Basin Business - Aug. 2015

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August 2015

Basin Business

KLAMATH BASIN

Business

Running Y announces new brand, logo —Page 5

Inspire Growth Exchange Ideas

Citizens for Safe Schools hosts golf tournament — Page 6 Klamath Tribes receive small business grant — Page 7

Cultivate Success

Accelerate Innovation

A publication of the Herald & News

Thursday, Aug. 27, 2015, Herald and News

Ride the sky

September 16-18, 2015 Klamath Community College Interactive sharing sessions on: • Current economic & employment situation • Funding & markets • Creating a collaborative culture of innovation in your organization • Finding opportunities for growth • Dealing with risk & failure • Identifying local investment opportunities • Understanding the psychology & mechanics of entrepreneurship • And more!

Tickets on sale now! Chamber Member Special Pricing - $99 Non-Chamber Members - $149

Call (541) 884-5193 or visit www.klamath.org/programs/RBIS to register today! Space is limited!

Chamber: www.klamath.org

Zipline open for business — Page 4

Join the crowd ... learn from experience

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Basin Business

Thursday, Aug. 27, 2015, Herald and News

Summit to feature global expert Michael Shuman returns to Rural Business and Innovation gathering

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he Klamath County 2015 Rural Business and Innovation Summit will feature a Local Investing 101 Workshop presented by Michael Shuman, a globally recognized expert on community economics. Shuman, who was the keynote speaker at the Economic Summit held in February, will join corporate business leaders, entrepreneurs, accelerators and investors at the three day summit, Sept. 16-18 at Klamath Community College. Shuman, a will lead an all-day Shuman workshop, exploring the expanding universe of local investment opportunities, on Friday, Sept. 18, from 9 a.m. to 5 p.m., with topics including: ■ W hat are the risks and how do you mitigate them? ■ How can local banks and credit unions localize capital? ■ How can our small town become a hot bed of local investment and entrepreneurship? ■ How can local investors make use of crowdfunding sites? Shuman, attorney and entrepreneur, is the author of “Local Dollars, Local Sense: How to Move Your Money from Wall Street to Main Street and Achieve Real Prosperity.” He is one of the architects of the crowdfunding reforms that became the “JOBS Act,” signed into law by President Obama in April 2012. Shuman is currently Director of Community Portals for Mission Markets and a Fellow at Cutting Edge Capital and Post-Carbon Institute. He’s also a founding board member of the Business Alliance for Local Living Economies (BALLE). He is also an adjunct instructor in community economic development for Simon Fraser University in Vancouver. Shuman has authored or coauthored eight books.

Facilitator Maria Ellis organizes a round table discussion at Oregon Tech during the Economic Summit: A Vision Forward last summer. This year’s economic summit is focusing on doing business in rural communities.

The speakers ■ Allen Alley, CEO of The Alley Group ■ Ainoura Oussenbec, Workforce Analyst, Oregon Employment Department ■ Scott Chernoff, Principal with Cumberland Holdings

Innovation is key The summit is intended to inspire entrepreneurs to accelerate innovation, cultivate a successful business ecosystem within their See SUMMIT, Page 3

■ Rosetta Shaw, Sustainable Valley Technology Group

Runberg

■ Steven Kaufman, author of The Garbageman’s Guide to Life: How to Get Out of the Dumps ■ Vince Adams, Kaufman Oregon State University

Oussenbec

■ Damon Runberg, Central Oregon Regional Economist, Oregon Employment Department

Pearl

■ Amy Pearl, founder, executive director of Springboard Innovation and ChangeXchange NW


