HKS Sports Portfolio 2017

Page 1

SPORTS & ENTERTAINMENT

portfolio

2017


Stadia Arenas Training Facilities Interiors Redevlopments EXplore Masterplans Events Branded Environments


Contents 1.0 HKS

5.0 An Architecture of Place

2.0 Smart Stadia

6.0 EXPlore

3.0 Revenue Based Design

7.0 Projects

ABOUT THE COVER:

U.S. Bank Stadium Minnesota Vikings This is not your ‘average stadium’. Between the wide concourses, high-tech lounges, turf-side suites, a section of retractable seating and the world’s largest pivoting doors, the venue is groundbreaking and exemplary

HKS Sports Portfolio is printed on 100% recycled paper stock


1.0 > A Vision

Architecture reflects and shapes our time and culture. HKS is creating places that enhance the human experience. Our sporting event does not start when the first whistle blows. It is called ‘game day’ for a reason - a daylong or even a multiple day event. HKS creates an environment that enhances the game day experience from beginning to end.

Top Manchester United FC Warwick Suite Old Trafford, Manchester, UK Completed by Alan Kypriadis from Marshall Kypriadis Associates Ltd Middle U.S. Bank Stadium, Minnesota, USA Bottom Royal Arena, Copenhagen, Denmark


75

CLIENT SATISFACTION OVER 75% OF HKS WORK IS REPEAT BUSINESS


Dallas (HQ.) Abu Dhabi Atlanta Chicago Denver Detroit Fort Worth Houston London Los Angeles Miami Mexico City New Delhi New York City Orlando

24

Phoenix Richmond Salt Lake City San Diego San Francisco Shanghai Singapore Tampa Washington, D.C.

With 1,400 employees globally


We are one firm. We believe that the value of talent, experience and knowledge is multiplied when shared. HKS is a worldwide network of professionals, strategically located and working seamlessly as one firm. We put together the best talent from around the globe to deliver exceptional value to our clients. Our expertise includes market and revenue research, predictions facility management and operations, programming, brief formulation, master planning, design, project management and delivery. We are a global leader in professional design services, bringing value to clients through innovation while being committed to excellence, sustainability and sound business principles. Organisation HKS operates across 24 worldwide offices. Our project experience includes corporate headquarters, office buildings, healthcare facilities, sports facilities, hotels and resorts, banks, government and aviation facilities, convention centers, facilities for worship, public buildings, residential premises, educational facilities, science and technology, retail and industrial projects which are located in over 1,500 cities throughout 92 countries. Leadership A three-person executive committee comprising Dan Noble, FAIA, FACHA, LEED AP, president and CEO; Jeff Stouffer, FAIA, executive vice president and Bryan Trubey, AIA, ACHA, executive vice president carries overall responsibility for the firms direction and operations. The Executive Committe is committed to creativity, continued learning, client satisfaction and the ongoing promotion of diversification and development within our firm. HKS is constantly striving to provide the best services, further the industry and support the community.

Practice The firm employs around 1,400 dedicated and experienced professionals with highly specialised design skills and an abundance of construction savvy. Constantly informing our work through the offerings of our in-house research teams, we serve your interests through knowledge-based practices. Project management skills, honed through decades of experience, is the hallmark of our service. Our project management processes includes design-quality management reviews and consultant coordination, budget management, monthly reporting, design scheduling and construction cash flow forecasting and trending. Our technical expertise and construction administration background contribute to streamlined, on-time, on-budget projects that create memorable experiences. Disciplines Offered Architecture, Planning & Development, Programming, Project Management, Master Planning, Urban Design, Sustainable Design, Structural Engineering, Interior Design, Graphic Design, Branding, Research, Advisory Practice, Laboratory Programming and Planning, Multimedia Production and Model Services.


> HKS Sports & Entertainment International Group The HKS Sports and Entertainment Group is internationally known and recognised for the establishment and continued development of the modern day sports venue into an Entertainment Destination Project. This innovative approach to design has broadened the game-day experience for all patrons and uniquely addresses the specific needs of our clients and their respective leagues.

The HKS Sports and Entertainment design team consists of a diverse pool of professionals from varied backgrounds that include Sports, Entertainment, Hospitality, Environmental Graphics, Commercial, Event Operations and Urban Design. The project team utilises the specific project and client goals and objectives to develop innovative, functional and operationallyefficient design solutions. Through this collaborative process, HKS continues to win a wide range of national and international competitions creating some of today’s most successful world-class venues and entertainment experiences.

Salt River Fields at Talking Stick, Salt River, Pima-maricopa Indian Community, Arizona, USA



2.0 > Revolutionising Design, Construction & Operation Strategic Planning and Client Advisory Services Through a process founded on a combination of experience and a precise data driven analysis of your market we connect the dots between culture, data, innovation and physical reality. Design HKS is a global company, a network of creative individuals connected by “digital corridors”. There is no limit to the wealth of experience that can be applied to your project, regardless of location. Experience Experience is individual, but it is also collective. At HKS, we measure our performance through our clients’ success and we accumulate knowledge and data through our multiple research and development programmes.

DIGITAL EVENT PRESENTATION/THEMING

MOBILE LIVE-SITE

SATELLITE DOWNLINK SYSTEMS

MOBILE TICKETING

IPTV SYSTEMS

DIGITAL MENU BOARDS

Fan Marketing As an outcome of the research conducted at the outset of your project, HKS is able to provide comprehensive branding, communications and marketing consultancy. This is manifest in physical architecture, digital content and online.

