Portfolio 2012

Page 1



My work is a REFLECTION of who I am



Harshita S K 24 years old

Graduated as a graphic designer from Symbiosis Institute of Design Worked as a Graphic designer at BEAU|MACH design { Pune} for a year Presently studying Retail Design at National Institute of Design



My work is a REFLECTION of who I am



CLORAP is a brand which promotes CLOth wRAPping for gifts etc. instead of paper. Nearly 4 billion trees worldwide are cut down each year for paper, representing about 35% of all harvested trees.


PACKAGING FOR CLORAP All products are made of 100% cotton, most of the products are remains of cloth from mÄ ll. The paper used is also recycled paper and Hati Chap paper. The packaged CLORAP also contains a instruction booklet on how to use the cloth for gift wrapping.


INSTRUCTION BOOKLET Each box of CLORAP contains a instruction booklet which helps the customer understand the product. The book is 10 cm by 10 cm. in size It has illustrations and pictures showing different kinds of wrappings. This booklet is also printed on recycled paper, Hati Chap paper was not used as it can only be screen printed.

Thank you for buying CLORAP... Nearly 4 billion trees worldwide are cut down each year for paper, representing about 35% of all harvested trees. CLORAP is an initiative to stop use of paper in gift wrapping. All CLORAP products are made from cotton with organic dyes. Most of the cloth used is left over or recycled cloth. This booklet is also printed on recycled paper with non-toxic ink. Help us contribute to save the world...

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Get in touch with CLORAP... www.clorap.com info@clorap.com A-403, Eden park Viman Nagar Pune - 411014 For business enquiries contact Harshita +91 9552 571 101 harshita@clorap.com


ILLUSTRATIONS IN THE BOOKLET All illustrations were made in Adobe Illustrator.

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P R A B H AT Prabhat is a 150 crore promising business group having strapping incidence in the areas of dairy, agro & Beverages. Their motto in life is ‘Better Quality, Better Health’ to people throughout their lives.


GHEE PACKAGING Simple Packaging with Earthy tones. Contrast colours were used to bring out the colour of ghee. Transparent packaging, so that the customers can see and feel the product along with being cost efficient.


FLAVOURED MILK PACKAGING Simple Packaging with Bright colours. Illustrations were used to attract the young adults. Transparent packaging, so that the customers can see and feel the product along with being cost efficient.



Voila Kitchen Studio is a company which makes customized kitchen fittings at commercial and local level. Voila kitchen Studio’s needed a E-brochure for their website which his customers can download and understand his products better.


ILLUSTRATIONS IN THE BROCHURE

H IG H

G LOSS

LA M I NATE

LAM I NATE

STRA IG H T

� POSTFO RM�

LA M I NATE TEXTU RED

E DG E

V1 - HIGH GLOSS

V2A – LAMINATE

V2B - LAMINATE

STRAIGHT EDGE

POSTFORM

V2C - LAMINATE TEXTURED

For a crystal clear finish that

For laminate-finish surfaces

Laminated - you will want to

Fantastic textures that make

is amazingly smooth to the

- giving you a kitchen that

keep caressing the rounded

all the difference to your

touch, in pretty much any

looks like it’s been imported

edges of this finish, time

designer kitchen!

colour you can imagine!

piece by piece!

and again!

04

ghes

d’s

14


E - Brochure Since their website was dominantly black and white, the came colour combination was carried ahead for their brochure.

DESIGN: BEAU | MACH design DISCLAIMER: The contents of this catalog are the intellectual property of VOILA KITCHEN STUDIO. No part of these contents either in part or whole are to be reproduced without the prior approval of VOILA KITCHEN STUDIO. This catalog is generated for purely promotional and marketing purposes and is not to be sold.


E - Brochure

C O N T E N T S

THE COMPANY

01

THE VOILA ADVANTAGE

02

SER VICES

03

PR ODUC TS

04

V 1

HIGH GLOSS

05

V 2 A

LAMINATE [ STR AIGHT EDGE ]

07

V 2 B

LAMINATE [ POSTFORM ]

09

V 2 C

LAMINATE [ TEX TURED ]

11

COMPONENTS

C O M P A N Y

13

PAR TNERING WITH VOILA

15

CONTAC T

16

T H E V O I L A A D V A N T A G E

Welcome to VOILA KITCHEN STUDIO - your one -stop shop for finely crafted, technically superior, designer kitchen solutions. Over the last 10 years, Voila has designed and manufactured

TOTA L

IN D IA N

C U STO M ISAT IO N

MAT E R IA L

The following represent our clear advantages over International brands– suitability, durability, finish and budget-friendliness:

scores of kitchens for individual customers as well as for large high-end housing projects.