Basin Business

Thursday, Aug. 27, 2015, Herald and News

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Exciting times for local partnerships Collaboration leads to growth in many areas It is exciting to see so much energy and focus being applied to growth opportunities and leveraging of resources in Klamath County. Partnerships are forming between many organizations, and across many interests, with the goal of improving — and taking advantage of — opportunities for growth. Much of the excitement comes from collaboration in a variety of areas, including participation in the Blue Zones The Klamath Falls Airport will soon be host to PenAir, bringing back pasinitiative, a new senger service to the area thanks to the hard work of local leaders, busimental health nesses and organizations. campus, a reinMassie vigorated and ning for the changes taking place appreciation to: better resourced economic developlocally, and in air service ■ The city of Klamath Falls counment association, trails enhancegenerally. cil and mayor, and Klamath Falls ments, a local focus on promoting an There was a real need for broad Airport staffs, who led the entire entrepreneurial culture, upgrading partnerships representing governeffort to identify opportunities for educational facilities, expansion of ments, agencies, businesses and the air service, and were dedicated to higher education offerings, event airlines themselves. ensuring local businesses and resiattraction, a revitalized downtown dents had access to reliable passenThe airlines made very clear the area, and new commercial developger service; importance of the business commument around the region. All of these nity being front and center in sup■ Discover Klamath’s leadership partnerships require continued supporting service, and many Chamber team developed marketing plans port and long-term commitments members joined the discussion and and put resources to work promotto reach the intended goals. And it offered help in a variety of ways. ing air service and the newly named appears the community is ready for Some contributed money toward the the long haul. effort, everyone committed to continOne partnership that required ue using local passenger service, and long-term assistance and support many dedicated in-kind resources to has taken center stage recently — increasing use. passenger air service. It was a bumpy flight the last When I began as the executive seven years with the loss of Horizon, director at the Chamber of Comand then Sky West. PenAir’s recent merce in 2008 one of the very first announcement is validation that all phone calls I received was about the Mark Fay, M.D. Scott Stevens, M.D. the hard work and time spent on the potential loss of local passenger air Physician/ Surgeon of the Eye Physician/ Surgeon of the Eye service as Horizon Airlines had indi- air service issue was a good investment. cated a change in aircraft type that It is probable Klamath would be would include dropping Klamath without even the potential of passenFalls from their schedule. ger air service without this commitThe Chamber quickly became a ment and broad partnership. more active participant in the air Some individual thanks and 2640 Biehn St. • 541.884.3148 service partnership to aid in plan-

Crater Lake – Klamath Regional Airport, taking advantage of the most online searched attraction in the county; ■ The 173d Fighter Wing’s engagement and partnership on airport maintenance and commitment to service use; ■ Klamath County’s support and tourism funding for promotion of the airport and bringing passenger service back to the county; ■ Oregon Tech, Klamath Community College, Sky Lakes Medical Center, Klamath Energy/Iberdrola Renewables, Microtel Inn & Suites and Jeld Wen for providing direct support and making strong commitments to supporting passenger service; ■ And the many Chamber members who took the time to write letters, emails, and even make phone calls showing support for local efforts including (but not limited to): Basin Mediactive Inc., The Ross Ragland Theater, Midland Empire Insurance Agency, Inc., Pacific Crest Federal Credit Union, US Bank, and Klamath Basin Behavioral Health. The Chamber board and staff looks forward to being a good partner in future partnership efforts to improve the local economy and support continued growth, and appreciate our membership’s willingness to support long-term efforts that build on relationships and lead to community wide successes. Charles “Chip” Massie

Edwin Tuhy, O.D. Optometrist

Jennifer Sparks, O.D. Optometrist

New Patients Welcome

• www.klamatheyecenter.com


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Thursday, Aug. 27, 2015, Herald and News

Basin Business

Zip it Crater Lake Zipline opens By Lacey Jarrell With permission of the Herald and News Jen and Darren Roe were joined by more than a dozen Klamath Falls business leaders on Aug. 19 atop a needle-covered forest floor for a ribbon-cutting ceremony for Crater Lake Zipline. “My husband and boys, Ethan and Avery, have been living and breathing this dream with me for over four years,” Jen Roe said. The Roes hosted the ceremony to celebrate the grand opening of their latest adventure endeavor. They also own and operate Roe Outfitters in Klamath Falls. “It’s a great day,” she said. “I’m just so excited we got ’er done. It’s a big deal to bring something of this magnitude and this fantastic to the Klamath Basin.” The course rests on Tomahawk Hill off Highway 140 about 25 miles west of town and consists of nine zip lines ranging from 240 feet to almost 1,500 feet. According to Roe, Crater Lake Zipline has the two longest zip lines in Oregon. “The longest two are 1,470 feet and 1,450,” she said. The course also has two canopy sky bridges — about 50 to 60 feet in the air — and two rappels. The tour starts at the peak of Tomahawk Hill, which sits in the Fremont-Winema National Forest, and descends about 600 feet to the hill’s base. Several hilltop perches offer panoramic views of local landmarks, such Mount McLoughlin, Brown Mountain, Pelican Butte and Upper Klamath Lake.

