For Immediate Release Heart of Los Angeles (HOLA) to Hold 25 th Anniversary Celebration at the Beverly Wilshire Hotel Mayor Eric Garcetti and Ziffren Brittenham LLP to be Honored Special Acoustic Performance by Reggae Icon Ziggy Marley Los Angeles, CA (November 25, 2014) – Heart of Los Angeles (HOLA will hold it’s 25th Anniversary Celebration on Monday, December 1 at the Beverly Wilshire Hotel, beginning at 7:00 PM. More that 600 guests are expected to attend the event and Mayor Eric Garcetti and Ziffren Brittenham LLP will be honored for their outstanding commitment to enriching the lives and futures of the HOLA youth. The evening will include a raffle and live auction, performances by HOLA youth and a special performance by reggae icon Ziggy Marley. All proceeds from the event will benefit HOLA. For 25 years, HOLA has been dedicated to bringing resources to and meeting the needs of the at-risk youth living in the Rampart District of Los Angeles. This culturally rich, yet economically struggling neighborhood represents one of the nation’s most densely populated and diverse areas. Since HOLA first opened its doors, thousands of at-risk youth have received the highest level of instruction from a professional and dedicated staff and a volunteer corps of over 500. HOLA operates Monday through Saturday year round and all programs are free, an essential feature for the area's impoverished families. Heart of Los Angeles has three core academic programs and offers a wide variety of enrichment activities, including a comprehensive music department, a robust visual arts program, premier sports leagues and activities, leadership and healthy living classes, and a cutting edge scientific arts program. HOLA operates on a four-building, 32,000 square foot campus in and around LaFayette Park. “We are so thrilled to be celebrating our 25th anniversary. This is an extraordinary milestone and as we look to the future, we hope to expand our reach to meet the increasing demand for our services,” said Tony Brown, HOLA’s Executive Director. About Heart of Los Angeles (HOLA) In neighborhoods often overrun by poverty, crime and a feeling of hopelessness, Heart of Los Angeles invests in youth to build stronger communities. Heart of Los Angeles gives some of the city’s most vulnerable youth a chance to succeed in life. From what started 25 years ago with just a handful of kids in a dilapidated gym, today Heart of Los Angeles serves over 2,300 youth in a safe and supportive environment. HOLA’s mission is to provide underserved youth with exceptional programs in academics, arts and athletics within a nurturing environment, empowering them to develop their potential, pursue their education and strengthen their communities. For additional information about HOLA, please visit HOLA’s website at www.heartofla.org. Media Contact: Lee Schube, (213) 389-1148 x232, lschube@heartofla.org ##############
25