Totally customised designs – that fit your kitchen per fectly. Our products and solutions not only conform to international standards but also transcend these to withstand the rigour of

IM PO R T E D

D E L IV E R E D IN

Indian cooking and climate. Crafted from marine/commercial

H A R D WA R E

2 -8 W E E KS

Can be made to fit into your existing kitchen or platform size, unlike most brands that have standard sizes.

ply and waterproof boards, our range is supported with fittings from International favourites Hettich and Blum or local

Amazing International finishes including high gloss and

products depending on your budget. We have a huge range of

crafted from Indian materials. International brands use MDF or particleboard, unsuitable for Indian climate and method of

finishes including high gloss colour coatings, postform, and aluminium profile. We ensure timely kitchen delivery, superior after sales ser vice and competitive pricing. Visit our main showroom at Goregaon West

BEST

IM PR E SSIV E

IN T E R N AT IO N A L

A F T E R SA L E S &

F IN ISH E S

R E PL AC E M E N TS

cooking. The very best International hardware (Blum, Hafele or Mepla) fitted in Indian material.

to experience our product range. 01

02

S E R V I C E S

P R O D U C T S

Here’s a typical Sales & Deliver y Cycle, step by step. Step 1

See our great product range online, or visit the store

Step 2

Our highly qualified team visits your site for measurement

Step 3

One of our senior Interior Designers meets you to understand requirements

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G LOSS

03

A technical blueprint drawing and specifications document is prepared on basis of measurements and the requirement

Step 5

Post approval, the design is finalized by selection of the material, colour, hardware, systems, etc.

Step 6

The finalized design list is put into production

Step 7

Your dream kitchen unit is fitted on your site

LAMI NATE �POSTFO RM �

LAMI NATE TEXTU R E D

EDG E

V1 - HIGH GLOSS

Step 4

LAMI NATE STRAIG HT

V2A – LAMINATE

V2B - LAMINATE

STRAIGHT EDGE

POSTFORM

V2C - LAMINATE TEXTURED

For a crystal clear finish that

For laminate-finish surfaces

Laminated - you will want to

Fantastic textures that make

is amazingly smooth to the

- giving you a kitchen that

keep caressing the rounded

all the difference to your

touch, in pretty much any

looks like it’s been imported

edges of this finish, time

designer kitchen!

colour you can imagine!

piece by piece!

and again!

04


E - Brochure

V 2 B − L A M I N A T E P O S T F O R M

We paste a laminate sheet on the core material – typically Marine ply, Commercial ply or MDF. LAMI NATE � POSTFO RM �

Two edges out of the four edges of this special postforming laminate sheet are rounded onto the core material. The other two edges are sealed with edge binding tape that matches the colour and finish of the laminate.

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C O M P O N E N T S

CARCASS

SHUT TERS

SYSTEMS

HARDWARE

ACCESSORIES

The Carcass is the basic

Shutters are the doors, which

Systems are the mechanics

Our accessories range form

Hardware refers to the high-

structural skeleton of the

are available in a host of

that provide utility or

the base inside your kitchen

quality hinges, fittings,

kitchen unit and can be

styles, materials and finishes:

functionality:

drawers and cupboards. Voila

fasteners, locks and handles

uses 304 grade steel - the

made by some of the world’s

constructed from a variety of Materials:

Materials:

Finishes:

Pull-out Drawers

best available in the market.

leading brands:

Marine Ply

Laminate - Straight

Corner System

Our accessories are custom

HAFELE

created for super snug fitting.

HET TICH

Marine Ply

Commercial Ply Laminate - Postform

Lift Up System

Common Ply

Particle Board Laminate - Textured

Bottle Holders

HARN

Particle Board

M.D.F.

Coating - Gloss or

Garbage System

MEPLA

Matt

Rollups

EBCO

M.D.F.

Profile 13

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P A R T N E R I N G

C O N T A C T

U S

PARENT COMPANY Vanguard Trading P. Ltd.

Benefits of Franchising with VOILA: You don’t have to develop a business format of your own. We effectively transfer the VOILA business model to you. Instead of creating a market for custom kitchen solution range; you get a readymade business.

