GOLDSMITHS STUDENTS UNION
FRESHERS MEDIA PACK 2013-14
WELCOME
Goldsmiths University Students’ Union (commonly referred to as Goldsmiths SU) represents over 9000 students based in the diverse and ever-expanding south east of London. Whether it is through our website goldsmithssu.org, through student focused campaigns or through student led publications including [smiths] magazine and The Leopard newspaper, we are always in close contact with our students. It is this unique relationship we
have developed with our students that will help us engage them with your brand. Our target is to provide a professional customer service with an unsurpassable level of aftercare through a vast array of media specifically chosen to fit your profile and needs. We are excited to offer a bespoke package building service that will not only allow your brand to select a variety of media but also enjoy a healthy discount.
FACTS&
FIGURES Goldsmiths has over 9000 students but the campus is frequented by many more then that because of our close relation with the Trinity Laban College and Greenwich University.
• Goldsmiths Students’ Union Freshers Fayre drew a record 5000+ Students • Well known and utilised social media with 5,500+ fans / followers • More than 71% of students make use of Goldsmiths SU club space - the Stretch
• A strong campaigning union with a good reputation with students & University • Over 30% want to find out about the SU and partners through the Fayre
Goldsmiths SU Media pack 2012/13
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UNION GUIDE The Union Guide is a publication which will be sent directly to the homes of all prospective Goldsmiths students at the time that they are receiving their exam results. This Guide will be Goldsmiths SU’s first contact with incoming students and has the potential to provide you with a key opportunity to start building bridges with this group. The Union Guide contains information that students will need throughout their time at Goldsmiths, such as who their
representatives are and how best to make use of the many services that we provide. Further to this reprints and left over guides are used during open days to introduce incoming students to the SU and the services we provide. As such we expect this guide to be kept by those who receive it, and referred to throughout their time here. For any advertisers in the publication this means that the Union Guide provides them with a chance to be seen multiple times throughout the year.
• This publication will be sent to 2500 student’s home addresses guaranteeing they receive it • The publication will be used continuously throughout the year • This publication will be sent to home students and emailed to EU / International students Advert placement
Pricing
Full Page Advert Inside back / front cover Back Cover Advert
£400 £700 £800
FRESHERS WELCOME PACK The Freshers Welcome Pack is a bag full of exciting freebies which every fresher finds waiting for them in their halls room when they move in or can pick up from the Freshers Fayre. This bag contains freebies, snacks and information about Goldsmiths Students’ Union and our upcoming events. Students will no doubt go through the information within the bag after their parents depart giving sponsors and advertisers a unique chance to personally engage with students from the very start of their time at University.
FRESHERS GUIDE FRESHERS BAG WALL PLANNER The Freshers Welcome Guide provides Goldsmiths students who have just arrived with a breakdown of everything happening throughout Freshers’ Week. The guide will contain details on all of the events and offers Goldsmiths SU has on and will be found inside Freshers Welcome Pack. This will be essential reading for all Freshers who want to make the most out of their first week of university! Contact for more details
To truly engage and be seen by all students why not get your promo materials inside our Freshers pack or even better get your brand printed onto the bags which contains the packs. get items and promo materialls in the bag or your brand on the recycled brown paper bag alongside the Union logo and the Freshers Week Brand. The bags will be left in every halls room. This is perfect for maximum exposure.
Goldsmiths SU’s promotional calendar will also be included in the Freshers Welcome Pack. The year long wall planner will include all the key term dates and events that Goldsmiths SU is putting on. With a unique potential to appear on the wall of every student in halls the planner really has the potential to give our commercial partners unparralleled access to Goldsmiths students all year round.
