annual Convention, Salado, TX - Danny Farris • TBBA Miss America Sale, Salado, TX – Danny Farris • GeneTrust at Cavender Ranch Registered ad Commercial Female Sale, Jacksonville, TX – Robert Field • Georgia Cattlemen’s Association Convention and 16th Annual Beef Expo – Chuck Sword • IRBBA Meeting and Sale – Danny Farris

“Any Country is Brangus Country” Predictable / Adaptable / Profitable 8 | MARCH 2013

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Products of the VCC Maternal Advantage

The 170 Cow Family CED: BW: WW: YW: Milk: TM: CEM: SC: REA: IMF: FT:

6.2 0.7 23 42 13 24 7.7 0.30 0.49 -0.02 -0.004

BW: 74 lbs WW: 845 lbs AWW: 829 lbs

Ed’s comments: Striking & complete in his makeup with a bold muscle pattern.

This bull is all business!

11 months of age

Sire: Brinks Brightside 607L11 (R815045) Dam: Ms VCC LTD Traveler 170W7 (R10165690) CED: BW: WW: YW: Milk: TM: CEM: SC: REA: IMF: FT:

3.2 2.2 37 61 13 32 7.0 0.20 0.49 -0.05 -0.003

BW: 78 lbs WW: 850 lbs AWW: 851 lbs

VCC Power Up 170Z

R10217046 · DOB 3/7/12 · 3rd generation

Ed’s comments: DEEP, SOGGY, BIG TOPPED & BIG BUTTED with beautiful front extensions and exotic look.

As good as we have produced!

11 months of age

Sire: VCC Supreme 180W4 (R10142283) Dam: Ms VCC Fran 170W (R10137385)

VCC Jalapeno 170Z2

R10217049 · DOB 3/17/12 · 4th generation

The Genetic Lineage of the 170 Cow Family that produced the dams of Power Up and Jalapeno (170W7 & 170W) • Ms VCC Power Drive 170B, ¼ blood cow, mated with VCC Fly Traveler 381E, ½ blood sire, produced 2-First Generation sisters, 170M4 & 170N3.

• 170N3 is the maternal grandam of 170W, Jalapeno’s dam.

• 170M4 is the dam of 170W7, Power Up’s dam.

• The maternal and paternal lineage makes Power Up & Jalapeno approximately 3/8’s brothers.

www.vineyardcattlecompany.com

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Four Decades of Breeding Up to Brangus At VCC

The 180 Cow Family CED: BW: WW: YW: Milk: TM: CEM: SC: REA: IMF: FT:

0.8 3.1 32 57 13 29 6.4 0.10 0.58 -0.06 -0.001

Sire: Brinks Brightside 607L11 (R815045) Dam: Ms VCC Traveler 180S2 (R10061823)

CED: BW: WW: YW: Milk: TM: CEM: SC: REA: IMF: FT:

4.9 1.2 30 56 14 29 6.9 0.20 0.54 -0.07 0.000

Sire: Blackhawk of Brinks 607M12 (R824972) Dam: Ms VCC Traveler 180M (R821409)

Ed’s comments: Massive in type, big boned, sound footed with a world of power, end to end stamping his calves with these traits.

VCC Supreme 180W4

R10142283 · DOB 3/22/09 · 3rd generation

Ed’s comments: Powerhouse brood cow phenotypically flawless in design with Outcross maternal genetics.

Ms VCC Traveler 180S2

R10061823 · DOB 9/19/06 · 2nd generation

The Genetic Lineage of the dam of Supreme (180 cow family) • VCC Traveler 387J3, ¾ sire, was produced by the same ½ blood sire that was responsible for 170W and 170W7, VCC Fly Traveler 381E. • 387J3, ¾ sire, was mated with Pinehills Executive Blackbird 180F (Angus), a maternal granddaughter of Traveler 23-4. This mating resulted in 180M, 1st generation female and the dam of 180S2.

Vineyard Cattle Company (979) 532-4243 (office) · vccbrangus@yahoo.com Ed Baranowski, Manager · (713) 805-8636

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IBBA CONNECTION Where is the Seedstock Business Headed?

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s I travel the country and visit with our members and breeders from other breeds, I am shocked we have not come to grips that our industry is changing.

The undisputed truth is that cow numbers have declined significantly since the early 90s, and we are now at 1950 cow numbers. We will probably not see expansion until 2015, and it will take several years thereafter to increase the demand for bulls. Do you believe that when the demand for bulls comes back it will be like it used to be? Demand for beef will play a more vital role than we have seen in the past. Pounds of beef that can be processed will lead the way; therefore, what are you doing to make sure your bulls will be in demand? While quality is always an issue, it will not lead, and feeders will probably become color blind. Will CAB matter five years from now?

We know the crossbred cow has been the main staple of the commercial cowherd for years. Will the purebred seedstock bull have the same value four or five years from now? Performance, rate of gain, yields and supply will take the lead in genetic selection. Consistency of production will be what all sectors of the beef industry will be expecting; therefore, fewer producers will be producing more of the beef. Again, what are you doing to make sure your genetics stay relevant?

Not a day goes by that we are not learning more about the

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by Dr. Joseph MASSEY IBBA EXECUTIVE VICE-PRESIDENT

genetic makeup of our cattle and genomic selection as it relates to quantitative traits. This will be where our breeding programs migrate.

Selection will be based on genetically enhanced multi-breed EPDs and breed differences will start to disappear because we will be able to produce consistency from herd to herd and from breed to breed, taking into account environment. Loosely, this industry has put value on differences that are needed to find the genetic differences or variations of genes, but once they are known, you and I will be fixing genes in our cowherds.

Fixing genes will produce consistency of production and the potential elimination of inferior genes, since if you can move a set of genes in, you will also be able to move sets of genes out. You may not realize this, but that is what we do when we breed cattle, and our ability to make large genetic progress will be enhanced as technology, genomics, and information transfer becomes everyday acceptance. The beef Industry is changing, are you? BJ ABOUT THE AUTHOR Dr. Massey has served as Executive Vice President of the IBBA since 2004. In 2007, he started Genetic Performance Solutions, LLC, a breed registry services and performance analysis company serving the cattle and breed association industry— an IBBA owned company. GPS manages online registry programs for breed associations and the data base management of performance data like multi-breed EPDs.

LA CONEXIÓN IBBA

by Dr. Joseph MASSEY VICEPRESIDENTE EJECUTIVO DE IBBA

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¿En qué dirección se encamina el negocio de los pie de cría de raza pura?

l viajar por el país y hablar con nuestros miembros y criadores de otras razas, estoy horrorizado que no hemos llegado a entender bien la manera en que nuestra industria está cambiando. La verdad indiscutible es que el número de vacas ha bajado considerablemente desde principios de los 1990, y ahora nos encontramos con los números de vacas de los 1950.

Probablemente, no veremos ninguna expansión hasta 2015 y tardará varios años más para aumentar la demanda para toros. ¿Cree usted que cuando la demanda para toros vuelve a subir, será como era antes? La demanda para carne de res desempeñará un rol más imprescindible de lo que hemos visto en el pasado.

Las libras de carne de res que se pueden procesar nos indicará el camino; por lo tanto ¿qué está haciendo usted para asegurar que sus toros estén en demanda? Mientras que la calidad siempre es importante, ésta no indicará el camino, y los cebadores probablemente no verán el color del pelaje. ¿CAB (Certified Angus Beef) será importante dentro de cinco años?

Sabemos que la vaca cruzada ha sido la base principal de los hatos de vacas comerciales por muchos años. ¿El toro de pie de cría de raza pura tendrá el mismo valor dentro de cuatro o cinco años? El desempeño, la tasa de ganancia de peso, los rendimientos y los abastos indicarán el camino de la selección genética. La constancia de producción es lo que todos los sectores de la industria de la carne de res estarán esperando; por lo tanto, menos productores estarán produciendo más carne. Nuevamente ¿qué está haciendo usted para asegurar que su genética siga pertinente?

No pasa ni un día en el cual no estamos aprendiendo algo más sobre la composición genética de nuestro ganado y la selección genómica en relación a las características cuantitativas. Es por ese camino que migrarán nuestros programas de cría. La selección se basará en las DEP genéticamente mejoradas de animales de múltiples razas y las diferencias entre razas comenzarán a desaparecer porque podremos producir constancia entre un hato y otro y entre una raza y otra, tomando en cuenta el medio ambiente. En general, esta industria ha valorado las diferencias que se necesitaban para encontrar las diferencias genéticas o las variaciones de los genes, pero una vez que se conocen, usted y yo estaremos fijando genes en nuestros hatos de vacas.

La fijación de genes producirá la constancia de producción y la eliminación potencial de genes inferiores, ya que si podemos añadir grupos de genes, también podremos sacar grupos de genes. A lo mejor no se ha dado cuenta, pero eso es lo que hacemos cuando apareamos ganado y nuestra capacidad de progresar genéticamente será mejorada a medida que la tecnología, la genómica y la transferencia de información pasa a aceptarse diariamente. La industria ganadera está cambiando ¿ está cambiando usted? BJ

Need performance information on an animal? ¿Necesitas información sobre el rendimiento en un animal?

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Southeast Texas Independent Cattlemen’s Association & Texas Brangus Breeders Association

Saturday, March 9, 2013 Ford Park Complex · Beaumont, TX Donald Jordan, Auctioneer Bulls Sell at 10 a.m. ● Special Brangus Sell @ Noon ● Heifers Sell at 1 p.m. (or immediately following Special Sale)

Cattle may be viewed after 5 p.m. Friday, March 8 and between 7-10 a.m. Sale Day

 Southeast Texas ICA and Texas Brangus Breeders Association will feature a select group of registered Brangus cattle in this year's sale. Fifty to Seventy-five high quality open, bred, and paired registered females up to 48 months of age—Cattle that will complement any registered herd!"  Sale Offering of 100+ Top Quality Breeding Age Bulls; All Bulls Will Be Test Negative for Brucellosis and Trichomoniasis and Fertility Tested With Current Health Papers.  Early Consignments Include 275+ Commercial Breeding Age Females (Open, Bred & Pairs). Females Will Be Test Negative for Brucellosis With Current Health Papers.

Consignments will be taken through 02/10/13; Forms and rules can be downloaded @ www.icatexas.org or contact one of the persons listed below for more information. Electronic version of Sale Catalog will be available online February 20, 2013 and via e-mail request. To be put on mailing list, contact secretaries .

Southeast Texas ICA is Proud to Recognize

Capital Farm Credit as our 2013 Corporate Sale Sponsor!

SALE CHAIRMEN: Bobby Thornton—(409) 781‐3982 Wayne Williford—(409) 246‐2334

SALE MANAGER: Chuck Kiker—(409) 658‐0959

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SALE FACILITY LOCATION Take Exit # 845/846 (Brooks Rd./Major Dr. Exit) off Interstate 10 (West of Beaumont) Various Hotels @ Walden Rd. (Approx. 1 mile from Ford Park—www.fordpark.com)

BRANGUS JOURNAL

SALE SECRETARIES: Terri West—(409) 656‐1483 setica_cbhs@yahoo.com

Susan Horn—(409) 752‐3032 hornauction@att.net

INDIAN NATION Annual Spring Brangus Sale

Saturday, March 9, 2013

12:00 Noon Southern Oklahoma Livestock Auction, Ada, OK 45 Registered Brangus Bulls ď Ź 20 Registered Brangus Females 100+ Commercial Brangus Replacement Females

Sponsored by Oklahoma Brangus Association

Still Taking Commercial Sale Consignments

WWW.OKBRANGUS.ORG

For more information or to request a catalog please contact Wes Dotson, Sale Manager/Auctioneer - (580)541-3799 MIke Vorel, OBA Sales VP - (405)826-6959

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IBBA CONNECTION Are You Excited Yet?

A

re you excited about the coming year yet? It varies with each individual as to what might excite you, I am sure. With those who have been through the droughts the last two years, it will probably take a great deal to get excited about the cattle business. I truly believe

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by Ron FLAKE IBBA PRESIDENT

if there was ever a time for us with cattle to get excited, the time is now. And, we Brangus seedstock producers are seeing prices we have never seen with all indications of further increases in the coming year. The Brangus breed has the perfect opportunity to take advantage of increased prices and growth as the national cattle herd begins to rebuild.

Where other breed associations have lost substantial numbers as a result of the past droughts, your Brangus association numbers have essentially remained flat.

Other exciting opportunities for the Brangus Association in 2013 are the growth of Genetic Performance Solutions (GPS), increased accuracy of EPDs as a result of our THR program and molecular EPDs. Dr. Massey’s and the IBBA staff ’s efforts to bring in other breeds with service contracts have resulted in recent additions of Gelbvieh and Beefmaster to GPS. Since our THR program’s inception, our EPD accuracies have gone from the mid-30s to mid-60s per Dr. Massey. Molecular EPDs are in the works and promises to be the next new tool to use in our selection process as seedstock producers. This technology appears to be limitless, and we all will be hearing and learning more on this subject in the coming year.

So, let’s look forward to an exciting and prosperous year. As I serve as your board president in the coming year, please know I am always willing to help in any way I can. Feel free to call me with your concerns as needed. BJ

LA CONEXIÓN IBBA ¿Ya está emocionado?

by Ron FLAKE PRESIDENTE DE LA IBBA

Y

¿

GENEX

a está emocionado acerca del año venidero? Claro está que lo que emociona a cada uno de nosotros es diferente.

Para los que acaban de pasar por las sequías de los dos últimos años, probablemente se requerirá muchísimo para que ellos se emocionen con el negocio ganadero nuevamente.

Estoy totalmente convencido que si jamás ha habido un momento para que nosotros ganaderos nos emocionemos, es ahora. Y, nosotros los productores de pie de cría Brangus estamos viendo precios que no hemos visto anteriormente, y todas las indicaciones son de mayores aumentos durante el año venidero. La raza Brangus ha tenido una perfecta oportunidad de aprovechar el aumento de precios y de crecimiento, a medida que el hato ganadero nacional vuelve a reconstruirse. En casos donde otras razas han perdido números sustanciales como resultado de las sequías pasadas, los números del Brangus, básicamente, se han mantenido a un nivel constante.

Otras oportunidades emocionantes para la asociación Brangus en

2013, es el crecimiento de la Genetic Performance Solutions (GPS), la mayor exactitud de las DEP como resultado de nuestro programa THR y las DEP moleculares. Los esfuerzos del Dr. Massey y el personal de la IBBA de incorporar a otras razas con contratos de servicio han resultado en las recientes agregaciones de Gelbvieh y de Beefmaster a la GPS. Desde la concepción de nuestro programa THR, la exactitud de las DEP ha subido desde los 30 y algo hasta los 60 y algo, según el Dr. Massey. Las DEP moleculares están en proceso y prometen ser la próxima herramienta nueva que se usará en el proceso de selección para los productores de pie de cría. Esta tecnología parece no tener límites, y estaremos oyendo más y aprendiendo más sobre este tema durante el año venidero.

De modo que, esperemos un años próspero y emocionante. Al servirles como presidente de la Junta Directiva durante el año venidero, quiero que sepan que estoy siempre dispuesto a ayudar en todo lo posible. No dejen de llamarme con sus inquietudes, según sea necesario. BJ

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IBBA CONNECTION Flashback: The International Brangus Show

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his year will mark the 47th consecutive year of the International Brangus Show in Houston, Texas, where showman, cattlemen, producers and cattle enthusiasts from all over the world will gather to marvel at the best show cattle in the breed. Almost 50 years of tradition and fellowship follow the Brangus activities in Houston.

Hosted in conjunction with the International Houston Livestock Show, the IBBA Convention and Global Brangus Roundup serve

Brangus Journal APRIL 1982 VOLUME 32, ISSUE 4

as a place for Brangus breeders to conduct business, interact with members, and develop relationships with international producers from Brazil, Colombia, Paraguay, Uruguay, Mexico, Argentina and other countries.

This article taken from the April 1982 Brangus Journal recalls the events from the very first International Show conducted in February 1966. We welcome all of our IBBA members, Brangus producers, and international guests to Houston! BJ

A Look Back At The First International Brangus Breeders Show in 1966 It was February 1966 in Houston, Texas, when the first International Brangus Breeders Association (IBBA) Show was held in conjunction with the annual convention. The following information was taken from reports in the March 1966 issue of the Brangus Journal.

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ontinued rapid growth of the Brangus breed was reported at the annual convention of the IBBA in Houston, Texas February 22 through 24, 1966.

Edward C. Schock, president and Roy Lilley, executive secretary both of Kansas City, Missouri, reported that memberships had increased by over one-fourth and registrations had increased by one-third during 1965.

Adding to the enthusiasm during the annual conventional was the first International Brangus Show and the largest show ever sponsored by the breed. Eighty-eight haltered cattle were shown during the Brangus judging at the Houston Livestock Show. The first International Sale posted a $2,463 average on 15 bulls; a $618 average on 22 females and an overall average of $1,402.

Edward C. Schock was re-elected president; Charles Cobb, Bay City, Texas, was re-elected first vice-president; and Lawrence Hogrefe, Parkston, South Dakota, was elected secretary-treasurer.

Grand Champion Brangus bull honors went to BC Getze 206/3, a 2,275 pound three-year-old bull, owned by Bruce Church Ranch, Yuma, Arizona. The Reserve Champion Bull award was won by Theldick’s Fernando 47, shown by Theldick’s Brangus Farms, Bleiberville, Texas.

Willow Spring Ranch, Burton, Texas, showed the Grand Champion Heifer, WSR Zapata Heidi First, a three-year-old bred female. Reserve Grand Champion Female honors were won by 20 | MARCH 2013

BRANGUS JOURNAL

BC Miss Church 195, also owned by Bruce Church Ranch.

Topping the sale was Sir Ned II, consigned by Paul Davis, Oklahoma City, Oklahoma, and purchased by Bud Adams Ranches, Houston, Texas, for $12,500. Adams also purchased the Grand Champion bull of the show for $10,600.

The top selling female was the Grand Champion of the Show, consigned by Willow Springs Ranch. She sold for $1,500 to Theldick’s Brangus Farms. BJ

LA CONEXIÓN IBBA Escena retrospectiva: La Exposición Internacional Brangus

Brangus Journal ABRIL de 1982 VOLUMEN 32, EDICIÓN 4

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ste año marcará 47o año consecutivo de la Exposición Internacional Brangus en Houston, Texas, donde expositores, ganaderos, productores y entusiastas de la ganadería de todo el mundo se reunirá para quedar asombrado por el mejor ganado de exposición de la raza. Casi 50 años de tradición y hermandad continuaron las actividades en Houston. Auspiciado junto con la Exposición Ganadera Internacional de Houston, el Congreso de la IBBA y el “Brangus Roundup” Mundial sirve como el lugar para que todos los

criadores de Brangus puedan realizar sus negocios, interactuar con los miembros y desarrollar relaciones con productores internacionales de Brasil, Colombia, Paraguay, Uruguay, México, Argentina y muchos otros países.

Este artículo se ha tomado del Brangus Journal de abril de 1982 y recuerda los eventos de la primera exposición Brangus realizada en febrero de 1966. ¡Le damos la más cordial bienvenida a todos los miembros de la IBBA, a los productores de Brangus y a los visitantes internacionales a Houston! BJ

Una retrospectiva de la primera Exposición Internacional Brangus en 1966 Fue en febrero de 1966, en Houston, Texas, cuando se celebró la primera Exposición de la International Brangus Breeders Association (IBBA), junto con su congreso anual. La siguiente información fue tomada de los informes del Brangus Journal, edición de marzo de 1966.

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e informó en el Congreso nacional de la IBBA en Houston, Texas, del 22 al 24 de febrero de 1966, que la raza Brangus sigue creciendo rápidamente. Edward C. Schock, Presidente, y Roy Lilley, Secretario Ejecutivo, ambos de Kansas City, Missouri, informaron que la membresía había aumentado por más de un cuarto y los registros habían aumentado por un tercio en 1965.

Para elevar aun más el entusiasmo durante el Congreso anual, fue la primera Exposición Internacional de Brangus, y la exposición más grande jamás patrocinada por la raza.

Entraron 88 cabezas de ganado durante la calificación de Brangus, en la Exposición Ganadera de Houston. La primera Subasta Internacional trajo un promedio de $2,463 con 15 toros subastados; un promedio de $618 con 22 hembras y un promedio total de $1,402.

Edward C. Schock fue reelegido presidente una vez más; Charles Cobb, de Bay City, Texas, fue reelegido primer vicepresidente; y Lawrence Hogrefe, de Parkston, Dakota del Sur, fue elegido secretario-tesorero.

La escarapela del Gran Campeón Brangus fue entregada a BC Getze 206/3, un toro de 3 años con peso de 2,275 lb (1,032 kg), propiedad de Bruce Church Ranch, de Yuma, Arizona.

El título de Toro Gran Campeón Reservado fue ganado por

Theldick’s Fernando 47, exhibido por Theldick’s Brangus Farms de Bleiverville, Texas.

