The Australian Drinks Association
Australian Drinks Awards 2021 BRAND AWARD WINNERS ANNOUNCED Now in its ninth year, the Australian Drinks Awards recognises, encourages and celebrates excellence in the Australian drinks industry. These awards are divided into two categories, Fan Favourite and Gaining in Popularity, and are determined by research undertaken by Thrive Insight via a survey of over 4,000 target consumers. Thirty-five brand awards are distributed across Beer, Cider, Wine, Spirits and RTDs categories. This
year, for the first time, there is a Fan Favourite Non-Alcoholic Award in each beverage category. Thrive Insights’ Director, Chris Papadimitriou said, “The Fan Favourite award is a prestigious award as it encompasses both brand and loyalty metrics to crown the most beloved brands across Beer, Cider, Wine, Spirits and RTDs.” Mr Papadimitriou observed that this year brand affinity has increased making the Fan Favourite awards more
closely contested than ever. The 2021 Contribution to Industry winners will be announced at the Drinks Association’s International Women’s Day event in March next year while the Supplier Awards were announced virtually in August. The last Australian Drinks’ Brand Awards were announced in 2019. There were none awarded last year due to the pandemic. AND THE WINNERS ARE…
BEER CLASSIC XXXX Gold CONTEMPORARY Great Northern Original PREMIUM Heineken CRAFT James Squire One Fifty Lashes NON-ALCOHOLIC BEER Heineken 0.0
28 drinks trade drinks trade
