INITIAL IDEAS
CONCEPT - T H E I D E A I S T O CREATE A N O V ERNIGH T EXP ER IEN CE WH IC H I S U N I QUE A ND M EMO RA BLE . - IT IS A I M E D AT PEO PLE W HO A RE ACTIVE AN D WAN T S OM E T HI N G M O RE THA N JUST A HOTEL STAY. - T H E H O T E L H A S A SENSO RY EX PERIEN CE WH ICH H AS A C O N N E C T I O N W ITH NATURE A ND GOES B ACK TO BA S ICS ( A B A C U S).
INSPIRATION
INSPIRATION
FINAL CONCEPT
FINAL CONCEPT
NAME AND SLOGAN
ABACI
UP IN T H E S K Y W I T H A B A C I
LOGO IDEAS
FINAL LOGO & COLOUR