Willow Spring Ranch, de Burton, Texas, exhibió la Vaquillona Gran Campeona, WSR Zapata Heidi First, una hembra preñada, con 3 años de edad. La escarapela de la Hembra Gran Campeona Reservada fue entregada a BC Miss Church 195, también de propiedad de Bruce Church Ranch.

El toro de mejor precio en la subasta fue Sir Ned II, consignado por Paul Davis, de Oklahoma City, Oklahoma, y comprado por Bud Adams Ranches, de Houston, Texas por $12,500. Adams también compró el toro Gran Campeón de la Exposición por $10,600.

La hembra que a mayor precio se vendió en la subasta fue la Gran Campeona de la Exposición, consignada por Willow Springs Ranch. Ella fue vendida por $1,500 a Theldick’s Brangus Farms. BJ

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IBBA CONNECTION Past President Feature: Al Face

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l Face, a native of Yuma, Ariz., was elected to serve 1963. As Brangus breeders, we must continue to improve our own as President of the IBBA Board of Directors from herds so that we may offer larger numbers of improved Brangus to 1963 to 1965. Taken from the February 1963 issue of meet the growing demand for our cattle. the Brangus Journal, Jesse Dowdy gave a summary Our bull sales for cross-breeding purposes in the past two years of Face’s background and experience. have been most gratifying. In one instance “As most of you know, Al was county agent in the Southwest, 38 bulls of a popular breed in Yuma County, Arizona, for about 10 years were cashed-in and replaced with Brangus. before taking his present position as Cattle In another instance, 16 bulls of another Superintendent for Bruce Church Ranches popular breed were replaced with Brangus. in 1955. I believe while county agent, Al was Since Brangus cattle haven’t expanded on voted the most outstanding county agent in inflated prices, it is possible for the commercial Arizona,” Dowdy said. “Al won’t tell you this, cattleman to buy Brangus bulls. but my information comes from a very good In Arizona and California feedlots, we see source. Since taking his present position more and more Brangus kind of calves in with Bruce Church, Inc., Al has been most truck-load lots of cross-bred calves out of Texas progressive in the development of one of and Oklahoma. Many feeders in the Southwest the most outstanding Brangus herds in the instruct their feeder buyers to leave certain nation. This is one of the very few places that breed types out of their shipments because of both males and females are gain tested before packer-buyer resistance at time of marketing being used as replacements in the breeding finished cattle. Brangus are enjoying feeder herd.” and packer buyer acceptance, which is Al Face Indeed, Face has left an impression on so fundamental to the success of our cattle.

IBBA Board of Directors President 1963-1965 many producers and IBBA members and Our job is to tell the Brangus story from the was instrumental in advancing the IBBA mother cow and her calf to the table of the and the breed in its early years. R.L. Robbs, the 2013 IBBA consumer.

Board of Directors outgoing president, is friends with Face and I enjoyed Dr. Carl Roubecik’s talk on Carcass Evaluation Studies compliments Face’s attributions to the industry and the breed. at our annual meeting. One statement he mad is basic: “Animals “Al Face is one of the true visionaries of our early breeders,” with some Brahman breeding, usually 50 percent or less, generally Robbs said. “In my early years of breeding Brangus, I bought have a smaller proportion of fat in the carcass than the straight bulls from Al Face and the Bruce Church herd. Al was a true British breeds.” student of genetics. Moreover, he loved to show cattle and was Listed below are some Brangus breed advantages: very meticulous in making sure every hair was in place before • Reduced calving problems – Excellent udders entering the show ring. He developed a reputation of being very • Hardiness under adversities – Climate or country hard to beat in the Brangus show circuit.”

• No dehorning, pinkeye or cancer eye problems.

Below is an excerpt of on of Face’s letters from the February • Wide adaptation to climate – Will travel.

1963 issue of the Brangus Journal right after Face had been • Calves wean at heavier weights. elected to serve a term as president.

• Feeder acceptance – Finish readily at desired weight.

It is my pleasure to have the privilege of lending my assistance • Packer acceptance – Yield high desirable fat cover. in the rapid growth and further improvement of Brangus cattle in • Have a long productive life. BJ The January 2013 Past President Feature inadvertently contained some unedited facts regarding Past President Kale Kirkham. We apologize for this error and have posted the correct version of the feature in it’s entirety to the IBBA Blog.

Visit http://gobrangus.wordpress.com/2013/02/13/past-president-spotlight-dale-kirkham/ to view the article or contact Dale directly with any specific questions at dalekirkham@msn.com.

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LA CONEXIÓN IBBA Ex Presidente Artículo: Al Face Al Face, oriundo de Yuma, Arizona, fue elegido Presidente de la Junta Directiva de la IBBA para los años 1963 a 1965. Tomado de la edición de febrero de 1963 del Brangus Journal, Jesse Dowdy dio un resumen de los antecedentes y la experiencia de Face.

“Como la mayoría de ustedes ya sabe, Al fue el agente del Condado de Yuma en Arizona por unos 10 años antes de tomar su puesto actual como Superintendente de ganado para los Bruce Church Ranches, en 1955. Yo creo que mientras que fue agente del condado, Al fue votado como el agente más sobresaliente de Arizona,” dijo Dowdy. “Al no les dirá eso a ustedes, pero mi información viene de una fuente muy buena. Al tomar su puesto actual con Bruce Church, Inc., Al fue enormemente progresista en el desarrollo de uno de los hatos Brangus más impresionantes del país. Éste es uno de los muy pocos lugares que hacen pruebas de ganancia de peso en tanto las hembras como los machos, antes de usarlos como reemplazos en el hato de cría.”

Es más, Face dejó una gran impresión sobre los muchos productores y miembros de la IBBA y fue imprescindible en avanzar a la IBBA y a la raza en sus primeros años. R.L. Robbs, el presidente saliente de la Junta Directiva de la IBBA en 2013, es amigo de Face y felicita las contribuciones que Face ha hecho para la industria y para la raza.

“Al Face es uno de los verdaderos líderes con visión de futuro entre nuestros primeros criadores,” dijo Robbs. “Durante mis primeros años de criar Brangus, le compré toros a Al Face y al hato de Bruce Church. Al fue un verdadero estudiante de genética. Es más, le gustaba mucho exhibir ganado y fue muy meticuloso al asegurarse que cada pelo estaba en su lugar antes de entrar a la pista de calificación. Él desarrolló la reputación de ser casi imposible ganarle a Al en el circuito de exposiciones Brangus.”

A continuación damos unos pasajes de las cartas de Face en la edición de febrero de 1963 del Brangus Journal justo después de que Face fue elegido presidente.

Es un gran placer tener el privilegio de poder asistir en el rápido crecimiento y en el mejoramiento del ganado Brangus en 1963.

Como criadores de Brangus, debemos seguir mejorando nuestros

propios hatos para que podamos ofrecer mayores cantidades de Brangus mejorados para satisfacer la creciente demanda de nuestro ganado.

Nuestras ventas de toros para fines de la cruza durante los últimos dos años han sido muy gratificadores. En una instancia en el sudoeste [de EE.UU.], 38 toros de una raza popular fueron vendidos y reemplazados por Brangus. En otra instancia, 16 toros de otra raza popular fueron reemplazados con Brangus. Ya que el ganado Brangus no se ha diseminado a precios inflados, es posible para los ganaderos comerciales comprar toros Brangus.

En los corrales de engorda de Arizona y California, vemos camionadas de becerros más y más del tipo Brangus en lotes de becerros cruzados que vienen de Texas y Oklahoma. Muchos cebadores del sudoeste ordenan a su compradores de ganado para engorda a eliminar ciertos tipos raciales de su embarques, debido a la resistencia de los compradores de las empacadores al momento de mercadear el ganado gordo. Los Brangus gozan de la aceptación de los compradores de ganado para engorda y de la empacadora, lo cual es fundamental para el éxito de nuestro ganado.

Nuestra labor es contar la anécdota de los Brangus desde la vaca madre y su becerro hasta la mesa del consumidor.

Me gustó mucho la plática del Dr. Carl Roubecik sobre los estudios de evaluación de las canales durante la reunión anual. Un comentario que él hizo es básico: “Animales con algo de influencia Brahman, generalmente un 50% o menos, generalmente tiene menos grasa en la canal que las razas puras británicas.”

Aquí damos algunas de las ventajas de la raza Brangus: • Menos problemas de parición – Ubres excelentes • Robustez en situaciones adversas – Clima o país • No tienen problemas de descorne, ojo rosa o cáncer de los ojos • Amplia adaptación a varios climas – Dispuesto a viajar • Los becerros se destetan a pesos más pesados • Aceptación por el cebador – Llegan fácilmente al peso deseado de acabado • Aceptación por la empacadora – Rendimiento alto con cobertura de grasa deseable • Tienen una larga vida productiva. BJ

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8.13 1.9 1.9

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5.23 2.1

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IBBA CONNECTION IBBA Goes to NCBA

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s we welcome our international guests to the events and festivities of the 2013 IBBA convention, it serves as an important reminder of how Brangus is really a global breed. So many times we, as breeders, get caught up in what is happening here and now. We lose sight of the beef industry as a whole, and we lose sight of what role we play in the beef industry. What we do today in terms of making genetics changes and improvements will have long term effects throughout the beef industry.

The IBBA recently made a trip to the NCBA convention in Tampa, Florida. In my humble opinion this annual convention is one of the most informative, industry shaping events in agriculture today. This convention offers educational opportunities for all levels of knowledge in the beef industry from the college student who is looking for a way to make a living in agriculture all the way to the seasoned veteran who has been in the cattle business for 40 years. This was a great opportunity for Brangus to put itself out to the entire industry. While we were in attendance we took the time to do several interviews, and I personally had the chance to visit with several commercial cattlemen from across the country and even a few from outside the United States. However, one has stuck with me from that week, and I feel he pointed out something that I knew but had not really thought about it like this before.

We talked about making genetic changes in a commercial cowherd and he asked me the question, “In a commercial cow calf operation that raises its own replacements, how much genetic change comes from the purchase of new bulls?” Thinking I was really wise, I quickly responded, “Well, we all know that half of the genes come from the sire and half of the genes come from the cow.” Just as quickly he responded to my answer with a smile and said, “You sure about that? Think about what I just said.” He knew he got me to speak too soon, and he was right.

This commercial cattleman who buys 10 or more bulls a year was poised to make his point. He set the trap, and I walked right into it. Earlier in the conversation when we were joined by several other people, the question was asked, “How can you afford to buy bulls at the front end in of these sales and make it work on paper?” His point was in his operation that raises its own replacements, the bulls he buys provide 100% of the genetic change in his program, and he relies on the bulls to bring everything to the table. He cannot afford to skimp on his bulls; he needs the best because he relies on them for everything. It was an interesting exchange of thoughts that was very impactful in how I look at the commercial bull buyer.

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by Garrett THOMAS IBBA DIRECTOR OF MEMBERSHIP & INTERNATIONAL PROMOTION

As I finish up here, I would just like to say a few things. First, if you have never been to NCBA Convention and you have a real interest in being in the cattle business long term, it is something you need to attend sooner rather than later; it will change your perspective for the better. Secondly, I would like to welcome our international guests. Our membership is eager to know more about your operations, the challenges you face in your country, and offer help in any way. If you need anything while you are here in the U.S., please contact me personally. This year is off to a fast start with many changes on the horizon; beef demand is great and the need for Brangus genetics is growing worldwide. BJ ABOUT THE AUTHOR: Garrett Thomas has extensive experience in the seedstock industry having grown up on the family operation that included both registered and commercial cattle. At an early age Thomas was very involved in showing and active in the International Junior Brangus Breeders Association. Highlights of that experience include serving as President of the IJBBA and claiming Reserve Champion Female honors at the National Junior Brangus Show. His professional experience includes working as the ranch manager of a large Brangus operation in Texas where he was named Herdsman of the Year, and prior to coming to the IBBA, he served on the faculty at Texas State University in San Marcos, Texas.

As the Director of Member Relations and International Promotion, Thomas works to increase communication with the membership while increasing exposure of the breed to higher levels across the globe.

LA CONEXIÓN IBBA

by Garrett THOMAS DIRECTOR DE MEMBRESÍA Y PROMOCIÓN INTERNACIONAL DE LA IBBA

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l darles la bienvenida a nuestros visitantes internacionales a los eventos y festividades del Congreso 2013 de la IBBA, vemos lo importante que es la raza Brangus como raza de todo el mundo.

Tantas veces, nosotros como criadores, estamos tan absortos en lo que está pasando aquí y ahora, que perdemos de vista la industria de la carne de res en su totalidad, y perdemos de vista el rol que desempeñamos en esa industria. Lo que hacemos hoy en términos de cambios y mejoramientos genéticos, tendrá efectos a largo plazo en toda la industria de la carne de res.

La IBBA recientemente, hizo un viaje al Congreso de la NCBA en Tampa, Florida. En mi humilde opinión este congreso anual es uno de los eventos más informativos y que más forma le da a la industria, en toda la agropecuaria moderna. Este congreso ofrece oportunidades educacionales para todos los niveles de conocimiento en la industria de la carne de res, desde estudiantes universitarios que estarán buscando una manera de ganarse la vida en la agropecuaria, hasta los veteranos experimentados que han estado en el negocio ganadero por 40 años. Ésta fue una gran oportunidad para que Brangus sea reconocida por la industria entera. Al asistir al congreso, tomamos el tiempo de dar una serie de entrevistas y yo, personalmente, tuve la oportunidad de visitar con varios productores comerciales de todo el país y aun

IBBA va a la NCBA algunos de otros países. Sin embargo, una de estas ocasiones me quedó clavada en la memoria de esa semana, y creo que ese señor destacó algo que yo sabía pero que no lo había pensado nunca de ese punto de vista.

Hablamos de hacer cambios genéticos en un hato de vacas comerciales y él me pregunto, “En una operación comercial de cría de becerros que produce sus propios reemplazos ¿cuántos cambios genéticos vienen de la compra de toros nuevos?”

Creyendo que soy sabio, le respondí rápidamente, “Pues, sabemos que la mitad de los genes vienen del semental y la otra mitad de la vaca.” Respondió igualmente rápido a mi respuesta con una sonrisa y dijo, “¿Está seguro de eso? Piense en lo que acabo de decir.” Él supo que había conseguido que yo hablara sin pensar y tenía razón. Este ganadero comercial que compra 10 o más toros por año estaba listo con su observación. Él había tendido una trampa y yo me había metido en ella todo solo.

Anteriormente, en la conversación cuando se habían acercado varias otras personas, se había preguntado, “¿Cómo podemos darnos el lujo de comprar toros a los precios más altos en las subastas y después justificar esos precios con la contabilidad?”

El punto que él quería enfatizar es que si él criaba sus propios reemplazos, los toros que compra proporcionarían el 100% de los cambios genéticos de su programa, y él se fiaría en que los toros aporten todo lo que él necesitaba. Él no se puede dar el lujo de no pagar bien por sus toros; él necesita los mejores porque se fía de ellos para todo. Fue un intercambio de pensamientos interesantes que tuvo un impacto fuerte sobre cómo yo veía al comprador de toros comerciales.

Al terminar estos comentarios, quisiera hablar de un par de cosas. Primero, si usted nunca ha asistido a un Congreso de la NCBA y usted tiene un verdadero interés en formar parte del negocio ganadero a largo plazo, esto es algo que usted debería hacer pronto y no más adelante. Segundo, quisiera darle la bienvenida a nuestros visitantes internacionales. Nuestros miembros quieren aprender más acerca de vuestras operaciones, los desafíos que ustedes enfrentan en cada país y todos les ofrecemos ayudarles en todo lo posible. Si necesitan cualquier cosa mientras que están en EE.UU., por favor, no dejen de comunicarse conmigo personalmente. Este año ha arrancado con velocidad y con muchos cambios en el horizonte; la demanda de carne de res es buena y la necesidad de la genética Brangus crece todos los días en todo el mundo. BJ

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IBBA CONNECTION Importance of the Show Ring In Our Industry

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

A

s I write this article, we are to the final countdown on preparation time for the International Brangus Show, the IBBA Convention and the Global Roundup. This spring has been a busy time for everyone especially our juniors, members and breeders who have cattle on the show circuit. Hundreds of heads of Brangus animals have been halter broke and hauled countless miles to be paraded before numerous judges. Boxes of ribbons, rosettes and banners have been distributed and now make their home on proud exhibitors’ walls. Premium checks are either in the mail or being deposited into the “feed account” to help defray some of the expense in getting animals in top condition to be able to compete.

While working to gather information about some international events, I came across several pictures from the World Brangus Congress and Beef Australia 2012 (see feature article on page XX about Beef Australia 2012) with a show ring packed full of Brangus cattle. It reminded me of the importance that animal exhibition has around the world, but it is not all about making it to the backdrop with the banner that matters. It is about the exposure gained throughout the time spent at a livestock show. It is the exposure you get from people walking the aisles appraising the cattle themselves. After all, who is a better judge of what they need than they are? Additionally, it is the exposure you get from taking the time to talk to those people walking the aisles appraising cattle and explaining your philosophies and production strategies. Oftentimes, this personal interaction goes a much longer way than the most expensive promotional item you can buy and give away. The agriculture industry was built

32 | MARCH 2013

BRANGUS JOURNAL

and continues to thrive on personal interaction and relationships.

The exhibition of Brangus cattle provides just that.

Again, this spring has been a busy time of year for our juniors and members who are hauling Brangus cattle down the road to fairs and expositions. This issue highlights several of these shows starting on page XX. These exhibitors do us all a big favor in hauling and promoting Brangus cattle. So, whether or not you personally have a string of show cattle, it is important to recognize the impact the show ring has on the promotion of our great breed. Even more importantly, the show ring provides a great way to teach leadership and responsibility to the youth of our organization.

Hope to see each of you in the barns at Houston for the International Brangus Show! BJ ABOUT THE AUTHOR: As a third generation Brangus breeder, Tyler Dean grew up believing in Brangus cattle. At the age of eight, Dean joined the IJBBA to show Brangus heifers and asended the ranks to serve as President of the Board of Directors in 2004-2005. Professionally, Dean oversaw operations as ranch manager of a growing commercially focused Brangus operation. Under Dean’s guidance the ranch grew to be the largest source of Brangus bulls in the state of Oklahoma.

Additionally, Dean has worked with a large scale commercial ranch in the Oklahoma Panhandle on genetics and management. Before joining IBBA, Dean worked independently managing sales as well as doing independent advertising and catalog design and production.

As the Director of Shows and Youth Programs, Dean coordinates IBBA’s four National and four Regional Shows along with coordinating and executing all IJBBA activities. Additionally, as the Brangus Publications Representative, Dean works on layout and production of all Brangus print media as well as coordinates advertising sales and publication content for Brangus Publications, Inc.

LA CONEXIÓN IBBA La importancia de la pista de calificación para nuestra industria

por Tyler DEAN DIRECTOR DE EXPOSICIONES Y ACTIVIDADES JUVENILES DE LA IBBA

A

l escribir este artículo, estamos en lo último de la cuenta regresiva de los preparativos para la Exposición Internacional Brangus, la Asamblea de la IBBA y el Global Roundup. Esta primavera ha sido muy ajetreada para todos, especialmente nuestros jóvenes, miembros y criadores que tienen ganado en el circuito de exposiciones. Se han amansado al cabresto cientas de cabezas de animales Brangus y se han acarreado por centenares de millas para ser exhibidos ante numerosos jueces. Cajas de escarapelas, galardones y banderillas se han distribuido y ahora decoran las paredes de sus exhibidores orgullosos. Los cheques de bonificación ya se depositaron en el correo o en la “cuenta de alimentos” para ayudar a sufragar algunos de los gastos de llevar a los animales a su mejor condición para poder competir.

Al recopilar información sobre algunos eventos internacionales, encontré varias fotos del Congreso Mundial Brangus y de Beef Australia 2012 (véase el artículo en la página xx sobre Beef Australia 2012) con la pista de calificación llena de ganado Brangus. Eso me hizo recordar la importancia de la exhibición de animales en todo el mundo, pero no se trata solamente de la foto de los ganadores delante del telón de fondo que es importante. Trata de la exposición que se gana durante el tiempo que uno se pasa en una exposición ganadera. Es la exposición que se obtiene cuando gente camina por los pasillos, evaluando el ganado ellos mismos. Después de todo ¿quién es el mejor juez de lo que necesita, sino esa persona misma? Además, es la exposición que uno recibe al tomarse el tiempo de hablar con esas personas que pasan por los pasillos de ganado, evaluándolo y explicando sus filosofías y estrategias de producción. Con

frecuencia, esta interacción personal vale mucho más que el regalo de promoción más caro que se puede comprar y regalar.

La industria agrícola inició y continúa prosperando en base a las relaciones e interacciones personales. La exhibición de ganado Brangus proporciona justo eso.

Nuevamente, esta primavera ha sido ajetreada para los jóvenes y los miembros que están transportando ganado Brangus por los caminos que llevan a las exposiciones y ferias estatales.

Esta edición destaca varias de las exposiciones, empezando en la página xx. Estos exhibidores nos hacen un gran favor al transportar y promover el ganado Brangus. Por lo tanto, aunque usted personalmente tiene o no un grupo de animales de exhibición, lo importante es reconocer el impacto que tiene la pista de calificación en la promoción de nuestra gran raza.

