120117 briefs

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BA (Hons.) GRAPHIC DESIGN

LEVEL

Module Code OUGD303

Semester

Module Title

Doc. Code OUGD303

FMP

6

Title - Yearbook Brief BA (Hons) Graphic Design yearbook proposal for 2012 graduating year. Will communicate the diverse, creative and professional quality of the work produced on the course.

Background / Considerations The yearbook is an annual publication designed to showcase the graduating year. The book is distributed to industry contacts, potential applicants and visitors to the end of year show. The yearbook is also used as a marketing tool to raise the profile of the course with feeder colleges and the creative industries. Concpet was to reflect the course in numbers. Demonstrating the huge array of visiting professionals, the small course team and selective process of students who enrol. Our design team is typographically focussed and so this also plays to our strenghts. Each students will have a large amount of space to showcasr their work and also have a profile image with their work to show who is behind the design.

Mandatory Requirements

Deliverables

The Course, Institution’s Name and year of graduation must be clearly presented on the cover and spine of the publication. Each graduate has an equal amount of space containing samples of work, a personal statement and photograph. Produced to a standard square format of 210mm x 210mm. The use of Futura and Helvetica as font choices with a strong colour palette of black and fluorescent orange.

3 x A2 proposal boards including concept, printing processes and branding such as font and colour as specified under ‘Mandatory Requirements’. Sample layouts and cover design need to be included on the proposal boards.

Studio Deadline

Module Deadline

12.01.12

Find out 18.01.12 if selected.

If not selected for the Graphic Design yearbook, could be directed towards another courses yearbook.

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.


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