DME Award Book of Winners 2008 by Hirse

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2008 CARDIFF

INTRODUCTION / FOREWORD / ESSAY / CONTRIBUTORS

BOOK ONE

The ADMIRE programme and DME Award is made possible with ﬁnancing from the European Union through the PRO INNO Europe initiative.

Thew DME Award is part of the Cardiff Design Festival 08.

DESIGN MANAGEMENT EUROPE AWARD 2008

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INTRODUCTION In 2005 a group of design centres, cities and universities found each other in the development of a project for the future of Europe. For its economy, its citizens, its culture. ADMIRE – an Award for Design Management Innovating and Reinforcing Enterprises, would honour organisations that knew to innovate and reinforce by the strategic use of the inventiveness and creativity of design.

range of activities that further disseminate the knowledge acquired in ADMIRE and generates new and innovative ideas resulting from collaboration between businesses, authorities, knowledge institutes and citizens.

“

That is in the end what ADMIRE is all about: working together During the last two years huge steps have been made by the vast network of towards shared goals and bringing partners involving Europe’s businesses and organisations. There has been thorough together what is considered crucial research so that the competition launched under the brand name Design Management for Europe’s future: creativity and Europe has grown into a sustainable and proven scheme. Two editions have run these innovation. last two years closely followed by a wide audience across Europe. Because ADMIRE is not only about an award.

Whilst DME candidates claim to learn from describing their best practice, they disclose valuable information from their organisations. Strategies, policies and ways of working that will inspire and support many more European organisations to improve and reinforce learning from these best practices. For this reason the partnership has organised in the last two years numerous workshops and congresses to disseminate new and unique insights, also welcomed by Universities, policy makers and media that work in the ﬁeld of design management.

”

I would like to congratulate on behalf of all of the DME network partners the City of Cardiff with this successful edition of the DME Award 2008 put on stage during the Cardiff Design Festival. Of course we wish to meet you all next year in Eindhoven when the DME Award 2009 will take stage during Dutch Design Week. Ger Peeters City of Eindhoven IPC President

And then it is not only about economic opportunities but about social innovation and cultural enrichment as well. The DME agenda that is being developed, of which the DME Award is part of, comprises a BOOK ONE DME_BOOK1.indd 3

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FOREWORD Design matters for innovation and so does design management. Whereas design is mainly driven by creativity and imagination, it requires sound innovation management to turn ideas into new products and to bring them successfully to the market. Innovation requires both intuition and entrepreneurial spirit.

The DME Award represents a great opportunity “ to showcase excellence in design management practices. ” Not so long ago, research and technological development were considered as the main drivers of innovation. We now know that innovation has much more facets than that and design is among the most important. This may also require new policy approaches in order to support innovation more effectively.

Dr Reinhard Büscher Head of Unit Innovation Policy Development Enterprise and Industry DG European Commission

The DME Award represents a great opportunity to showcase excellence in design management practices. Novelist Herman Melville once said that it is better to fail in originality than to succeed in imitation. I would add that there is always scope for learning from the best and for learning from each other, while being original. There is nothing like “best practice”. Everything still can be improved. But it is no shame to look at what works currently best. Not to copy but not to fall behind what has already been successfully implemented by others. Less than improving on the best is not good enough.

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FOREWORD The 2008 DME Award presented the sponsors, organisers and Jury with a unique opportunity to examine in detail the management of design within a range of some of the most innovative companies and organisations in Europe.

sector organisations across Europe manage design. The value of this award cannot be underestimated as it provides a focal point to further develop design management as a discipline in Europe by conﬁrming the key part design can play in economic development.

the partners, sponsors and agents who have supported our novel approach and without whose support the successful delivery would not have been possible. Professor Robert Brown Pro-Vice-Chancellor of Research University of Wales Institute, Cardiff

The review of entries in poster form presented different processes, cultures, strategies and even new business models. It was clear that companies with well deﬁned design management strategies in place also had effective product service development processes that resulted in high quality products and a strong position in the market. Only through further analysis, research and dissemination can we address the discrepancies across sectors and raise the standard of design management. Europe has some of the best designers and managers in the world, but they need new skills, insights and strategies to fully exploit the true potential of design management.

