180 Mag April 2010 by Storm Taylor

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STORM REPORT I find myself tonight recovering from the Big Ears Festival ... A little brain dead, and a bit thoughtful. An old buddy used to call me the ‘Random Thought Generator’. Tonight, I am remembering why.

1976 was a pretty good year. ELO was on the radio, and my hair was inspired by Jeff Lynn. I was recently talking (to my dumb-ass friend Blaine) about how I wish things were simpler. I actually liked it when I didn’t have a cell phone, my every move wasn’t tracked, and I didn’t have to answer 50 phone messages every day. Blaine said that 1976 was horrible. That all of the 70s were horrible. Really? How did I miss that? I remember: watching Porky’s at the Drive-In, Rondo soda, Stretch Armstrong, Raquel Welch, and the fact that hippies and redneck outlaws weren’t too far apart. Actually, in the 70s, the Knoxville area had FOUR skate parks. That’s right young grommets .. FOUR! I was fine with the old 70s technology. Let’s be honest, all of today’s innovations are wasted on the very generation that appreciates it the least. It’s this very technology that spews massive doses of information that I really have no desire to receive. The economy is in the pisser, and I am so baked on politics that I can barely find the energy to see what’s on the news. Screw the ‘tea parties’ and ‘coffee parties’ ... How about a ‘why don’t you actually air some music on MTV party’? Has anyone noticed that they took the word ‘music’ off of their logo? Do we really care anymore? Probably not. Where am I going with all of this? I have no idea. Maybe I’m just ready to slow down, and hoping you are too. So, please enjoy this issue of One Eighty ... Chock full of simple words, pretty pictures, lots of color, and no politics.

Aries: April horoscope mentions that these people will show a different aspect of their personality to their near ones. They are going to lead a harmonious love life in this month. Taurus: April horoscope predicts that those involved in managing tasks will be appreciated for their skills. There are chances of these people getting appraisals in this month. Gemini: April horoscope mentions that these people will be a bit dramatic this month trying to fool others with their tactics. There are great chances of someone special entering their life in this month. Cancer: April horoscope predicts a month full of new ideas and efforts for these people. Cancerians are going to get job calls and many might even change their job this month.

Leo: April horoscope mentions that these people will be most charming this month. Their presence in a party will mean great fun. They will also live a passionate love life with their partner this month. Virgo: April horoscope mentions a bit troublesome month for these people. They might also reveal their hidden desires to people close to them in this month. Someone might seduce Virgos this month. Libra: April horoscope predicts a ferocious month ahead for these people. There are chances of some traveling for these people this month. This month will be full of some big decisions for these people. Scorpio: April horoscope mentions a harmonious month ahead for these people. This will be the month when they might even like to invest money in new ventures for more profits. Sagittarius: April horoscope predicts an energizing month ahead for these

people. During the middle of the month, these people might get involved in a business dispute. They are advised to be calm and wait and watch before acting. Capricorn: April horoscope mentions that these people might face some tension in their work. They are going to progress in their professional and personal life side by side in this month. Aquarius: April horoscope predicts that these people will be seen showing their bravery this month helping others in need. Aquarians will also commit themselves in a love relationship this month. Pisces: April horoscope mentions a month full of schemes for these people. They need to be extra careful while dealing with strangers in business this month. This month they might also feel pressurized to fulfill their tasks.

F! FD U I N A S “Reuniting You & Your Loved Ones”

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editor storm taylor

TABLE OF

CONTENTS

DESIGNERS dugan broadhurst shelley williams b-bot designed by tristan eaton, thunderdog studios f o o d & e n t e r ta i n m e n t elizabeth ethridge submissions content180magazine@gmail.com art eco donovan swick

PAGE 2 - BIG ASS AD PAGE 3 - HOROSCOPE PAGE 4 - ASK THE EXPERTS PAGE 5 - HEY DJ PAGE 6 - REINVENTING ‘HOOPZ’ PAGE 8 - JAYSTORM PAGE 9 - SUCKS TO BE YOU SAUCE BOSS PAGE 10 - STUFF

PAGE 11 - LIZ’S FOOD REVIEW PAGE 12 - JOHNNY’S EAR PAGE 13 - COOL TO US PAGE 14 - MOVIE STUFF PAGE 15 - EUSTICE PAGE 16 - BALLS, BALLS PAGE 18 - THE ‘E’ TO THE ‘B’ PAGE 19 - FUN TIME PAGES 1-20 - COOLNESS

contributors james capell nunn michael samstag ryan boos adam joslyn super interns corinne oglesby amanda shell

advertising sales180magazine@gmail.com n i c e w o r d s / pat s on the back editor180magazine@gmail.com web 180nation.com • additional contributors cited within body of work

CORRECTION C

Last issue, among many simple errors, I failed to give the writer credit for the awesome interview with Lawrence Daufenbach. For this, my greatest apologies to Ryan Boos. Check out his extended work at www.twilightfrequencies.com. -Editor

ALEX, I’LL TAKE URBAN SLANG FOR $1000 4

Popular wisdom attributes the derivation of this slang term for lavatory to Thomas Crapper (1836 - 1904), the supposed inventor of the flush toilet. Unfortunately, Thomas Crapper didn't invent the flush toilet. He holds nine patents for plumbing-related inventions, including three for water closets. But it was Albert Giblin who patented the flush lavatory, properly called the Silent Valveless Water Waste Preventer, in 1819. Nevertheless, Crapper is the name that people remember. He was certainly well known in his day as a sanitary engineer. He had a thriving plumbing business and was sanitary engineer for several members of the royal family. Like the widespread and misguided rejection of Nelson's deathbed quotation - 'kiss me Hardy', it has become commonplace to see the association of the name Crapper with toilets and defecation dismissed as an urban myth. As in Nelson's case, there doesn't seem to be any good reason for that. The word crap, either as a noun or as a verb, doesn't appear in English before Crapper's lifetime. The earliest citation is from the 1859 edition of John C. Hotten's A dictionary of modern slang, cant, and vulgar words: Crapping case, a privy, or water-closet. "There are older Dutch and German words (krappe/krape) and an English version crappe that could have been the source. None of these actually mean defecate or excrement. Given what we know at present we can't say for certain that crap and crapping come from Thomas Crapper's name. Likewise, we don't have any clear evidence to say that they don't.

For Lisa Smith (Owner and chef at Big Fatty’s) Q: I've always heard that certain wines go with certain foods. Does it really matter, and do I look like an idiot if I buck the norm? A: First of all when it comes to wine there are no "rules". Throw out everything you think is the correct way to drink or order wine and go with what you like. There are literally thousands of wines on the market and the fun of drinking wine is to try different ones with different foods and figure out what you and your friends like. It’s great to try a white and a red, or a couple of different white grapes with the same meal. F**k a bunch of uptight connoisseurs. If you like it and you can afford it than its perfect and if you like it and you can't afford it than steal it! You can sip champagne with chicken wings, caviar or chocolate doughnuts the same holds true for a great bottle of cabernet or a Riesling. The key is to have fun and create your norm and don’t get upset if you find you don’t like certain bottles. I don’t like very acidic wines and love a buttery finish - I love a white in the summer and a red in the winter but I could drink a dry champagne if the sun is up or going down. And don’t get me started on the first truly great port I had after an amazing meal in Charleston I swear I was sexier slimmer and wittier than at any other time in my life now that was priceless.