H&N photos by Kevin Hume

Kimberly Clark, above left, hangs on while speeding down a line at Crater Lake Zipline recently. Above top, harnesses, helmets and other equipment used in ziplining are laid out ready to use. Above and below, Crater Lake Zipline owner Jenifer Roe is seen with her husband Darren before a ribbon cutting ceremony as the zipline opens to the public.


Basin Business

Thursday, Aug. 27, 2015, Herald and News

Running Y announces new brand Running Y Ranch Resort, a full-service southern Oregon resort, announced on Aug. 5 its new brand identity that reflects a more modern upscale design to its branding. The new brand has been unveiled to staff and homeowners and now the community, according to Victoria Haley, director of sales and marketing for the company. Over the past seven months, in collaboration with the international branding agency Big Yam, formerly the Martz Parsons agency, the Running Y ownership, team, homeowners and partners worked to uncover the Running Y story. This work ultimately led to a new brand identity, Haley which embraces the transformative nature of the property and community. The new identity will help to support the continued growth and development of both the property and the community of Klamath Falls. Visitors and community members will be able to discover the unexpected when they visit the Running Y Ranch Resort.

About the company: Situated in the heart of the breathtaking Cascade mountain range, Running Y Ranch is a full-service resort located just across the California border. Fresh mountain air, clear star-studded night skies and beautiful landscapes make Running Y Ranch the perfect place to relax and recharge offering the finest lodging available in Southern, Oregon. The resort is home to the only Arnold Palmer designed golf course in Oregon. Golf Digest consistently rates it a Top 100 US Public Course, Top 15 in Oregon and Top 5 in the US for Women.

Fortune Magazine recognizes Waste Management for ‘doing well by doing good’ The company that provides environmental services for businesses and communities across Klamath County is on Fortune’s new “Change the World List.” Fortune Magazine has named Waste Management to its first-ever list of companies from around the world that are “doing well by doing good.” Fortune’s “Change the World” list

recognizes 51 companies that “have made a sizable impact on major global social or environmental problems as part of their competitive strategy.” Waste Management is No. 46. Criteria included business innovation and measurable impact on an important social challenge. Click here to see the full list: Companies that are doing well by doing good.

Contact the Chamber Klamath County Chamber of Commerce

205 Riverside Drive, Suite A Klamath Falls, OR 97603 Office: 541-884-5193 Fax: 541-884-5195

Charles “Chip” Massie Executive Director cmassie@klamath.org Heather Tramp: Marketing and

Program Coordinator Email: heathert@klamath.org www.klamath.org www.facebook.com/Klamath Chamber twitter.com/AccessKlamath

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SUMMIT, from Page 3

communities and take advantage of opportunities for growth. “We hope to attract entrepreneurs from rural areas around the state and the northern parts of California,” said Charles “Chip” Massie, the chamber’s executive eirector. “Doing business in rural communities requires innovation to stay competitive, yet they are often faced with unique challenges. This event will help business leaders share experiences, best practices, and candid advice.” Massie said the speakers and experts have been identified to help inspire, motivate and educate. “We are pleased with the panel of experts we’re bringing together for this event,” said Heather Tramp, the chamber’s marketing and program coordinator. “It’s going to be a full three days of practical, relevant and useful information for investors, business owners, economic development professionals, or anyone with an interest in business in the rural setting,” Tramp said. Tickets for the summit can be purchased through the chamber’s website at www.klamath.org or by calling 541-8845193. Tickets are $99 for Chamber members, $149 for non-Chamber members. The Klamath County Chamber of Commerce is extending the special chamber member pricing for those who are members of any chamber. For more information on the summit, contact the chamber at 541-884-5193.