This was the ﬁrst time the poster presentation format had been used to present the work of individual companies. It facilitated an open and transparent mechanism allowing companies to effectively communicate their individual approach to integrating design within their business models. With over 100 companies and organisations represented, this in-depth display of management practices has extended our understanding of how successful manufacturing, service and even public

The production of this book of winners and the travelling exhibition will provide a powerful ‘educational’ tool to illustrate the beneﬁts of strategic use of design to a broad target audience that will include: managers, directors, designers, design support agents, public administrators, policy makers and researchers. In this book of winners we have deliberately avoided comment on the posters to allow readers to interpret the information for themselves to explore how these examples of best practice might be applied within their own organisations. We have through this year’s DME Awards established a high quality threshold for future awards. I would therefore like to thank all BOOK ONE

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INDEX BOOK 1

BOOK 3

3 5 7 10 14 16 17 18

INTRODUCTION GER PEETERS FOREWORD DR. REINHARD BUSCHER FOREWORD PROFESSOR ROBERT BROWN ESSAY JUDGING DESIGN MANAGEMENT DARRAGH MURPHY ENTRY LIST ADMIRE PROJECT PARTNERS DME AWARD AGENTS ACKNOWLEDGEMENTS

AWARD FOR BEST MANAGEMENT OF DESIGN IN A MICRO COMPANY WINNER INDUSTREAL SRL WINNER PLUSARKKITEHDIT WINNER SENZ UMBRELLAS BV HONOURABLE MENTION GAIA & GINO DECORUM DEKORASYON TEKSTIL AS HONOURABLE MENTION VLAEMSCH()

AWARD FOR BEST MANAGEMENT OF DESIGN IN A PUBLIC OR NON-PROFIT ORGANISATION

BOOK 2 4

AWARD FOR BEST MANAGEMENT OF DESIGN IN A LARGE COMPANY WINNER ALFRED KÄRCHER GMBH & CO. KG WINNER ROCA SANITARIO S.A. WINNER VIRGIN ATLANTIC AIRWAYS LTD. HONOURABLE MENTION DSB HONOURABLE MENTION KTM-SPORTMOTORCYLE AG. HONOURABLE MENTION LABINPROGRES TPS D.O.O. HONOURABLE MENTION ROYAL TNT POST B.V.

AWARD FOR BEST MANAGEMENT OF A FIRST TIME DESIGN PROJECT WINNER ELIET NV WINNER MADARA COSMETICS LTD WINNER NLISIS BV HONOURABLE MENTION ELEMENT / INTERA D.O.O. HONOURABLE MENTION D’NMARK / MAGNUS OLESEN A/S HONOURABLE MENTION NIGHTINGALE CARE BEDS LTD. HONOURABLE MENTION SOBOR LTD.

AWARD FOR BEST MANAGEMENT OF DESIGN IN A MEDIUM-SIZED COMPANY WINNER CIFIAL, S.G.P.S., S.A. WINNER EVA DENMARK A/S WINNER THRISLINGTON SALES LTD. HONOURABLE MENTION ENSTO BUSCH-JAEGER OY HONOURABLE MENTION GRUPO VANGEST HONOURABLE MENTION HISAR CATAL KASIK A.S. HONOURABLE MENTION VÖSLAUER MINERALWASSER AG

WINNER INTERIEUR FOUNDATION WINNER NHS NATIONAL PATIENT SAFETY AGENCY WINNER UNIVERSITY COLLEGE OF WEST FLANDERS – PIH HONOURABLE MENTION GEMEENTE AMSTERDAM HONOURABLE MENTION RATP

AWARD FOR BEST MANAGEMENT OF A DESIGN STRATEGY FOR SUSTAINABILITY WINNER EDF RESEARCH & DEVELOPMENT HONOURABLE MENTION EXTREMIS

AWARD FOR BEST MANAGEMENT OF DESIGN IN A SMALL COMPANY WINNER CURANA BVBA WINNER VACU VIN B.V. WINNER VIPP AS HONOURABLE MENTION LIZ LAKE ASSOCIATES LTD HONOURABLE MENTION MUSEUMSQUARTIER WIEN E+B GESMBH HONOURABLE MENTION PERFORMANCE HEALTH PRODUCTS LTD.