Have a question? Ask the experts For Donna Rhyne (Metlife) Q: Concerning life insurance, what's the difference between Term Life and Whole Life? How much insurance do I need? A: What is the difference between Whole Life and Term? Whole Life provides a "Life Time" guarantee. A client is protected to age 125. Term Life provides a specific length of time for benefits (10, 15, 20, and 30 years) - the benefits end at the end of the term duration. ‘Whole Life’ is usually purchased for children due to cost or in early 20s. ‘Term Life’ is more economical and protects your assets in the event of a loss of life. (paying home mtg., bills, providing cash for the surviving). How much does someone need? Determine your Human Life Value - which includes everything that you provide for your family including (salary, the value of fringe benefits you earn, the value of your personal services to your family, and subtract your personal consumption). For example if you are age 30 and have an income of $40K, your total income earned to age 65 is $1.4MIL.

The Gilded Gown The Gilded Gown

For Matt Ford (MF Auto) Q: It seems that the amount of miles suggested before oil changes keeps getting rolled back a bit. How often do we REALLY need to change it, and why is it so important? A: Because of the advancements in oil technology, manufactures have gone to extended oil change intervals. Some are as far as 7,500-10,000 miles between oil changes. As long as high quality synthetic oils are used, manufacturers these intervals acceptable. My opinion as a veteran technician is this: non synthetic oils should be changed every 3,000 miles or 3 months, fully synthetic oil should be changed every 5,000 miles or 5 months. Oil is the lifeline of every motor, so you just can't be cautious enough between intervals.

Now you know...

As featured in this issue

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Five minutes. That's all it took to hook Dane Prenovitz. "I was at a private nightclub in Los Angeles and the host let me DJ," he says. "I felt the club's energy. I felt the control of that energy. I felt the power." That epiphany has steered him to the downtown loft of Sasha Tosic, 34, aka DJ Tall Sasha, a 6-foot-4 Bosnian émigré who does marketing for Oracle by day and teaches turntable techniques by night. For nearly two hours, the two have been mixing beats with the studious air of a tutor and student prepping for a final, bottled water their cocktail of choice. "I need this fix," says Prenovitz, a fortysomething entrepreneur who loves the nightlife. He's typical of Tosic's clientele, music buffs willing to pay $400 a course (there are three levels) to learn the elements of DJ style. Despite the economic downturn, enrollment is up at Tosic's DJ4Life Academy, which has taught 100-plus DJs in locations that span from Hong Kong to Miami. "Some people want to get side jobs DJing, and others just want to do it for their friends," Tosic says. "Either way, it's a great escape." Not to mention a glitzy one. Gone is the cheesy '70s image of the polyester-suited DJ waving his hands in the air. Today, beat masters such as the late DJ AM and Lindsay Lohan's on-and-off gal pal, Samantha Ronson, enjoy A-list cred. The profession seems poised for a pop-culture takeover: Everyone has dreamed of being the party-starting DJ, but now — thanks to easy-to-use gear and the ability to tote around thousands of albums in a pocket — they can be. Or pretend to be. It's no accident that the follow-up offering from Guitar Hero creators Activision is DJ Hero, out today, a video game featuring Jay-Z, Eminem and David Guetta. Equipment goes portable "When I first moved a needle back and forth on a record in 1972, I never would have dreamed we'd get this far," says Grandmaster Flash, 51, whose cartoon likeness stars in DJ Hero. That fantasy just might supplant the guitar-god reverie, says Paris-based Guetta, 41, who draws huge crowds in Europe and produced the Black Eyed Peas' rollicking I Gotta Feeling. "Kids come to see us (DJs) like their parents went to see rock concerts," he says. "We're creating our own music." Other companies jumping on the "you become the DJ" bandwagon include Mattel, with its new Ucreate Music digital mixer, and I-play, which recently introduced the iTunes app Hip-Hop All Star. It's the digitalization of music that has led to the DJ boom, says Mike Breslin, Iplay's vice president of marketing. "Apple's iTunes reinvigorated music for the masses," he says. "You used to need expensive equipment and lots of vinyl to DJ. Now it's all small and portable." And therefore easily shared. Dan Rosensweig, CEO of Activision's Hero brand, tested DJ Hero at his 14year-old daughter's birthday party, and a light bulb lit up. "I saw kids who normally have their iPods on and their earbuds in suddenly play with music socially," he says. "I immediately appreciated the enormity of the DJ phenomenon." "This new popularity is a curse and a gift," says D'Agostino, whose likeness appears in Hip-Hop All Star. "It's a curse because it's no longer just for purists and a gift because it opens the world up to the greatness of deejaying." And the money's not bad, either: Top amateurs can get $1,000 a gig to enliven a wedding, and hot pros can command five-figure paydays for a few hours rocking the house. Interest is growing When DJ Times editor Jim Tremayne set about organizing the trade magazine's annual DJ conference last spring, he initially was concerned the sour economy would keep people away. "Attendance at our International DJ Expo (in Atlantic City) was actually up 8%, and had more new registrants than ever," he says. "It's definitely an interesting moment for deejaying, between the cost barrier being lowered and the simple fact that people love the idea of being their own boss." One of the more popular speakers at the Expo was Stacy Zemon, author of The Mobile DJ Handbook, a guide for those who cart gear to social events. Being a so-called mobile DJ may be less glamorous than clubbing it, "but it's an excellent way to make money, which isn't lost on people these days," says Zemon, of Bellmawr, N.J., who adds that rates typically range from $100 to $300 an hour with a three-hour minimum.