Sponsors

The chamber thanks the sponsors for helping with this event: ■ Pacific Crest Federal Credit Union ■ Klamath Community College ■ Barrett Business Services Inc. ■ Cal-Ore Communications ■ Basin Mediactive ■ KCEDA ■ KCDC ■ US Cellular ■ Waste Management ■ Klamath Falls Downtown Association ■ Small Business Development Center ■ Town and Country Shopping Center ■ Brian Gailey Photography


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Thursday, Aug. 27, 2015, Herald and News

Basin Business

Bicyclists bring business to S. Oregon Bicycle-related tourism is booming, which is why Oregon was the first state to create a Bike Friendly Business program. Cycling in Oregon is a billion dollar a year business. That’s right a billion dollars annually. About $600 million is in manufacturing, and another $400 million is from inbound cycling tourism — people actually coming to Oregon to cycle. And when they arrive they spend money: lodging, food, beer, retail shopping, other events, bike parts and accessories, and more. Data for 2014 from the state shows about 10 percent, or $40 million, of cycling tourism hits southern Oregon, which is why Klamath County tourism and local businesses are jumping in on this great opportunity. The Bike Friendly Business program, which is free to participating businesses and organizations, helps businesses obtain extra recognition through Travel Oregon’s and Discover Klamath’s marketing channels. With this program businesses receive marketing exposure to cyclists while at the same time both Oregon and the Klamath area are being promoted as a desirable cycling destination. Businesses will tap into the growing cycling economy. Our area already has many road, mountain, and gravel grinder bike trails that tourists and locals love to ride and explore. From the OC&E Woods

Line Trail, or the Eulalona Trail at Moore Park, Klamath County is prime for bicycle tourism. The program is new to Oregon and Klamath County this year. Our community started becoming more bike friendly this spring and businesses are jumping on board. Businesses like Gathering Grounds Coffee House, Sergio’s Mexican & Seafood Restaurant, M’Bellish, OIT, Rocky Point Resort, and others are participating and making their businesses Bike Friendly. You may have seen the blue bike racks located in the downtown area. There are bike corals located in front of Gathering Grounds Coffee House, The Daily Bagel, The Creamery, and The Credit Bureau of Klamath County. Klamath has made a great stride towards becoming more noticeably bike friendly by creating the website www.RideKlamathRide.com.

This site allows riders to have a one stop view of many road, mountain, and gravel trails in Klamath County. The site has GPS links for riders to download routes directly to their phones or GPS devices. The website also promotes bike friendly businesses, which research shows bikers prefer doing business with. It is easy to join this free program with four simple steps: 1. Go to Industry.TravelOregon.com/BFB to learn about the program requirements, 2. Watch the 3-part video/tutorial series, which takes about 20-30 minutes, 3. Take an easy and short questionnaire about the videos, 4. Submit your application. Once your business is recognized as a Bike Friendly Business by Travel Oregon, you will receive a Welcome packet in the mail. You will also have the option of purchasing a Bike Friendly Business sign. Travel Oregon will add you to its cycling website: www.RideOregonRide.com. Discover Klamath will add you to its well-marketed websites, bringing you/your business further exposure. For more questions or information on this great program you may contact Laura White at Discover Klamath (541) 882-1501 or email laura@discover klamath.com

Citizens for Safe Schools hosts inaugural Ed Caleb Memorial Golf Tournament Citizens for Safe Schools will host the inaugural Ed Caleb Memorial Golf Tournament Saturday, Aug. 29, at Harbor Links Golf Course. A four-person scramble with a shotgun start is at 1 p.m. with many happenings planned throughout the day, including a chance to win an opportunity to take a shot for $1 million. All golfers will have a chance to win a car sponsored by Klamath Superior Motor Company and compete in the Ring-of-Fire putting contest with a chance at $1,000. Purchase a raffle ticket and you could win a romantic getaway at Ashland’s historic Springs Hotel or a Nike II Cart Bag with two rounds of complimentary golf. There are an abundance of spectacular silent auction items including; several

rounds of golf at some of Oregon’s most prestigious golf courses. The day’s festivities won’t end there. It will conclude with an awards ceremony and after-party under the tent on the courtyard with specialty prepared hors d’oeuvres by Biagio’s Bar & Grille. Please join us for this extraordinary event all while supporting Citizens for Safe Schools mission of providing a safe and drug free community where all children, especially those at risk for delinquency, academic failure or victimization have opportunities to build resiliency and character and all adults feel empowered to help them. Register online at www.cfsscalebgolf.com or Email Kim Abel at kabel@citizensforsafeschools. org