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ESSAY JUDGING DESIGN MANAGEMENT How do you award an activity that is unique to each business and which cannot be quantified without eliminating the essence of that activity? This was the challenge we faced when planning for the 2008 DME Award. It quickly became clear that the challenge was twofold: What kind of information should be gathered from the companies? How should this data then be assessed? A review of other management awards showed that they all had something in common, and that was the requirement for the entrants to openly express why they should win an award. Whether it was through an essay, recommendation, presentation or interview, the need to state an individual’s case is facilitated in many such management awards. With a European dimension to the DME Award and the huge potential range of the subject matter, a format needed to be identified that could facilitate each case and provide a level playing field. The poster format appeared to be an excellent solution, not only did it prove a successful medium in the 2007 DME Award, but it also allowed for companies to easily communicate their unique practices through the aid of pictures and simple text. With one issue resolved, i.e. how to gather the information, the rest of the judging process was still to be determined. What would the companies include in their poster? What would they say about their design management practice? And, what could we expect from entries ranging from micro-businesses to large public organisations? 10

These questions turned attention to the development of the assessment criteria. Because of the bespoke nature of design management, and the need to understand what truly represents best practice, the only transparent and fair method to select winners appeared to be through a Jury process. Therefore, criteria had to be developed to allow the Jury to arrive at their judgements, and to provide a focus for the entrants in developing their applications. The best way to set criteria for a design management award was to get professional and academic experts in design management to discuss and agree upon what qualities would be expected in a DME Award winner. In addition, this open approach to setting criteria would promote transparency, gain endorsement and build the credibility of the award. On 21st February 2008, a small panel of leading design management experts met at the National Centre for Product Design & Development Research (PDR) the University of Wales Institute, Cardiff (UWIC). Chaired by Professor Alan Lewis, they were set the task of determining criteria for the DME Award that could be applied across all sectors, sizes, EU countries, and to both public and private organisations. The meeting proved highly stimulating, providing the panel with the opportunity to consider the issue of determining criteria to assess the widest range of organisations. Within the first two hours of the meeting, the basis for the criteria was agreed. The discussion then rapidly developed into a focused effort to draft the final wording for each criterion. The criteria were finalised by mid afternoon. On top of being such a rewarding achievement, the fact that these

recognised experts all agreed to the form and content of the criteria in such a short time reinforced the conviction that the approach we were taking with this award was the right one. This encouraged us to feel that we were doing the right thing. The panel felt that those companies who place a strategic advantage on design would be able to identify with the criteria and react positively to the challenge of submitting for the DME Award. The criteria agreed by the panel of experts were as follows: LEADERSHIP IN DESIGN INNOVATION Deﬁning and implementing a vision for the whole organisation. DRIVING CHANGE THROUGH DESIGN Identifying signiﬁcant changes within an organisation where design has played a major role. EXCELLENCE IN DESIGN CO-ORDINATION Demonstrating capabilities, processes, skills and resources. STRATEGIC PERFORMANCE Demonstrating performance based on objectives, deliverables and results (tangible and intangibles). A set of guidelines could then be developed, encompassing the award criteria, description of categories as well as the award deadlines. The 2008 DME Award was launched on March, 12th at the remarkable National Senedd building in Cardiff Bay.

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EXPERT PANEL MEETING 21st February 2008, PDR, University of Wales Institute, Cardiff.

“

A key facilitating element of the DME Award was the DME network of partners and agents across Europe.

”

Left to right back row: Joao Mena de Matos; Gert Kootstra; Dr. Thomas Lockwood Middle row: Darragh Murphy; Prof. Robert Brown; Prof. Alan Lewis; Prof. John Boult Left to right front row: Sally Brazier; Dr. Brigitte Borja de Mozota; Caroline Mougenot Photo: Hazel Hannant.

It was two weeks before the Jury day when the first of the posters arrived to us. It was from an Austrian company and, to our relief, it was clearly addressing the criteria, in a meaningful way that was placing a strong emphasis not only on design, but essentially on its management processes. As more posters were received it confirmed that entrants had indeed understood the criteria and the nature of the DME Award. Moreover, in some enclosed letters CEOs had expressed the benefit they gained from the poster exercise, as it made them think about their processes and design strategy in order to formulate them in a formal sense for the first time.

process was also helpful to the partners through developing their experience of good practice.