"The people interested are all over the map, from kids to executives." It takes a broad love of music to be a good DJ, says Zach Sciacca, 38, otherwise known as Z-Trip. He's the L.A.based founder of the mash-up movement, which deftly layers disparate musical genres — say, a country riff over a hip-hop beat. The result is a wildly broad appeal. Starting from scratch All kinds march into Scratch, a New York DJ school co-founded by the late Jam Master Jay of Run-DMC and Rob Principe. For $300, you get a weekly 90minute group lesson for six weeks. Despite — or maybe because of — glum financial times, enrollment has seen a double-digit leap in the past year. "We all walk around with thousands of songs (on digital devices), and that's led to a huge desire to interact with that music, to play with it, which is what deejaying is all about," says Principe, who also runs classes in Miami and Los Angeles. When Michele Peregrin was laid off from her job in the fashion business, she hit Scratch. "Deejaying was an ambition I had since I was a kid," says Peregrin, 32. "I love music. This is me getting back to my own grass roots." That same simple mission — pursuing a lifelong dream — has caused spots to fill up fast in Rob Wegner's classes at Scottsdale (Ariz.) Community College, where the DJ is working to create a full-fledged degree in his craft. "There's no doubt DJs are the new rock stars," says Wegner, 45. An aspiring rock drummer, he fell into deejaying after he was asked to accompany one at a club. "At the end of the night, my hands were bloody, and he was cool and the life of the party. And that was it." Blake Smith is equally smitten, which is why he drives 2½ hours from Show Low, Ariz., to attend Wegner's weekly classes. "I absolutely look at deejaying as a career possibility," says Smith, 26, who was headed for a life as a firefighter when he broke both kneecaps. He now DJs at a local club. "Attendance has been down a bit. But people still need to cut loose, just like they did during the Great Depression." An unshakable belief in the cathartic power of music fuels wannabe DJ Prenovitz, who has decided to pony up $1,200 for all nine of DJ Tall Sasha's private lessons. The only option after that is a $2,000 master class that includes a trip to Europe with Tosic to DJ in top clubs. That's a foreign fantasy for Prenovitz, who says he'd be thrilled to realize his dream of spinning discs at Bay Area clubs. But first there are dues to be paid. He tentatively steps behind a digital mixing setup that sits on cinderblocks. Standard fare for today's digital-world DJs, the equipment consists of two innovative devices that look like turntables but actually swallow CDs. Move the plastic turntables affixed to each and you get the same scratching effect of a needle on vinyl. A mixer sitting between the two units allows fading from tune to tune. Such slick gizmos make old-school DJs look like wizards, given their ability to deftly spin and counterspin records while hunting through stacks of vinyl. But despite today's gear, there are no shortcuts to glory."Feel the beat," says Tosic, directing Prenovitz to match the thump-thump-thump sounds emanating at different speeds from each turntable. The goal here is to manually slow down one recording to precisely match the beat of the incoming track, which allows revelers to seamlessly groove from one song to the next. "This is not the fun part, it's the work part," Tosic says as Prenovitz does the drill over and over, each time matching beats more quickly. His eyes are closed. The student moves on to the next drill: real songs. Prenovitz has opted to blend I Gotta Feeling with Michael Jackson's Beat It. On his first attempts, the beats just don't match up, and Jackson's howling vocal doesn't mesh with the lush disco beat of Feeling. It's jarring enough to send a clubber back to the bar. Prenovitz persists. Just as frustration flashes, Tosic offers a tip: Don't fade from one vocal to another, focus instead on instrumental stretches. Prenovitz nods. The next attempt clicks. Big grin. Tosic smiles back, standing in front of a framed poster of himself in Bono-like shades, an ad for a Beijing club gig he did during the recent Olympics. A moment like this surely makes the master want to ... dance? "Oh, no," Tosic says. "Look at me, I'm too tall, I don't dance. Which means I know just how hard it is for most people to get up and hit the floor. So when you play music that makes them, believe me, it feels like magic."

DJ SCHOOL

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k The Nikki Alexander Interview

THE DISC EXCHANGE APRIL 19TH EXCLUSIVES - SIDEWALK SALE - DOOR PRIZES

LIVE MUSIC SILVER JUBILEE SECOND STRING GREG HORNE ROBINELLA QUARTJAR WAMPUS CAT THE SHAZAM LESLIE WOODS

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COME ON DOWN AND JOIN US! 2615 CHAPMAN HIGHWAY KNOXVILLE, TN 37920 865-573-5710 WWW.DISCEXCHANGE.COM

RE-LOVE-UTION BEHOLD! You stand on the threshold of the New Renaissance. Whether you know it or not, there are a growing number of artists all around you and across the planet bubbling inside over the same thing, an awareness of LOVE! As a result, there is a revolution at hand. A Revolution of Love…a RE-LOVE-UTION! The piece presented before you is an example of said movement. Featured on Nikki Alexander is the Counter-Couture Creation by donovanswick of ART-ECO. Notice the reference to LOVE? The story behind this piece is priceless, as all components of it were salvaged from winding up in a landfill. It is constructed from reclaimed materials: The coat itself, as well as all of the elements added. Millers of Knoxville provided the Cashmere Coat (originally) and all of the hand-sewn embellishments are from discontinued high-end fabric/leather samples from Braden’s Furniture (to be thrown away). It will be featured in the runway show as a Silent Auction Piece at ARTECO’s next Fashion Opera ACT III/Fall 2010 Collection: H2O FASHION. This event is scheduled to be at RELIX (the old White Stores Building in Happy Holler), located at 1208 N. Central Street, Knoxville, TN 37918 on Saturday May 1, 2010. Starting at 9:00 PM, sponsored by Salon Azure/AVEDA, featuring DJ Michael Xi, Star Mountain, and Telephant with a String Quartet, the event will be a benefit for Clean Water. Just because Earth Month is over, your awareness shouldn’t be…Carry it on! Think Green! Proceeds will benefit GULF RESTORATION. Tickets are $20 per person. (Kids FREE- 15 & under) Tickets are available at SALON AZURE 865.588.2954. Come ready to experience the marvels of our New Renaissance’s RE-LOVE-UTION! Leave Inspired!

::donovanswick:: ...aesthetics::design::art...

180: I like to start off my interviews with really groundbreaking questions … just to keep you on your toes. So ... Who are you, and what do you do? Jaystorm: My name is Jaystorm, front man of The Jaystorm Project. 180: Aside from the obvious, how did the band get its name? JS: Stems from how I got my name. “Jay” is my middle name and “Storm” is what I want to take this land of music over by. I started and band project so it’s just felt right to call it “The Jaystorm Project.” 180: ‘Storm’ huh? I kinda like that name. Where are you from originally, and what was your upbringing like? JS: I am originally from Greeneville, TN. I moved to Knoxville shortly after I graduated from Union College in Barbourville, KY with a major in accounting. There were absolutely no jobs whatsoever in the Tri-City area, so I made that move. Musically and professionally … it was the best move that I have ever made. I was brought up in a good setting. I think my upbringing helps me tremendously as far as entertainment goes. I have seen and been around all types of people and entertainment. This, I think, gives me certain knowledge of what it means to entertain various crowds. I played sports all throughout high school and college but took drinking and studying way more serious than football. I managed to earn a BS in Accounting & Business Administration. 180: A BS in accounting? For some reason … I think I majored in BS as well. JS: It does sound appropriate. Nah, but … I made poor grades in high school, but when I got to college, I felt like it was my only shot to make something of myself. My mother had strong opinions on how important it was to finish school. She always told me that it was “an opportunity of a lifetime.” 180: Who were your musical influences growing up? JS: Prince, Michael Jackson, Jimi Hendrix, AC/DC, Sly & The Family Stone, Whitesnake, Foreigner, RUN-DMC, Beastie Boys, KRS-1, Lenny Kravitz, Whodini, Audio Two, Stevie Wonder, & Marvin Gaye. There’s more, but these artists come to mind when I think of actual influences.

