Analysis of Business to Business E-commerce

GRD Journals- Global Research and Development Journal for Engineering | Volume 5 | Issue 7 | June 2020 ISSN- 2455-5703

Analysis of Business to Business E-commerce Mohammad Asim Student Department of Computer Science and Engineering Galgotias University, Greater Noida

Dr. D. Rajesh Kumar Associate Professor Department of Computer Science and Engineering Galgotias University

Abstract A B2B portal is a channel used to sell to business customers that are typically SMBs. They resemble a B2C store, except they are usually password-protected. The sellers who use B2B portals are suppliers of physical goods, typically wholesalers, manufacturers, or distributors. The B2B portal is an online platform for buyers, sellers and businesses through which they communicate and conduct their business operations immediately. Sellers who use B2B portal are suppliers of goods, usually, wholesalers, manufacturers, or distributors and buyers are businesses down the supply chain. After using so many e-commerce web portal we notice one thing like in flipkart e-commerce web portal when a particular organization wants to use the services of flipkart than first organization have to go through by a long verification processes.it takes huge amount of time for verification. So we have developed a B2B e-commerce web portal in which we made an easy and small interface form for verification process which required very less and important details only of an organization to provide the services. So this B2B e-commerece web portal is more efficient than other B2B e-commerce web portal.

Keywords- B2B, Verification Time, E-commerce Web Portal, E-commerce Business, Online Business

I. INTRODUCTION The B2B portal is an online platform for buyers, sellers and businesses through which they communicate and conduct their business operations immediately. Sellers who use B2B portals are suppliers of goods, usually, wholesalers, manufacturers, or distributors and buyers are businesses down the supply chain. The main objective of B2B portals is to allow businesses a safe and convenient business that can be conducted globally. Also, companies that are operating under separate areas of the supply chain can now exchange their products and information via online portals. After using so many e-commerce web portal we notice one thing like in flipkart e-commerce web portal when a particular organization wants to use the services of flipkart then first organization have to go through by a long verification processes, so it takes huge amount of time for verification. So we have developed a B2B ecommerce web portal in which we made an easy and small interface form which required very less and important details only for verification process of an organization to provide the services. So this B2B e-commerece web portal is more efficient than other B2B e-commerce web portal.

A. Motivations and Scope The business (B2B) market consists of organizations that buy goods and services: – To make other goods and services.

– To resell to business users or to consumers.

– To be used in the operations of the organizations.

– Huge in sales volume.

– Significant in terms of the number of firms involved.

II. LITERATURE SURVEY A. Verification in E-commerce Portals After using so many e-commerce web portal we notice one thing like in flipkart e-commerce web portal when a particular organization wants to use the services of flipkart than first organization have to go through by a long verification processes, so it takes huge amount of time for verification.

B. From Data Electronic Exchange to E-commerce E-commerce has many advantages such as reduction in cycle time, optimisation of management, improvement of productivity, reduction of paper work costs, increase in accuracy of banking operations, optimisation of inter-business relations, increase in sales and liquidity, and decrease in manual processing costs (Kim et al., 2005). In implementing data electronic exchange systems, some issues such as standards, relations, Value added networks, virtual network, software, and type of e-commerce products should be noted (Andreu et al., 2010).[1]

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Analysis of Business to Business E-commerce (GRDJE/ Volume 5 / Issue 7 / 003)

C. Information and Communication Technology Information and communication technology is a set of theories and scientific-practical knowledge that facilitates production, process, communication, and information management. Integration of three parts information processing, electronic integrated circuits and elements, and network requirements has led to the concept of information and communication technology (Overby, 2008). Along with prosperity of electronic, telecommunication, and computer industries, the resulting information wave carries the human beings to a new field called information era. The important feature of the new technologies is the volume of data and information which is generated, processes, and analysed. This feature created a new technology called information technology.[1] D. Electronic Commerce Making a business through telecommunication (tools) is called e-commerce (Eikebrokk and Olsen, 2007). E-commerce enables marketers by providing them with access to broader markets, enhanced communications and a 24/7 global market place (Griffin et al. 2008).[2] E-commerce applications enable companies efficiently and effectively to communicate with their partners, suppliers, and consumers on the internet. The migration from traditional business to e-commerce requires fundamental changes in business operational systems (Ngai et al., 2005).[3] One of the important points in the e-commerce is attracting customers’ loyalty and trust.

The continuous growth and development of successful e-commerce essentially relies upon consumers’ trust in e-commerce transactions (Thaw et al., 2012).[4] Velmurugan (2012) indicated that security, privacy and trust issues have become a major concern for vendors and consumers due the growth of the internet and the complex nature of e-commerce. Since initial costs to attract customers are much, if customers spend less time to shop and they are not attracted, the e-commerce would not stay profitable anymore; thus, the most important capital in e-commerce is the customers’ loyalty (Srinivasan et al., 2002).[5] E. Global Growth of E-commerce While the USA, followed by Europe, constitutes the largest share with about 79% of the global e-commerce revenue (Kamaruzaman et al., 2010).[6] However, the African and Middle East regions have the smallest share with about 3% of the global ecommerce revenue (Kamaruzaman et al., 2010).[6] One principle of e-commerce is on-time access to the website. The e-commerce models are based on 24 hours per day and 7 days per week. Any mal-functionality of the website or defect in its accessibility is an inevitable loss (Singh and Kundu, 2002).[7] Global growth of e-commerce has gone to the extent that not only old methods cannot be applied but also new methods should be applied dynamically (Mehta and Shah, 2001).