Basin Business

Thursday, Aug. 27, 2015, Herald and News

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Klamath Tribes receive small business grant CHILOQUIN — The Klamath Tribes will expand services and training programs provided to tribal members who want to own and operate their businesses with the help of a $98,000 grant from USDA Rural Development, according to a news release. The grant funds were announced by State Director Vicki Walker during a Wednesday visit to Chiloquin. Over the past two years, the Tribes established a small business and microenterprise development program with support from rural development grants. The program gives tribal members the support and tools they need to seize emerging business opportunities. The new grant funding will help expand on this program and help develop new initiatives to target specific community needs. “The Klamath Tribes are proactively working to address high levels of unemployment and underemployment by fostering an environment of entrepreneurship,” said Walker. “By expanding their unique training and technical assistance program, they

will extend business opportunities to remote tribal members and tribal youth while increasing the services and resources available to existing businesses and emerging entrepreneurs.” This funding is being provided through USDA’s Rural Business Development Grant (RBDG) Program and is contingent upon the recipient meeting the terms of the grant agreement. The funding will offer new small business development training and a government services workshop on available assistance. The feasibility of creating a small business incubator to provide access to counseling, resources and a shared workspace will be explored. The Klamath Tribes have more than 4,800 members, but fewer than 640 live in their Chiloquin community. The Rural Development grant funds will support the creation of an online small business assistance strategy for remote tribal entrepreneurs. The funding will also enable the Tribes to address the high unemployment rate among

The Klamath Tribes recently received a $98,000 grant from USDA Rural Development for small business service and training programs. Receiving the award were, Kathy Hill, left, and Torina Case of the Klamath Tribal Council, Vicki Walker, USDA Rural Development state director, Julie Bettles, Klamath Tribes Small Business Development Specialist, and Jill Rees, USDA Rural Development Community & Economic Development coordinator. tribal youth through the development of a youth entrepreneurship initiative for tribal and community

members in their final years of high school or first few years after graduation.

Tips from Pacific Power: Keep your cool this summer To ensure your cooling system operates at top efficiency all summer, Pacific Power recommends using the following 12-point maintenance checklist: 1. Confirm time and temperature settings on programmable thermostats or energy management controls and adjust to current needs and schedules. 2. Adjust dampers and vents to make sure the system is balanced properly. 3. Determine if window treatments are being

used correctly to block out solar heat gain. 4. Listen to the system operate for a few minutes, and determine the cause of any unusual sounds. 5. Check air filters monthly, and replace if necessary. 6. Examine instrumentation to ensure the oil pressure and temperature match the manufacturer’s specifications. 7. Check for unusual compressor operation, including continuous running or frequent stopping and starting. 8. Inspect the tension and alignment of all belts,

and adjust as needed. 9. Check for and repair refrigerant and oil leaks around equipment seals, pipe joints, valves and other instrumentation. 10. Check the fan belt drive and motor to make sure they are aligned properly and lubricated. 11. Examine refrigerant levels and adjust if necessary. 12. Look for evidence of mold and mildew. Indoor humidity levels of 70 percent and higher, combined with temperatures above 70°F, provide an ideal environment for the growth of mold. For more energy-saving tips, visit bewattsmart. com


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Basin Business

Thursday, Aug. 27, 2015, Herald and News

Paid Advertisement

August 2015 Newsletter for Oregon State Senator Doug Whitsett, District 28 Senator Doug Whitsett

R-Klamath Falls - District 28 I represent the citizens of Senate District 28, which includes Klamath, Lake and Crook, as well as parts of Jackson and Deschutes Counties. As Senator of one of the largest Senate districts in the state, it is extremely important that my constituents remain in contact with me about the issues and concerns that affect their lives. You and I must work together to protect the common interests of rural Oregonians. I encourage you to contact my office by either email or telephone so that I can know how to best serve you. I look forward to hearing from you soon. Best Regards, Senator Doug Whitsett

Capitol Address: 900 Court St. NE, S-311 Salem, OR 97301 Capitol Phone: 503-986-1728 Newsletters: www.leg.state.or.us/whitsett Email Senator Doug Whitsett: sen.dougwhitsett@state.or.us