ROCK SVILLE WITH

Jay Storm

180: Who's the lightweight in the band? JS: Sir, I don’t run with “Lightweights”. We are all heavyweight contenders … like Balboa son! I’m kidding (laughs). Hmm, that depends on what you consider “lightweight”. As far as alcohol consumption, that would be Bob James - our lead guitarist, because he doesn’t drink alcohol whatsoever. Being on the road with a band … that’s very admirable. I would love to be a lightweight in that perspective. I’m thinking one beer would have Bob twisted (laughs). I would absolutely love to be like that. Maybe one day, but until then … “uh-oh spaghettios” … let’s do some shots. Jack preferably. As far as Ford tough on stage, there’s not one lightweight my brother! 180: In your opinion ... who brings the funk? Who gives up the funk? JS: The Jaystorm Project brings the FUNK! Seeing is believing. That is if you are referring to my band. 180: I’m just asking the questions as written on the palm of my hand. What’s your best experience on a stage? JS: I have had plenty of those, but one sticks out in my mind simply because it was a dream come true to actually be in this venue performing. The one that stands out to me was when I opened up for Coolio, Petey Pablo, & Mystikal at Thompson-Bowling Arena, which I never thought I could ever do a venue like that. It was like a dream come true. 180: Who would you like to be able to share a stage with? JS: The Red Hot Chili Peppers, The Roots, Robert Randolph, and anybody else that has a rockin’ band that fully delivers directly to the fans! 180: Who has the best body spray? JS: AXE! 180: You know where I’m going with this don’t you? Why 'body spray'? Are there just some parts that weren't meant for cologne? JS: I personally think that AXE Body Spray is for College kids. The sponsorship I received was for AXE ‘Instinct’ … that is actual cologne. They took the fragrance to the next level by creating cologne. They already have underarm deodorant, shampoo, conditioner, and hair gel. It just isn’t body spray anymore. (laughs) 180: Axe 'chocolate'. Can us white dudes wear it? JS: As Barack O would say, “Yes We Can”. 180: Ummm … I said white dudes. JS: (chanting) “Yes you can, yes you can!”(laughs). You can too young man … regardless of race, religion, & national origin. (laughs) 180: Dude, you know I’m going to soak myself in that chocolate crap for your next show. You’ll smell me coming. Anyway … tell me a band that I may not know of, that I should be listening to. JS: I have a few favorites. The Aftah Party, The Big Deuce, Joe The Show, The Reigns Band, Soulfinger, and The New Chronic Dream 180: Favorite fast food. JS: Arby’s Roast Beef or Buffalo Chicken Wrap from Tropical Smoothie. 180: Favorite TV shows. JS: The Practice, Ultimate Cage Fighting, Animal Kingdom 180: Act like an animal, get in a brawl, get sued. See what these answers reveal about you? Favorite beverage. JS: Athletic – Powerade Orange. Alcoholic – Jack Daniels 180: Favorite 60' - 70's muscle car. JS: Pontiac GTO. 180: Beyonce or Rihanna? JS: Beyonce is the better dancer, stronger singer, etc. Need I say more? 180: Who is the absolute coolest dude on the planet? Seriously. JS: Bill Clinton! That’s my final answer. 180: If Bill Clinton wore AXE cologne, would the world implode from the bad-assness of the whole deal? JS: (laughs)

180: You just said Whitesnake and KRS-1 in the same sentence … somehow, I’m alright with that. Can you try and describe your sound? JS: A guitar full of Jimi Hendrix mixed with a healthy dose of pure funk, rock, and hip-hop guaranteed to get any crowd moving with an intense live show. It’s a nonstop rock-andgroove fest with an unlimited amount of energy, guaranteed for every performance. 180: What have you been up to lately? JS: I have been working vigorously on this full album that is due out mid-summer 2010. I released an EP as a teaser … just to grab people’s ears before the whole album drops this summer. 180: If your traveling, and you have to room with one of the other band members ... who do you NOT want to room with and why? JS: I really don’t have a preference in that matter because by the time we get to the room, we are all very tired. A damn freight train coming through the room wouldn’t wake of us. 180: That’s usually called ‘passed out’ … not ‘tired’. JS: (laughs) True. But that damn complimentary phone call always does the trick … especially when they tell you checkout was at 11am, and you look up and it’s 12:06 pm. hour earlier. The road is something else. (laughs)

WDVX P R O D U C T I O N S

The Jaystorm Project's Music Video is Taking it to the Next Level KNOXVILLE, TN. The Jaystorm Project has been a force in the Knoxville music scene for years. Now, with the help of award winning local filmmakers, he is poised to take his act to the next level. Some of the top players of the local independent filmmaking scene recently gathered at Sapphire in downtown Knoxville to create a cutting edge music video for Jay's new single. The area's newest production house, Pack Dog Productions, has partnered with WBIR, the Knoxville News Sentinel, Knox Ivi, and 180 Magazine to celebrate the release of the video at a Red Carpet Premiere at Sapphire on April 16th. With a southern soul sound infused with a hip hop beat, The Jaystorm Project has been entertaining packed houses throughout the region for the past decade. The video being released will be the first single off of his upcoming album. The music video, "Get Wit' Cha" features a rocking song with amazing guitar licks and a groove that will absolutely have your head bobbing! The full CD is to be released mid-summer, 2010. "I love the feeling I got shooting this video" says Jay. "I really think we came up with something special and different, and I can't wait for everyone to see it." Pack Dog Productions is the brainchild of Curt Willis, Michael Samstag, and Rock Hurst, who all met on the set of the feature film "Amateurs". The group is currently developing two television shows, two feature films, a web series, and several documentaries. This exclusive premiere kicks off at 7:30 p.m. at Sapphire at 428 South Gay Street in downtown Knoxville. Pack Dog's next production will take them to Iraq next month with Country Artist, Darryl Worley. Samstag's proud of his long-running collaboration with The Jaystorm Project, "We feel like they have hit a home run with this music video. Jay is an incredible talent, and anything Pack Dog can do to help his career reach the next level, we are honored to do". For more information about Pack Dog Productions, visit www.packdogproductions.com. For more information about The Jaystorm Project, visit www.jaystorm.net.

Blue Plate Special

Thur. April 1: Hudson K Fri. April 2: John Cowan Band Mon. April 5: Erick Baker Garrin Benfield Tue. April 6: Woodpickers Wed. April 7: Rum Drum Ramblers David Peterson & Charlie Cushman Thu. April 8: The Secret BSides Tue. April 13: David Olneyand Sergio Webb Wed. April 14: Brett Harris Greensky Bluegrass Thur. April 15: Nicholas Altobelli Fri. April 16: 18 South Rubber Knife Gang Mon. April 19: Carrie Rodriguez Kasey Anderson Chip Robinson Tue. April 20: Benyaro Here's To The Long Haul Wed. April 21: Devon Sproule Young Republic Thur. April 22: Caroline Doctorow Stillhouse Hollow Fri. April 23: Van Eaton with \ Andy Leftwich and Cody Kilby Mon. April 26: Yarn Tue. April 27: Hardin Valley Thunder (The Pellissippi State Bluegrass Band) Wed. April 28: Amelia's Mechanics / Jim

like father

like son

The Sauce Boss!