Aún más importante, la pista de calificación proporciona una buenísima manera de enseñarle liderazgo y responsabilidad a los jóvenes de nuestra organización.

Espero verlos a cada uno de ustedes en los predios de la Exposición de Houston ¡para la Exposición Internacional Brangus! BJ

BRANGUS JOURNAL

MARCH 2013 | 33

Success doesn’t just happen!

Fred CH MR. FRED 875/R2

Came from Champions & Produces Champions!

Create value in your pasture….

In the cattle business, success is defined by efficiency, quality and consistency from the selection process through the sale to your customer.

At Triple J-R Cattle Company we identify genetics with strong traits that define success and work for us in the marketplace, and it can work for you.

Let Triple J-R Cattle Company create value in your pasture. _____________________________________________________________ CSS Certified Semen/Please call for pricing (281) 831-4476 • (662) 488-1360 www.triplejrcattleco.com • www.5kcowbelleranch.com jimk.gibson@sbcglobal.net 34 | MARCH 2013

BRANGUS JOURNAL

The Power of Rojo Producing the next generation of the breed’s leading sires, females and show heifers with proven genetics!

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MARCH 2013 | 35

IJBBA CONNECTION How Time Flies!

W

ow! I cannot believe it has already been seven months since the 2012 National Junior Brangus Show (NJBS)! Even more, I cannot believe there are only five months until the 2013 NJBS! I have been enjoying my position as the 2012-2013 President of the International Junior Brangus Breeders Association (IJBBA) Board of Directors. I have had the opportunity to meet new members as well as keep friendships going with current members. It has been a great experience working to encourage more participation and new memberships. The association has so much to offer that I really do not understand how anyone can resist such a warm and comfortable group of people. But wait, there is also our great cattle that are performing and working in numerous environments and production scenarios across the nation and around the globe.

I chose to sit out last year for the San Antonio Livestock Rodeo but made a comeback this year. It was well worth coming back.

Meeting old members and seeing new ones show their animals for the first time was such a valuable experience. I am excited that 20 years from now, I will be able to say, “I remember when we competed in the ring together. It was fun standing side by side trying to out show each other and get the judge’s nod of approval!”

So many individuals take the time to dedicate themselves to choose several head of cattle to take to a major livestock event or show, send in their entries, pack for the long haul, enter the fairgrounds, check in their animals, unload, set up an elaborate display, socialize with current members, then prepare for that big moment- the SHOW. There’s a nervous feeling knowing that a buyer is in the stands and could be searching the ring for his next big purchase. It is a uniquely satisfying feeling getting special recognition from other members who appreciate my cattle, especially since I have dedicated myself in breeding, halter breaking, raising and showing my own cattle.

I love the fact that when I arrive at a major show, I can walk through the barns and see so many dedicated breeders working hard to promote Brangus. From stall setup and decorations to ranch and Brangus promotional materials, our breeders who exhibit Brangus take great pride in themselves and their animals.

Seeing the camaraderie and passion the Brangus breeders and exhibitors have is exciting. Especially important is seeing a brand new exhibitor bringing cattle to a major show and watching everyone chip in with pointers and tips to help him/her achieve as much as they possibly can. Watching as Grand Champion and Reserve Grand Champion winners take home those famous 36 | MARCH 2013

BRANGUS JOURNAL

by Kelsey MUNOZ IJBBA PRESIDENT

banners is something to embellish on within this organization.

And, finally, it’s great seeing international buyers come to see the show so they can make decisions on what genetics might be beneficial to them and their herds back home.

Going to these shows and realizing these breeders make an effort to attend the Brangus shows during or after a rough year of droughts, rising costs of hay and feed prices, and lands recovering from wild fires makes me realize that no matter what is thrown at Brangus breeders, they have not given up on the Brangus breed. Brangus breeders are keeping the faith, growing their herds, reproducing top of the line genetics, and keeping the Brangus breed alive. BJ ABOUT THE AUTHOR: Starting her third year of service on the IJBBA Board of Directors, Kelsey Munoz is currently a sophomore at San Jacinto College. Munoz first served as the 2010-2011 IBBA Queen and was instrumental in this year’s inaugural costume contest at NJBS. Munoz makes history as she is the first Red Brangus junior to ever serve as IJBBA President.

2012-2013 IJBBA BOARD OF DIRECTORS

President Kelsey Munoz, Pearland, TX kmunoz@munozcattlecompany.com

Ex-Officio Emily Smith, College Station, TX emily.smith2015@gmail.com

Vice President Jacob Brosh, Arakadelphia, AR jbrosh23@gmail.com

“Source of Champions” Sale Chair Luke Johnston, Waxahachie, TX jcccattle@yahoo.com

Secretary Kacie Wallace, Bryan, TX goinshowin02@yahoo.com

Reporter Adrain Whipple, Burton, TX showinonfaith@gmail.com

Director Hunter Bosarge, Evergreen, AL hunterbosarge@hotmail.com

Director Ali Congdon, Repton, AL ali_cdancingauburncowgirl@yahoo.com

Director Director Racheal Sharp, Konawa, OK Tanner Bosarge, Evergreen, AL sharpk@konawa.k12.ok.us tannerbosarge@yahoo.com IBBA Queen Emily Jackson, Waco, TX emily_jackson18@yahoo.com

NJBS 2013 is rapidly approaching!

July 15-20, 2013 West Monroe, Louisiana Watch http://junior/gobrangus.com for the most current information!

the 2013

IJBBA Foundation Female Selling in the

Genetic Edge Sale

in Houston, Texas on March 2, 2012 Deep Down Ranch, a progam rich in the tradition of showring success and support of the IJBBA, dug deep into the heart of their herd to find and bring this fancy young female to Houston to benefit the IJBBA. Extremely femine fronted, long topped, and full of guts makes this female a great addition to any herd. Pictured at only 3 months of age, Cover Girl is sired by Achilles, who goes back to Classy 22J, and out of 915P12 a grand-daughter of the great 915C. This female possesses a champion’s pedigree and the look to follow in her families’ traditions. Deep Down Ranch is honored and excited to offer this unique female to the IJBBA in support of the outstanding youth within the Brangus breed.

DEEP DOWN RANCH Bob & Lauren Savoie (337) 540-1124 Phyllis Pinch, Jami Pinch, Aaron & Ashley Pinch (337) 540-8066 19282 Dama Landry Road, Jennings, LA

The Legacy Lives On.....

offered by: Deep Down Ranch, Jennings, Louisiana

Miss DDR Cover Girl 915Z3 September 21, 2012 R10227942 Sire: Mr JLS Achilles 22W5 Dam: Ms JLS Brighside 915P12

You are invited to participate in a group effort to purchase this female. For more information, please contact Tyler Dean (405)867-1421. All proceeds go to benefit the Brangus juniors! Don’t miss this unique buying opportunity that supports a great cause. We’ll see you in Houston!

International Junior Brangus Breeders Association PO Box 696020, San Antonio, Texas 78269-6020

BRANGUS JOURNAL

MARCH 2013 | 37

IBA CONNECTION Agvocates for Agricuture

F

rom Oklahoma City, to Shreveport, to Lake City, Florida, my travels as International Brangus Queen have been a wonderful experience thus far. I have loved getting the opportunity to meet new exhibitors and visit those I have known for a lifetime (it seems!). But, I think the best part about fastening the crown and snapping the sash on is knowing the deep history it holds, knowing that at one time my mother and aunt both wore that memory-filled, heavy leather sash that carries such honor!

Not many people may know, but the International Brangus Queen was originally founded and sponsored by the International Brangus Auxiliary - the history is really tying itself together here!

For decades, the IBA has played a huge part of junior exhibitors experiences! This month, the IBA will award a number of scholarships to deserving high school seniors and college students. Although the deadline for this year’s scholarships has already passed, I would encourage all that are of college age to consider applying next year. It is a great opportunity that cannot be passed up!

Now, onto my next topic. Beef advocacy is something I have been heavily involved in this year serving as Queen! We all know the facts - Americans are three generations removed from agriculture, and the number of farmers is ever-dwindling! It is easy to say, “Oh, something needs to be done,” but it is more impactful to get up and actually get something accomplished.

This year at the Houston Open Show, the IBA will be hosting a program on how to better promote beef to the public. From social media to word of mouth, every word counts!

38 | MARCH 2013

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by Emily JACKSON IBBA QUEEN & IJBBA DIRECTOR

My one word of advice and a favor I am asking all cattlemen to take part in, is speak up. Opportunities arise in the most random places and we, as cattlemen, must not lack the courage to represent our lifestyle. Here is just one personal story that is a great example: Last year, I was flying to Houston for the heifer show when I overheard two women in the seats behind me discussing their decisions to go vegan. As their conversation continued, I realized the two women were complete strangers, and both women had gone to two different doctors wishing to lose weight fast. The two separate doctors had prescribed both the women the fastest way to lose weight - go vegan. I was stunned! I stood up, turned around, and proceeded to tell the women (in a positive manner) the upsides to eating beef and the nutritional value that it provided! I then provided them with websites to visit and gave them as much information as I possibly could in a one-hour flight!

I hope all of you will get the opportunity to impact someone else’s life and renew their vision and promise in agriculture! Let’s keep the tradition going and ensure the heavy leather sash can continue to get worn with pride for many centuries to come! BJ ABOUT THE AUTHOR: Being crowned as IBBA Queen is not all glam and glitz. The IBBA Queen is an integral part of the IJBBA Board of Directors and provides a unique link between the show community of the IBBA and the members of the IJBBA. Jackson shall fit that role well as she served on the IJBBA Board of Directors from 2008-2010.

Going into her junior year at Texas Tech University, Jackson has and will continue to represent IBBA and IJBBA at this year’s four national shows.

Since 1993

SATURDAY, OCTOBER 19, 2013 • 12 NOON 150 Town Creek Farm Brangus and Ultrablack Bulls Practical, functional bulls developed on a high roughage forage-based ration in 40 to 50 acre traps. Sound footed, problem-free bulls guaranteed fertile and reproductively sound. Largely Cow Creek Ranch based genetics.

250 Commercial Brangus Bred Heifers

Multi-generation genetically-tracked heifers sired by Cow Creek Ranch bulls and bred back to Cow Creek Ranch and Town Creek Farm bulls.

at the farm in West Point, Mississippi

Town Creek Farm West Point, Mississippi Milton Sundbeck, Owner 662.295.3115 • Milton@TownCreekFarm.com Ron Flake, Manager 662.509.2233 • Ron@TownCreekFarm.com Joy Reznicek, Marketing 205.399.0221 • Joy@TownCreekFarm.com 8050 Town Creek Road, West Point, Mississippi 39773 www.TownCreekFarm.com

These bulls sell October 19, 2013.

Mother Nature Approved Forage-Based • Adaptable • Fertile • Functional BRANGUS JOURNAL

MARCH 2013 | 39

The Bull. The Legend. Returns.

CSONKA. After three years in a successful syndication, semen from the power growth sire Csonka, is now available for limited purchase both domestically and internationally.

EXPECTED PROGENY DIFFERENCES CED BW 1.9 4.2

WW YW 43 77

M 21

TM 41

CEM SC 7.8 1.8

REA IMF FT .63 .15 -.010

INDIVIDUAL PERFORMANCE DATA BW 92

WW 756

YW ADG WDA 1433 4.23 3.83

Csonka of Brinks 30R4

Lead Gun x Uppercut • Has made a permanent mark because of his offspring’s power, growth, ruggedness, stout structure and bone with big numbers for growth, maternal and carcass.

• Well-known progeny include the $50,000 LTD of Brinks 415T28, the $25,000 Patton of Brinks and the $30,000 CRC Guardian 9U8U5 and other notables such as Hannibal and Stonewall • You will find his daughters are nice uddered, with plenty of milk.

• He has been one of the most highly sought after sires internationally and because of prior commitments semen is limited at the present time.

SC 39.9

REA 13.37

Joe & Catherine Kassler

1-877-GENETRS VERNoN SUhN: 620-583-3706 40 | MARCH 2013 BRANGUS JOURNAL

FT .40

Semen is $100 per unit and available for export.

4810 Smokey Road Newnan, GA 30263 770-251-6522 Home 770-502-1510 Fax Vince Roberts - Farm Manager 678-378-4697 Cell

www.GENETRUSTBrangus.com

IMF 4.56

GENETRUST

PARTNER

CRAiG GREEN: 870-834-1976

BRANGUS JOURNAL

MARCH 2013 | 41

MARKETING UPDATE Are you a Seedstock Producer or a Registered Breeder?

by Ben SPITZER IBBA MARKETING PROGRAMS DIRECTOR

I

pose this question with the needs of our ultimate customer, the commercial bull buyer, in mind. If you do not believe bull sales to commercial cattle operations are the lifeblood of any breed, I would say the next five to 10 years will be pretty bumpy for your cattle operation and perhaps your economic viability.

I am convinced (and would echo many industry experts) we will see tremendous change from the way purebred cattle breeders and breed associations have typically operated. There will be tremendous reorganization and realignment of our industry in response to markets, politics and environmental factors (many of these may happen in the next 36 months) which will reshape the global beef industry. Our recent journey to Tampa, Fla., for the NCBA Convention instigated this article as we were exposed to national and global problems and opportunities for us and our fellow beef producers.

So, what is the difference in a seedstock breeder and a registered breeder?

To me, a seedstock producer is totally committed to designing, producing, developing and marketing a genetic breeding program focused on the success and profitability of all pieces of the beef chain. This requires knowledge and relationships in every aspect of beef production. The seedstock producer is a lifelong learner and develops deep relationships with their customers. The seedstock producer also seeks the help of others who are able to assist both them and their commercial bull customers with marketing and management assistance.

Contrast the above with a registered breeder who relies on promotion and uniqueness to sell their product. This model has existed for decades with sale managers and consultants at the center of the success. The idea is to continually bring in new dollars to survive. I am sorry, but this is becoming less and less viable as a production scheme. It simply is not tied to real economics. There is a continual dilution of genetics due to the search for the next unique genetic package. Multiple sire lines are used in search of the next “great one”. How successful do you think a large scale commercial operation would be if they continually changed the genetic makeup of their herd?

Commercial producers get paid (or discounted) for three things: pounds, health and uniformity. They are, and will continue to be, even more diligent about seeking out breeding programs that supply their needs.

Wes Ishmael of Beef Magazine recently wrote the following that I believe spells out seedstock producers quite well. “At its simplest, the seedstock sector represents both the beginning and 42 | MARCH 2013

BRANGUS JOURNAL

the end of beef production. It provides the genetics utilized by commercial cattle producers to build market calves for harvest, as well as replacement females to replenish the commercial cow factory. Seedstock producers also provide the genetics they and their peers will use to build the next generation of seedstock.

Ideally, seedstock production also represents the final link in the production chain as producers survey successes and failures based on economic signals received by them and their commercial customers and adjust the genetic potential.”

In short, the goal of seedstock production is to make incremental genetic improvements in cattle that benefit the entire beef industry. The rest of the industry lives and dies by the choices made by seedstock producers. If they do not believe in your ability to provide them with profitable genetics, they will find another who can, or more drastically another breed all together!

Unfortunately, parts of the membership of all breed associations will fall victim to the coming changes unless they immediately begin making decisions to survive. The days of selling a couple bulls of little or no true genetic value to the neighbors are numbered. Sure, there will always be the few people who tie no economics to their cattle operations, but are those the customers you really want? Producers who are able to provide large numbers of like genetic packages will be in the driver’s seat. Focusing on the genetics necessary for the commercial cattleman to be profitable and even providing management and marketing expertise to your customers will be paramount to the future success of any seedstock producer in any breed. BJ ABOUT THE AUTHOR: Ben Spitzer grew up in the cattle business with his family involvement going back several generations and has included both commercial cattle and registered cattle of several breeds. His family has been in the Brangus seedstock business since 1982.

Spitzer served as Communications/Member Services Director for the Red Angus Association of America (RAAA ) in Denton, TX. Prior to joining the staff at IBBA, he managed a registered Brangus operation in Georgia.

Ben was a founding member of the National Cattlemen’s Beef Association (NCBA) Young Producers Council (YPC) and served as the YPC delegate to the NCBA Membership Committee. He served as Chair of YPC in 2010 and in an advisory role to YPC as Immediate Past Chair in 2011. He remains an active member of NCBA and Texas and Southwestern Cattleraisers Association (TSCRA).

As Marketing Programs Director, he oversees IBBA’s Commercial Marketing Programs as well as advertising and promotion of the Brangus breed.

ACTUALIZACIÓN DEL MERCADO ¿Es usted un productor de pie de cría o un criador de registro?

by Ben SPITZER DIRECTOR DE PROGRAMAS DE MERCADEO DE LA IBBA

L

e hago esa pregunta, teniendo en mente las necesidades de nuestro consumidor final, el comprador de toros comerciales. Si usted no está convencido de que la venta de toros a las operaciones de ganado comercial es la parte vital de toda raza, yo diría que los próximos 5 a 10 años serán problemáticos para su operación ganadera y quizá, para su viabilidad económica.

Yo estoy convencido (y estoy repitiendo lo que dicen muchos expertos en la industria) que veremos enormes cambios en la manera en que, típicamente, han operado los criadores de ganado de raza pura y las asociaciones de registro. Habrá tremendas reorganizaciones y realineamientos en nuestra industria en respuesta a los mercados, las políticas y los factores ambientales (muchos de éstos probablemente ocurrirán en los próximos 36 meses) que reformarán la industria global de la carne de res. Nuestro viaje reciente a Tampa, Florida, al Congreso de la NCBA, instigó este artículo cuando quedamos expuestos a los problemas y a las oportunidades nacionales e internacionales que existen para todos nosotros productores de carne de res.

De modo que ¿cuál es la diferencia entre un criador de pie de cría y un criador de registro?

Para mí, un criador de pie de cría está totalmente comprometido a diseñar, producir, desarrollar y mercadear un programa de cría genético enfocado en el éxito y la rentabilidad de todos los eslabones de la cadena de la carne. Eso requiere conocimientos y relaciones en cada aspecto de la producción de carne. El productor de pie de cría aprende algo todos los días de su vida y desarrolla relaciones profundas con sus clientes. El productor de pie de cría también solicita la ayuda de otros que le pueden ayudar tanto a él como a sus clientes de toros comerciales, con ayuda en el mercadeo y en el manejo del ganado.

Compare eso con el criador de registro quien se fía en la promoción y en la singularidad para vender su producto.

Este modelo ha existido por décadas con gerentes de ventas y consultores en el medio del éxito. La idea es de continuamente atraer dólares nuevos para sobrevivir. Lo siento, pero esto será cada día menos viable como esquema de producción.

Sencillamente no se vincula a la economía verdadera. Existe una dilución continua en la genética debido a la búsqueda del próximo paquete genético singular. Se usan múltiples linajes de sementales en la búsqueda del próximo “súper héroe”. ¿Cuánto éxito cree usted que tendrá una operación comercial a gran escala, si continuamente estaría cambiando la composición genética de su hato? A los productores comerciales se les paga (o se les descuenta) tres cosas: libras/kilos, salud y uniformidad.

Ellos son, y seguirán siendo, aun más diligentes en su búsqueda de programas de cría que sirven sus requisitos.

Wes Ishmael de Beef Magazine recientemente escribió lo siguiente, que creo describe bien a los productores de pie de cría. “En su forma más sencilla, el sector de pie de cría representa tanto el comienzo como el final de la producción de carne. Proporciona la genética utilizada por los productores de ganado comercial que crían la cosecha de becerros de mercado, así como las hembras de reemplazo para reabastecer la fábrica de vacas comerciales. Los productores de pie de cría también proporcionan la genética que ellos y sus contemporáneos usarán para producir la próxima generación de pie de cría. Idealmente, la producción de pie de cría también representa el último eslabón en la cadena de producción, cuando los productores revisan los éxitos y los fracasos basados en los indicios económicos que ellos y sus clientes comerciales reciben y cuando ajustan su potencial genético.”

En resumen, la meta de la producción de pie de cría es hacer mejoramientos genéticos incrementales en el ganado que beneficia a toda la industria de la carne de res. El resto de la industria vive y muere según las selecciones hechas por los productores de pie de cría. Si ellos no creen en su capacidad de poder proporcionarles con genética rentable, encontrarán a otro que sí lo puede hacer, o de manera más drástica aun ¡con otra raza completamente!

Desafortunadamente, algunos de los miembros de todas las asociaciones de registro caerán víctimas de los cambios que se vienen, a menos que tomen, inmediatamente, decisiones para sobrevivir. La época de venderle uno o dos toros de poco o ningún valor genético verdadero a los vecinos, tiene los días contados. Y por supuesto, siempre habrá algunos pocos que no vinculan sus operaciones ganaderas con la economía ¿pero son esos los clientes que usted realmente desea? Los productores que pueden proveer grandes números de paquetes genéticos similares acabarán siendo los líderes. Al enfocar la genética necesaria para que el ganadero comercial tenga buenos ingresos e igualmente, proporcionándole pericia a sus clientes en el manejo y en el mercadeo, será de primordial importancia para el éxito futuro de todo productor de pie de cría, de raza que sea. BJ

BRANGUS JOURNAL

MARCH 2013 | 43

20th AnnuAl SAle • tuesday, March 26, 2013 • eureka, KS GENETRUST at Suhn Cattle Co. • 170 Brangus & Ultrablack Bulls Join us to celebrate our 20th anniversary sale and 33 years of dedication and commitment to the Brangus breed. the Brangus and Ultrablack bulls offered will be without question the best offering top to bottom of any we have ever seen offered to the public. they are predominately ai or et progeny of the most highly regarded bulls in the industry in a stockman friendly package backed by performance information and data that is superb.

