Book rooms with locals, rather than hotels This is a PowerPoint reproduction of an early AirBnB pitch deck via Business Insider @http://www.businessinsider.com/airbnb-a-13-billion-dollar-startups-first-ever-pitch-deck2011-9
Problem Price is an important concern for customers booking travel online Hotels leave you disconnected from the city and its culture No easy way exists to book a room with a local or become a host
Solution A web platform where users can rent out their space to host travelers to: Make Money When hosting
Save Money
Share Culture
When traveling
Local connection to the city
Market Validation
630,000 On temporary housing site couchsurfing.com
17,000 Temporary housing listings on SF & NYC Craigslist from 07/09 – 07/16
Market Size 532 M Budget and online trips Serviceable available market
1.9 Billion+
10.6 M
Trips booked (worldwide) Total available market
Trips w/a b&b Market share
Product www.Airbnb.c om Search by city
Review listings
Book it!
Business Model We take a 10% commission on each transaction
10.6 Trips w/ab&b M Share of Market
$ Average 20 fee $70/night @ 3 nights
$ Revenue 200M 2008-2011
Market Adoption Events Target events monthly
Partnershi ps Cheap/alternative travel
Craigslist Dual posting feature
Competition Affordable
Offline Transaction
Online Transaction
Expensive
Competitive Advantages
1st to Market
Host List Once Incentive
For transactionbased temporary housing site
They can make money over couchsurfin g.com
Hosts post one time vs. daily on craigslist
Ease Of Use Search by price, location & checkin/check-out dates
Profiles Browse host profiles, and book in 3 clicks
Design & Brand Memorable name will launch at historic ONDC to gain share of mind
This Presentation is Redesigned by
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Credits Photos - Many thanks to: Pixabay (CC0 Public Domain License) Freepik (CC0 Public Domain License) Pexels (CC0 Public Domain License)