If there is one thing that brings people together in this world, it’s good cooking. A home-cooked meal conjures up warm memories of sitting around a table with family and friends. After serving more than 165,000 bowls of homemade gumbo to eager audiences, Bill Wharton believes in this truth more than anyone. Home cooking is rarely connected with guitar-squeals and Blues singing, but Wharton has found a way to meld the two together. Wharton, known as the “Sauce Boss”, travels across the country playing the guitar and singing original Blues songs while cooking a big pot of New Orleans gumbo the same time. At the end of each show, the whole audience goes home with a bowl of piping-hot gumbo. From an early age, Wharton had a love of Blues music. His search to find the perfect hot sauce lead him to incorporate a new element to his act. Wharton is the king of multi-tasking and artfully combined both of his passions into one. Cooking on stage is a juggling act, he admits, but it allows him to incorporate both his love of music and cooking. Wharton also believes in giving back to the community. He is lucky enough to be able to do what he loves and get paid for it so he wants to give back to the community through his shows. Wharton started a foundation to feed the homeless called Planet Gumbo. Part of the mission of Planet Gumbo is to educate people about the fact that the homeless are not dead beats. They are just like everyone else and they deserve a nice meal around people who treat them as equals. Wharton believes that music and cooking have the power to bring people together. He refers to humanity as “all a big pot of gumbo.” Gumbo is a traditional New Orleans recipe and the Creole culture itself is a mixture of African American, Native American, French, Spanish, English and Caribbean cultures. According to Wharton, like gumbo, the world is a melting pot of different people and cultures. Cooking has the power to bring all of these cultures together. If people can sit around the table and share a big pot of gumbo, then perhaps they can realize they have more in common than they thought and forget their differences. 180: Let’s get started. Where did you grow up? Wharton: Born and raised in Orlando, FL. I currently live outside of Tallahassee, FL, in Jefferson County- the only county in Florida without a single stoplight. 180: So how did you get your music career started? Have you always enjoyed performing? Wharton: I started performing around the age of 14. At 17 I was playing coffeehouses and nightclubs. I was dodging the beverage agents because I was too young to be in the place. The band leader said, “When the suits come in the front, you go out the back”. I have always had some kind of music gig going. When I was young, I’d play anything and everything. But, I always loved the Blues. 180: So in these shows what do you do? Can you give me an idea of the atmosphere of one of your shows? Wharton: We come on the stage and we play rockin’ Blues songs. Then after that, the band comes on the backburner for a minute while I put a big pot of gumbo together. Generally the atmosphere is like that party you have where everyone ends up in the kitchen no matter where we play. 180: Sounds like a good time. Where do you have these shows? Wharton: We play every manner of venue available. We do large festivals. We do performing arts centers. We do little blues clubs. We do all kinds of stuff. 180: So I’m going to be honest. Cooking and playing the blues don’t immediately go together in my mind. How did you get the idea to blend your two interests together?

Wharton: It all started with my hot sauce. It was 20 years ago on a News Year’s Eve gig. I had been taking my hot sauce to sell at the gigs. I was trying to find a way to better showcase my hot sauce so I decided to cook a big pot of gumbo on stage. It’s really, really an amazing sauce when you cook with it. I wanted to find some way I could do a little cooking doing the gig. So gumbo was kind of a vehicle for doing that. And 165,000 bowls later here we are. 180: You must be a skilled multi-tasker if you can cook, sing and play guitar all at one time. How do you do it? Wharton: It is definitely a juggling routine. It brings a new dimension to the word “timing”. 180: So the sauce is what started it all. What is so special about your Liquid Summer Hot Sauce and how did you get the idea for it? Wharton: In the early 80s, I was not very impressed with the selection of hot sauces available. A friend gave me some peppers from St. Augustine, Datil peppers. So I started growing the Datils and making hot sauce for my own consumption. First thing I knew, all my friends would come over to my house and eat up all my sauce! So I had to make more. But they would still come over and eat it all up. Finally, I decided to myself, “If these guys are going to eat up all my sauce, I’m going to put it in bottles and sell it to them.” It’s really a wonderful sauce. It’s the kind of hot sauce that you can splash on an oyster or something like that, but when you cook with it, it’s a different animal. We’ve got three different types of sauce: the Habanero sauce, which is the really spicy one, Datil sauce and the Hot N’ Heavy Peach Sauce. 180: Sounds delicious. This must be a sought after recipe. Is it a secret? Wharton: Yes it is 180: Taking it to your grave? Wharton: Ummm….yeah. 180: So I’m assuming that’s how you got the nickname the Sauce Boss? Wharton: Yeah. I have a buddy in Miami who comes to see me play when I’m in town. One late night in 1988, I was doing a one-man band kind of thing with my old National, my kick drum and hi-hat. Well, I launched into my Liquid Summer rap and proceeded to sell the stuff to all the patrons. I sold a lot of sauce that night. My buddy at the end of the bar said, “You da Sauce Boss” and it stuck. 180: So you do a lot of traveling with your show? Wharton: We do over 100 gigs a year. And there’s a lot of travel dates on either side of those. We travel to Canada once in a while to Europe or the West coast of the U.S. We do some in the Midwest. It’s a good amount of travel. 180: So I’m going to ask a tough question now: who’s your favorite blues artist? Wharton: Wow. That’s hard. There’s so many but I really like Howlin’ Wolf. Howlin’ Wolf put a lot of energy into his show in addition to being an amazing singer and an incredible guitar and harmonica player. He really put 110 % into all of his shows, and he was an entertainer as well as just a musician. He’s this big ol’ huge guy. When he sang, he scared the hell out of his audience. I so like to give back to

BY SUPER INTERN AMANDA SHELL

the community. Tell me a little bit about your activity with homeless individuals. Wharton: We do a little thing in our show that kind of introduces people to the problem of homelessness. We also get quite a bit of press from papers or news stations and kind of thing when we go to a shelter and we use that as a platform to educate people about what’s really going on. There are a lot of misconceptions about homeless people in America. A lot of people think that everyone that’s in the homeless shelter is a dead beat, but there are a lot of children in homeless shelters. A lot of women who are battered in the shelter who have nowhere else to go. A lot of veterans who are psychologically damaged by their service to this country. So this misconception is just totally, totally wrong. We’ve been going to shelters for seven years, and it’s not a bunch of poorly dress, unkempt bums. They are people like you and me who through some twist of fate have lost their job or have some type of medical problem that took all their money. We just want to do a little something for these people, because they are good people. We just want to help. 180: So that’s why you formed your personal charity, Planet Gumbo? Wharton: A large part of Planet Gumbo is educating the public, because until there is serious public support for programs that are effective in ending homelessness, there will be many, many, many people who live without homes. We have volunteers that go down to a homeless shelter once a month and cook a big dinner. Not only do we cook a big thing of gumbo, we also have some vegetables and fruit. We cook a really good healthy dinner so these clients of the shelter. But I think what the general populace in America can do to help more than anything else is when you meet a homeless person on the street, don’t look down on them because they don’t have as much money as you do. When I go to the homeless shelter, I look these people in the eye and give them the respect they deserve. Because yes they’ve had misfortune but they’re still human beings and respect is what they need the most. More than a dinner. More than a coat. They need you to treat them like a human being.

Singled Out

Mrs. Goodstuff's Cafe (off of Woodland) has one of my favorite sandwiches. I tend to settle on the Brass Brazilians, which is a tasty sandwich consisting of marinated chicken on an Italian white roll. What makes the sandwich really stand out is the ginger sesame slaw that is riddled with bits of cashews and pineapple. I opt for no mayo, and it still isn't dry. My side selection is usually a side salad

> Alice In Wonderland

Erika Smith (healthy eater)

Weathervanes by Freelance Whales

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The Firebird Chicken Sandwich at 501 Arthur. Whole chunks of chicken on home made focacia bread with a little bit of kick, served with a side salad, cantalope, and a brownie. I skipped the melon, but a good looking/tasting lunch in a cool atmosphere. There was plenty more I’d eat on the menu, and the staff was very cool. This is one of my favorites.