- Vernon and Vicki Suhn suhn’s ChishoLm 331W45

mC onsTAr 924W4

suhn’s nexT sTep 331r7

LTD of Brinks 415T28

suhn’s AffirmeD 416n4

sAV finAL AnsWer 0035

gr sWifT 209W3

Buy online at:

Vernon Suhn • presiDenT vern@genetrustbrangus.com • (620) 583-3706 Craig Green • mArkeTing DireCTor craig@genetrustbrangus.com • (870) 834-1976

To requesT A CATALog CALL or VisiT: www.genetrustbrangus.com • 1-877-GENETRS (436-3877) 44 | MARCH 2013

BRANGUS JOURNAL

Do

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MARCH 2013 | 45

FEATURE Why I Choose to Import Brangus Genetics A fifth generation producer from Argentina, Carlos Ojea Rullan and his family have been involved in the cattle business since 1878. One of the world’s most prestigious cattleman, Ojea has chosen the Brangus breed as a personal investment. In 2010, he started a new cattle company, and after much research, decided that Brangus was the best option for his new operation.

Ojea manages or consults 17 other cattle companies as well as his own family’s operations. In the last 20 years, these ranches have collectively obtained the world record of 124 Grand Champions, Reserve Grand Champions and Third Best bull or female titles in the prestigious global Palermo Show in the Angus, Brangus, Hereford, Braford and Shorthorn breeds.

Ojea has also served as a respectable judge in numerous show rings around the world. In the last six years, he has judged 18 of the most prestigious shows in for the Brangus, Angus, Hereford and Braford breeds. Having judged shows in the United States, Canada, Brazil, Argentina, Mexico, Paraguay and Colombia, his extensive experience and knowledge makes him one of the most demanded judges in the world.

“I have been involved in the cattle business for 35 years, more than 70 percent of my lifetime,” Ojea said.

Ojea said there were very few things in his life as a cattleman that have impressed him more than the Brangus breed.

“The breed’s versatility and ability to adapt to any kind of land and limitations in the Northern Argentina’s hot subtropical climate really caught my eye since the beginning,” Ojea said.

“This part of our country has high temperatures that rise up to 50 degrees Celsius with all the insects and forage limitations that these conditions generate.”

In recent years, Northern Argentina has been showing an amazing increase in numbers and quality of cattle. Ojea recognizes the Brangus breed as one of the contributors of this genetic improvement.

“Because of this phenomenon, the demand of quality bulls and heifers is increasing every year with more breeders getting involved,” Ojea said. “We put a lot emphasis on selecting Brangus that will work in the real world.”

Ojea said producers select for longevity, functionality, productivity, fertility and need to have the capacity to produce good quality meat in subtropical weather conditions. He said their commercial breeders put a lot of weight on phenotype and demonstrate functionality and beef production in one package.

“That means moderate frame, thick, deep and powerful bodies as well as short hair,” Ojea said.

46 | MARCH 2013

BRANGUS JOURNAL

by Carlos OJEA RULLAN

“We have been using some American Brangus genetics, both black and red,” Ojea said. “When we look for an American Brangus bulls, we try to find open pedigrees, good EPDs, fundamentally moderate frame and powerful phenotype that will adapt appropriately to our environment. These kinds of American genetics have been very helpful in our advancement in quality.”

Ojea is regarded as one of the most renowned cattlemen of our time, and is well known for his leadership and advancements made in the industry for improving genetic quality. BJ

ARTÍCULO por Carlos OJEA RULLAN

Por qué opté por importar genética Brangus

Un productor de quinta generación de la Argentina, Carlos Ojea Rullan y su familia han estado involucrados en el negocio ganadero desde 1878. Uno de los ganaderos más prestigiosos del mundo, Ojea ha seleccionado la raza Brangus como una inversión personal. En 2010, él inició una nueva empresa ganadera, y después de mucha investigación, decidió que el Brangus sería la mejor opción para esa nueva operación.

Ojea administra o consulta con otras 17 empresas ganaderas, aparte de las operaciones de su propia familia. En los últimos 20 años, esas estancias/haciendas han colectivamente obtenido el récord mundial de 124 títulos de Gran Campeones, Gran Campeones Reservados y de Tercer Mejor para sus machos y hembras en la prestigiosa Exposición de Palermo con las razas Angus, Brangus, Hereford, Braford y Shorthorn.

Ojea también ha servido como un juez respetado en numerosas pistas de calificación en diferentes países. En los

últimos seis años, él ha juzgado 18 de las exposiciones más prestigiosas para las razas Brangus, Angus, Hereford y Braford.

Ha juzgado exposiciones en Estados Unidos, Canadá, Brasil, Argentina, México, Paraguay y Colombia y su gran experiencia y conocimientos lo hacen uno de los jueces más solicitados del mundo.

“He estado involucrado en el negocio ganadero por 35 años, más del 70% de mi vida,” dice Ojea.

Ojea dijo que hay pocas cosas en su vida como ganadero que lo han impresionado más que la raza Brangus.

“La versatilidad de la raza y su capacidad de adaptarse a todo tipo de terreno y limitaciones en el clima subtropical caluroso del norte de la Argentina, realmente le llamaron la atención desde el principio,” dijo Ojea. “Esa parte de nuestro país tiene temperaturas altas que llegan a 50 °C (122 °F) con todos los insectos y las limitaciones de forraje que dichas condiciones generan.”

En años recientes, el norte de la Argentina ha tenido un sorprendente aumento en los números y en la calidad del ganado. Ojea reconoce la raza Brangus como una de las que ha contribuido a ese mejoramiento genético.

“Debido a este fenómeno, la demanda para la calidad de toros y vaquillonas está aumentando cada año con la participación de más criadores,” dijo Ojea. “Nosotros le damos mucho énfasis a la selección del Brangus que funcionará en el mundo real.”

Ojea dice que los productores seleccionan por longevidad, funcionalidad, productividad, fertilidad y la necesidad de tener la capacidad de producir carne de calidad en condiciones climáticas subtropicales. Él dijo que los criadores comerciales le dan mucho peso al fenotipo, y a los animales que demuestran su funcionalidad y la producción de carne en un paquete. “Eso significa un tamaño moderado, cuerpos musculosos, profundos y poderosos, así como un pelaje corto,” dijo Ojea.

“Hemos estado usando alguna genética Brangus de Estados Unidos, tanto negros como rojos,” dijo Ojea. “Cuando buscamos toros Brangus de Estados Unidos, tratamos de encontrar genealogía abierta, DEPs buenas, tamaño fundamentalmente moderado y fenotipos poderosos que se adaptarán apropiadamente a nuestro ambiente. Ese tipo de genética estadounidense nos ha ayudado mucho a avanzar en términos de calidad.”

Ojea es considerado uno de los ganaderos de mayor renombre en nuestra época y es bien conocido por su liderazgo y los avances realizados en la industria para mejorar la calidad genética. BJ BRANGUS JOURNAL

MARCH 2013 | 47

Affirmed

on By The FAinT

Triple Crowns Are noT w

With more than 1,000 registered calves in the Brangus breed sired by Affirmed, he has Affirmed our belief that endurance and longevity of a sire is of utmost importance. even today, at 9 years of age, Affirmed is proving he is the type our breed needs: sound, fertile, out in the pasture naturally servicing registered cows for his fifTeeNTH consecutive natural service season.

EXPECTED PROGENY DIFFERENCES CED BW 4.2 1.5

WW YW 27 50

M 13

TM 26

Affirmed has proven that staying power as a breed great is achieved not by trendy fads. But rather by the mark left on the breed from breeding power. The financial return generated by Affirmed’s longevity to registered and commercial cattlemen alike is unmeasurable...something only achieved by the great ones.

CEM SC 6.5 1.2

REA IMF FT .20 -.03 -.002

Suhn Cattle Company

He has Affirmed a place as one of the all time breed greats. www.GENETRUSTBrangus.com 1-877-GENETRS VERNoN SUhN: 620-583-3706 48 | MARCH 2013 BRANGUS JOURNAL

GENETRUST

PARTNER

CRAiG GREEN: 870-834-1976

ONSTAR’S

THE

I

E M O C O S YET T

...Great 924 Cow Family is making a Name For itself across the Country

.

EXPECTED PROGENY DIFFERENCES CED BW 3.7 2.1

WW YW 26 50

M 14

TM 27

CEM SC 6.1 1.0

REA IMF FT .44 .13 .018

Great bulls start with Great mommas. We are just now learning are coming into production. He is going to sire easy fleshing sons and daughters.

We are using Onstar to help control frame, add rib and flank and widen base width.

Onstar Is Owned By: Cavender Brangus Schmidt Farms Abbie Jorgenson Mound Creek Ranches Red Bird Meadows Ranch

IBBA DATA SHEET

how to breed this young bull as progeny

VERNoN SUhN: 620-583-3706

PARTNER ance Information

1-877-GENETRS

GENETRUST

Name: MC ONSTAR 924W4

Breeder: 114202 - RED BIRD MEADOW

EPD's Current as of Spring 2013 EPD

www.GENETRUSTBrangus.com

Registry No. - R101543

Subject +/- Chg Animal ACC % Rank EPD

CE Direct

Birth Weight

Weaning Weight

3.7 5 0.42 75 -4.4 0.55 9.3 0.40

2.1 0.6 0.81 80 6.5 0.86 -1.9 0.61

26 4 0.70 45 33 0.81 19 0.54

ACC CRAiG GREEN:JOURNAL 870-834-1976 BRANGUS MARCH 2013 | 49 EPD

Sire

Dam

ACC

Year Wei

5 6 0.6 4 5 0.8 3 0.5

FEATURE U.S. Producers Demonstrate Success in International Exports

T

he increase in the demand for Brangus genetics globally has contributed to the dramatic rise of U.S. semen exports in recent years as breeders work to improve cattle genetics to meet the growing demand for quality beef. According to Pat Simmons, owner of a cattle industry import and export company called Genetic Leaders International, there has always been a demand for U.S. Brangus genetics, but the semen was not available. As cattle exports surged in the early-1980s, so did Simmons’ business.

“From the early- to mid-80’s our export business really took off,” Simmons said. “By 1996, we started shipping cattle to Colombia, and from ’96 to ‘99 we shipped seven charters of Brangus to Colombia. The neatest experience was when we loaded three airplane loads in Miami and flew cattle to Colombia, and those breeders are every bit as enthused today as they were back then.”

Simmons grew up in Iowa where he was involved in showing cattle through 4-H and frequently helped his grandmother and uncle with the cattle operation. Upon receiving his degree in Livestock Marketing at Morningside College in Sioux City, Iowa, his show reputation followed him. Simmons was on the road showing cattle when a breeder from Brazil offered him the opportunity to attend the Expointer show in Brazil. After that

50 | MARCH 2013

BRANGUS JOURNAL

by Brittni DRENNAN IBBA COMMUNICATION COORDINATOR

first trip to Brazil, Simmons began teaching showmen how to fit cattle and developed lasting relationships with breeders all over the world. Because of his reputation and travel experience, Simmons was encouraged to begin an exporting business, which proved to be a successful venture.

Through his exporting company and experiences traveling around the world, Simmons has gained exceptional perspective on the international market and understands how Brangus genetics can fit the needs of foreign producers.

“Seventy percent of the world is tropical or subtropical, and Brangus does its part to fit in very well in those conditions,” Simmons said. “I really believe that worldwide Brangus has a good future. The hotter climates and environments of Latin America have the most interest in Brangus genetics. The most interest is in Brazil, Argentina, Colombia and Paraguay.”

Simmons said technology has tremendously changed the way cattlemen find genetics. Having websites online and being active on social media sites makes producers and operations more accessible. Even though the steps and procedures have not changed much, technology has made the process easier and more efficient, according to Simmons. (continued on page 52)

ARTÍCULO Productores estadounidenses tienen éxito en las exportaciones al exterior

por Brittni DRENNAN COORDINADORA DE COMUNICACIONES DE LA IBBA

E

l aumento en la demanda de genética Brangus a nivel mundial, ha contribuido al dramático incremento en exportaciones de semen de EE.UU. en los años recientes, a medida que los criadores trabajaron para mejorar la genética ganadera para satisfacer la creciente demanda de carne de calidad. Según Pat Simmons, dueño de una empresa de importación y exportación para la industria ganadera llamada Genetic Leaders International, siempre ha habido demanda para la genética Brangus estadounidense, pero no se disponía del semen Brangus. A medida que aumentaron las exportaciones a principios de los 1980, así también creció el negocio de Simmons.

“Entre principios y mediados de los 1980, nuestro negocio de exportación tomó vuelo,” dijo Simmons. “Para 1996, empezamos a embarcar ganado a Colombia, y de 1996 a 1999, enviamos siente aviones bajo fletamiento a Colombia. La mejor experiencia fue cuando cargamos tres aviones llenos en Miami y los llevamos a Colombia, y esos criadores están tan entusiasmados hoy en día como en aquel entonces.”

Simmons se crio en Iowa, donde estaba exhibiendo ganado a través del Club 4-H y donde le ayudaba a su abuela y a su tío con la operación ganadera de ellos. Al recibir su diploma en Mercadeo de ganadería en Morningside College de Sioux

City, Iowa, su reputación en la pista de calificación lo siguió.

Simmons estaba exhibiendo ganado cuando un criador de Brasil le ofreció la oportunidad de asistir a la exposición Expointer en Brasil. Después de su primer viaje al Brasil, Simmons empezó a enseñarle a los expositores cómo preparar su ganado y desarrolló relaciones con criadores de todo el mundo. Debido a su reputación y experiencia en el exterior, amigos alentaron a Simmons que inicie un negocio de exportación, el cual acabó siendo un éxito.

A través de su empresa de exportación y sus experiencias viajando por el mundo, Simmons logró una perspectiva excepcional del mercado internacional y entiende cómo la genética Brangus puede encajar con los requerimientos de los productores extranjeros.

“Setenta por ciento del mundo es tropical o subtropical, y Brangus encaja muy bien en esas condiciones,” dijo Simmons.

“Estoy convencido que un Brangus mundial tiene un buen futuro. Los criadores de los climas y del ambiente más caluroso de Latinoamérica tienen el mayor interés en la genética Brangus.

El interés más pronunciado se encuentra en Brasil, Argentina, Colombia y Paraguay.” (continúa en la página 53)

BRANGUS JOURNAL

MARCH 2013 | 51

FEATURE (continued from page 50) Marcos Borges agrees that technology helps create awareness and using the Internet and social media allows breeders from all over the world connect and communicate with U.S. producers.

“Advertising in the international issue of the Brangus Journal is helpful, and it’s very important to have an updated website to increase exposure,” Borges said. “Everyone can be connected and reached online, and being online allows breeders to communicate and get to know you.”

Borges’ roots trace back to the 1800s when his family imported cattle into Brazil from India. Now, Borges has a purebred Brangus operation near Wharton, Texas. After becoming a member of the International Brangus Breeders Association (IBBA) in 1994, Borges helped the association and the breed expand and increase the international Brangus market by starting trade missions to Colombia, Mexico, Costa Rica, Panama, Guatemala, Australia, Uruguay, Paraguay, Brazil, Argentina, Puerto Rico and Bolivia.

Borges said Brangus is meeting producers’ needs but more awareness and breed education is needed to continue to grow the market.

“Ninety percent of the cattle in South America is Bos Indicus, and producers need the hybrid vigor that Brangus can provide,” Borges said. “But, it requires patience, time, friendships and education to maintain a business relationship.”

Borges suggested for those who want to begin exporting semen to make sure their bulls are qualified when they are sent to have semen collected. This includes additional health testing in order to meet exporting requirements. He said breeders also need to utilize technologies like ultrasound in order to sell sexed semen and accurately report data because clients are requesting that type of information. With more companies and consultants to assist breeders and additional help from GoTexan and the U.S. Livestock Genetics Export, Inc. (USLGE), Borges said it is now easier for domestic producers to have access to other markets and make those connections to find a market for their genetics.

“Last year, the IBBA signed an agreement with Tamaulipas in Mexico to begin a working relationship in order to make it easier to export cattle to them and share data,” Borges said. “They are promoting that information and the Brangus breed to their breeders to increase the quality of their cattle by using Brangus genetics.”

For those U.S. cattlemen wanting to expand their operations to include international markets, Borges said the most beneficial thing one can do is to participate in international events like the Global Brangus Roundup hosted annually by the IBBA. He strongly suggests getting involved in trade missions and traveling abroad to visit producers’ ranches to gain insight as to what their needs are and showing a genuine interest in their operations.

“Participating in international events like the Roundup is beneficial and produces results because you’re visible to international guests and can visit with those people,” Borges 52 | MARCH 2013

BRANGUS JOURNAL

said. “Houston is the number one attraction for showcasing your operation to an international market.”

Buck Thomason is just one IBBA member and Brangus producer who has had tremendous success marketing his genetics abroad and says it has been well worth going the extra mile and the investment in advancing his program.

“Spend the time and effort to get to know the people,” Thomason said. “You have to go and be seen, and you have to invest in building a relationship. International breeders want to know who you are, particularly in South America.”

Thomason grew up on a commercial cattle operation and subsequently progressed to a registered Brangus operation in 2003 near Cranfills Gap, Texas. In 2006, Indian Hills Ranch began travelling abroad to promote their bloodlines. Thomason said he got involved in exporting because he saw the opportunity to advance his program and bring in additional revenue. He said they primarily market to registered operations who disseminate their genetics to the commercial cattleman.

“The genetics are going to the larger operations. Those registered operations are thousands of head larger than ours here in the U.S.,” Thomason said. “We have a tough time competing with the local semen producers, particularly in Brazil, due to lower production costs, so our market is selling genetics to the larger registered operations, and then they can sell their semen and embryos out of those genetics to other local cattlemen.”

Thomason also said their customers are not looking for single traits and look for a combination of phenotype, pedigree and utilize EPDs to make their selections.

Simmons, Borges and Thomason all agree the demand for Brangus genetics is strong and will continue to increase as long as customers’ needs are met. For more information about getting involved in international marketing, contact the IBBA office at 210-696-8231. Visit the website at www.GoBrangus.com and easily navigate the search page to find a Brangus breeder. BJ ABOUT THE AUTHOR: Brittni Drennan received her bachelor’s and master’s degrees in Agricultural Communications from Texas Tech University. A native of Welch, a small town in West Texas, she has a passion for agriculture and has been involved in various aspects of the industry. She has extensive experience editing and writing news releases and feature stories for publications as well as several organizations. As Communications Coordinator, she administers IBBA’s online presence through social networking sites, oversees the production of IBBA’s publications and writes material promoting Brangus.

ARTÍCULO (viene de la página 51) Simmons dice que la tecnología ha cambiado enormemente la manera en que los ganaderos encuentran la genética que necesitan.

Al tener páginas en la Web y al integrarse activamente a los lugares de los medios sociales en la Internet, los criadores se hacen más asequible a otros productores y a sus operaciones. Aunque los pasos y los procedimientos no han cambiado tanto, la tecnología ha facilitado el proceso y lo ha hecho más eficiente, según Simmons.

Marcos Borges está de acuerdo de que la tecnología ayuda a crear concientización y el uso de la Internet y sus medios sociales le permite a los criadores de todo el mundo conectarse y comunicarse con los productores estadounidenses.

“La publicidad en la edición internacional del Brangus Journal, también ayuda, y es muy importante tener una página Web actualizada para aumentar la exposición,” dijo Borges. “Todos pueden estar conectados y localizados en línea, y con esa conexión electrónica es fácil para criadores comunicarse con usted y llegar a conocerlo.”

Las raíces de Marcos Borges remontan a los 1800, cuando su familia importó ganado al Brasil procedente de la India. Ahora, Borges tiene una operación de Brangus de raza pura cerca de Wharton, Texas. Después de hacerse miembro de la Asociación Internacional de Criadores de Brangus (International Brangus Breeders Association - IBBA) en 1994, Borges ayudó a la asociación y a la raza diseminarse y aumentar el mercado internacional del Brangus, al iniciar las misiones comerciales a Colombia, México, Costa Rica, Panamá, Guatemala, Australia, Uruguay, Paraguay, Brasil, Argentina, Puerto Rico y Bolivia. Borges dice que el Brangus está satisfaciendo las necesidades de los productores, pero se necesita más concientización y educación acerca de la raza para continuar aumentando el mercado.

“Noventa por ciento del ganado en Sudamérica es Bos indicus, y los productores necesitan el vigor híbrido que el Brangus provee,” dijo Borges. “Pero, se requiere paciencia, tiempo, amistad y educación para mantener una relación comercial.”

