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MR D.I.Y. GROUP (M) BERHAD MR. D.I.Y. is a home-grown enterprise with more than 600 stores across Malaysia. The home improvement retailer has been dedicated to making a positive difference in the lives of its valued customers by offering convenience at all its stores nationwide and online at www.mrdiy.com.my. All MR. D.I.Y. stand-alone stores are managed directly and for those stores operating in shopfront properties or malls, the retailer works in close collaboration with the proprietors of these shopping centres. All MR.DIY stores offer a wide selection of about 14,900 Stock Keeping Units (SKUs) across five major categories – hardware; household and furnishing; electrical; stationery and sports equipment products; and others such as toys, car accessories, jewellery and cosmetics. The retailer strives to always put customers first by operating an innovative business that is flexible when it comes to providing a wide variety of products, good quality and value-for-money, holding true to
its company motto: “ALWAYS LOW PRICES”. Chief Executive Officer, Adrian Ong, said that “MRCA plays a significant role in enabling retailers to advance in our industry and MR. D.I.Y. is thrilled to be a part of its network. It is time for us to connect and exchange ideas with fellow retail members, and, together, strive towards greater heights in positioning Malaysian brands in the region“.
Website: www.pico.com.my
PICO INTERNATIONAL (M) SDN. BHD. BRINGING BRANDS TO LIFE Pico is a global leader in total brand activation specialising in engaging people, creating experiences and activating brands. Innovative, insightful and inspired, Pico brings brands to life and creates experiences through total brand activation – from strategy to execution. Pico always strives to achieve its client’s mission across multiple activation platforms – from exhibitions and event, retail, theme environments, visual identity, sports marketing, venue management and consultation, to content, sponsorship activation, below-the-line and above-the-line engagement marketing and digital and technology solution. Successful retail and office are both an art and a science. The company’s experts design and build novel, functional and attractive permanent interiors and temporary environments which make a powerful signature statement. Pico’s concept-to-production approach for offices, retail stores and showrooms not only add a new dimension to our client’s overall brand image, it defines it. Email: info@pico.com.my
Malaysia Retailer Vol 8 No 2