> Brent Farwick (eats anything)

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GORILLAZ â&#x20AC;&#x153;PLASTIC BEACHâ&#x20AC;? The anime hip-hop Britpop supergroup Gorillaz has managed a fine career as a side project. Blurâ&#x20AC;&#x2122;s Damon Albarn returns with a semi reorganized cast including members of Cibo Matto, Deltron 3030 and the Tom Tom Club. A collection of eclectic guests and the signature wacked out cartoon caricatures created by Jamie Hewlett (Tank Girl) make â&#x20AC;&#x153;Plastic Beachâ&#x20AC;? a full collective force. â&#x20AC;&#x153;Styloâ&#x20AC;? featuring Mos Def and Bobby Womack is an edgy single like â&#x20AC;&#x153;Superfast Jellyfishâ&#x20AC;? with its Jackson 5 ish guitar and chorus featuring Gruff Rhys (Super Furry Animals) and De La Soul rapping and singing about a futuristic breakfast formed from depleted oceans. Itâ&#x20AC;&#x2122;s a perfect pop scratch your head moment. Singles are not the ultimate goal however as Albarn and co. flesh out plenty of underground hip-hop grit like the Snoop Dogg announced title track, the worldly â&#x20AC;&#x153;White Flagâ&#x20AC;?, and the Mos Def aided â&#x20AC;&#x153;Sweepstakesâ&#x20AC;? or dreamy synth pop melodies â&#x20AC;&#x153;Rhinestone Eyesâ&#x20AC;?, â&#x20AC;&#x153;On Melancholy Hillâ&#x20AC;? or just plain oddities like Lou Reed in â&#x20AC;&#x153;Some Kind of Natureâ&#x20AC;? or the Fallâ&#x20AC;&#x2122;s Mark E. Smith in â&#x20AC;&#x153;Glitter Freezeâ&#x20AC;?. The futuristic sci-fi soundtrack atmosphere of â&#x20AC;&#x153;Plastic Beachâ&#x20AC;? is one that may be heard and seen (latest video features Bruce Willis) proving itâ&#x20AC;&#x2122;s just as enjoyable as it is a wonder.

BLACK REBEL MOTORCYCLE CLUB â&#x20AC;&#x153;BEAT THE DEVILâ&#x20AC;&#x2122;S TATTOOâ&#x20AC;? The loud and fuzzy B.R.M.C. is back. Yet another replacement drummer Leah Shapiro (a good addition) sure-handedly propels the music of â&#x20AC;&#x153;Beat the Devilâ&#x20AC;&#x2122;s Tattooâ&#x20AC;?, which manages to cross the gospel earnestness of â&#x20AC;&#x2DC;Howlâ&#x20AC;? with the loud exuberance of â&#x20AC;&#x153;Take Them On Your Ownâ&#x20AC;?. Peter Hayes is on fire once again as he sings lines like â&#x20AC;&#x153;You cannot fight it all the world denies it/Open up your eyelids let your demons run.â&#x20AC;? from the bluesy title track or â&#x20AC;&#x153;I could see it in your eyes but now itâ&#x20AC;&#x2122;s goneâ&#x20AC;? over a My Bloody Valentine-like chorus in the perfectly crafted â&#x20AC;&#x153;Bad Bloodâ&#x20AC;?. Whatever alarm they needed, awakened Hayes and bassist Robert Levon Been as they once again sound inspired somewhere between drugged out preaching â&#x20AC;&#x153;War Machineâ&#x20AC;?, droning psych rock â&#x20AC;&#x153;Evolâ&#x20AC;?, â&#x20AC;&#x153;Shadowâ&#x20AC;&#x2122;s Keeperâ&#x20AC;?, and the early morning wake from the haze â&#x20AC;&#x153;Sweet Feelingâ&#x20AC;? and â&#x20AC;&#x153;The Tollâ&#x20AC;?. B.R.M.C. are searching their souls again for salvation in the loud dark melodies, and when they feel it, it takes them way beyond the Jesus and Mary Chain or Dandy Warhols comparisons to something unique and all their own.

BROKEN BELLSâ&#x20AC;?BROKEN BELLSâ&#x20AC;? So, what has Grammy winner producer of the year (Gorillaz 2005 album Demon Days) Danger Mouse been into these days? The ever-changing mixer/musician/collaborator half of Gnarls Barkley has teamed up with ex-Shins leader/writer James Mercer to form Broken Bells and the result is pretty much as expected with few surprises. The first two tracks could be an extension to the last Shins album mixing the playful acoustic melodies with minor electronic flourishesnot a bad thing. The rest of the album however subdued seems to be an extension of the duoâ&#x20AC;&#x2122;s collaborative talents. Danger Mouse has proved himself lately to be quite the second half as he handles most of the instrumentation , mixing and samples. Mercerâ&#x20AC;&#x2122;s vocals are not as easily recognized as he sings lower sometimes and also seems to be fond of the tremolo effect. â&#x20AC;&#x153;The Ghost Insideâ&#x20AC;? is a shining example of the originality and tunefulness of the duo or try â&#x20AC;&#x153;Octoberâ&#x20AC;? for more echoes of the Shins through different hands. â&#x20AC;&#x153;Broken Bellsâ&#x20AC;? might be a little murky compared to the vigor of the pairâ&#x20AC;&#x2122;s former bands, but it has quite a life of its own and is interesting enough to be a full-time merger.

Music reviews by

Johnny Sughrue

K-OS â&#x20AC;&#x153;YESâ&#x20AC;? MC K-os walk the fine line between hip-hop and R&B with ease. His speedy word delivery flows easily from rap to singing and back over pumped up beats. â&#x20AC;&#x153;Yesâ&#x20AC;? his third fulllength has most of the hip-hop prerequisites: jazzy samples, positive, sharp, yet laid-back word flow, impressive production, but not too many of the expected celebrity guests. Fully capable of carrying the entire album on his own, K-os and his band may tribute P-Funk spaced out, to Prince rock, to Ziggy Marley reggae, top 40 soul and Mos Def like rap, yet his sound is completely unique. â&#x20AC;&#x153;Burning Bridgesâ&#x20AC;? is a great example of the variety of elements found in progressive hip-hop today: jazzy soulful harmonies, a bit of a rap, acoustic bass, piano and guitar all to a peppy tempo. The rock follows with â&#x20AC;&#x153;Uptown Girlâ&#x20AC;? featuring Metricâ&#x20AC;&#x2122;s Emily Haines (which could be on modern rock radio). â&#x20AC;&#x153;I Wish I Knew Natalie Portmanâ&#x20AC;? featuring Nelly Furtado borrows its melody directly from Phantom Planet as they sing â&#x20AC;&#x153;I canâ&#x20AC;&#x2122;t really make you love meâ&#x20AC;? while â&#x20AC;&#x153;4321â&#x20AC;? is a tribute to Feistâ&#x20AC;&#x2122;s â&#x20AC;&#x153;1234â&#x20AC;?. â&#x20AC;&#x153;Eye Know Somethingâ&#x20AC;? borrows the Freda song â&#x20AC;&#x153;Something Going Onâ&#x20AC;? and â&#x20AC;&#x153;Mr. Telephone Manâ&#x20AC;? slows things down to a soulful reggae beat. K-os allows the music to take him in any direction he wants. And heâ&#x20AC;&#x2122;s got more than enough talent to pull it off.