Promo Leaflets in the bag -£250 Promo items in the bag - £500
£1000 to feature on the Goldsmiths SU wall planner. Goldsmiths SU Media pack 2012/13
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FRESHERS
FAYRE Freshers’ Fayre is attended by nearly all first years and gets a large attendance from second, third and postgraduate students as well. It is one of the most visible and highly anticipated events of the year providing 20+ Sports Clubs and 50+ Societies with the chance to recruit new members from students new and old. The Fayre has become so popular in recent
years that several Goldsmiths departments now attend in order to increase their profile amongst the student population. This year is gearing up to be the biggest Freshers Fayre yet with preparations already underway to get the event organised. Being part of the Fayre gives you a chance to be on site during one of the
busiest days of the year mingling with Goldsmiths population of 9000+ students. This year we will be doing Freshers Fayre across two days, Wednesday the 25th of September and Thursday the 26th of September. So book now to guarantee your space at one of the most lively and impactful Goldsmiths events of the year. Package Gold
1day £400
2 days £550
Silver Bronze Charity Local
£250 £200 £125 £100
£375 £325 £175 £150
OTHER WAYS TO GET INVOLVED
FRESHERS CREW T-SHIRT SPONSORSHIP
The Freshers’ Crew are a team of volunteers coordinated by the Union throughout the Freshers period to help newly arrived students as they adjust to their lives in South East London. The Freshers’ Crew act as one of the first points of contact the Students’ Union has with first years, as they will be on hand during the move in weekend assisting in getting the freshers’ luggage to their rooms whilst welcoming them to the university. The Freshers’ Crew will also be team leaders in many of the initial social nights the Students’ Union is organising, helping new students to settle in and socialise through ice breaking tasks and events. Sponsoring the T-shirts means being part of one of the most visible groups during freshers and being emblazoned upon the apparel of our 50+ Volunteer team as they greet students and parents during their initial weekend at university. Your Logo on the 50+ Freshers Crew T’s - £500
WEBSITE BANNER
STUDENT STAFF T-SHIRT
Goldsmiths SU’s website is a virtual hub for information about the Union. The website sees a constant flow of traffic from students and staff alike within the Goldsmiths community and provides updates on events and news within the union, information on clubs and societies and our other services including The Stretch, our student bar, and welfare and academic support site. The banner will appear on the home page, clearly visible on first visit to the site. the site sees individual visitors
Goldsmiths SU has a strong student staff contingent ranging from the staff who work in our shop to those who man the bar and the reception desks. These members of student staff are well known and highly visible not just throughout Freshers week but throughout the entire year. Sponsoring the uniform of our 60+ student staff will give you huge exposure within Goldsmiths student circles as these uniforms will be visible from when the building is opened in the morning right up until it closes, often long into the early hours of the next day!
Get your web banner live on the Goldsmiths SU website - £250
Contact us to discuss
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FURTHER OPPORTUNITIES
THE LEOPARD
The Leopard is the student newspaper, which is contributed to, put together and distributed by students. This publication is a favourite with many students inside and out of Goldsmiths and has a lot of readers in our sister institution of Trinity Laban. Throughout the year 5 issues are released and 1000 copies are produced of each issue and distributed all over campus. On top of this all issues are also published online and linked to through the Leopard website and social media. £150 half page, £300 whole page, 1000 copies printed + publication online
[SMITHS]
[smiths] is Goldsmiths Students’ Union’s longest running publication. Much like the Leopard, the magazine is run by and for students and has proven popular throughout the campus. A large team of volunteers work on the publication, 1000 copies being printed for each of the 4 issues released each year. As a testament to the skill and hard work of the editorial teams behind the publication it is rare for any edition to stay in stock for more than 2 weeks and as such the issues are always released on the [smiths] website soon after its physical release. £200 half page, £400 whole page, £800 back cover 1000 copies printed + publication online
POSTER PANELS
Goldsmiths Students’ Union has lockable poster cabinets throughout the campus at key locations. These cabinets are in all commonly used hallways and meeting areas within the Students’ Union and other key areas of the university - any posters placed in them will be seen by the thousands of students, academics and staff who utilise the University every day. £75 a week, £300 a month
PUBLICATIONS Publication Name
Print Run
Half Page
Full Page
Back Cover
Misc
Union Guide Freshers Guide The Leopard Newspaper The Leopard (Freshers) [smiths] [smiths] (Freshers’ Issue)
4000+ 2500+ 1000 1000 1000 + online 1000 + online
£350 £150 £200 £200 £250
£400 £600 £300 £300 £400 £500
£800 £1500 £800 £900
£700 inside cover £75 1 column £100 1 column -
SPONSORSHIP Product Name
no. of product
Exclusivity Price
Wall Planner Freshers Crew T-Shirts Website Banner
4000+ 50+ 1
* No No
£1000 £500 £250
* contact us for further information about exclusivity on the wall planner
FRESHERS’FAYRE Package Name
1 Day
2 Days
Gold Package Silver Package Bronze Package Charity Package Local Package
£400 £250 £200 £125 £100
£550 £375 £325 £175 £150
For further information please get in contact with us directly. Our Media & Sales Coordinator can be reached by emailing MediaSales@goldsmithssu.org.
Goldsmiths SU Media pack 2012/13
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GOLDSMITHS STUDENTS UNION DIXON ROAD SE14 6NW WWW.GOLDSMITHSSU.ORG