YOUR TAX DOLLARS NOW SUPPORTING COLLEGE FOR UNDOCUMENTED ALIENS A significant bipartisan majority of the 2013 Legislative Assembly voted to enact House Bill 2787, which became known as the “Tuition Equity Act.” It established in-state tuition eligibility for students who demonstrate the intent to become United States citizens and who met certain previous attendance requirements in schools both in Oregon and other U.S. states and territories. The bill’s Legislative Fiscal report estimated that only 38 undocumented alien students would access the opportunity to pay in-state tuition to attend an Oregon University during the 2013-15 budget period. The report estimated that 80 students would participate during the 2015-17 biennium. The Act didn’t affect Oregon community colleges, because they do not have residency requirements. “Tuition Equity Act” supporters argued it would cause minimal cost to Oregon taxpayers. They further inferred they would neither ask for future eligibility expansion for in-state tuition nor request financial aid eligibility for undocumented alien students. I voted against HB 2787, not least, because I didn’t believe their words. University and community college students who are neither United States citizens nor eligible noncitizens are ineligible for federal grant-in-aid programs. Undocumented aliens are prohibited from even filing a Free Application for Federal Student Aid (FAFSA). However, Oregon’s own taxpayer funded grant-in-aid program for college students, the Oregon Opportunity Grant, is not constrained by federal law. The Democrat majority enacted SB 932 this year, on party-line votes. It significantly enlarged the number of undocumented aliens who are eligible for in-state tuition. Further, the bill created new eligibility for Oregon undocumented alien university and community college students to receive Oregon funded grant-in-aid

and student loans. I believe that the passage of this bill will serve as a beacon for undocumented alien students to come to Oregon, for what amounts to a free college education, at the expense of Oregon taxpayers. Worse yet, SB 932 includes an emergency clause, which serves to supersede the constitutional right to refer the bill to voters. The SB 932 Legislative Fiscal Report estimates as many as 1,000 undocumented alien students may receive Opportunity Grants the first year, and as many as 4,000 may be participating within four years. At only $1,000 per term, the cost could reach $12 million per year. The fiscal report doesn’t appear to contemplate my predicted in-migration of students. Not only does SB 932 make undocumented alien students eligible for Oregon taxpayer-paid tuition and expenses, it likely gives them preference over documented resident citizens. According to the bill’s fiscal report, grants and loans for unauthorized immigrants “may be skewed towards an expected family contribution rate of zero or close to zero, which would give this population a higher priority for grant awards.” The Democrat majority further amended the existing program by enacting HB 2407. It ensures making grants to students with the highest financial need, and where possible, prioritize funding for students from underrepresented racial and ethnic groups. That priority will be based upon an “equity lens” established through Oregon Education Investment Board rulemaking. The “equity lens” appears to be focused on contributing financial aid to low-income undocumented alien students. They further amended statute to include “foundations of community colleges” in the program that distributes money to community colleges.

Another bill, HB 3063, was created specifically to increase the number of underserved, low-income and first generation college-bound students who enroll in community college and make progress toward a degree or certificate. This too appears to be focused on impoverished, first-generation and perhaps undocumented immigrants. It appropriates $3 million in General Fund dollars to that program. Portland Community College Future Connect is an existing community college foundation that is eligible to receive the funding. Senator Dembrow, an adjunct professor at Portland Community College, carried and passionately advocated for both SB 932 and HB 3063 on the Senate floor. Unfortunately, too many “legislative deals” are not honored. Many legislators, who voted for the “Tuition Equity Act” in 2013, rightly feel betrayed. Assurances their vote would not “open the floodgates” for undocumented alien students to attend Oregon colleges and universities, with taxpayer funded Opportunity Grants, were insincere. Egregiously, some legislators contend they’re unable to remember making those assurances. So much for an open and transparent legislative process. Please remember—if we do not stand up for rural Oregon, no one will. Best regards, Doug Follow the link below to subscribe to an electronic version of my weekly legislative newsletter updates: https://public.govdelivery.com/accounts/ORLEG/ subscriber/new?topic_id=ORLEG_30.


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