The Path forward
The Greater Springfield Membership Guide 2013 Greater Springfield Chamber of Commerce 20 South Limestone Street, Suite 100 Springfield, OH 45502 937.325.7621 | Fax: 937.325.8765 GreaterSpringfield.com
the path forward president's message
the chamber is a sound investment CHAMBER MEMBERSHIP IS EFFECTIVE BUSINESS STRATEGY A national survey of 2,000 adults reveals that being active
Michael McDorman Greater Springfield Chamber of Commerce President & CEO
in a local chamber of commerce is an effective business strategy because two-thirds of consumers believe that such companies use good business practices, are reputable, care
For example, if respondents know that a small business is a member of its local chamber, the business enjoys a 49% increase in its consumer favorability rating, a 73% increase in consumer awareness, a 68% increase in its local reputation, and an 80% increase in the likelihood that consumers will patronize the business in the future. Accordingly, when consumers know that a large business is a member of the chamber, they are likely to patronize the company more often, to express favorable opinions about the company, to know more about the company, and to buy the company’s products. The strength and nature of these effects differ by industry.
about their customers, and are involved in the community. The study, conducted by The Schapiro Group, an Atlanta-based strategic consulting firm, found consumer perceptions of chamber members to be positive in many ways. • When consumers know that a small business is a member of the chamber of commerce, they are 49% more likely to think favorably of it and 80% more likely to purchase goods or services from the company in the future. • If a company shows that it is highly involved in its local chamber (e.g., is a chamber board member), consumers
Membership investment levels Joining the Greater Springfield Chamber of Commerce will provide you with instant access to our business network. We give businesses a voice to communicate what they need to be successful. As a member, you and your employees will experience valuable connections, a voice at every level of government, business savings and the opportunity to learn and grow.
are 10% more likely to think its products stack up better
Nearly 800 member companies, representing nearly
against its competition.
12,000 employees are already reaping the benefits of a
• When consumers know that an insurance company is a member of the chamber of commerce, they are 36% more likely to think favorably of the company.
This year the Chamber is offering various levels of investments depending on your needs, interests and company size. All levels build in marketing programs
MAJOR IMPACT ON SMALL BUSINESS
designed for those looking for increased exposure and
Small businesses represent the largest segment of most local chamber membership rolls, if consumers are aware that the small business is involved with its local chamber.
chamber partnership.
business connections. The decision is yours: invest at the level that best meets your needs. Companies may “buy up” at any time throughout the year.
Build your Brand. Expand your Network. Shape your Community.
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greaterspringfield.com 937.325.7621
the path forward Leadership circle
Name: William Fralick Title: President/CEO Company: Security National Bank “Since its inception, Security National Bank has made community support a top priority. As a member of the Chamber’s Leadership Circle, we not only receive enhanced chamber benefits, we are supporting the Chamber’s many business and community building initiatives and programs.”
Leadership Circle is made up of the most prestigious high powered community leaders and an advisory group for community projects. Companies join this group to show their commitment as a good corporate citizen, influence the community and actively engage in important community decisions and support the Chamber’s mission to make Greater Springfield the best place to live and do business. LEADERSHIP CIRCLE
Investment: $10,000 Value: $18,220
Key benefits in our Bronze-through-Diamond levels are included in this ultimate investor package plus additional marketing benefits listed below.
$25 event tickets - 12 (Total) Sponsorship of Annual Report Leadership Circle members are listed as exclusive sponsors of the Chamber’s Annual Report.
Golf Outing Eagle Sponsor Enjoy the Chamber Open and claim a complimentary foursome and signage for your company.
Table top display at the Chamber’s Annual Meeting Only members of the Leadership Circle will be invited to display information at the Annual Membership Meeting.
Sponsorship in Regionview Magazine Your Company’s sponsorship is featured in one of six issues which reaches 5,500 chamber business owners in Clark and Champaign Counties.
Permanent Plaque Plaque in Chamber Atrium recognizing the Leadership Circle investors.
Display in Chamber Atrium Use a table top display to get your message out. Set up for one week in the Chamber’s Atrium and position on digital display for one week. Early Sponsorship Alerts Investor in this level will receive early sponsorship alerts and given first choice of offerings.
tickets to Leadership Circle Events Peer-to-peer and special events as scheduled Buy Springfield App - premium package
See pages 10 & 11 for benefits listing for all levels
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the path forward Diamond Level
Name: John Fimiani Title: Partner Company: Oxiem Brand Interactions “The Greater Springfield Chamber has been a tremendous partner, invaluable resource and integral part of Oxiem’s growth and success.”