Borges sugirió que, para los que desean empezar a exportar semen, estén seguros que sus toros están calificados, cuando se envía a la recolección de semen. Esto incluye pruebas sanitarias adicionales para poder cumplir con los requisitos de exportación. Él dijo que criadores también deben utilizar tecnologías como la ecografía para poder vender semen sexado y darle datos exactos a sus clientes porque ahora se está solicitando ese tipo de información. Con una mayor cantidad de empresas y consultores para ayudarle a los criadores y con la ayuda adicional de GoTexan y del U.S. Livestock Genetics Export, Inc. (USLGE), Borges dice que ahora es más fácil para los productores nacionales tener acceso a otros mercados y hacer las conexiones necesarias para encontrar un mercado para su genética.

“El año pasado, la IBBA firmó un acuerdo con el estado de Tamaulipas, México, para iniciar una relación comercial para facilitar la exportación de ganado a ese estado y compartir datos,

dijo Borges. “Ellos están promoviendo esa información y la raza Brangus a sus criadores para incrementar la calidad de su ganado usando la genética Brangus.”

Para aquellos ganaderos estadounidenses que quieren agrandar sus operaciones para incluir mercados internacionales, Borges dice que lo que más ventaja y provecho proveerá es participar en eventos internacionales como el Global Brangus Roundup patrocinado anualmente por la IBBA. Él recomienda mucho que los ganaderos participen en las misiones comerciales y que viajen al extranjero para visitar a las operaciones de los productores de otros países para comprender bien lo que son los requisitos y también, demostrando un interés genuino en las operaciones de los demás.

“La participación en los eventos internacionales como el Roundup, es ventajosa y produce resultados debido a que usted ahora es visible a los visitantes internacionales y puede visitar con ellos,” dice Borges. “Houston es la atracción número uno para exhibir su operación al mercado internacional.”

Buck Thomason es sólo uno de los miembros de la IBBA y un productor de Brangus que ha tenido enorme éxito mercadeando su genética al exterior y él dice que realmente ha valido la pena ir un poco más allá e invertir en el progreso de su programa.

“Tómese el tiempo y el esfuerzo de conocer a las personas,” dijo Thomason. “Usted tiene que ir y ser visto, y usted tiene que invertir en forjar relaciones. Los criadores internacionales quieren saber quién es usted, especialmente en Sudamérica.”

Thomason se crio en una operación ganadera comercial y luego progresó a una operación Brangus de registro en 2003, cerca de Cranfills Gap, Texas. En 2006, en representación de su Indian Hills Ranch, Thomason empezó a viajar al exterior para promover sus linajes. Thomason dice que se involucró en la exportación porque vio una oportunidad para avanzar su programa y generar ingresos adicionales. Él dice que ellos principalmente venden a operaciones de registro que luego diseminan su genética al ganadero comercial.

“La genética va a las operaciones más grandes. Esas operaciones de registro tienen miles de cabezas más que las nuestras aquí en EE.UU.,” dijo Thomason. “Es difícil competir con los productores locales de semen, especialmente en Brasil, debido a los bajos costos de producción, de modo que nuestro mercado está vendiendo genética a las operaciones de registro más grandes, y luego ellos venden el semen y los embriones de esa genética a sus ganaderos locales.”

Thomason también dice que sus clientes no están buscando solo una u otra característica, sino que buscan una combinación de fenotipo, genealogía y las DEP para hacer sus selecciones.

Simmons, Borges y Thomason todos están de acuerdo que la demanda para genética Brangus es fuerte y que continuará aumentando con tal que se satisfagan los requisitos de los clientes.

Para más información sobre los mercados internacionales, comuníquense con las oficinas de la IBBA al 210-696-8231. Visite la página Web www.GoBrangus.com y podrá navegar fácilmente con la búsqueda para encontrar un criador de Brangus. BJ BRANGUS JOURNAL

MARCH 2013 | 53

Herd Sire Strength...

CSONKA

$100 per unit

Csonka of Brinks 30R4 Lead Gun x Uppercut

• Has made a permanent mark because of his offspring’s power, growth, ruggedness, stout structure and bone with big numbers for growth, maternal and carcass.

• Well-known progeny include LTD, Patton, Guardian.

• You will find his daughters are nice uddered, with plenty of milk.

CED BW 1.9 4.2 BW 92

WW 756

WW YW 43 77

EXPECTED PROGENY DIFFERENCES

M 21

TM 41

CEM SC 7.8 1.8

REA IMF FT .63 .15 -.010

INDIVIDUAL PERFORMANCE DATA

YW ADG WDA 1433 4.23 3.83

SC 39.9

REA 13.37

IMF 4.56

FT .40

Csonka semen can be ordered through The Oaks Farms or GENETRUST.

$40 per unit

ONLINE

VF-Oaks Online 918Y3 On Star x Affirmed

• Long sided, thick topped, wide based, great muscle expression, above average bone and exceptional feet and leg structure along with being free and easy in his movement • He recorded an impressive adjusted YW of 1351 to ratio 104 plus an ADG of 4.17 • Ranks in the top 30% of the breed for REA, and top 20% for IMF

CED BW 6.8 0.1 BW 71

WW 685

WW YW 22 50

EXPECTED PROGENY DIFFERENCES

M 12

TM 23

CEM SC REA IMF FT 6.6 1.20 .41 .08 .008

INDIVIDUAL PERFORMANCE DATA

YW ADG WDA 1351 4.17 3.60

SC 43.6

REA 16.37

IMF 5.65

FT .41

Online is owned by The Oaks Farms and Vorel Farms. Semen is available through them and GENETRUST.

Joe & Catherine Kassler

MiKe & RobiN VoReL 14615 N. Triple X Road Luther, oK 73054 405-826-6959 vorelfarms@gmail.com

www.GENETRUSTBrangus.com 1-877-GENETRS VERNoN SUhN: 620-583-3706 54 | MARCH 2013 BRANGUS JOURNAL

4810 Smokey Road Newnan, GA 30263 770-251-6522 Home 770-502-1510 Fax Vince Roberts - Farm Manager 678-378-4697 Cell

GENETRUST

PARTNER

CRAiG GREEN: 870-834-1976

Destined

for Greatness.

STEP AHEAD

$40 per unit

Oaks-BC Step Ahead 541X32 Next Step x Csonka • Moderate framed with tremendous rib shape, volume and thickness • Scanned 16.45 for REA and 4.4 for IMF • Backed by great females, including his dam 541T7 an outstanding Csonka daughter and her $42,000 mother 541P103.

• Step Ahead’s full sister sold at the 2012 Global for $14,000 - bringing the gross sales for his dam’s first flush to $50,000 CED BW NA 1.1 BW 78

WW YW 16 55

EXPECTED PROGENY DIFFERENCES

M 16

TM 24

CEM SC NA .90

REA IMF FT .38 .04 -.015

INDIVIDUAL PERFORMANCE DATA

WW 548

YW ADG WDA 1238 4.31 3.60

SC 39.7

REA 16.45

IMF 4.49

FT .33

Step Ahead is owned by The Oaks Farms and Bushley Creek Cattle Company. Semen is available through them and GENETRUST.

$50 per unit

PASSPORT

CB Passport 803Y11 Hombre x Lambert

• One of the most exciting young prospects in the breed • Ranks in the top 4% of the breed for weaning weight and top 10% for yearling weight • Adjusted REA of 15.57 and an IMF of 4.53 • Unique pedigree combination and stellar phenotype CED BW 5.3 2.1 BW 88

WW YW 39 66

EXPECTED PROGENY DIFFERENCES

M 12

TM 31

CEM SC 8.2 1.1

REA IMF FT .52 .004 .014

INDIVIDUAL PERFORMANCE DATA

WW 772

YW ADG WDA 1263 3.07 3.46

SC 40.5

REA 15.57

IMF 4.53

FT .33

Passport is owned by The Oaks Farms, Bushley Creek Cattle Company and Cavender Brangus. Semen is available through them and GENETRUST.

Joe & Catherine Kassler

4810 Smokey Road Newnan, GA 30263 770-251-6522 Home 770-502-1510 Fax Vince Roberts - Farm Manager 678-378-4697 Cell

Joe Cavender

23179 CR 181 Bullard, TX 75757 (903) 571-1209 joe@cavenders.com

www.GENETRUSTBrangus.com 1-877-GENETRS

VERNoN SUhN: 620-583-3706

BUSHLEY CREEK CATTLE COMPANY Tony Westbrooks

683 Hwy 459 Olla, LA 71465 318-992-5948 O 318-481-8142 C tony@tldirwork.com

GENETRUST

PARTNER

CRAiG GREEN:JOURNAL 870-834-1976 BRANGUS MARCH 2013 | 55

FEATURE Semen Exports Q&A

S

ome producers are very involved in exports and have successfully expanded their operations to include international markets. However, that is not the case with all breeders. For those of you who still have questions about semen exports and the global demand for Brangus genetics, we have done some of the homework for you and gone straight to the experts. Vasco Neto, Global Beef Product Manager at ABS Global, Inc.; Dustin Dean, Director of Beef Programs at Sexing Technologies; and Brad Johnson, Beef Product Development Manager at Genex Cooperative, Inc. have answered some questions that will be helpful for Brangus producers.

Tell us about the current demand for Brangus genetics internationally.

Where is the demand coming from?

Neto: There is an important interest in Brangus genetics that has been growing. The number of international visitors at the Houston show is one example, as many of the international breeders attend this show to review Brangus sires and their genetics. I believe that most of the demand is coming from South America, countries like Brazil, Paraguay and northern part of Argentina. Australia is also participating in this demand as Brangus is becoming more important in that country.

Dean: The largest international demand for Brangus genetics is definitely from Brazil and Argentina. Other South and Central American countries have strong demands, but the overwhelming volumes are definitely Brazil. So far, the biggest demand for us has been in the form of Semen, both conventional and sexed. It is not uncommon for an order to be placed from Brazil for 10,000 straws or more at a time. The revenues per straw in Latin America are lower than typically seen in the U.S.; however, that lower price is made up for by the much larger volumes. Exported embryos are also growing in popularity. The primary embryo exported to Latin America are conventional embryos; however, the market for IVF embryos is a strong second and growing by the day. We also expect the live animal export market for U.S. genetics to Brazil to open soon.

Both our USDA and their EMBRAPA are closer to 56 | MARCH 2013

BRANGUS JOURNAL

by Brittni DRENNAN IBBA COMMUNICATION COORDINATOR

agreements on health protocols, meaning the market should open somewhat soon.

Johnson: We’ve seen significant growth particularly in South America and Australia. Like in the U.S., these countries are experiencing urban expansion into traditionally rural areas. This (continued on page 58)

ARTÍCULO Preguntas y respuestas sobre la exportación de semen

por Brittni DRENNAN COORDINADORA DE COMUNICACIONES DE LA IBBA

A

lgunos productores están muy involucrados en la exportación y han ampliado sus negocios con éxito para incluir los mercados internacionales.

Sin embargo, no es así para todos. Para aquellos criadores que todavía tienen dudas sobre la exportación de semen y la demanda global para la genética Brangus, hemos investigado un poco para ustedes y

consultados directamente a los expertos. Vasco Neto, Gerente de Productos Cárnicos Globale de ABS Global, Inc.; Dustin Dean, Director de Programas Cárnicos de Sexing Technologies; y Brad Johnson, Gerente de Desarrollo de Productos Cárnicos de Genex Cooperative, Inc., han contestado algunas preguntas que le serán útiles a los criadores de Brangus.

Díganos sobre la demanda actual para la genética Brangus a nivel internacional. ¿De dónde viene esa demanda?

Neto: Ha estado creciendo el interés importante en la genética Brangus. El número de visitantes internacionales a la Exposición de Houston, es un ejemplo, ya que muchos de los criadores internacionales asisten a esta exposición para ver los sementales Brangus y su genética. Yo creo que la mayoría de la demanda viene de América del Sur – países como Brasil, Paraguay y el norte de la Argentina. Australia también está participando en la demanda desde que el Brangus se ha puesto más importante en ese país.

Dean: La mayor demanda internacional para la genética Brangus, definitivamente viene del Brasil y de la Argentina.

Otros países de Sudamérica y Centroamérica también están demandando, pero el volumen principal definitivamente viene del Brasil. Hasta ahora, la mayor demanda para nosotros ha sido en forma de semen, tanto el tradicional como el sexado. No es nada raro que Brasil haga un pedido de 10,000 popotes/ pajillas o más de una vez. Los ingresos por popote en Latinoamérica, típicamente son más bajos que en EE.UU.; sin embargo, ese precio más bajo se compensa por los volúmenes mucho mas elevados. La exportación de embriones también está creciendo en popularidad. El embrión primario que se exporta a Latinoamérica es el embrión tradicional; sin embargo, el mercado para embriones de fertilización in vitro ya está en segundo lugar y creciendo día a día. También esperamos que dentro de poco se abra el mercado de exportación para animales en pie de la genética estadounidense al Brasil.

Tanto nuestro USDA como EMBRAPA en Brasil se están acercando con respecto a acuerdos sobre los protocolos sanitarios, lo cual significa que ese mercado se podrá abrir dentro de poco. (continúa en la página 59)

BRANGUS JOURNAL

MARCH 2013 | 57

FEATURE (continued from page 56) is pushing cattle into hotter and more rugged areas where a hardy, heat tolerant cow is an absolute necessity and many breeders are finding that U.S. Brangus genetics are ideal.

What are some of the commonalities of the markets in which Brangus fit? (Geographic region, climate/environment, etc.?)

Neto: Brangus has to work in tropical and subtropical conditions. It seems to be the best way to improve carcass quality and performance using a combination of two great breeds such as Angus and Brahman. Brangus should produce adapted animals to harsh environments where ticks and forage availability are major challenges.

Dean: I would say that Brazil and then Argentina probably have the most diverse geography and climate. You’ve got the hot and humid regions in northern Brazil, a hot but more temperate climate in southern Brazil and Northern Argentina, and then areas resembling the tall grass prairies of Texas in Southern Argentina.

Johnson: Regardless of breed/region/climate, the beef cow must adapt to the environment and be a low cost producer. A beef cow is the best animal on earth to turn low quality forage into high quality protein. As a result, breeders worldwide want genetics that will be efficient, trouble free, and yield the highest quality end product possible.

What are some of the main selection criteria for exported Brangus semen? Performance, phenotype, EPD’s, or some combination?

Neto: This reflects my own opinion: It is a combination of things that make a particular Brangus bull attractive. EPDs would be one of the main criteria. Then the soundness of the animal should be assessed. We like to see strong performance, and when possible, view progeny of a particular bull. Outcross pedigree is also considered.

Dean: From what we have seen, it really doesn’t matter if the genetics are going to Brazil, Argentina, etc., the phenotype demand is the same. They like their cattle moderate in frame, very deep from front to rear, very thick from behind with lots of power, and with not too much sheath or excess hide.

The primary focus on EPDs has been definitely in the growth traits. This is mainly because most conventional Brangus semen in Brazil will be used in a terminal cross breeding program. Huge commercial Nellore operations are all over Brazil and a very large percentage of them use AI. The F1 Brangus/Nellore steers and heifers are destined for slaughter.

Another preference in the Latin American market has been in “fresh” genetics or pedigrees. Breeders are looking for new bloodlines. A few years back there were a lot of Brangus genetics 58 | MARCH 2013

BRANGUS JOURNAL

that were exported to that region. The demand has seemed to really push past those genetics and now asks for new U.S. bloodlines and more outcrosses.

Johnson: Historically, our export markets have been driven by phenotype. However, with increased education on EPDs and the availability of more and better performance data this is changing. Now, as it should be, our international customers require excellent body type, exceptional performance data, AND ideally highly proven EPDs. What advice would you give to U.S. breeders who would like to become more involved in marketing semen abroad?

Neto: Utilize a genetic program and build a powerful database.

Use highly proven bulls in their herds and help to build accuracy of young promising sires. Strong selection for good structure and soundness. Watch the sheath and select bulls with a clean underline. Use ultrasound and provide data to the customers.

Dean: The first thing to understand is the international market is a lower per price per straw market. However, the international volume is usually larger than seen here at home so that can definitely make up for some things. Another factor to consider is that each country has its own health testing standards. All countries abide by a basic set of standards called Certified Semen Service or CSS, but each country has the right to require more health tests beyond the basic CSS standards. This means that the length of time your bull will be at stud will vary dependent upon which country you will want to target.

Johnson: Tell the story of your breeding program. Use your website, print advertisement, social media, etc. to explain your breeding objectives and philosophies. Showing cattle can be helpful as well. Be active in cattlemen’s associations. Anything to get you and your cattle in front of more customers will help add value to your cattle in the US and abroad.

Keep the big scheme in mind and don’t chase fads. All genetic selections should have the primary functional traits like consistency, feet and legs, udders, body capacity, muscling and fertility in mind first and foremost. Good cattle evaluation skills and the use of proven sires through the use of AI are your best tools for long term genetic progress. BJ ABOUT THE AUTHOR: Brittni Drennan received her bachelor’s and master’s degrees in Agricultural Communications from Texas Tech University. A native of Welch, a small town in West Texas, she has a passion for agriculture and has been involved in various aspects of the industry. She has extensive experience editing and writing news releases and feature stories for publications as well as several organizations. As Communications Coordinator, she administers IBBA’s online presence through social networking sites, oversees the production of IBBA’s publications and writes material promoting Brangus.

ARTÍCULO (viene de la página 57) Johnson: Hemos visto un crecimiento considerable, especialmente en Sudamérica y Australia. Como en EE.UU., esos países están pasando por una expansión urbana a las zonas que tradicionalmente eran rurales/agrícolas. Esto está empujando al ganado a regiones más calurosas y más escabrosas, donde una vaca fuerte y resistente al calor es una necesidad absoluta y muchos criadores han encontrado que la genética Brangus estadounidense es ideal. ¿Cuáles son algunas de las cosas que los mercados en que encaja el Brangus tienen en común? (Región geográfica, clima/medio ambiente, etc.)

Neto: El Brangus tiene que funcionar en condiciones tropicales y subtropicales. Parece ser la mejor manera de mejorar la calidad de la canal y el desempeño, usando esta combinación de dos grandes razas, como lo son el Angus y el Brahman. El Brangus debe producir animales adaptados a ambientes severos donde las garrapatas y la disponibilidad de forrajes son los desafíos principales.

Dean: Yo diría que Brasil y luego la Argentina, probablemente tienen la geografía y los climas más diversos. En el norte de Brasil, el clima es caluroso y húmedo; en el sur de Brasil y en el norte de la Argentina, hace calor pero el clima es más templado; y en el sur de la Argentina, la regiones se parecen más a las planicies de pastos altos de Texas.

Johnson: A pesar de raza/región/clima, la vaca de carne debe adaptarse al ambiente y ser una productora de bajo costo. Una vaca de carne es el mejor animal del mundo para convertir forrajes de baja calidad en proteína de alta calidad. Como resultado, los criadores en todo el mundo quieren genética que será eficiente, libre de problemas y que rinde un producto final de la mayor calidad posible. ¿Cuáles son algunos de los principales criterios de selección para el semen Brangus exportado? ¿Desempeño, fenotipo, las DEP o alguna combinación?

Neto: Esto refleja mi propia opinión: Es una combinación de cosas que lo hacen atractivo a un toro Brangus en particular. Las DEP serían uno de los criterios principales. Luego, se debería evaluar la robustez del animal. Nos gusta ver un desempeño fuerte y cuando posible, ver la progenie de un toro dado. También se considera la exogamia de un toro.

Dean: Conforme a lo que hemos visto, realmente no importa si la genética va al Brasil o a la Argentina o a otro país, la demanda del fenotipo es la misma. A ellos les gustan animales de tamaño moderado, profundo a través del cuerpo entero, grueso cuando se mira de atrás y con mucha potencia, así como con un prepucio limpio y corto y sin un exceso de piel.

El enfoque principal de las DEP, definitivamente es sobre las características de crecimiento. Eso se debe a que la mayoría del semen Brangus más tradicional en Brasil, se usará para un programa

de cría de cruza terminal. Existen enormes operaciones comerciales de Nelore en todo el Brasil, y un gran porcentaje de éstas usan la I.A. Los novillos y vaquillonas F1 Brangus/Nelore se destinan al sacrificio.

Otra preferencia en los mercados de Latinoamérica ha sido la genética o la genealogía “fresca”. Los criadores están buscando linajes nuevos. Hace unos años, se exportó muchísima genética Brangus a esa región. La demanda ha traspasado esa genética del pasado y ahora se están pidiendo linajes estadounidenses nuevos con mayor exogamia.

Johnson: Históricamente, nuestros mercados de exportación fueron impulsados por el fenotipo. Sin embargo, con la mayor educación de las DEP y la disponibilidad de más y mejores datos de desempeño, eso está cambiando. En la actualidad, nuestros clientes internacionales exigen, y así debería ser, un tipo corporal excelente, datos de desempeño excepcionales, Y las DEP idealmente, muy bien comprobadas. ¿Qué consejos pudiera darle a los criadores en EE.UU. que quisieran participar más en el mercado internacional de semen?