FANG ISLAND â&#x20AC;&#x153;FANG ISLANDâ&#x20AC;? Iâ&#x20AC;&#x2122;m not gonna say no to an album that opens with Queenlike layered guitars and Panda Bear/Animal Collective-ish choir voices. The mostly instrumental Fang Island rocks Yesinspired heavy organs, guitar harmonies and looping vocals all with the fun and tempo of an Andrew WK record. Full of anthems galore, each track is like the theme song for some sort of post modern super hero. â&#x20AC;&#x153;Careful Crossersâ&#x20AC;? exerts majestic indie bravado leading to the nearly angelic choir and epic delivery of â&#x20AC;&#x153;Daisyâ&#x20AC;? while â&#x20AC;&#x153;Illinoisâ&#x20AC;? includes sweeping drum rolls and a speed guitar attack. â&#x20AC;&#x153;Davey Crockettâ&#x20AC;? sounds like the finale as the somber synth melody leads to a dual guitar workout and a massive finish befitting the American hero, yet the classical-metal noodling continues in â&#x20AC;&#x153;Welcome Wagonâ&#x20AC;? to finally bring it down to the short hymnal and quiet fireworks in â&#x20AC;&#x153;Dorianâ&#x20AC;?. All this and a bag of chips, â&#x20AC;&#x153;Fang Islandâ&#x20AC;? could be the inspirational theme to your next party.

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>7@/B3A =4 B63 1/@7003/<( B63 1C@A3 =4 B63 0:/19 >3/@: ! The ďŹ rst and only really good installment in Gore Verbinski and Jerry Bruckheimerâ&#x20AC;&#x2122;s swashbuckling franchise, women from ages 10 to 60 couldnâ&#x20AC;&#x2122;t get enough of Johnny Deppâ&#x20AC;&#x2122;s Keith Richards impression in Jack Sparrow. Whether you want to admit it or not you guys thought he was pretty cool too because this became everybodyâ&#x20AC;&#x2122;s favorite movie in the summer of â&#x20AC;&#x2122;03. The sequels might have sucked, but movie fans always come back to this one simply because it had all the core ingredients for a great movie, and we all know what those are. Having Keira Knightly to look at didnâ&#x20AC;&#x2122;t hurt either.

8/EA '%# I always try to convince people to watch this BEFORE they go to the beach. Yet another franchise to spawn a set of sorry sequels, Steven Spielbergâ&#x20AC;&#x2122;s original installment of this series ruined the swimming habits of movie goers for decades. Itâ&#x20AC;&#x2122;s a movie people! Câ&#x20AC;&#x2122;mon! It also made Robert Shaw a legitimate badass as everybodyâ&#x20AC;&#x2122;s favorite shark hunter Quint. We all know the things the shark does in this movie are impossible but nothing is funnier than strapping a shark ďŹ n to your back and scaring the crap out of everybody at the beach!

0@=93< :7H/@2A 1:C0 2@3/2 " If youâ&#x20AC;&#x2122;re going to solve a murder mystery on an island in Costa Rica with the cast from Super Troopers, who better to lead the investigation thanâ&#x20AC;ŚBill Paxton? While really funny for the most part the guys from Broken Lizard try to be scary at the same time as dead bodies turn up at Coconut Peteâ&#x20AC;&#x2122;s (Paxton) private island. A classic case of somebody on the inside doing the dirty work, we are left to guess who the murderer is. What you think Iâ&#x20AC;&#x2122;m going to tell you? Go rent the movie you lazy bastards!

# 47@AB 2/B3A "

Now that the scary movies are over with, letâ&#x20AC;&#x2122;s talk about the last funny/good movie Adam Sandler was ever a part of. Peter Segalâ&#x20AC;&#x2122;s romantic comedy of a man falling in love with a woman with short term memory loss just screams hilariousness, particularly when Drew Barrymoreâ&#x20AC;&#x2122;s character wakes up to ďŹ nd Sandler in her bed and freaks the hell out. Set in Hawaii, this ďŹ lm would make for a decent date movie if you meet someone on the beach to share your spring break with, even through all of Sandlerâ&#x20AC;&#x2122;s dirty jokes and all of the scenes where Rob Schneider is half naked, it might be worth it. Seriously, that guy has no shame whatsoever!

47<27<5 <3;= ! I donâ&#x20AC;&#x2122;t care how old you are! If you thought this movie was too childish, well then you have no soul! The best thing about this movie is that you can enjoy it with friends your age as much as you could babysitting for your cousins, especially on the beach. Everyone knows how awesome the surfer-dude sea turtles are and how hilarious the â&#x20AC;&#x153;mineâ&#x20AC;? sea gulls are as well. Another thing everyone can agree on with this movie, regardless of age, is that Ellen DeGeneresâ&#x20AC;&#x2122; character Dory might be one of the most annoying Disney characters ever. If you can put up with that, itâ&#x20AC;&#x2122;s impossible to not be in a good mood after watching this movie.

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GAME ON Golf balls are on the front lines of the economic and ethical equipment battles. When you are considering changing your golf equipment in favor of the latest highly touted equipment, you need to do so carefully and a golf ball finder review will help. The equipment that is used in golf is essential to ensuring your game is at its best. Of course, you need to be physically proficient as well but the clubs and balls you use are also important aspects of the game and can go a long way toward helping or hindering if only slightly. So, many people choose to use independent reviews of equipment to determine which ones to use. However, when considering a golf ball review, you need to use the information wisely before changing anything. Most importantly, each golf ball will perform differently for different people … so you need to choose carefully when basing your next ball choice on a golf ball review. For example, someone who has a tight, fast swing off the tee will need a different ball then someone who has a slow to moderate speed swing. Each ball will react differently to different players and while the top five or top ten gold ball reviews may all be great choices, the specific one that will be best for you will depend on your own personal style. Therefore, it is important to choose wisely and do your own research as well as starting from the review of the balls. A golf ball in today’s market is amazing: the amount of money spent on research and development is incredible and the time and resources used to fill the 1.68-inch diameter ball is truly astonishing. Gone are the days of the balata and liquid centre and the new breed of multi-layered solid core golf balls are here. However, is not just a matter of which brand you prefer, there are many different specifications that you must consider when finding the right ball for you. In this guide, we will explain different terms that you will have heard relating to golf balls, but perhaps never really understood.

CONSTRUCTION The construction of a golf ball is vitally important to the way it will react to contact with a club. Manufacturers are constantly pushing the limits of golf ball construction. Below are the three most basic constructions.

One Piece A one-piece golf ball is the most basic ball that is designed primarily for beginners and occasionally used as driving range balls. This type of constructed ball is seldom used as a playing ball. It is typically made from a solid piece of Surlyn with dimples molded in. It is an inexpensive and very durable golf ball, but does not give you the distance when hit because of its lower compression. On impact with the clubface, the one-piece ball has a softer feel .

Two Piece A two-piece golf ball is used by most ordinary, everyday golfers because it combines durability with maximum distance. The balls are made with a single solid sphere (core), usually a hard plastic, enclosed in the ball’s cover. The solid core is typically a high-energy acrylate or resin and is covered by a tough, cut-proof blended cover that gives the two-piece ball more distance than any other ball. These ‘hard’ balls are covered in either Surlyn (a specialty plastic) or a similar kind of material. The firmer feel of the golf ball does produce more distance to a player’ game but will also not be as easily controlled as a softer ball. The two-piece is virtually indestructible and with its high roll distance, it is by far the most popular golf ball among ordinary golfers.