10%

21%

Large Medium

10%

Small

The majority of entrant’s posters arrived rolled in poster tubes or were printed onto foamex boards. There were two exceptional cases where the entry poster was printed onto a dedicated stone laminate worktop surface and another printed onto 2mm aluminium sheet with hinged panels to facilitate more space. For this, we congratulate the companies for their lateral interpretation of the brief and for their innovative solutions.

1st time NPO

11% 19%

Micro Sustainability

12% 17%

Pie chart showing the breakdown of category entries for the 2008 DME Award (total 162 registered)

11%

1% 1%

Manufacturing

A key facilitating element of the DME Award was the DME network of partners and agents across Europe. One of the roles of this network was to nominate and facilitate entrants from their countries to enter the award. Through bringing their own expertise to bear they made the criteria comprehensible to the entrants and helped them realise their applications. The

Service NPO

18%

Construction Electricity, gas and water supply

69%

Pie chart showing the breakdown sectors represented in the 2008 DME Award (total 162 registered)

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THE 2008 DME AWARD JURY TEAM 19th June, UWIC, Cardiff, UK. Front row left to right: Prof. Robert Brown, UK (Moderator); Anna Wróblewska, Poland (Juror); Joao Mena de Matos, Portugal (Moderator); Dr Maarit Lindström, Finland (Juror); Professor Saša Janez Mächtig, Slovenia (Juror), Stephen Conlon, Ireland (Juror). Back row left to right: Dr Thomas Lockwood, USA (Juror), Xènia Viladàs, Spain (Juror); Darragh Murphy, Ireland (Co-ordinator); Sir George Cox, UK (Juror); Prof. Dr. Eric Jan Hultink, The Netherlands (Juror); Michael Thomson, UK (Moderator). Absent from photo: Dr Frank O’Connor, Ireland (Advisor). Photo: Glenn Edwards.

DME AWARD JURY The DME Award Jury was selected to represent a variety of business and design management experience and expertise from across Europe and beyond. All of the Jury members were nominated by partners and went through a rigorous selection process before being approved. All of the DME Award Jury members were ﬁrst choice selections. It is their expertise in business, management and design that adds the real value to the DME Award. As the host; our task was to facilitate the Jury process as effectively as possible. Jury members were divided into two groups of four and charged with judging one category at a time per group. These groups were rearranged for each judging session and 12

with regard to the specific expertise of the Jury members. At the start of each category judging session, the moderator would agree the session plan with the Jury and ask whether there was a conflict of interest between any member of the Jury and the list of entrants in the category to be judged. The judging sessions started with the Jury members being provided with scorecards to assist them in evaluating the entries according to the set criteria. The marks they recorded were not intended to be definitive results, but rather were designed to assist the jury in arriving at a working shortlist for further debate. The Jury panel for each session was empowered to decide on the number of honourable mentions to be granted. The moderators played a crucial role in

focusing the debate on design management and in delivering each session on time, yet also allowing the Jury members to freely express their opinions. “In the categories in which I was involved in moderating, the judges were very quickly able to identify those entries that not only described the beneﬁts of their product or service, but which attempted to communicate their design management philosophy and process. This was particularly effective where this was set against clear business objectives and where achievements against those objectives were communicated. Where a company only provided visuals and a written description of a product line or a new product, it was much more difﬁcult for the panel to make judgements about the quality of design management. Nonetheless, it was encouraging to see that for some small companies, design

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management is indeed perceived as a driver for the business and that design is carefully considered at as many different levels of the business as possible, from customer-insight to product concept; from brand and identity to packaging and point of sale, and from tone of copy-writing to the pricing structure.” Michael Thomson - Moderator In the category ‘Design strategy for sustainability’, Dr Frank O’Connor of the EcoDesign Centre of Wales was present to advise the jury on the sustainability merits of each of the entries and to guard against a DME Award from being awarded to an entry that did not address the sustainability issue. However he did not have a voting role in the jury. In light of the fact that there were only seven entries in this category, the jury took the decision to lower the number of prizes in order to maintain the standards of the award at the highest level. For each category, the moderator completed a form to record the decisions of the jury and any comment speciﬁc to the issues they addressed. These reports, as well as the proceedings of the jury day, have all been detailed in the 2008 DME Award Jury report which can be accessed from: www.designmanagementeurope.com