Neto: Utilizar un programa genético y elaborar una base de datos poderosa. Usar toros muy comprobados en sus hatos y ayudar a elaborar la precisión/exactitud de los datos sobre los jóvenes sementales prometedores. Una fuerte selección para buenos aplomos y robustez. Tener el prepucio en mente y seleccionar toros con líneas ventrales limpias. Usar ecografía y darle esos datos a los compradores.

Dean: Lo primero que se debe entender es que el mercado internacional es un mercado de precio más bajo por popote/pajilla.

Sin embargo, el volumen internacional, por lo general, es mayor que el volumen nacional aquí, de modo que uno compensa el otro.

Otro factor que se debe considerar es que cada país tiene sus propias normas para las pruebas sanitarias/de salud. Todos los países se atienen a un grupo básico de estándares o normas llamadas Servicio de Semen Certificado (Certified Semen Service o CSS), pero cada país tiene el derecho de exigir más pruebas sanitarias, más allá de las normas básicas del CSS. Eso significa que el tiempo en que su toro estará en recolección de semen variará conforme al país al que usted desea exportar.

Johnson: Cuente la anécdota de su programa de cría. Use su página web, tenga publicidad impresa, use los medios sociales, etc., para explicar sus objetivos y filosofías de cría. Todo lo que tenga al alcance para que usted y su ganado quede visible a más clientes, le ayudará a agregar valor a su ganado en EE.UU. y en el exterior.

Tenga en mente el plan total y no siga las últimas modas.

Todas las selecciones genéticas deberían incluir, ante todo, las características funcionales primarias como la constancia, los aplomos, las ubres, la capacidad corporal, la musculatura y la fertilidad. Sus mejores herramientas para el avance genético a largo plazo serán su buena capacidad de evaluar ganado bueno y el uso de sementales comprobados a través de la I.A. BJ BRANGUS JOURNAL

MARCH 2013 | 59

Growth, carcass, maternal. Great attitude.

Excellent results on Angus females.

Growth, maternal, great disposition with outcross pedigree.

SUHN’S CHISHOLM 331W45

SUHN’S NEW CONCEPT 30Y24

EXPECTED PROGENY DIFFERENCES

EXPECTED PROGENY DIFFERENCES

LTD x Affirmed $40 Per Unit CED BW 5.5 1.2

WW YW 33 60

M 14

TM 30

CEM SC 6.9 1.3

REA IMF FT .77 .06 .001

INDIVIDUAL PERFORMANCE DATA BW 86

WW 661

YW ADG WDA 1220 3.5 3.32

SC 39.1

Blanda x Duke $50 Per Unit

REA 15.34

IMF 4.25

FT .33

Chisholm is an LTD son who is rapidly becoming one of the most talked about and highly regarded young sires of the breed. His first calves exhibit more stoutness, bone, depth of rib, thickness and performance than his sire. He ranks in the top 20% for weaning and yearling growth, top 3% for REA and SC and the top 30% for IMF. If you are looking for a sire with a proven pedigree that will add ruggedness, rib shape, sound structure, performance and carcass make sure Chisholm is on your short list.

www.GENETRUSTBrangus.com 1-877-GENETRS VERNoN SUhN: 620-583-3706 60 | MARCH 2013 BRANGUS JOURNAL

CED BW 4.8 1.7

WW YW 45 77

M 14

TM 37

CEM SC REA IMF FT 6.5 1.10 .51 -.11 .007

INDIVIDUAL PERFORMANCE DATA BW 94

WW 753

YW ADG WDA 1430 4.23 3.88

SC 42.1

REA 16.80

IMF 4.53

FT .44

The high selling 1/2 interest bull of 2012, combines a unique pedigree being sired by Blanda, a Sundance son whose offspring were noted for their functionality and low maintenance; and out of Suhn’s highly proven donor, Suhn’s Ms Duke 30M. This pedigree offers you an outcross to many of the lines in our breed today. You will appreciate his outstanding individual performance which ranks him in the & Vick Vernon top 1% of the breed for weaning 1647 200th Street - Eure 583-5923 weight-adjusted weaning (620) weight 753 - (620) suhn@wildblue.net lb. (ratio 116) and yearling weight- - www.suhn adjusted yearling weight 1430 lb.

Suhn Cattle C o m p a n y (ratio 116).

GENETRUST

PARTNER

CRAiG GREEN: 870-834-1976

PassPort ...he can go anywhere.

1 1 0 2 8 2 sep

To Order Semen Please Contact GENETRUST or one of the Partners.

Semen $50.

CSS Qualified.

Hombre x Lambert

• One of the most exciting young prospects in the breed • Ranks in the top 4% of the breed for weaning weight and top 10% for yearling weight • Adjusted REA of 15.57 and an IMF of 4.53 • Unique pedigree combination and stellar phenotype BW WW YW Milk TM

SC

REA

IMF

FT

2.0 39 65 10 30 0.9 0.38 0.05 0.007 BW WW

YW

ADG WDA SC

REA

IMF FT

88 772 1263 4.66 3.5 40.5 15.57 4.53 .33

The Oaks Farm

Joe & Catherine kassler

4810 Smokey Road Newnan, GA 30263 770-251-6522 Home 770-502-1510 Fax ki Suhn www.theoaksfarm.com eka, KS 67045 Vince Roberts - Farm Manager ) 583-3706 M 678-378-4697 Cell ncattlecompany.com

Bushley Creek CaTTle COmpany Tony Westbrooks

683 Hwy 459 Olla, LA 71465 318-992-5948 O 318-481-8142 C tony@tldirwork.com

Cavender ranChes - JOe Cavender

23179 CR 181 Bullard, TX 75757 • (903) 571-1209 joe@cavenders.com

www.GENETRUSTBrangus.com 1-877-GENETRS

VERNoN SUhN: 620-583-3706

GENETRUST

PARTNER

CRAiG GREEN:JOURNAL 870-834-1976 BRANGUS MARCH 2013 | 61

FEATURE Record 85,000 Attend Beef Austrailia 2012

T

he final figures are in, and new records have been set with approximately 85,000 people passing through the gates of the Rockhampton Showgrounds to attend the national cattle industry exposition, Beef Australia 2012.

The Beef Australia exposition is the biggest and most comprehensive cattle event in the country and occurs just once every three years in Rockhampton, Central Queensland. Beef Australia 2012 involved almost 4,500 cattle drawn from every state, which were showcased to both the local community and the global industry. Beef Australia Chairman Geoff Murphy said the success of this year’s event, conducted under the theme of ‘Innovation, Collaboration, Inspiration, Celebration’, had cemented the exposition as one of the world’s greatest cattle events.

“More than 600 registered international industry representatives visited Beef Australia 2012, hailing from 37 countries and every continent on the globe,” Murphy said. “Beef Australia 2012 was a celebration of all facets of the beef industry in Australia and has helped to create new trade and export opportunities by exposing the local suppliers to the international industry leaders. And, importantly, the opening of Beef Australia 2012 on the Labour Day public holiday provided a new opportunity for the industry to engage with the local Rockhampton and Central Queensland communities.

The event delivered on a number of levels with 327 delegates

62 | MARCH 2013

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SOURCE: HTTP://BEEFAUSTRALIA.COM.AU/

attending the Bayer and Bioniche International Beef Cattle Genetics Conference at CQUniversity Australia, which showcased the latest in genetic and technical research. Beef Australia 2012 also contributed to the future sustainability of the industry by investing in the training of producers of all ages with 32 industry seminars attended by 2,600 people, and more than 3,000 children from more than 100 schools participated in the educational tours and activities. Further, 900 people took part in 11 property tours to leading local farming operations.

The celebratory elements were well supported with 9,500 people viewing the Man From Snowy River – Arena Spectacular over three nights, and a further 1,700 people attending the Homecorp Country Collaboration Concert starring Kasey Chambers and Busby Marou.

As part of the innovation and collaboration themes of the event, modern digital technologies were also used to take Beef Australia 2012 to the world with Twitter and Facebook channels each attracting followings of approximately 1,300 people, and more than 12,000 people visited the Beef Australia website during the week of the event.

“Thank you to all of the sponsors, exhibitors, and visitors who supported Beef Australia 2012 and contributed to its success,” Murphy added.

The next Beef Australia event will be hosted in Rockhampton in 2015 from May 4 to 9. BJ

ARTÍCULO Un récord de 85,000 personas asisten a Beef Australia 2012

FUENTE: HTTP://BEEFAUSTRALIA.COM.AU/

Se contaron las últimas cifras, y se ha establecido un récord nuevo con las 85,000 personas, aproximadamente, que pasaron por las puertas del recinto ferial de Rockhampton, para asistir a la exposición nacional de la industria ganadera – Beef Australia 2012.

La Exposición Beef Australia es el evento ganadero más grande y más exhaustivo del país y ocurre solo una vez cada tres años en Rockhampton, en el centro del estado de Queensland. Beef Australia 2012 trató con casi 4,500 animales procedentes de cada estado, que fueron exhibidos tanto a la comunidad local como a la industria mundial. Geoff Murphy, Presidente de la Junta Directiva de Beef Australia, dijo que el éxito del evento del año pasado, realizado bajo el lema de “Innovación, Colaboración, Inspiración, Celebración”, ha cementado a la exposición como uno de los mayores eventos ganaderos del mundo.

“Más de 600 representantes inscritos de la industria internacional visitaron Beef Australia 2012, viniendo de 37 países y de todo continente del planeta,” dijo Murphy. “Beef Australia 2012 fue una celebración de todas las faces de la industria de la carne de res en Australia y ha ayudado a crear nuevas oportunidades de comercio y exportación al exponer a los proveedores locales a los líderes de la industria internacional. Y, aún más importante, el haber abierto las puertas de Beef Australia 2012 el Día del trabajador, un día festivo público, le dio una nueva oportunidad a la industria conectar con las comunidades locales de Rockhampton y del centro de Queensland.”

Este evento fue todo lo que se esperaba a muchos niveles; 327 delegados asistieron a la Conferencia Internacional sobre Genética Bovina, ofrecida por Bayer y Bioniche en la Universidad del Centro de Queensland, que presentó los resultados de las últimas investigaciones técnicas y genéticas. Beef Australia 2012 también contribuyó a la sostenibilidad futura de la industria al invertir en la capacitación de productores de todas las edades con 32 seminarios asistidos por 2,600 personas, y más de 3,000 niños de más de 100 escuelas participaron en giras y actividades educativas. Además, 900 personas participaron en 11 giras de propiedades ganaderas y las mejores granjas agrícolas. Los elementos festivos estaban bien apoyados por 9,500 personas asistiendo al espectáculo “Man from Snowy River” en la arena principal durante tres noches y otras 1,700 personas asistiendo al Concierto de Homecorp Country Collaboration con los protagonistas Kasey Chambers y Busby Marou.

Como parte del lema de innovación y colaboración del evento, se usaron las tecnologías digitales modernas para llevar a Beef Australia 2012 al mundo con canales Twitter y Facebook; cada uno atrajo casi 1,300 personas y más de 12,000 visitaron la página Web de Beef Australia durante la semana del evento.

“Agradecemos a todos los patrocinadores, exhibidores y visitantes que apoyaron a Beef Australia 2012 y que contribuyeron a su éxito,” agregó Murphy.

El próximo evento de Beef Australia será nuevamente en Rockhampton en 2015 del 4 al 9 de mayo. BJ

BRANGUS JOURNAL

MARCH 2013 | 63

FEATURE Beef 2012 & World Brangus Congress Success

SOURCE: AUSTRALIAN BRANGUS CATTLE ASSOCIATION PHOTOS BY: AMANDA SALISBURY, BIMBADEEN BRANGUS

T

he Sixth World Brangus Congress and Beef 2012 proved to be a wonderful partnership for attendees and event coordinators alike. No less than eight congress events were conducted around the hectic schedule of Beef 2012 with outstanding support from members.

Beef 2012 Chairman Geoff Murphy recognized the quality of the Brangus presence at the tri-annual event calling it “a successful and exciting addition to Beef 2012”. The congress and ABCA committees were delighted with the response from Brangus members and overseas visitors.

Congress attendance exceeded organizer’s expectations with a total of 240 delegates registering to attend one or more of the congress events. Of these 240 registrations, 49 were from international delegates representing six countries, the U.S., South Africa, Mexico, Argentina, Paraguay and Uruguay, and 191 were from domestic delegates.

Congress proceedings kicked off with a four-day tour from Brisbane through to Rockhampton visiting local Queensland Brangus Studs, Nindooinbah, Duff, Yabba-Do, Redline and Bimbadeen, and a commercial cattle property before arriving in Rockhampton in time for the commencement of the official congress program.

During the week of the congress, delegates enjoyed an eventful program, which allowed them to expand their knowledge, forge important networks, create new friendships, and celebrate all things Brangus. Congress attendees enjoyed a variety of social events including a laid back meet and greet function, a traditional Aussie camp fire dinner, an action packed campdrafting demonstration and dinner at the renowned Paradise Lagoons, and a memorable night of dinner and dancing at the Gala dinner to cap off a fantastic week. Attendees also had the chance to expand their knowledge and be inspired at the Congress Forum Day and on a visit to the Belmont Research Station.

With an outstanding lineup of industry leaders and speakers, the Congress Forum Day introduced vital information and industry direction. Argentina, Paraguay, Mexico, the U.S., and South African representatives also addressed the forum giving overviews of Brangus associations and operations throughout the world. During their spare time, delegates had the opportunity to explore the sights and attractions of the Beef 2012 Exposition.

Beef 2012 Centre Ring saw some of the strongest competition ever among Australian Brangus breeders with more than 220 stud cattle competing. Grand Champion Female was taken out by Chadwick Downs Red Raphael, Chadwick Downs, Coonabarabran, NSW, with Grand Champion Brangus Bull 64 | MARCH 2013

BRANGUS JOURNAL

awarded to Redline Gundie, Redline, Eidsvold, QLD. This produced an incredible spectacle and the perfect platform for studs to showcase their best animals. Brangus Boulevard was a great meeting point and showcased Brangus related businesses.

Social events provided the perfect networking opportunity and the chance for guests to kick up their heels after the serious business of competition.

Throughout the week, Brangus Boulevard proved a vital information hub and sanctuary for congress delegates, exhibitors, and the general public. The interest and traffic seen in the tent was incredible. Thank you to all the members who were a part of the Boulevard; it was fantastic to see so many studs come together under the one tent and put on an impressive display.

A huge thank you must go to everyone involved, including organizers, exhibitors and sponsors. This event would not have been the success that it was without your support. BJ

ARTÍCULO El gran éxito de Beef 2012 y del congreso mundial

FUENTE: AUSTRALIAN BRANGUS CATTLE ASSOCIATION FOTOS TOMADAS POR: AMANDA SALISBURY, BIMBADEEN BRANGUS

E

l Sexto Congreso Mundial Brangus y Beef 2012 resultaron ser una asociación maravillosa para los participantes y los coordinadores de los eventos.

Se realizaron no menos de ocho eventos durante el Congreso alrededor del itinerario ajetreado de Beef 2012 con el sobresaliente apoyo de todos los socios.

Geoff Murphy, Presidente de la Junta Directiva de Beef 2012, reconoció la calidad de la presencia Brangus durante el evento trienio llamándolo “un éxito y un añadido emocionante al Beef 2012.” El Congreso y los comités ABCA estaban contentísimos con la respuesta de los miembros y visitantes extranjeros de Brangus.

La asistencia al Congreso excedió las expectativas de los organizadores con un total de 240 delegados inscribiéndose a uno o más de los eventos del Congreso. De esas 240 inscripciones, 49 fueron de delegados internacionales que representaban a seis países – Estados Unidos, Sudáfrica, México, Argentina, Paraguay y Uruguay – y 191 fueron delegados nacionales.

El Congreso se inició con una gira de cuatro días desde Brisbane hasta Rockhampton, visitando las operaciones de registro de Brangus en Queensland: Nindooinbah, Duff, YabbaDo, Redline y Bimbadeen, y una propiedad ganadera comercial antes de llegar a Rockhampton, a tiempo para el inicio del programa oficial del Congreso.

Durante la semana del Congreso, los delegados la pasaron bien con un programa lleno de eventos, que les permitió ampliar sus conocimientos, forjar conexiones importantes, crear nuevas amistades, y celebrar todo lo que rodea al Brangus. Los asistentes al Congreso también disfrutaron de una variedad de eventos sociales: una función informal para conocer a los demás; una cena tradicional australiana alrededor de un fogón; una demostración activa de “campdrafting” (un tipo de cortado de ganado a caballo) y una cena en los renombrados Paradise Lagoons; así como una noche memorable de cena y baile en la cena de gala que dio término a una semana fantástica. Los asistentes también tuvieron la oportunidad de ampliar sus conocimientos y ser inspirados por el Día del Foro del Congreso y una visita a la Estación de Investigación Belmont. Con un grupo de líderes industriales y conferencistas sobresalientes, el Día del Foro presentó información valiosa y dirección a la industria. Los representantes de la Argentina, Paraguay, México, Estados Unidos y Sudáfrica también se dirigieron al foro para dar una reseña de las asociaciones y operaciones Brangus de todo el mundo. Durante los tiempos libres, los delegados tuvieron la oportunidad de explorar los lugares de interés y las atracciones de la Exposición Beef 2012.

La pista central de Beef 2012 vio la competencia más animada jamás entre los criadores australianos de Brangus, con más de 220 animales compitiendo. La Hembra Gran Campeona fue presentada por Chadwick Downs Red Raphael, Chadwick Downs, de Coonabarabran, NSW; y el Toro Brangus Gran Campeón fue de Redline Gundie, Redline, de Eidsvold, QLD. Esto produjo un increíble espectáculo y la plataforma perfecta para cada operación exhibir sus mejores animales. El Boulevard Brangus fue un buen lugar de encuentro y exhibió todos los negocios que se relacionan con el Brangus. Los eventos sociales proporcionaron una oportunidad perfecta para el establecimiento de conexiones y la posibilidad de festejar un poco después de la seriedad del concurso.

Durante la semana, el Boulevard Brangus acabó siendo el centro de información imprescindible y un santuario para los delegados al Congreso, exhibidores y el público en general. El interés y el tráfico que se vio debajo de la carpa fue increíble.

Gracias a todos los miembros que formaron parte del Boulevard; fue tremendo verlos a todos juntos en un lugar. También agradecemos mucho a todos los que estaban involucrados – organizadores, exhibidores y patrocinadores. Este evento no hubiera sido un éxito sin el tremendo apoyo de éstos. BJ BRANGUS JOURNAL

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FEATURE U.S. Comes Knocking for Australian Genetics

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rtificial breeding specialist Brad Lindsey flew into Rockhampton, Queensland, during Beef Australia with one mission in mind - spread the word that the U.S. wants Aussie genetics for their breeding

programs.

Lindsey is the chief executive officer of Ovitra Biotechnology, an embryo transfer (ET) and artificial breeding training and consultancy business on the lookout for Australian suppliers to furnish their growing portfolio of American producer clients with highly sought Australian bloodlines. One of his first appointments was at the World Brangus Congress where he caught up with Telpara Hills stud principal Stephen Pearce.

The two men, in conjunction with Australian breeding specialist Dr. Ced Wise and government regulators on both sides of the Pacific, have been instrumental in successfully exporting the first bovine embryos to the U.S. from Queensland in 20 years.

Wise said one of the impediments to the trade in the past had been the challenge of complying with the U.S. Department of Agriculture (USDA) protocol.

“The revised protocol, while still not overly easy to work with, is a great improvement on the previous ones and does allow Australia to export embryos to the US,” Wise said.

The latest trade breakthrough means Brangus cattle derived from the Telpara Hills stud bloodlines from Atherton in Far North Queensland will soon be making the most of pastures in Texas and Georgia thanks to strong buyer interest from the region. Lindsey said the U.S. was seeing a surge in crossbreeding with more U.S. cow and calf producers implementing genetic multiplication to rebuild breeding stock liquidated during the country’s prolonged drought that has herd numbers sinking to their lowest level in 50 years.

“It’s not just Brangus that we see opportunities for, but black Angus, Simbrah, Hereford, Charolais, Simmental, Simbrah and Brahman,” Lindsey said. “U.S. producers are chasing moderately framed animals, largely to control the cost of rising feed inputs and to extract a higher meat yield percentage off the carcase.”

Australia has been a lucrative export market for Lindsey’s company in Midway, Texas, which he started in 2006. More than half the consignment of export embryos Ovitra exported last year (about 1,400) was destined for Australian recipient cows. Telpara Hills’ top-price bull, Gladstone 920 sold at the Beef Australia auction for $26,000, started life in one of Lindsey’s ET programs.

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by Brad COOPER NATIONAL GROUP BEEF WRITER FAIRFAX AGRICULTURAL MEDIA

as well as Brazil, Argentina, Mexico, South Africa and China, in what Pearce describes as a “massive, swirling international movement of stud beef genetics”. Lindsey says more Australian stud breeders had the opportunity to get in on the act.

“We’ve been sending a lot of embryos into Australian herds, so it’s now time to see Australian beef breeders reciprocate,” Lindsey said.

