July 2024 GO TEXAN Newsletter

CHAMPION SPONSORS

GO TEXAN HAPPY BIRTHDAY

GO TEXAN RESOURCE

Expand your reach with the GO TEXAN Resource Page! If you offer a service that can benefit other GO TEXAN Partners, we invite you to list it on our GO TEXAN Resource page. Whether you specialize in graphic design, web design, product packaging, commercial kitchen space, bottling, logistics, or any other service, this is your opportunity to connect with a wider network.

GO TEXAN LICENSE PLATE

Calling all refrigerated products! Sell your products inside the GO TEXAN Pavilion at the State Fair of Texas on one of TDA's cooler unit shelves. Opportunities to sample and sell your product from a Pop-up Porch with a cooler are available as well. Sign up today to reserve your space!

Plus, we still have room on the GO TEXAN Pavilion waitlists for the General Store, Sampling and Pop-Up Porches! If you would like to be on the waitlist for additional units, use the link below.

APPLY NOW: https://form.jotform.com/232825889956074

Interested in being a sponsor? View packages here or contact us at GOTEXANEvents@TexasAgriculture.gov.

GO TEXAN turns 25 in 2024!

GOTEXANiscelebratingour25thBirthdayallyearlong!

Celebratewithusbysubmittingahappybirthdayvideoforoursocialmediaaccounts, orlicensethemarktofeatureONyourcertifiedproducts.SeeourrecentReelson Instagramforexamplesofhappybirthdayvideos.

Birthday Video

Example Script: "Happy 25th birthday, GO TEXAN!"

Video Guidelines:

Film vertically (camera at the top!)

Film in a well-lit environment without noise

Video should be less than 10 seconds long

Hold phone steady or prop it up to avoid shaky video

Email your video submissions to gotexancreative@gmail.com with your business name and "birthday video" in the subject. Due date: ASAP.

Licensing the GO TEXAN Mark

Have you ever wanted to use the GO TEXAN Mark on your certified products (such as those pictured below?) Well, GO TEXAN will license the mark to active GO TEXAN partners for such use for a small one-time fee ($50 application + $1,000 royalty). Contact Lindsay.Baerwald@TexasAgriculture.gov for this opportunity.

Southern U.S. Trade Association (SUSTA)

SUSTA coordinates US Pavilions at major trade shows around the world. Even Better…businesses can get reimbursed up to 50% of eligible expenses such as international travel to shows, advertising, freight, in-store demonstrations and so much more through the 50% Cost Share Program.

SUSTA is FREE to join, so let us help you get your products out there! Contact Lindsay Baerwald (512) 463-7591 or email GoGlobal@texasagriculture.gov for more information.

Upcoming SUSTA Events

ATO New Product Showcase and Japan Outbound Trade Mission

Outbound Trade Mission - Tokyo & Osaka, Japan

This activity will include a product showcase in Tokyo of U.S. products organized by the USDA's Agricultural Trade Office (ATO) in Tokyo, Japan, as well as arranged one-on-one meetings, a marketing briefing and retail tour. Later in the week, participants will travel to Osaka for one-on-one meetings and a retail tour.

WHO: Sweets and Snacks, Produce, Seasonings, Organic Products, Value-Added Foods

REGISTRATION DEADLINE: July 15, 2024

Mexico Outbound Trade Mission

Outbound Trade Mission - Monterrey & Mexico City

The Texas Department of Agriculture invites you to participate in an outbound trade mission to Monterrey and Mexico City this October. This trade mission will allow you to meet one on one with buyers and importers in two of the largest cities in Mexico at a very affordable cost.

WHO: Beverages, Nuts, Condiments, Meat, Fresh Fruits, Snack Foods, Prepared Foods

REGISTRATION DEADLINE: August 7, 2024

Interested?? Contact Lindsay Baerwald (512) 463-7591 or email GoGlobal@texasagriculture.gov for more information.

Parker County Peach Festival - Weatherford

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2024 Texas Restaurant Show - San Antonio

GO TEXAN and the Texas Restaurant Association are collaborating to present a GO TEXAN Pavilion during the 2024 Texas Restaurant Show!

For more information or to book a GO TEXAN booth visit this link.

The Show brings together the vibrant Texas restaurant community. With 500 booths showcasing leading innovators in products and services, alongside 3-days of educational sessions led by industry professionals and business leaders, the Show offers its 5,000+ attendees valuable information, data, and insights to enhance operations and profitability for single-unit restaurants and multi-chain franchises.

GO TEXAN booths are being offered for only $2,000 (normally $3,400). Apply today!