Three Piece Three-piece golf balls have either a solid rubber or liquid centre (core), a layer of enhanced rubber or a liquid produced layer and over that is moulded a cover of durable Surlyn, Surlyn like, or balata. They are softer and take more spin, allowing a skilful golfer more control over the ball’s flight when hit. It typically has a higher spin rate than a two-piece ball and is more controllable by good players. The layered construction combined with a soft synthetic cover, produces a very high spin rate, providing maximum control and feel.

Four Piece

A recent addition to ball construction is the four-piece golf ball. Rare at the moment, but could be the way the ball is headed in the future. Each layer or piece of a golf ball has a specific and different purpose. All the layers work together to offer the longest hitting, softest feeling golf ball. The inner core, the first layer, of the ball is the solid rubber centre that is primarily designed to offer explosive distance. The next, inner cover, layer is in the ball to transfer the energy from the strike to the hot core. Next is the middle cover, which is the extra layer, compared to a three-piece ball. It offers the complete layer that tries to increase driver distance whilst also producing mid iron spin and feel around the green. The outer cover is where the feel of a golf ball comes from. Usually containing between 300-500 dimples, it is the thinnest layer. Made from Urethane it must be durable yet soft.

SPIN Low Spin Golf Balls The lower spinning golf balls tend to decrease sidespin of your shots, allowing the ball to fly straighter through the air. The ball may not travel as far in the air, but the lack of spin will result in increased roll upon landing. Suited more to players that slice the ball and struggle to find distance, this ball will go straighter and run out on the fairways. There are many low spin golf balls on the market suited for high handicap golfers that perhaps don’t have the swing speed required to produce that 300 yard drive.

Mid Spin Golf Balls As the name suggests the mid spin golf ball bridges the gap between the low spinning golf ball and the high spinning balls. Trying to incorporate the best of both distance and feel. Aimed towards the widest range of players and suitable to most player’s game, the mid spinning golf ball will offer solid distance with varied feel and softness depending on brand. Almost all major golf ball manufacturers will produce a mid spinning golf ball that they believe is suitable to all players.

High Spin Golf Balls Last is the high spinning golf ball. This ball is designed to increase the balls spin in the air. When a golf ball is hit, it is released into the air with a certain degree of backspin; a high spinning ball will increase this spin and create a longer carry. If you are a player that hits the ball right to left with a draw, a high spinning golf ball could be the one for you. Out of control hook shots are produced by the drawspin overpowering the backspin on the ball; so increasing backspin will help straighten out a hook/draw. The high spinning golf ball will not get the run on the fairway that either a mid or low spinning ball can, however its greatest advantage is around the greens. A high spinning ball will increase feel around and on the greens, which will help players improve control.

FEEL Firm Feel Golf Balls As the title implies, firm feel golf balls will feel hard off the clubface. Usually aimed towards distance golf balls, the hard cover will produce a more explosive hit than a softer feeling ball. Therefore choosing a firm feeling golf ball will produce the maximum distance from your driver and irons, but you will sacrifice a certain amount of feel around the greens. It is aimed towards high handicap golfers who place more importance on distance and iron play than spinning shots into greens. By far the most durable ball of the three, you will rarely mark or scuff this type and ball and as a result it will play more rounds.

Mid Feel Golf Balls Similar to a mid spinning golf ball, the mid feel ball acts as a compromise between the explosive distance from a firm ball and the feel of a soft ball. Again suited to most player’s game, it is aimed towards mid handicap golfers that desire distance as well as improving their control by having a soft feel ball to use around the greens. Becoming a popular choice in today’s market as manufacturers are developing mid feel golf balls that contain dual qualities of feel and distance.

Soft Feel Golf Balls Going back to the days of balata covered golf balls, the soft feel ball is the choice of many low handicap and professional golfers. The soft feel cover means that a competent player can work spin into their game and use the soft feel to help their short game. It does not produce the distance of a firm feeling golf ball, but offers improved playability to those golfers that distance is not a weakness. Although, the vast majority of professionals use this type of soft feeling golf ball, it is not suitable for your typical amateur. The soft cover means the ball can scuff easily and will not last as long as a harder feeling ball.

Suggestions GOLF BALLS: <$25 Srixon AD333 – (2-piece) The highly resilient Energetic Gradient Growth Core ensures the 2-piece Srixon AD333 boasts greater ball speed, high launch and low spin for improved carry and roll. Taylormade Burner – (2-piece) The rubber-core compound is soft (60 compression) yet resilient and is designed to achieve ball speeds typically found in highercompression balls. The dimple design promotes carry distance for lower spin rates. Titleist DT Carry – (2-piece) The old-school feel of the original DT line mixes with new-school speed to produce the hacker’s Titleist. Pinnacle Platinum Feel – (2-piece) Resist the temptation to dismiss a ball based on name. This is nothing like yesterday’s Pinnacle: It tested near the top in halfwedge spin, but it still has the traditional distance.

Golf Balls: $25-$35 Callaway Big Bertha Diablo - (2-piece) The Diablo offers both distance and feel. The are exclusive to the Diablo and which will reduce any spin on drives meaning golfers with more distance and less severe hooks and slices. Callaway HX Hot Bite – (3-piece) A DuPont HPF 2000 mantle is designed soft core to increase ball speed. The ball features the company’s hexagonal designed to reduce drag for a longer and more stable ball flight. Tour spin Bridgestone e6+ - (3-piece) The Bridgestone e6+ golf ball is part of series of balls that are aimed at providing every golfer with a ball that will maximum distance off the tee while still being controllable around the golf ball is aimed at those golfers prone to slices and hooks.

Nike One Vapor – (3-piece) The Nike One Vapor is aimed at golfers with swing 90 mph and offers the benefits of a tour level ball with added length, feel and

ball has low spin qualities that can enjoy shots off the tee to work with the dimples, which are and nice distance. Bridgestone e+ help them achieve greens. The e6+ speeds of around durability.

Golf Balls: Over $40 Titleist Pro V1 / Pro V1X – (3-piece / 4-piece) This ball has proved itself to be the most popufor the last decade and the latest version is set to build and improve on that impressive and well dethe kind of drop and stop performance that all golfers, from the Tour professional to the aspiring club

lar and best performing ball in golf served reputation. It’s a ball that provides golfer, demand from a ball.

Srixon Z-Star X – It offers Spin, Trajectory, Acceleration and Responsiveness. The Z-Star X builds on the those developments to provide the very best golfers the extra distance and Tour control that they deZ-Star X golf ball offers the golfer wonderful feel making it the best choice for control around the green

technology of the Z-Star model and tailors mand. With fantastic responsiveness the Srixon and for shaping and working full shots.

Bridgestone B-330 Series – (3-piece / 4-piece) The core increases in firmness from inside to out to

reduce spin on tee shots. The RX has a softmost intriguing ball technology in years, a result

compression core designed for golfers with swing speeds of 105 miles per hour or less. The RX has the of consumer testing.

Taylormade TP Red / TP Black – (4-piece / 3-piece) Offering enhanced ball flight with a better dimple reduce spin, so here’s a ball designed to work better with less spin. Good thinking.

design. Drivers are increasingly designed to

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