On consultation with the Jury team and the DME partners who were present that day a number of key recommendations were made for consideration in future DME Awards. It was a unanimous agreement that the poster format should be continued as it proved an effective medium for the jury to work with. Crucially, it allows them to discuss and evaluate the merits of each

application in an open forum. Given the importance of the posters, the Jury felt that further guidance should be given to potential entrants on how to prepare and structure their entries. They need to be prompted with direct questions such as ‘What was the strategic reason? What were the results and successes?’ Furthermore, future entrants should be encouraged to explain their business objectives and to show evidence of the impact of design management, supporting their claims with figures. Public and non-profit organisations, should be invited to describe the social impact design management has had, i.e. what has this done to contribute towards public service? This book, together with the DME website and the 2008 DME Award travelling exhibition will provide prospective entrants with more information and ideas on how to prepare their applications. The criteria marking process utilised by the 2008 Jury proved itself through the consistency of the scores given by each of member of the jury. Furthermore, the final decision of the Jury, which was arrived at through detailed discussion, was consistent with their initial scores, thus reinforcing the validity of the criteria. However, the Jury members regretted that not all of the companies followed application guidelines, nor demonstrated evidence of the criteria. Developing this process to evaluate design management practice across Europe could not have been achieved without the people who understood the nature of the subject and the importance of the DME Award. With a transparent process and valid criteria, the DME Award represents

a reliable instrument which provides an annual review of Design Management in Europe. The material submitted by the entrants represents a view of Design Management practices that is both broad in scope and detailed in substance. Analysis and further research of the entries can also provide a wealth of information and further insight into this branch of management science for the benefit of managers, directors, policy makers, consultants, researchers and students. However, such ambitions will not be possible without the collaboration of the partners and agents to build the recognition and prestige of the award. Their knowledge and expertise to consult potential applicants is vital for the award to grow.

The criteria marking process “ utilised by the 2008 Jury proved

itself through the consistency of the scores given by each of the Jury members.

”

In its second edition, the DME Award has gained maturity and has demonstrated its potential to positively encourage and facilitate the adoption of leading design management practices. The challenge for the hosts of the 2009 DME Award will be to harness this potential and build on the work of the previous two years. Darragh Murphy 2008 DME Award Coordinator

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ENTRY LIST The ADMIRE partnership would like to thank the following companies and organisations for participating in this year’s DME Award. AB Laboratorios de Biotecnología Spain Adolf Darbo Austria AG Admitrex Spain Alfred Kärcher Germany Alis Silla al revés Spain Aluci Begium Antalya Belediyesi Turkey Arcadia Slovenia Baggers United Kingdom Balteco Estonia Barco Begium Bilgi Üniversitesi Turkey BioArt Austria Blofield The Netherlands Bord Bia Ireland Caixa Geral de Depósitos Portugal Cifial Portugal Contraforma Lithuania Curana Begium Delta Light Begium Dep. Política Territorial I Obres Públiques Spain D’nmark / Magnus Olesen Denmark DNS Stuttgart Germany Dopplr Finland DSB Denmark Durlet Begium EDF France Eliet Begium Elion Ettevötted Aktsiaselts Estonia Ensto Buch Jaeger Finland Eva Danmark Denmark Extremis Begium Figueras Int. Seating Spain Fischer Luxembourg Fundación Innovación Artesanía Spain Gaia & Gino Turkey Gemeente Amsterdam The Netherlands Globe Hope Finland Grapedistrict The Netherlands H2O Milano Italy Hagleitner Hygiene International Austria Helbig Begium 14

www.ab-laboratorios.com www.darbo.at www.agadmitrex.com www.karcher.de www.alis.es www.aluci.be www.antalya.bel.tr www.vertigo-bird.com www.dunnella.co.uk www.balteco.ee www.barco.com www.bilgi.edu.tr www.bioart.at www.powerbrands.nl www.bordbia.ie www.cgd.pt www.cifial.pt www.contraforma.com www.curana.com www.deltalight.com www.gencat.net/ptop www.dnmark.com www.dns-design.de www.dopplr.com www.dsb.dk www.durlet.be www.edf.fr www.eliet.eu www.elion.ee www.ensto.com www.evadenmark.dk www.extremis.be www.figueras.com www.fischer.lu www.fundesarte.org www.gaiagino.com www.amsterdam.nl www.globehope.com www.grapedistrict.nl www.h2omilano.org www.hagleitner.at www.helbig.be