Lindsey is no stranger to Rockhampton, having spent seven months in the city in 1997 during the post-doctoral phase of his research program in the Tropical Beef Centre under the supervision of Professor Michael D’Occhio.

“But I just missed out on Beef ‘97 as I arrived in late August, so I didn’t time that trip particularly well,” Lindsey said. “This time I’m determined I’ll make the most of it while I am here.” BJ ABOUT THE AUTHOR: Brad Cooper is the national beef writer for Fairfax Agricultural Media, a division of Australia’s largest media company. Each week Brad presents a weekly show called Choice Cuts on www.farmonline.com.au, wrapping up beef’s headline news. Follow Brad @QCLBrad_Cooper.

Brad Lindsey, Ovitra, Midway, Texas, U.S., is pictured with Telpara Hills Gladstone 920 F2 at Beef Australia. Gladston is a product of Dr. Lindsey’s operation and was exported out of the U.S. as a frozen embryo and implanted in Australia by Dr. Ced Wise, Glen Aplin, Qld.

ARTÍCULO por Brad COOPER NATIONAL GROUP BEEF WRITER FAIRFAX AGRICULTURAL MEDIA

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EE.UU. viene en búsqueda de la genética australiana

rand Lindsey, el especialista en la cría artificial, voló a Rockhampton, Queensland, durante el Congreso de Beef Australia, con una misión en mente – diseminar la noticia de que EE.UU. quiere comprar genética australiana para sus programas de cría.

Lindsey es el funcionario ejecutivo principal de Ovitra Biotechnology, un negocio de consultoría y capacitación en la cría artificial y en la transferencia de embriones (TE), en busca de proveedores australianos que puedan suministrar los tan solicitados linajes australianos para su creciente portafolio de clientes productores estadounidenses. Una de sus primeras citas fue el Congreso Mundial Brangus, donde se reunió con Stephen Pearce, el jefe principal de la operación de I.A. de Telpara Hills.

Los dos hombres, junto con el especialista en cría artificial australiano, Dr. Ced Wise y los reguladores gubernamentales de ambos lados del Pacífico, fueron imprescindibles en la exportación exitosa de los primeros embriones bovinos desde Queensland a EE.UU., en 20 años. Wise dijo que uno de los impedimentos al comercio en el pasado había sido el desafío de cumplir con el protocolo del Departamento de Agricultura de EE.UU. (USDA).

“El nuevo protocolo, aunque sigue siendo difícil cumplirlo, ha mejorado notablemente en comparación con los anteriores,

Brad Lindsey, Ovitra, de Midway, Texas, aparece en la foto junto a Gladstone 920 F2 de Telpara Hills durante Beef Australia. Gladstone es un producto de la operación del Dr. Lindsey que fue exportado de EE.UU. como embrión congelado e implantado en Australia por el Dr. Ced Wise de Glen Aplin, Queensland.

y ahora permite a Australia exportar embriones a EE.UU.,” dijo Wise.

Este último avance comercial significa que ganado Brangus procedente de los linajes de la operación de I.A. de Telpara Hills de Atherton, en el extremo norte del estado de Queensland, pronto estará aprovechando los pastizales de Texas y Georgia, a raíz del gran interés de los compradores de esas regiones. Lindsey dice que EE.UU. está viendo un repentino aumento en las cruzas, con más criadores de becerros implementando la multiplicación genética para reconstruir los animales de cría vendidos durante la prolongada sequía sufrida por este país que había reducido los números de los hatos a sus niveles más bajos en 50 años.

“No es solamente que vemos oportunidades con el Brangus, sino también con el Angus negro, Hereford, Charolais, Simmental, Simbrah y Brahamn,” dijo Lindsey. “Los productores están buscando animales de tamaño moderado, más que nada para controlar el costo creciente de los alimentos y para obtener un mayor porcentaje de rendimiento de la canal.

Australia ha sido un mercado de exportación rentable para la empresa de Lindsey en Midway, Texas, que él inició en 2006.

Más de la mitad de los embriones consignados a exportación por Ovitra el año pasado (unos 1,400), fueron destinados a vacas receptoras australianas. El toro de mayor precio de Telpara Hills, Gladstone 920, que se vendió en la subasta de Beef Australia por $26,000, empezó su vida en uno de los programas de transferencia de embriones de Lindsey. El embrión fue recogido en EE.UU. y luego enviado por avión a Atherton donde fue implantado en una vaca receptora de Telpara. El semen de Gladstone ahora se está usando mucho en todo EE.UU., así como en Brasil, Argentina, México, Sud África y China, en lo que Stephen Pearce describe como un “masivo movimiento arremolinado internacional de genética bovina.” Lindsey dice que más criadores australianos de sementales para I.A. tienen la oportunidad de participar en lo que está sucediendo.

“Hemos estado mandando mucho embriones a los hatos australianos, es hora que los criadores australianos puedan reciprocar,” dice Lindsey.

Lindsey no es desconocido en Rockhampton, habiendo pasado siete meses en esa ciudad en 1997, durante la fase posdoctorado de su programa de investigación en el Centro Tropical de Carnes, bajo la supervisión del Profesor Michael D’Occhio.

“Pero, yo justo había perdido la oportunidad de Beef ’97, debido a que llegué a fines de agosto y me di cuenta que no había previsto bien ese viaje,” dijo Lindsey. “Esta vez, estoy listo para aprovecharlo al máximo mientras que estoy aquí.” BJ BRANGUS JOURNAL

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MEMBERSHIP Welcome New Members ALLEN FARMS, LONNY W ALLEN INDEPENDENCE, KS

JOHN AUSTIN BOYD LIVINGSTON, AL

AMOS WADE OVETT, MS

MAURY W JACKSON WEST MONROE, LA

ARIAS BRANGUS FARM, WADE LANDON SURRENCY, GA

NORMAN & ASHLEY PAYNE DAVISVILLE, MO

ASHLEY VERA SAN DIEGO, TX

R 4 FARMS, WILLIAM ROLAND NEWBERRY, FL

CAROL & TED BURK LANCASTER, TX

REZNICEK RANCH, JOY/JEFFREY REZNICEK ALICEVILLE, AL

CHARLES HAYES CENTER POINT, LA

S & S CATTLE RANCH, HEROD & SHIRLEY NICKERSON JR CALDWELL, TX

CHESTNUT SPLIT FARM, DAVID & SABRINA ARRINGTON LAGRANGE, GA

SAND HILL BRANGUS, TONY & AMY FRALICK HIGH SPRINGS, FL

CORUS TRUST CATTLE RANCH, GERALD PALACIOS PORT ORANGE, FL

STEPHEN STEGINT GLEN ROSE, TX

DARLENE BOYD LIVINGSTON, AL

TANNER FARMS, GARY TANNER ELLISVILLE, MS

GEORGE REYNOLDS JR HARLINGEN, TX

TAYLOR FARMS, STEVE TAYLOR MOUNT AYR, IA

HARRIS FERRY BRANGUS FARM, JASON COX & LARRY AUXIER IRVINE, KY

VINCE & JANET ROBERTS GRANTVILLE, GA

J & M 4C RANCH, JOHN CALLOWAY WEATHERFORD, TX

W O CATTLE CO, ROBERT OR BONNIE MULLICAN WOODBURY, TN

JIMMY HAWKINS BURBANK, OK

WALKER LAND & CATTLE LLC, RODNEY WALKER WEDOWEE, AL

JK BEEF AND BALES LLC, KENT DAVIS FRANKLINTON, LA

WATERSIDE, DON WALLACE THONOTOSASSA, FL

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MEMBERSHIP Hunter Bosarge: 2012 Janet Greuel Scholarship Recipient

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unter Bosarge, Evergreen, Alabama was recently named the 2012 recipient of the SBBA JANET GREUEL SCHOLARSHIP. He has been actively involved with Brangus cattle for the past 11 years, and is currently serving his second year as an IJBBA director.

Quoting from his essay – “Being involved in Brangus cattle and farming has benefited me significantly. It has made me who I am today. The greatest trait Brangus farming, showing, and the farm life in general have taught me is responsibility.” Currently a freshman at Lurleen B. Wallace Community College, his future plans include transferring to Mississippi State University and receiving a bachelor’s degree in forestry. Following graduation, he plans to return to Alabama and combine his passions of working in the forestry field and raising Brangus cattle. BJ

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Santa Rosa Ranch Announces Addition of Scott Broadus

anta Rosa Ranch (SRR), a seedstock and commercial producer of Brangus and Ultrablack cattle, has announced they have expanded their operation to the historic Rattlesnake Ranch and Seven J Stock Farm in Houston County, Texas. SRR, which already operates locations in Houston and Grimes Counties, will utilize all of the grazing and part of the farming for their operation.

As part of the expansion, Scott Broadus has joined the operation to work with General Manager Kent Smith. Scott and Kent have previously worked together at several seedstock and commercial operations.

“We are excited to have Scott join Santa Rosa Ranch during this phase in our operation,” explains Smith. “I have known Scott for years, and he reflects the same commitment that the ranch owner, Gerald Sullivan, and I have for developing the right type of cattle for the market. Operating on the Rattlesnake/ Seven J gives us the opportunity to expand programs for bull development, replacement females, commercial herd expansion, hay, etc. It’s an exciting time to be in the cattle business.”

For more information on the Santa Rosa Ranch breeding program, log on to www.srrtexas.com or contact Kent at 979.540.8338. BJ

Have news to share with your fellow Brangus breeders?

Upcoming sale or event that you need listed in the BPI Calendar?

Send your information to Tyler at tyler@int-brangus.org.

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SALE REPORT World Series of Brangus Sale a Smashing Success 18 Embryo Flushes grossed $83,750 to average $4,653 2 3N1’s grossed $8,250 to average $4,125 61 Bred Heifers grossed $227,950 to average $3,737 12 Open Heifers $39,750 to average $3,313 2 Heifer Calf Choices grossed $6,750 to average $3,375 95 Female Lots grossed $366,450 to average $3,857

Left - Bob Simpson welcomed buyers from 12 states.

Below - Buck and Sydney Thomason watch as the progress of the sale.

91 Brangus Bulls grossed $322,600 to average $3,526 10 Herford Bulls grossed $19,900 to average $1,990 101 total bulls grossed $342,500 to average $3,374

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he World Series of Brangus of Brangus sale, hosted by 101 Ranch in Palo Pinto, Texas, and Indian Hills Brangus in Cranfills Gap, Texas, was a smashing success! Buyers from 12 states gathered in Palo Pinto to admire and purchase the first ever sale offering. An entertaining presentation complimented the elite offering, and the Friday evening female sale was followed by dining and dancing to the lively Rockabilly sound of Nashville recording artist, Mark Collie.

The high selling female lot was Lot 86, 101 Ms Patton 468X6.

This picture perfect Brangus female is out of a Bear Bryant daughter out of 468L. She boasted big and balanced EPDs to match her phenotype. Draggin M Ranch of El Dorado, Ark., gave $14,500 to own this powerhouse.

Clover Ranch of Marietta, Ga., paid $11,500 to own the second high selling Brangus female. She was Lot 60, 101 Ms Patton 99X9.

This big topped Patton daughter records light BW, big growth and big REA EPDs to match her big top and broody appearance.

Her maternal brother led off the next day’s bull offering.

Clover Ranch struck again in the female sale when they paid $8,500 to own a flush out of Miss Brinks Uppercut 30L18, the dam of breed icon Csonka. This breed matron has generated over $225,000 in lifetime earnings. Clover Ranch also paid $8,000 for a flush out of Miss Brinks Lead Time 468L who records progeny records of 21 @ 104 WR, 106YR and 109 IMF ratio. She is also the granddam of the high selling bull and second high selling female.

101 Ranch purchased the fifth high selling female when they paid $7,500 to own IH Ms Kenady 23Y. This deep sided and powerful Scipio daughter is out of a full sister to Chief of Indian Hills and boasts top two percent of the breed REA and 15 percent YW and Milk.

Lake Majestik Farm from Flat Rock, Ala., was the purchaser of the sixth high selling female lot as they paid $7,000 to flush Ms Brinks Sonar 30P13. She is the dam of Henderson and was 74 | MARCH 2013

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well represented in the elite female offering through her progeny.

In the Saturday morning bull sale, the high selling bull was Lot 132, Mr 101LTD 99y12.

This phenotypically flawless LTD son is out of a Nimitz daughter, 99P52, and is a maternal brother to the second high selling female. Bill Austin of Menard, Texas, paid $17,000 to own this three-fourths semen interest and full possession of this powerhouse.

The second high selling bull was Lot 182, IH Bar None 820Y8.

This big topped Chief son is out of a Bright Side daughter who posts six @ 114 WR and four @ 108 YR. Mark Perry from Waco, Texas, paid $11,000 to own half interest and full possession of this big growth herd sire prospect.

Phillip DeSalvo from Center Ridge, Ark., paid $7,500 to own the third high selling bull, Lot 111 101 Mr. Hannibal 541X10.

This moderate and thick Hannibal son is out of a Sundance daughter.

Durand Cattle Company of Saint Martinsville, La., paid $7,000 to own the fourth high selling bull, Lot 130 Mr 101 Something Spcl 468Y. He boasted negative BW, big growth and huge carcass numbers across the board. BJ

SALE REPORT by: Sharon HOWARD

QUEENSLAND COUNTY LIFE

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Telpara Hills Elite Sale Tops at $26,000 During Beef Australia 2012

Sale Summary: No: 45 lots Top: $26,000 Averages: Bulls $14,167 Heifers $8000 PTIC Recips $4150 Embryos $671 Sale conducted by Elders

he Atherton based Pearce family of Telpara Hills Brangus stud had their Beef Australia 2012 trade site bulging at the seams with hundreds of people at their Elite Genetics sale on May 8, 2012. Nineteen buyers secured six bulls, 15 heifers, five PTIC recipients and 19 embryo lots with some of the most widely respected genetics in the Brangus industry.

Bulls topped at $26,000 when Peter and Joy Newman of Newies Family Trust, Inta, Emerald, purchased the first lot in the catalogue, 25-month-old Gladstone 920F2. A grandson of Csonka of Brinks and the first son out of the donor dam, MS 38 Center Ranch 920/M1, Gladstone caught Joy’s eye with his size and scale. “His smoothness and length make him a beautifully put together bull. In our business, despite the trends, we like grow their bulls and always at the back of my mind is our commercial focus,” explained Joy. “As I wandered around Beef 2012, the Brangus bulls that I liked all ran back to Telpara Hills bloodlines. It made sense to buy my bulls at their Beef sale.”

Peter and Joy, along with Joy’s parents, Charlie and Grace Lund, Gracemere run a high grade Brahman herd at Laglan, Clermont, and are looking to increase the quality of both the heifer herd

and the sale bulls that are sold at Brahman Week. Peter and Joy also secured the son of Csonka of Brinks, Bundaberg 541F3 for $13,000. “Bundaberg is an extreme bull that can change the size of a herd. My father has built his business on extreme and although he’s not pro Angus, we’re trying to find a cross that we’re happy with.”

Selling for $14,000 to Neville and Megan Hansen, Oaklands Brangus, Kalapa, the top priced heifer of the sale, Miss Csonka 820G2 is a daughter of Csonka of Brinks out of Telpara Hills Miss L11820D4. The young couple purchased another daughter of Csonka of Brinks in 2011 privately for $20,000 from the Pearce family and are impressed by not only the conformation of the females by the impressive sire, but also the bull himself. “The heifer we purchased today is every bit as good as the $20,000 female,” commented Neville, “although she isn’t proven yet.”

David, Christine, Stefi and Chloe Roberts, Araluen, South Yaamba, ventured into new territory with the purchase of three heifers and two PTIC cows at the sale. With a commercial Brangus history, the family has made the decision to start their own Brangus stud using Telpara Hills genetics.

John and Sue Joyce, Marsu Investments, Cremorne NSW, purchased a 25-month-old Csonka of Brinks grandson for $16,000 and three PTIC Recipients to average $4300. Joe, Sharon and Shane Strazzeri, Baronessa, Atherton, took home three heifers and an embryo package, while Nindoombah purchased four embryo lots including genetics from WAT Lead Gun, Csonka of Brinks, Douguets Hercules and GR Swift.

Telpara Hills Stud Manager Stephen Pearce spoke after the sale; “This year’s sale has been really solid across the board with strong bidding from both repeat and new buyers.” BJ

Left - Neville Hansen, Oaklands Brangusa and Stephen Pearce, Telpara Hills with the high selling female, Miss Csonka 820G2.

Center - .A large crowd packed the tent for Telpara Hills Elite Sale. Right - The Roberts Family was a volume buyer.

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SHOW RESULTS Champions Named at 2013 Arizona National Open Brangus Show

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

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rangus exhibitors from Arizona, New Mexico and California brought 30 head of Brangus cattle to Phoenix, Ariz., for the 2013 Arizona National Open Brangus Show on Saturday, December 29, 2012.

Longtime Brangus breeder Alex Dees of Yuma, Ariz., judged the event. Throughout the day, Dees evaluated 24 Brangus females and six Brangus bulls.

Grand Champion Female honor went to Travis Peterson of San Simon, Ariz. Miss LP/GT – 136, a March 14, 2011, daughter of Mr. Townsend Lucky 59/5, first captured the title of Junior Champion Heifer. Coming from the Senior Heifer Division, JGB Ms. Bernise 088 took the Reserve Grand Champion Female title home for Wayne and Jena Glasgow of Santa Ysabel, Calif. The November 26, 2010, female is a daughter of WC Mr. Merlin 79P2.

After first winning the Champion Senior Bull title, GB The Wizard 057 was named the Grand Champion Bull. Exhibited

by Wayne and Jena Glasgow of Santa Ysabel, Calif., The Wizard is a January 14, 2010, son of S WC Mr. Merlin 79P2. Following closely behind, WC Whiplash 302Z2, a February 3, 2012, son of WC Maverick 512X, was named Reserve Grand Champion Bull after first winning the Junior Bull Calf Division. 302Z2 is owned by Carolyn Belden and exhibited by Wyman Creek Cattle Company of Palermo, Calif.

In the group classes, El Rancho Español De Cuyama of New Cuyama, Calif. took the titles for Produce of Dam and Senior Get of Sire while Lack-Morrison Brangus of Clovis, N.M., won Junior Get of Sire. Breeder’s Herd went to Carolyn Belden of Palermo, Calif. BJ

Scenes from the 2013 Arizona National Brangus Show.

Top: Alex Dees, longtime Brangus breeder, served as the judge for this year’s Arizona National Show.

Center: Exhibitors enjoyed beautiful Arizona weather this year. Here exhibitors put on the final touches before heading into the outdoor show ring.

Bottom: Travis Peterson and Wayne Glasgow with their Champion Brangus Female and Champion Brangus Bull in the Supreme Drive.

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SHOW RESULTS Southwestern Exposition and Livestock Show Junior Brangus Results

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

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n Saturday, January 26, 2016, Junior Brangus Exhibitors from across the state of Texas joined for the Southwestern Exposition and Livestock Show in Fort Worth, Texas. Rising to the top to claim Grand Champion Heifer honors after winning the Junior Heifer Division was CK News Lady Elizabeth exhibited

by Rachel McConnell of Hallsville, Texas. The Reserve Grand

Grand Champion & Champion Junior Heifer CK NEWS LADY ELIZABETH RACHEL MCCONNELL, HALLSVILLE, TX

Reserve Champion Junior Heifer MISS JLS ELEANOR 915Y58 MADELAINE PACK, BOYD, TX

Champion Heifer, DDD Ms Chariti 88Z10, first won the Heifer Calf Division and was exhibited by Jake Johnston of Waxahachie, Texas. Showmanship honors went to Bailye Foltyn of Bay City, Texas. Reverse Champion Showman was Matthew Whipple of Burton, Texas while Tanner Miller of Diana, Texas took home third place. BJ

Reserve Grand Champion & Champion Heifer Calf

Reserve Champion Junior Heifer Calf

Champion Senior Heifer

Reserve Champion Senior Heifer

DDD MD CHARITI 88Z10 JAKE JOHNSTON, WAXAHACHIE, TX

HF CADENCES’S BLACK ICE DEMI HUNT, GLADEWATER, TX

DDD MS MARISH 804Z11 MARY KATHERINE VINSON, OVALO, TX

KK MISS ROSIE 5207X3 SHELBIE VAN BEVEREN, VICTORIA, TX

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SHOW RESULTS Champions Named at the 2013 Florida State Fair Open Show

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

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rangus members exhibited 79 Brangus entries at the 2013 Florida State Fair in Tampa, Fla., on Thursday, February 7. Judge Dale Pitchford of Warner, Okla., evaluated 43 Brangus females, nine Brangus pairs, and 27 Brangus bulls in a combined show.

Coming from the Senior Heifer Calf Division, SK Ms Odyssey 748Y claimed the Grand Champion Female title. The November 1, 2011, female is a daughter of Mr Thomas Odyssey 610S2 and is owned and exhibited by Quinn Carter from Haines City, Fla. Reserve Champion Female title went to MC Teddi 101Z exhibited

by SK Ranch in Lake Wales, Fla. The January 15, 2012, female first claimed the Junior Heifer Calf Division and is a daughter of Skyhawks Presidente.