Diamond Level makes sure that your company is at the table during exclusive events and meetings supporting the mission of improving the economy and quality of life. Leaders, innovators and big dreamers welcome here! DIAMOND LEVEL Investment: $5,000 Value: $9,917 Enjoy key benefits from our Bronze-through-Platinum levels plus the additional benefits below. This level affords your company exposure at nearly every event and recognizes your business as a community leader. Logo and Company Profile on Website • 3 banner ads in the Chamber’s on-line directory • 3 additional branch listings • 1 banner ad in newsletter
Display for your company in Chamber Atrium For 3 days – Your company information included in Video display for 3 days. Use of Chamber Board or Community Room – twice Expo Booth Discount Four complimentary tickets to the Annual Meeting Marketing highlights: • 1 e-mail blast to members (Total) • 2 sets of labels for members (Total)
Golf Outing
• 1/ 8 page printed directory ad
Complimentary Foursome
• Listings on website & mobile site – 4 (Total)
$100 discount on a hole sponsorship
• Coupon included in Relocation package (1)
Company name on meeting signage at four meetings $25 Event tickets – 10 (total)
See pages 10 & 11 for benefits listing for all levels
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greaterspringfield.com 937.325.7621
the path forward platinum level
Name: Todd Roberts Title: Digital Marketing Manager Company: Konecranes “I see the value of the Chamber’s efforts in our community. The interactive marketing conference, Interact 13, is just one example of the creative and valuable opportunities the Chamber is delivering.”
Platinum Level is excellent for leaders and innovators. The benefits included in this level are designed to give your company the exposure to leverage your business credibility and reach new markets. PLATINUM LEVEL Investment: $2,500 Value: $6,150 Add this far-reaching promotional package to key benefits of the Bronze-through-Gold levels for extensive marketing saturation. Complimentary listings and ads on the chamber’s web and mobiles sites puts you in front of members and the public hundreds of times a year. Interact 14 Tickets – 2 World-class, regional technology summit with learning sessions and idea sharing. $25 Event Tickets – 8 (Total) Receive 8 -$25 event tickets good for Networking@Night, membership luncheon, and legislative events. 25% discount on standard expo booth
Leadership/President’s Events Tickets – 2 Timely topics, peer-to-peer relationship building for companies who support community and business growth. Available only to investors at this level and above. (Program to come late 2013.) Golf Outing – Hole Sponsorship Discount 50% discount Receive quarterly Community investment newsletter Marketing Highlights:
• 3 categorical listings on chamber and mobile websites • 2 (total) sets of membership labels • 2 (total) e-mail blasts (2,300 recipients) • 1 website banner ad • Unlimited display of business cards at Fairgrounds
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welcome center Not available to companies with 200+ employees.
See pages 10 & 11 for benefits listing for all levels
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the path forward GOLD Level
Name: Blake Shaffer Title: President and Owner Company: LWS Tax and Accounting Services “Sure, Chamber membership is tax deductible, but that’s almost an afterthought when I talk to people about joining. With all the good things the Chamber’s been doing lately, it almost sells itself. If you have money to invest, the Chamber is a good place to put it. It’s a way to invest in your business and your community.”
Gold Level is ideal for proactive business executives looking to make high level contacts and begin positioning their organizations as leaders in the community. GOLD LEVEL
Investment: $1,300 Value: $3,810
Take advantage of key benefits listed in the Basic and Silver levels AND add the following benefits for increased exposure and value for your company.
Banner ad in the e-newsletter Reach over 2,500 subscribers with your company’s message linked to your website. two additional Category Listings (Total) Represent your company in three areas of the online referral directory. Logo in category listing.
Position on office digital display For one week Put your information on the digital display located in the atrium of
e-mail Blasts
the Chamber’s offices in the Commerce Pointe building.
Two total free e-mail blasts reach over 2,500 potential customers.
Booth at the Chamber’s Business EXPO
Golf Outing - Hole Sponsorship
(25% discount)
($100 discount)
The EXPO, to be held April each year. Public is invited.
Your sponsorship will be acknowledged on GreaterSpringfield COC print pieces, on the website, in the e-newsletter and over 150
$25 event Tickets - 6 (Total)
printed programs, and during the event.