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Hema Hisar Industreal Intera Intercell Interieur Foundation Istanbul Metropolitan Municipality Joid’Art Kale Seramik Kecrypt Klun Ambienti Kreon KTM-Sportmotorcycle Kundalini Kvadrat Labicer Labinprogres Lindberg LizLake Luceplan LuxairGroup Madara Cosmetics Marlies Dekkers Mathias and Sons Mobles 114 Barcelona Modular Museum for Arts and Crafts MuseumsQuartier Wien Nani Marquina Nightingale care beds Nlisis NPSA Oras Orhan Irmak Tasarim Orka PALFINGER Performance Health Products Philips Plusarkkitehdit Policarpo & Varejao Premium Aircraft Interiours Group ProHolz Austria

The Netherlands Turkey Italy Croatia Austria Begium Turkey Spain Turkey United Kingdom Slovenia Begium Austria Italy Denmark Portugal Croatia Denmark United Kingdom Italy Luxembourg Latvia The Netherlands United Kingdom Spain Begium Croatia Austria Spain United Kingdom The Netherlands United Kingdom Finland Turkey Slovenia Austria United Kingdom The Netherlands Finland Portugal United Kingdom Austria

www.hema.nl www.hisar.com.tr www.industreal.it www.element.com.hr www.intercell.com www.interieur.be www.ibb.gov.tr www.joidart.com www.kale.com.tr www.kecrypt.com www.klun.si www.kreon.com www.ktm.com www.kundalini.it www.kvadrat.dk www.labicer.com www.labinprogres.hr www.lindberg.com www.lizlake.com www.luceplan.com www.luxair.lu www.madara-cosmetics.lv www.marliesdekkers.nl www.mathiasandsons.com www.mobles114.com www.supermodular.com www.muo.hr www.mqw.at www.nanimarquina.com www.nightingalebeds.co.uk www.nlisis.com www.npsa.nhs.uk www.oras.com www.orhanirmak.com www.orka.si www.palﬁnger.com www.v-trak.com www.philips.com www.plusarkkitendit.ﬁ www.boaboca-gourmet.com www.paig.com www.proholz.at

RATP Robeco Roca Rocla Sales-Lentz Group SCA Cool Logistics Senz Umbrellas Sheriff & Cherry Silampos SoBor Socialistische Partij Stepevi Straka Studio Schrofer Swarovski Optik Symo Thrislington Cubicles TJT-Kaluste TNT Post Traficon Traktorenwerk Lindner Transformator Trexta Tribu University College of West Flanders - PIH Urnen Manufaktur Uskok Vacuvin Vangest Vescom Vestel Viccarbe Vipp Virgin Atlantic Vlaemsch() Voeslauer Mineralwasser Wever & Ducré Ydreams Yougetitback.com Zelmer

France The Netherlands Spain Finland Luxembourg United Kingdom The Netherlands Croatia Portugal United Kingdom The Netherlands Turkey Austria The Netherlands Austria Begium United Kingdom Finland The Netherlands Begium Austria Sweden Turkey Begium Begium Austria Slovenia The Netherlands Portugal The Netherlands Turkey Spain Denmark United Kingdom Begium Austria Begium Portugal Ireland Poland

www.ratp.fr www.robeco.nl www.roca.es www.rocla.com www.sales-lentz.lu www.cool-logistics.com www.senzumbrellas.com www.novabatana.com www.silampos.pt www.drinksobor.com www.sp.nlwww.sp.nl www.stepcarpet.com www.kaia.at www.studioschrofer.com www.swarovskioptik.at www.sywawa.com www.thrislingtoncubicles.com www.tjt-kaluste.ﬁ www.tnt.com www.traﬁcon.com www.linder-trktoren.at www.transformator.nel www.trexta.com www.tribu.com www.howest.be www.urnen-manufaktur.com www.costella.si www.vacuvin.com www.vangest.pt www.vescom.com www.vestel.com.tr www.viccarbe.com www.vipp.com www.virgin-atlantic.com www.vlaemsch.be www.voeslauer.com www.wever-ducre.com www.ydreams.com www.yougetitback.com www.zelmer.pl