III. RELATED WORKS A. Verification in B2B E-commerce Portals After using so many e-commerce web portal we notice one thing like in flipkart e-commerce web portal when a particular organization wants to use the services of flipkart than first organization have to go through by a long verification processes, so it takes huge amount of time for verification, all this happening because of its interface. The interface form for verification purpose for a client demands numbers of extra details for identification which takes lots of time in terms of service/products access and the verification form is also lengthy, so it is a limitation of many b2b portal.

B. Proposed System In a proposed system, I have developed a B2B portal in which the verification process is very easy for any client because the interface is very short and fast, basically I developed a B2B e-commerce portal in which I have made a verification form for my clients so they can easily complete the verification process in terms of accessing the particular service/product.so this portal is faster than other business to business e-commerce portals available on the cloud. Below is given the building scenario for my b2b e-commerce System.

C. Scenario for Building B2B E-commerce Systems

Fig. 1: Scenario for Building B2B E-commerce Systems

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Analysis of Business to Business E-commerce (GRDJE/ Volume 5 / Issue 7 / 003)

S.No 1.

2.

3.

4.

5.

Table 1: Comparison between B2B E-Commerce Web Portals with Existing Portal New Portal Existing Portal An easy interface Not an easy interface Verification process takes small amount of time Verification process is time taking Required only few and important details of client Required large lots of details of client Easy access to services/products Need more time and efforts to access the services Web portal is more secure because of its unique credentials Web portal are less secure because of its old credentials method. method.

IV. RESULT AND DISCUSSION A. Results – At the end of the implementation the interface between organization and our portal is very easy to use the services.

– The verification process between the service provider and the organization is very less time taking.

B. Discussion In chapter two and in literature review part of this research it is described that academic knowledge in the field of B2B websites usability is really poor and most of researches done in this area are using B2B websites usability literature and concepts as a base of research. The research showed a large gap between what is actually happening and what is contained in the academic literature.

This is partly because of the time lag between a rapidly evolving industry and the timescale of academic research. Additionally, by its very nature, much of the academic writing ignored the practicalities of website design. The most useful sources of information were the web design industry experts and those actually working in the industry. The literature showed little evidence that business managers were concerned with usability. It is a fact that the reasons which a consumer has for using or not using a website are originated from motivations completely different than a business. so an in depth data gathering and analyzing technique such as laddering and MECA is a useful tool for exploring and recognizing the several aspects of B2B usability and specially the decision making process of using or not using a B2B website. From the analysis of the respondent interviews using MECA we can see the decision making process from the initial identification of attributes through consequences and benefits and on to values.

V. CONCLUSION This chapter has examined the data collection and analysis process. It began with the identification of respondents through to the collection using laddering, and analysis of the data using MECA. From this analysis an aggregate HVM had been developed which gives a visual representation of the analysed data. The HVM provides a clear identification of the chains in the decision making process as indicated by the respondents, and the linkages from the attributes, through the perceived consequences and how these link to the values or goals they hold in regards to their lives. This is an indication of the respondents’ perceptions, not necessarily an accepted ‘truth’. As can be seen from the results, MECA provides a richer view of the perceptions of the respondents and the links between those perceptions, consequences flowing from them and how they link to values. Breaking down the decision making process in this way contributes to the information available on the meaning and different aspects of B2B usability.

VI. FUTURE WORKS It is highly recommended to future investigators to work on developing quantitative measurements based on what is gained from current research. Developing such measurements will help B2B website owners to evaluate usability of their websites. Researches with higher number of respondents and also higher diversity of industries may result in reaching to more effective and generalized frameworks and also provides evidences for firmness of the results of current study. Also it is suggested to conduct cross case analysis in different industries to evaluate the robustness of the proposed framework. Using the other techniques of qualitative data analysis would be another valuable research. Also it is advised to use another developed techniques for analyzing laddering interview in cases that method is chosen for interviewing. The adapted method by Bourne and Jenkins (2005) is highly recommended. Going in depth and finding more technical issues and attributes related to each extracted business value also could be another important contribution to knowledge in this area.

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Kamaruzaman, K.N., Handrich, Y.M. and Sullivan, F. (2010) ‘E-commerce adoption in Malaysia: trends, issues and opportunities’, in Ramasamy, R. and Ng, S. (Eds.): ICT Strategic Review 2010/11 E-commerce for Global Reach PIKOM (The National ICT Association of Malaysia), pp.89–134, Putrajaya, Malaysia.

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