Attend or send your staff to Networking @ Night, monthly luncheons, legislative events. Not available to companies with 100+ employees.
See pages 10 & 11 for benefits listing for all levels
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greaterspringfield.com 937.325.7621
the path forward silver Level
Name: Jeff Collier Title: Vice President Company: Fire & Marine, Inc The Chamber connected us with the director of Ohio’s Bureau of Workers Compensation to discuss a problem we were having. The result: $5,000 was returned to our company from BWC.
Silver Level provides a sensible and affordable membership perfect to many companies. In addition to standard benefits, members in this level receive additional marketing tools and discounted ticket pricing. SILVER LEVEL
Investment: $650 Value: $2,580
Take advantage of key benefits in the Bronze level plus the additional benefits listed below. This membership level is perfect for getting the word out about your business online, in print and in person. Enhanced On-line Listing Your bold ad is placed on our on-line referral directory and linked to your business site. 3,000 hits per month.
One Set of Business Labels (Total) Reach fellow Chamber Members (800). Business Card Display We will display your business cards at the Clark County Fairgrounds during peak events. $25 event tickets - 4 (total) $100 toward your attendance at any Networking @ Night/ membership luncheon or legislative event.
One Additional Listing Show your business in a second category without additional cost and double your exposure to customers. Enhanced Mobile Listing Your enhanced listing is promoted throughout the Greater Springfield area and to visitors to the region. Not available to companies with 50+ employees.
See pages 10 & 11 for benefits listing for all levels
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the path forward bronze level
b u s i n e s s INVESTMENT c h o i c e s IN DETAI L Use the “Members Only” section of the website as your personal online tool. Get the access to online bill pay, referral reports, event registration and more. The online business directory allows you to update company information, pay bills online, advertise “Hot Deals” and view account activity too.
BRONZE LEVEL Investment: $350 Value: $1,380
Business Services and Discounts • Free hiring assistance
This basic package allows your business to take advantage of valuable money saving benefit programs and access to
• 35% off of shredding service
networking and relationship-building opportunities.
• Post free coupons on the Chamber’s Hot Deals site • Ribbon-cutting/Groundbreaking event assistance
2013 membership benefits
SEO Optimized Business Listing First Energy Solutions
List your business on the Chamber’s online directory and take
Electric Savings Program: The average business in Springfield
advantage of members-only referrals. And one listing on the
spends 11¢ per Kilowatt-hour. Chamber members can now get
mobile site.
5.80¢ per Kilowatt-hour.
Time Warner Business Class
Speedway Gas Card
Receive free Time Warner Business Class installation – a $200
Save 5¢ a gallon at any Speedway across the nation. FREE to
value.
your employees and spouses.
Save Time & Money on Shipping 3starlogistics.com
Workers’ Compensation • Group Rating Discount: Save up to 53% off your current workers’ compensation rates with fees with Frank Gates Co. • Save up to 4% more by joining the Springfield-Clark County Safety Council.
Quote it. Book it. Track it. Check it. Average savings 20-25%.
TelaDoc / Avoid the ER, Urgent Care & Doctor’s Office Get the BOST Advantage Card for your employees – a revolutionary tool in controlling health care costs. Physicians available anytime, anywhere, 24/7/365.
Chamber Member's save, on average, $1,300 by taking advantage of member benefits 8
greaterspringfield.com 937.325.7621
the path forward bronze level
Healthcare Discounts (SOCA)
Radius Local Web-Marketing Program
• United HealthCare: Discounted premiums to businesses with two or more employees, up to 20%.
Radius Local: Search marketing and web development
• Healthcare for One: insurance available for individuals.
packages at discounted costs.
Constant Contact Discount
Listing in Printed Business Directory
Email Marketing, Online Survey, and Event Marketing tools. Get
Printed directories for business referrals lists your company
pre-pay discounts up to 25%.
by category.
Dental Care Benefits (SOCA) Superior Dental Care: discounted daily. Cosmetic Program: 15% discount for elective cosmetic services.
Rx Discount Card plus Diabetic Supplies and Hearing Aid Savings Program Save from 10% to 60% on most prescriptions and on diabetic supplies. Card is free to employees.
Vision Care EyeMed Vision Care: Discount card provided FREE to members and employees. Savings on contacts and glasses.
