INVESTMENTS
ON A ROLL AGAIN The times when only Los Angeles, Chicago and Yokohama developed more dynamically than Łódź will probably never come back. Today, however, the city's ambition is not to race against the whole world, but to make those who left Łódź in search of a better job return. How to convince them that the most difficult years are behind Łódź and we are on a roll again? When unemployment in Łódź reached 21.3% in 1993, the city had to “rein vent” itself. There was no simple recipe for that and no shortcut. It was only at the beginning of the 21st century that Łódź started to rediscover its economic potential. The development of home appliances, logistics and trans port industries allowed Łódź to return to the top of Polish cities. Today, when the unemployment rate in Łódź does not exceed 5%, the third largest city in Poland in terms of population (approx. 690,000 people) is gradually transforming into a service centre for business. 23,200 people already work in the BPO, SSC/GBS, IT and R&D centres located in Łódź, which means that Łódź is the fifth largest labour market for these sectors in Poland.
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In the face of such changes, it is worth asking a question about the possi bility of returning to the local labour market of former and current Łódź citi zens who found employment in other cities in Poland. Deloitte looked into the problem and conducted a survey among graduates of Łódź univer sities living outside Łódź. As many as 64% of the respondents were open to taking up employment in Łódź provided that they were given satisfac tory financial work conditions. What does it mean? 8% of the respondents indicated the lowest salary between PLN 3,500 and 5,000 gross monthly. 13% of the respondents would like to earn between PLN 5,000 and 8,000 gross per month; the most numerous group (42%) replied that a salary between PLN 8,000 and 15,000 gross per month would be appealing to them, and 37% answered that an attractive salary is not less than PLN 15,000 gross per month.
Outsourcing&More | March–April 2020