BRAND Voila Kitchen Studio ADDRESS 2, Acme Complex, Goregaon Mulund Link road, Close to Rustomjee Ozone, Near Inorbit Mall Malad - West, Mumbai - 400 064 Maharshtra, INDIA TELEPHONE +91 22 32948409

The VOILA brand name is your biggest business asset. VOILA partners with you and provides market-analysis, real-

TELE-FAX +91 22 28787128

estate selection and marketing strategies. We give you the complete training package and provide ongoing support. 15

EMAIL kunjesh@voilkakitchenstuido.com sonia@voilkakitchenstuido.com 16




RIDER MANIA Rider Mania is a annual biker festival organized by royal enfield in Goa. This project had a budget of 1.5 lakhs.






EXHIBITION DESIGN DESIGN BRIEF :

To Design an exhibition to showcase the painters of Pune and their artworks.

THEME :

Pune, The Treasure of India

AREA GIVEN :

8m×8m×3m


EXHIBITION PUBLIC FLOW PLAN A graphic representation of the public flow during the exhibition along with a bird eye view of the total exhibition area.


EXHIBITION DIMENSIONS A graphic representation of the dimensions of the exhibition area.


EXHIBITION - CENTRAL DISPLAY UNIT A 3ft x 3ft x 2ft Central Installation made of translucent paper cubes to allow emanation of light. Showcases information about artists and painters of Pune. Each cube riveted on to anodized aluminium plate which is fitted with an incandescent 60W bulb or a compact fluorescent bulb of 10 W.


EXHIBITION - CENTRAL DISPLAY UNIT



LOGO BRANDING The following are some of the branding projects I have worked on so far...




Valet ticket.

Match box

Sugar sachets


Shekhar Pimpalkhare

Corporate stationery

91 9823057709 91 20 25286276 bohemian.cluboasis@gmail.com Club Oasis, NDA Road Chandani Chowk Pune 411052

Club Oasis, NDA Road Chandani Chowk Pune 411052 www.bohemianpune.com | bohemian.cluboasis@gmail.com | 91 20 25286276

Club Oasis, NDA Road Chandani Chowk Pune 411052 www.bohemianpune.com | bohemian.cluboasis@gmail.com | 91 20 25286276


KALCON Infrastructure (India) Pvt. Ltd.


Corporate stationery

KALCON Infrastructure (India) Pvt. Ltd .

KALCON Infrastructure (India) Pvt. Ltd.

RAHUL KALA TE Director +91 98220 5899 2 rahul@kalconindia.com +91 20641 06060 www.kalconindia.com 278/2 W akad Chow k Near PCMC school Pune 411057

278/2 Wakad Chowk, Near PCMC school, Pune 411057 | +91 20 6410 6060 | info@kalconindia.com |

www.kalconindia.com


dhanurved

Patterns formed of the logo symbols


eka

Disclaimer : I accept the T&C of the Dhanurved Digvijay Program.

vikram

Disclaimer : I accept the T&C of the Dhanurved Digvijay Program.

Disclaimer : I accept the T&C of the Dhanurved Digvijay Program.

Disclaimer : I accept the T&C of the Dhanurved Digvijay Program.

signature

signature

dhanurved

dhanurved

dhanurved

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1234

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Terms & Conditions • Lorem Ipsum is simply dummy text of the printing and typesetting industry ummy text of the printing • Lorem Ipsum is simply dummy text of the printing and typesetting industryummy text of the printing.

Terms & Conditions • Lorem Ipsum is simply dummy text of the printing and typesetting industry ummy text of the printing • Lorem Ipsum is simply dummy text of the printing and typesetting industryummy text of the printing.

Terms & Conditions • Lorem Ipsum is simply dummy text of the printing and typesetting industry ummy text of the printing • Lorem Ipsum is simply dummy text of the printing and typesetting industryummy text of the printing.

Toll Free No. : 7636363633/37

Toll Free No. : 7636363633/37

Membership cards

T-shirt design

digvijay

signature

dhanurved Terms & Conditions • Lorem Ipsum is simply dummy text of the printing and typesetting industry ummy text of the printing • Lorem Ipsum is simply dummy text of the printing and typesetting industryummy text of the printing.

parakram

Corporate give away’s





Commercial posters


Commercial brochure


Bag design for an NGO


uthform Membership welcome kit & membership card


Corporate stationery for insane entertainments














Harshita S K 08970170889 09552571101 harshita.s@rediffmail.com harshita.k@nid.edu


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