10% discount on new york life insurance long-term care program
2013 membership benefits (advertising Savings)
2013 buy springfield program Buy Springfield News-Sun 80% discounts on designated days.
Buy Springfield WHIO Radio WHIO Radio: Receive (20) 15-second commercials
Buy Springfield WBDT -TV WBDT -TV: Spotlight your business in our “Buy Springfield” program and receive a $450 discount on commercial schedule or production.
Buy Springfield app Free listing
buy up For nearly 800 member companies, we present benefits
Cox Media Group Advertising
that produce bottom-line results. From networking and
Members receive a 50% matching discount, up to $ 400, toward the
marketing opportunities, small business support and
purchase of a single ad in one of Cox Media’s newspapers including
public representation.
the Springfield News-Sun.
WYSO Radio 91.3FM Ad Discount Chamber members receive a 50% discount off the regular cost of advertising with WYSO at the time of membership renewal.
Save money by investing the customized member levels outlined in this book. Your company may “buy up” to a level that better suits your company’s needs at any time. Call Kathy at 325-7621 for more information.
(with minimum contract of $500 with WYSO within 12 months). New members will additionally receive 20 complimentary run of schedule spots from WYSO – a value of $500!
See pages 10 & 11 for benefits listing for all levels
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$350
$650
Bronze Silver not available to companies with more than
25 employees
50 employees
$1,300
$2,500
$5,000
Gold Platinuum Diamond 100 employees
$10,000 Leadership Circle
200 employees NA NA
MARKETING ChamberView E-Newsletter Banner Ad
–
–
Yes
Logo and Company Profile on Website
–
–
–
–
Yes
Yes
Additional Categorical Listings On-line Directory
–
2
3
4 total
4 total
5 total
Branch Listings
–
–
1
2 total
3 total
5 total
Chamber web site advert (total)
–
–
enhanced listing
1 banner total
3 banners total
5 banners total
–
–
–
–
Yes
Yes
Chamber website (special recognition) Referral Tracking
Yes
Yes
Yes
Self Managed Profile Self Managed Profile Self Managed Profile Self Managed Profile Self Managed Profile Self Managed Profile
Printed Membership Directory Listing
1
1
1
1
1
1
Printed Membership Directory Ad
–
–
–
business card total
1/8 page total
1/4 page total
Printed Directory Enhanced Listing
–
–
–
1 total
2 total
3 total
Membership Category Listing(s)
1
1
3
4
4
5
Company on Office Digital Display - 1 Week
–
–
Yes
Yes
Yes
Yes
Signage at Chamber Events
–
–
–
–
monthly meetings
monthly meetings
Relocation Package Special Recognition
–
–
–
–
business card/coupon
flyer
Annual Report Sponsorship
–
–
–
–
–
Yes - exclusive
Annual Meeting Display Table
–
–
–
–
–
Yes - exclusive
Company Plaque in Chamber Atrium
–
–
–
–
–
Yes - exclusive
RegionView Sponsor - 1 issue
–
–
–
–
–
Yes - exclusive
Company Table Display in Chamber Atrium
–
–
–
2 days total
3 days total
1 week total
Company Signage at President’s Breakfasts
–
–
–
–
–
Yes
Chamber Membership Labels
–
–
–
1 set total
2 sets total
3 sets total
Listing on Buy Springfield “App”
Yes
Yes
Yes
$99 package
$199 package
$2,000 package
Listing on Mobile Website
Yes
Yes
3
4
4
5
Cox Media Group/News Sun Ad Discount, up to $400
Yes
Yes
Yes
Yes
Yes
Yes
WYSO Radio Ad Discount
Yes
Yes
Yes
Yes
Yes
Yes
Business Cards - Fairgrounds Visitors Display
–
–
–
Yes
Yes
Yes
Free E-Mail Blast / Reaches 2,300 Members
–
1
2
3
3
3
Use of Chamber Board Room at 2 Meetings
–
–
–
–
Yes
Yes (all)
Signage at Monthly Meetings
–
–
–
–
Yes
Yes
Permanent Company Plaque in Chamber Atrium
–
–
–
–
–
Yes
$350
$650
Bronze Silver not available to companies with more than
25 employees
50 employees
$1,300
$2,500
$5,000
Gold Platinum Diamond 100 employees
$10,000 Leadership Circle
200 employees NA NA
EVENTS/NETWORKING - RELATIONSHIP BUILDING Events Tickets
–
4-$25 total
6 - $25 total
8 - $25 total
10 - $25 total
12-$25 total
Golf Outing
–
–
$100 discount / sponsorships total
$200 discount / sponsorship total
complimentary 4some total
Eagle Sponsorship total
INTERACT14 Technology Summit Tickets
–
–
–
2 Tickets total
2 Tickets total
4 Tickets total
Leadership Circle Events
–
–
–
4 Tickets total
4 Tickets total
6 Tickets total
Booth at Business Expo discount
–
–
25%
25%
25%
50%
Premium Booth discount
–
–
–
–
25%
50%
Annual Meeting-4 tickets or 50% off Table of 8
–
–
–
–
Yes
Yes
Other Benefits First Energy Solutions- 5.80 cents kilowatt hour
Yes
Yes
Yes
Yes
Yes
Yes
Speedway Gas Card - 5 cents per gallon discount
Yes
Yes
Yes
Yes
Yes
Yes
Workers’ Comp Discount-Frank Gates Co.