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PARTNERS ADMIRE Project Partners COORDINATOR The City of Eindhoven The Netherlands www.eindhoven.nl

Austria Design Austria Vienna www.designaustria.at

Germany Noa Aachen www.noa.de

Belgium Design Flanders Brussels www.designﬂanders.be

Wirtschaftsforderung Region Stuttgart www.region-stuttgart.de

The City of Kortrijk www.kortrijk.be Croatia Croatian Design Centre Zagreb www.hdc.com.hr Finland University of Art and Design, Helsinki www.uiah.ﬁ France Agence pour la Promotion de la Creation Industrielle Paris www.apci.asso.fr Ecole Superieure d’Art et Design de Saint-Etienne www.artschool-st-etienne.com

Design Zentrum Nordrhein Westfalen Essen www.red-dot.de The Netherlands BNO, Association of Dutch Designers Amsterdam www.bno.nl European Design Centre Hertogenbosch www.edc.nl

Slovenia Ambient Magazine for Delo Revije Publishing House Ljubljana www.delo-revije.si Spain BCD, Barcelona Centre de Disseny www.bcd.es Turkey Izmir Abigem Consultancy and Training www.abigem.org United Kingdom PDR, University of Wales Institute, Cardiff www.pdronline.co.uk

CBRD/INHOLLAND University of Applied Sciences Rotterdam www.inholland.nl Portugal Centro Portugues de Design Lisbon www.cpt.pt

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AGENTS DME Award Agents Bulgaria Bulsa Advertising Soﬁa www.bulsaprint.com Estonia Eesti Disaininerite Liit Tallin www.edl.ee Ireland Centre for Design Innovation Sligo www.designinnovation.ie Latvia Latvian Design Foundation Riga Lithuania Lietuvos Dizaino Foundation Vilnius www.dizainoforumas.lt Luxembourg Design Luxembourg www.designluxembourg.lu Poland Silesian Art & Enterprise Castle Cieszyn www.zamekcieszyn.pl Slovakia Design In Bratislava www.designin.sk Sweden Swedish Industrial Design Foundation Stockholm www.svid.se BOOK ONE DME_BOOK1.indd 17

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ACKNOWLEDGEMENTS 2008 DME Award team COORDINATION The National Centre for Product Design & Development Research PDR, University of Wales Institute, Cardiff Western Avenue, Cardiff, CF5 2YB. +44 (0)29 2041 6668 www.pdronline.co.uk www.uwic.ac.uk Professor Antony Chapman UWIC Vice-Chancellor Professor Robert Brown UWIC Pro-Vice-Chancellor (Research) Professor Alan Lewis PDR Director Darragh Murphy DME Award Coordinator Caroline Mougenot DME Award Research Officer Andrew Walker Mike John Caryn Blunt Kristian Ball UWIC Communication David Nicholas Peter Standfast UWIC Finance

ENTRY ADMINISTRATION European Design Centre Joao Mena de Matos, Director Barbara Cruz Ysbrand Derkson COMMUNICATION BCD, Barcelona Design Centre Isabel Roig, Director Agatha Rasero I Rebull Carles Barbero Teo Altés i Calvó

AND SPECIAL THANKS TO Andy Klom, European Commission Ofﬁce in Wales David Pritchard, Cardiff School of Management, UWIC International Business Wales Cardiff Council Design Wales

DME AWARD 2008 CEREMONY Event management: Eventure UK, Cardiff, UK Event and exhibition design: NOA, Aachen, Germany Exhibition production: Displays2go, Newport, UK Audio Visual production: Greenﬁeld Media, Cardiff, UK Venue production: Wales Millennium Centre, Cardiff, UK BOOK OF WINNERS Graphic Design: Lee Grifﬁth, PDR Photography: Glenn Edwards, Hazel Hannant Copywriter: Sherine Holden, UWIC Print production: MWL Print Group Ltd.

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