In the cow/calf show, Grand Champion Honors went to JR’s Ms 5X and her October 7, 2012, bull calf, JR’S Mr On Line 5Z2.

Owned and exhibited by Joshua Rivers of Glen Saint Mary, Fla. 5X is a January 10, 2010, daughter of JH Mr. KO 607. SK Ms

Grand Champion & Champion Senior Heifer Calf

Barney 192X2 and her September 5, 2012, bull calf, QMC Mr Grit of Lambert 192Z took Reserve Grand Champion Brangus Pair honors. The August 1, 2010, female is sired by Mr Thomas Barney-196R and is owned and exhibited by Quinn Carter of Haines City, Fla. In the Brangus bull show, the Yearling Bull Division champion L2C Mr Duramax 636Y rose to the top to claim Grand Champion Bull. The February 6, 2011, bull is a son of L2C Bt’s Duramax 11T and is owned and exhibited by Quinn Carter of Haines City, Fla. BT’s Knight 636X took Reserve Champion honors. The Senior Champion Division winner is owned and exhibited by Waylon Walker of Haines City, Fla. 636X is an October 1, 2010, son of Burtin’s Transformer 803G3.

In the group classes, Justin Bartle of Haines City, Fla., took the title for Produce of Dam. Junior Get of Sire and Senior Get of Sire titles went to Joshua Rivers of Glen Saint Mary, Fla. BJ

SK MS ODYSSEY 748Y QUINN CARTER, HAINES CITY, FL

Grand Champion Cow-Calf Pair

JR’S MS 5X JOSHUA RIVERS, GLEN SAINT MARY, FL

Grand Champion & Champion Yearling Bull

Reserve Grand Champion & Champion Junior Heifer Calf

Reserve Champion Junior Heifer Calf

Champion Yearling Heifer

MC TEDDI 101Z STACEY KEEN, LAKE WALES, FL

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MARVELLA NICOLE ROSIER, TAMPA, FL

L2C MR DURAMAX 636Y QUINN CARTER, HAINES CITY, FL

MARVEL’S SWEET T 2/11 DANA PATTERSON, ALACHUA, FL

SHOW RESULTS

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

O

Juniors Shine at 2013 Florida State Fair

n Friday, February 8, 2013, the day after the Open Brangus Show, junior breeders from the state of Florida participated in the junior show. In total, junior members brought 35 Brangus females, six Brangus pairs, and 19 Brangus bulls to be evaluated.

In the female show, JR’s Ms 66X2 rose to the top to claim the title of Grand Champion Female for Paige Eaves of Lake Butler, Fla. The Reserve Grand Champion Female, J SK Ms Odyssey 748Y, was exhibited by Quinn Carter of Haines City, Fla. Quinn

also brought home the Champion Cow Calf Pair title with SK Ms Barney 192X2 and her September 5, 2012, bull calf QMC Mr Grit of Lambert 192Z. Reserve Champion Cow Calf Pair went to LCF Ms Duke 27W2 and her July 7, 2012, bull calf AP Mr Duke of Brightside 27Z exhibited by Allyson Polston of Lakeland, Fla. In the bull show, Kylie Lazo of Medley, Fla., exhibited her Junior Yearling Bull, Marvin, to claim Grand Champion. From the same class and capturing Reserve Grand Champion Bull was L2C Mr Duramax 636Y exhibited by Quinn Carter of Haines City, Fla. BJ

No Photo Available.

Grand Champion & Champion Senior Heifer

Grand Champion Cow-Calf Pair

Grand Champion & Champion Yearling Bull

Reserve Grand Champion & Champion Senior Heifer Calf

Reserve Grand Champion Cow-Calf Pair

Reserve Grand Champion & Reserve Champion Yearling Bull

JR’S MR 66X2 PAIGE EAVES, LAKE BUTLER, FL

SK MS ODYSSEY 748Y QUINN CARTER, HAINES CITY, FL

SK MS BARNEY 192X2 QUINN CARTER, HAINES CITY, FL

LCF MS DUKE27W2 ALLYSON POLSTON, LAKELAND, FL

MARVIN KYLIE LAZO, MEDLEY, FL

L2C MR DURAMAX 636Y QUINN CARTER, HAINES CITY, FL

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SHOW RESULTS San Antonio Regional Brangus Show Champions Named

by Tyler DEAN IBBA DIRECTOR OF SHOWS & YOUTH PROGRAMS

E

xhibitors paraded 87 Brangus entries at the 2013 San Antonio Livestock Exposition Sunday, February 10.

A total of 28 Brangus females, 10 Brangus bulls, 32 Red Brangus females, and 17 Red Brangus bulls were exhibited. Judge David Groschke of Texas evaluated the entries.

Brangus Junior members dominated the female show taking all four champion female titles. Coming from the Junior Heifer Calf Division, CMR Ms Lanie 488Z took home the Grand Champion Female title. The May 16, 2012, female is a daughter of DDD Black Gold 804S25 and is bred, owned and exhibited by Tanner Miller of Gilmer, Texas. Reserve Champion Female title went to JCC Ms 390Y bred, owned and exhibited by Jake Johnston. The January 2, 2011, female first claimed the Yearling Heifer Division and is a daughter of DDD Lights Out 44P1. Miss -C- Dutchess 30Y claimed Grand Champion Red Female. Owned and exhibited by Bailye Foltyn of Bay City, Texas. 30Y is a January 6, 2011, daughter of R2 Extra Style 880P and initially won the Red Yearling Heifer Division. Following closely behind and coming from the Red Senior Calf Division, Dos XX’s Stretch’s Jewel took

Reserve Grand Champion honors. The October 9, 2011, female is a daughter of Dos XX’s Chief ’s Mr Stretch and is owned and exhibited by Waylon Hinze of Brenham, Texas.

Quality ran deep in the bull show, and emerging from the Senior Calf Division, IH Rudder 504Y2 rose to the top to claim Grand Champion Bull. The September 12, 2011, bull is a son of Chief of Indian Hills 23P68 and is owned by Buck Thomason and exhibited by Johnston Cattle Co. in Waxahachie, Texas.

Doguets Dillinger 38X6 took Reserve Champion honors. Owned and exhibited by Doguet’s Diamond D Ranch of McCoy, Texas, Dillinger is a May 18, 2010, son of Doguets Hercules 88S3. Rising to the top of the red bulls, Trio’s Yucatan 175Y first won the Red Yearling Bull Division. The Grand Champion Red Brangus Bull is a January 17, 2011, son of Trio’s Sequoia 112S and was exhibited

by Trio Cattle & Genetics in Dallas, Texas. CX Chief ’s Apache 67/Y took home Reserve Grand Red Bull honors for exhibitor Cox Excalibur Brangus of Katy, Texas. The April 16, 2011, bull is a son of Mr CR Red Chief 485/M1 and first won the Reserve Red Yearling Bull Division title. BJ

BranguSGold International Brangus Breeders Association

(210) 696-8231 www.GOBRANGUS.com

Brangus Gold means you get what you’re looking for...

The Brangus crossbred Commercial Female has long been sought out for her maternal excellence by profit-minded beef producers.

Brangus Gold Commercial Females are verified Brangus Genetics.

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INDUSTRY Fields Joins Bovine Elite, LLC Staff

W

ebb Fields has joined the staff at Bovine Elite, LLC in College Station, Texas, according to owner Carl Rugg.

Fields, a 2011 Texas A&M University Animal Science graduate will handle sire procurement, sales and advertising duties for the firm, which has a 21 plus year history in the semen marketing industry.

Fields is a native of Mt. Pleasant, Texas, and grew up in the purebred cattle segment as his family raises and campaigns Simmental and Sim-Angus cattle across the nation. He was very active in the Texas Junior Simmental/Simbrah Association and the American Junior Simmental Association. In 2010, Fields served as the national president for the Junior Simmental organization.

In addition, he showed several champions as a junior exhibitor at major shows in Texas and has continued to be involved in the

Webb FIELDS

family’s operation assisting with breeding decisions, marketing and customer relations. Fields was a member of the 2010 Texas A&M Livestock Judging Team, and as a student, he worked in several capacities at the Texas A&M Beef Center.

“I look forward to working with purebred breeders across the country in securing top end genetics on the bull side of the equation for their programs. I am excited to meet cattlemen and travel across the country to evaluate young bulls for Bovine Elite,” said Fields.

Fields can be reached at webb@bovine-elite.com or call (800) 786-4066. BJ

Dos XX’s Cattle Co.� Destiny�

Stout�

Molly� This is my� brand !!�

Stretch� Bulls, Females, Semen and Embryos Available� Toros, Vaquillas, Semen y Embriones Disponibles�

Geary Stutts� Washington, TX� 979-277-2295� www.dosxxcattle.com� 82 | MARCH 2013

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IBBA AUDITED FINANCIALS

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IBBA AUDITED FINANCIALS

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IBBA AUDITED FINANCIALS

The Audited Financials printed in this issue do not include the notes and explanations. Contact the IBBA office at (210) 696-8231 if you would like a complete copy of IBBA’s Audited Financials

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IBBA AUDITED FINANCIALS

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BRANGUS PLUS

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International Beef Trivia

RANGUS PLUS is back in the Brangus Journal. Each month we will have some fun facts, recipes, photo contests, trivia, and/or games. We would love to hear any ideas from our readers about future content for this page. If you have ideas or suggestions, send them to Tyler at tyler@int-brangus.org.

• There are over 500 breeds of beef cattle in the world.

• According to the United Nations, there are over 1.37 billion cattle worldwide. On a percentage basis, approximately 35 percent of these animals were in Asia, 23 percent in South America, 17 percent in Africa, 12 percent in North America, 10 percent in Europe, and 3 percent in Australia and Oceania.

• The United States is the largest producer and “Brangus Kids” consumer of beef in the world. They are the 2nd Word Congratulations to our contest winners. Thank you to Search Puzzle largest importer, 4th largest exporter and have the everyone for your submissions and be watching this page 4th largest cattle inventory. for future Photo Contest Announcements.

• India has 3.6 times the amount of cattle than the United States but the United States produces 3.3 Subscriber Login times more beef.

Passcode/New Users • Argentina & Australia have more cattle Help than people.

STORE • Russia is the number ONE beef importer in the world.

March PHOTO CONTEST

International Word Search

AGVOCATES AUSTRALIA BEEF BRANGUS

CATTLE

HOUSTON IMPORT INTERNATIONAL PRODUCERS

EXPORT International Beef

“Boy Meets Brangus”

Ginne Davis sent in this picture of her son with his Grandad’s Brangus heifer.

This picture was captured while we were taking our family Christmas pictures.

The heifer was curious and walked right up to my son. Casey Gordon of CG Photography was the photographer who caught this great shot.

“Grandma’s Big Helper”

Brangus breeder, Ginger Pritchard caught this great photo of her grandson, Michael Pritchard, as he helped with feeding the show heifers one evening.

Him and Grandpa Steve are already counting the days until before he has a few show heifers of his own!

AGVO CATES BRANGUS

GENETICS GRAND CHAMPION

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AUSTRALIA BRANGUS JOURNAL CATTLE

BEEF2013 | 87 MARCH EXPO RT

STATE DIRECTORY ALABAMA

FLORIDA ARKANSAS

Fred & Sharron McCreary 13465 Brooklyn Road Evergreen, AL 36401

•

•

Phone: 251.578.4750 Cell: 251.230.0276 Fax: 251.578.5831 Email us at: mccrearyfarms@hotmail.com Visit our website: www.mccrearyfarms.com

P.O. Box 365  Concord, AR 72523 870/668-3414  870/668-3329 Fax chimney-rock@att.net Bill Davis Ed Slisher, Manager Cell: 336/210-1222 Cell: 870/612-4117

13465 Brooklyn Rd. Evergreen, AL 36401

Sean Parker, President

ARIZONA

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BRANGUS John and Sherry Milam 753 Hinson Road El Dorado, AR 71730 Grady Green, Registered Cowherd Manager 870-314-3673, grady@dragginmranch.com Danny Roberson, Commercial Cowherd Manager 870-310-8134 www.dragginmranch.com

CALIFORNIA

THE LARGEST REGISTERED BRANGUS BREEDER IN AMERICA

www.wynneranch.com Matthew Lyle Wynne Cell: (772) 201-7500 Ft. Pierce, Florida matthew@wynneranch.net

GEORGIA

STATE DIRECTORY GEORGIA

MISSOURI

OKLAHOMA

TEXAS

www.theoaksfarm.com

Cobus Coetzee, Farm Manager - 678-378-0598 Cell Dex King-Williams, Asst. Farm Manager - 678-378-4697 Cell

MISSISSIPPI

NEW MEXICO Lack-Morrison Brangus Bulls, Females, Semen and Embryos Bill Morrison 411 CR 10 Clovis, NM 88101 (575) 482-3254 (575) 760-7263 Cell bvmorrison@yucca.net

Joe Paul & Rosie Lack P.O. Box 274 Hatch, NM 87937 P (575) 267-1016 F (575) 267-1234

www.lackmorrisonbrangus.com

5K Cowbelle Ranch Wyliss & Brenda Kemp 550 Hall Road Pontotoc, MS 38863 Home: (662)489-5335 Cell: (662) 488-1360 Fax: (662) 494-0491 www.5kcowbelleranch.com wylisskemp@aol.com

NORTH CAROLINA

Registered Brangus Cattle

To place your ad in the STATE DIRECTORY, contact: Tyler at 405.867.1421 or the IBBA office at 210.696.8231

ROBERT YATES RANCH, LLC 1644 Swan Creek Rd. Hamptonville, NC 27020

Registered & Commercial Brangus Cattle Vigortone Ag Products

Owners Robert Yates Pete Peterson

Barn: 336/526-6087 Cell: 336/466-0115 dep1111@yahoo.com

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STATE DIRECTORY TEXAS (210) 218-4804

Santa Rosa Ranch ••••••••••••••••••

Kent Smith, General Manager (979) 540-8338 | kent@srrtexas.com Scott Broadus, Manager (817) 597-7834 | scott@srrtexas.com Gerald Sullivan, Owner Kelley Sullivan, Owner Navasota and Crockett, Texas

www.srrtexas.com

SERVICES Lakin Oakley Auctioneer 7081 Highway 82 West DeKalb, Texas 75559 903/667-3251 Home 903/277-9610 Mobile

90 | MARCH 2013

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!""#$%"&'(

!"#$%&'()**+%',%-./0%&'!'1%2'!"#$%&

!"#"$%&&"'(#)( !"#$%&'()*&+"$,-(,",%(&.,#-)/%-$0, '()*&'("1-2&3%2(*/1$,4 +"-$,4&5&36,%2)0,$7"-$0, 8"#-/)(&5&9"%$1$-6&:(#$4,

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December 10

December 20

International

February 10

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April 10

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Juniors

July 10

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Marketing & Promotion

September 10

September 20

Crossroads- Changing Times in our Industry

October 10

October 20

5750 EPSILON | SAN ANTONIO, TX 78249 | 210-696-8231 | www.GoBrangus.com BRANGUS JOURNAL

MARCH 2013 | 91

ADVERTISERSINDEX 5K Cowbelle

89

Elgin Breeding Service

90

Ritchey Livestock ID

12

8G Brangus

30

Farris Ranching Company

90

Robbs Brangus

88

AllFlex

66

Genetic Edge Sale

16

Robert Yates Ranch LLC

89

Blackwater Cattle Co.

5, 88

Burke Brangus Farm

88

Bushley Creek Cattle Company

55, 61

GeneTrust

40, 41, 44, 45, 48,

Salacoa Valley Farms

49, 54, 55, 60, 61

9

Santa Rosa Ranch

70, 90

Genex Custom Collection Services

17

Sachmidt Farms

48, 49

Caldwell Farms

88

Greuel Family Brangus

89

SETICA & TBBA Spring Sale

14

Carter Brangus

88

Hardee Farms

88

Skyhawk Brangus

30

90

Southeast Brangus Breeders

Cattle Brokers

5, 71

Hughes Cattle Service

CattleMax

7, 90

IBBA

26, 80

Suhn Cattle Company

88 48, 60

TBBA Miss America Brangus Sale

15

Centralized Ultrasound Processing

90

IJBBA

37

Texas Connection

67

Char-No Farm

89

Indian Hills Ranch

23

The EVENT

Chimney Rock Cattle Co.

88

Indian Nations Spring Sale

15

The Oaks

Circle X Land & Cattle Co.

IFC, 89

Cavender Ranches

48, 49, 55, 60, 61, 89

IBBA Convention & Global Roundup

1

JLS International

90

The Walhberg Texas Corporation

Cox Excalibur

89

Lack-Morrison Brangus

89

Town Creek Farms

Deep Down Ranch

37

Lakin Oakley

90

Triangle K Farms

18

Lingg Brangus

Diamond K Ranch Dillard Land & Cattle Ltd. “Divas In Red’”Sale Doak Lambert Doguet’s Diamond D Ranch

30, 90

Trio Cattle and Genetics

30 40, 54, 55, 61, 89 19 39 4, 90 67

Livestock Photos by Nancy

90

Triple JR Cattle Company

37

MBJ Ranch

67

Valley View Ranch

90

McCreary Farms

88

Vineyard Cattle Co., Inc.

MO Brangus

88

Vorel Farms

54

5, 71

Wes Dotson

90

81, 89

90, BC

13, 34, 35 89 10, 11, 90

Don Thomas & Sons

89

Mound Creek Ranch

Dos XX’s Cattle Company

82

Multimin 90

27

Westall Ranches, LLC

22

Double Creek Brangus Ranch

90

Pennridge Ranch

71

Wynne Ranch

88

Zottarelli Ranches

90

Draggin’ M Ranch

41, 88

Perry Ranch

27, 89

E Darby Farms

88

Quail Creek Brangus

88

El Rancho Espanol de Cuyama

88

Red Bird Meadows Ranch

90

92 | MARCH 2013

BRANGUS JOURNAL

CALENDAROFEVENTS February - 2013

May - 2013

27-28 IBBA Convention

Houston, TX

28

IBBA Global Round-Up

Houston, TX

28

Ideal Video Productions Customer Appreciation Sale

Houston, TX

March - 2013

4

JLS International Winning Tradition XI Sale

Devine, TX

10-13 “Backdrop Bound with the Banner” Online Sale 15

NJBS Entries Due

18

The EVENT Red Brangus Sale and Inaugural Heifer Futurity

18

NJBS Ownership Deadline

Brenham, TX

1-2

IBBA Convention

Houston, TX

1

International Brangus Bull Show

Houston, TX

2

International Brangus Female Show

Houston, TX

2

Genetic Edge XVI Sale

Houston, TX

9

Indian Nations Spring Sale

Ada, OK

9

SETICA & TBBA Commercial Bull and Heifer Sale

Beaumont, TX

9

Quail Creek Brangus “Cut Above” Sale

Cullman, AL

10

Houston Junior Brangus Show

Houston, TX

14-19 National Junior Brangus Show

West Monroe, LA

14

Spring Cycle THR Inventory Deadline

18

IJBBA “Source of Champions” Sale

West Monroe, LA

16

The Stockman’s Kind 2013 Edition at Mound Creek Ranch

Leona, TX

20

Brangus Futurity

West Monroe, LA

22-24 TSCRA Convention

Fort Worth, TX

31

23

West Texas Brangus Breeders Association Springtime Sale

Abilene, TX

October - 2013

23

Miller Brangus Sale

Waynesboro, TN

25

Oklahoma Youth Expo Junior Brangus Show

Oklahoma City, OK

26

GeneTrust at Suhn Cattle Company Bull Sale

Eureka, KS

March - 2013 (continued) 30

Salacoa Valley Farms Bull and Customer Appreciation Sale

Fairmount, GA

April - 2013

June - 2013 1

NJBS Late Entries & Futurity Entries Due

12

BIF Annual Research Symposium and Convention

19-22 TJBBA State Show

Oklahoma City, OK Brenham, TX

July - 2013

August - 2013 Fall Cycle THR Inventory Deadline

12

CX Advantage Sale

Weimar, TX

19

Doguet’s Diamond D Ranch Annual Production Sale

Poteet, TX

19

Town Creek Farm Bull and Commercial West Point, MS Female Sale

26

Oak Creek Farms Forage Tested Bull Sale

Chappell Hill, TX

November - 2013 1

GeneTrust at Chimney Rock Cattle Company Sale

Concord, AR

9

The Cattleman’s Kind Bull Sale at Blackwater Cattle Company

Lake Park, GA

5

TBBA Annual Convention

Salado, TX

6

TBBA Miss America Sale

Salado, TX

December - 2013

13

Doguet’s Diamond D Ranch Show Heifer Sale

Poth, TX

7

27

GeneTrust at Cavender Ranch Jacksonville, TX Registered and Commercial Female Sale

27

IRBBA Annual Meeting

College Station, TX

27

“Divas In Red” Sale

College Station, TX

GeneTrust at Cavender’s Neches River Jacksonville, TX Ranch Bull and Commercial Female Sale

For the most current listing of Upcoming Events visit gobrangus.com/calendar

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