Yes
Yes
Yes
Yes
Yes
Yes
Free Hiring Assistance
Yes
Yes
Yes
Yes
Yes
Yes
Shredding Service - 35% Discount
Yes
Yes
Yes
Yes
Yes
Yes
Post Coupons on Chamber’s Hot Deals Site
Yes
Yes
Yes
Yes
Yes
Yes
Ribbon Cutting-Ground Breaking Assistance
Yes
Yes
Yes
Yes
Yes
Yes
Time Warner Business Class-$200 Value Free
Yes
Yes
Yes
Yes
Yes
Yes
Shipping Discounts - 3starlogistics.com
Yes
Yes
Yes
Yes
Yes
Yes
TelaDoc - Control Employee Health Care Costs
Yes
Yes
Yes
Yes
Yes
Yes
Long-Term Care Discount - New York Life
Yes
Yes
Yes
Yes
Yes
Yes
Health Care Discounts thru United HealthCare
Yes
Yes
Yes
Yes
Yes
Yes
Superior Dental Care Benefits and Discounts
Yes
Yes
Yes
Yes
Yes
Yes
RX Card including Diabetic Supplies,Hearing Aids
Yes
Yes
Yes
Yes
Yes
Yes
EyeMed Vision Care Discount Card Free
Yes
Yes
Yes
Yes
Yes
Yes
–
–
–
–
–
Yes
Special Recognition on Membership Plaque
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Membership Application Date: _______ /______ /_______ Name of Company/Organization:_ _______________________________________________________________________ Street Address/PO Box: ____________________________ City/State/Zip: _ ____________________________________ Phone Number: ____________________________________ Fax Number: _ ______________________________________ Primary Contact Person/Title: ___________________________________________________________________________ Website: _ _________________________________________ Email Address: ______________________________________ What is your company’s primary product/service? ________________________________________________________ Who is your typical customer? __________________________________________________________________________ Number of Full Time Employees:
Part Time:
In the next year, will you be:
H
Hiring any new employees?
I
Yes
No
Investing money in the business? (equipment, construction, working capital)
Yes
No
T
Planning additional training for your existing or new employees?
Yes
No
S
Does the space you are currently operating in fit your needs?
Yes
No
Membership Investment Investment Level: [ ] $________________ [ ] Leadership Circle $10,000
[ ] Diamond Level $5,000
[ ] Platinum Level $2,500
[ ] Gold Level $1,300
[ ] Silver Level $650
[ ] Bronze Level $350
[ ] Please bill me
[ ] Annually
[ ] Semi-annually (available to Gold Level and above only)
Please submit completed application and payment to the Greater Springfield Chamber of Commerce. Payment Method:
______cash
______check
_____credit card
Discover, Visa or MasterCard # _________________________ Exp. Date _____/_____ 3-digit code _______ This membership is continuous unless cancelled in writing. Signature of Applicant: _________________________________________________________________________________ Staff Name: ___________________________________________________________________________________________
Mail To 20 S. Limestone St. Suite 100 Springfield, Ohio 45502 Fax: 937-325-8765 Complete on website www.greaterspringfield.com 12
Membership applications are subject to approval by the Chamber’s Board of Directors and/or the finance committee. Membership Dues to the Chamber of Commerce may be tax deductible as an ordinary and necessary business expense. Dues paid to the Chamber are not a charitable tax deduction for tax purposes.