ADMIT 1

GLASS FIBRE BACKBONE

Process HKS is at the forefront of digital design and fabrication technologies. Parametric tools allow our designs to evolve through an iterative process. BIM allows us to accurately document and communicate our product in the most effective way possible - through design, construction and operation. Our ability to employ futuristic methods of fabrication is limited only by technology itself.


> Smart Stadia Digital Augmentation Pragmatic advantages that bring greater operational efficiency. Immersive Experience Through the convergence of data, digital media and physical space, served up in the same place and at the same time. We create an entertainment host environment that will out perform any other viewing experince. The fan becomes immersed in the event as a result of multimedia technology. Becoming a hub The stadium becomes a place that provides simultaneous connection to concurrent events happening elsewhere. Fans are simultaneously able to participate in multiple events, through handheld devices, dedicated spaces and through the stadiums technology infrastructure such as cameras and video displays. Before, during and long after the live game experience. Above Camp Nou Renovation for FC Barcelona - Competition Entry (in association with Batlle i Roig & Cox Architecture)

TOUCH SCREEN INTERACTIVE

LARGE FORMAT & IMMERSIVE LED VIDEO

IN-HOUSE TV PRODUCTION STUDIO

STATE-OF-THE-ART SOUND SYSTEM

WIFI CONNECTION FOR ALL SEATED SPECTATORS

DISTRIBUTED ANTENNA SYSTEMS (DAS)

DIGITAL RIBBON BOARD

VIDEO RECOGNITION

Branding and Sponsorship Digital overlay emphasises brand in a way that is flexible and can be continually refreshed. Digital technology creates more high quality opportunities for sponsors. Digital Art The stadium is place for digital art of the scale and quality befitting a major civic building & cultural destination.


> Smart Stadia IMMERSIVE VIDEO

LEAGUE

PART OF THE TEAM

CLUB NETWORK

100% Coverage of Club activities

ALL ABOUT THE FAN ’Same Time - Same Place’ Fan Experience

COMMERCIALISATION Segmented marketing

REAL TIME EVENT SPECIFIC Information and offerings

DIGITAL VENUE

FANS FIRST Enhanced Digital Fan Experience FLEXIBLE VENUE Event Specific theming solutions ABSOLUTE ACCESS 100% Wireless DIGITAL ART Cultural Significant coverage

DIGITAL AUGMENTATION Pragmatic advantages that bring greater operational efficiency

LA Entertainment City Stadium Los Angeles, US Due 2021



It is a serious piece of contemporary architecture, a rarity in a design challenged field. It is a first-rate contemporary building... DAVID DILLON, DALLAS MORNING NEWS


Changing the Game AT&T STADIUM ARLINGTON, TX



3.0 > Revenue Based Design The HKS approach to stadium facility development pays particular attention to enhanced revenue generation increasing revenues through analysis of the spectator/ sponsorship base and by innovative product creation. Our initiative of ‘revenue based design’ begins with an in-depth study of city and regional demographics in order to define the spending capacity and financial characteristics of the supporter base, catchment area, and interested corporations. This is undertaken either by an in-house or external analyst group experienced in the economics of retail models, market tendencies, and the supply-and-demand performances of potential patrons. This analysis allows the Client to optimise and sculpt the product offerings and events within the stadium facility and surrounding precinct to a bespoke, realistic audience profile.

Left AT&T Stadium, Arlington, Texas, US

Our design approach breaks from traditional venue design which applies ‘rule of thumb’ or conventional wisdom in making key design decisions. By analysing highly specific market demographic data we are able to precisely identify key strategic and design goals for your project. As a result, our venues are the right size, support the right calendar of events and contain the right inventory of fan experiences and environments.



4.0 > Sports Interiors HKS Sports Interiors is the world’s only dedicated sports interiors design group. The distinguishing feature of our approach is that we combine general programming, spatial organisation and semiotics to provide a rich hierarchy of patron choices which result in substantially increased profitability. Time and again clubs and operators are discovering that the integrated design approach of HKS unlocks enhanced revenues to the benefit of all.

Top Club Purple, Fantasy Football Club, US Bank Stadium, US Bottom Manchester United FC Old Trafford, West Stand Box Holders Lounge, Manchester, UK Completed by Alan Kypriadis from Marshall Kypriadis Associates Ltd

We continue to “lead the way” in terms of digital and media augmentation of stadium environments. The designed ‘Club Purple’ at US Bank Stadium is among a new breed of ‘Fantasy Football Clubs’ which use digital displays to transmit real-time sports data to its patrons. This is a fully augmented environment where fans will become immersed in and contribute to real time sports media streams.



Prestige US BANK STADIUM MINNEAPOLIS, MN



Clearly Different US BANK STADIUM MINNEAPOLIS, MN



5.0 > An Architecture of Place Expressing ‘Collective Identity’ Music, Food, Language, Poetry, Literature, Song, Dance, Clothes and Furnishings are just some of the essential ingredients that define a culture...... that imbue a people with a collective “identity”, a sense of belonging, and a sense of place. Architecture has a central role in this process – at once “shifting and shaping” space and informing space making through the varied agendas contingent on context. But “culture” and traditional identity are being increasingly challenged by the processes of globalisation, modern products of media and manufacturing are constantly eroding those visible aspects of “place” and “back-drop” that evoke the particular. The modern mass produced motor car, passenger planes and the hamburger: each in their way contribute to a process of cultural unification – as do corporate hotels and denim trousers. “There” as a concept in “place making” is lost to the point of becoming “everywhere”. Our Interpretation HKS are preoccupied with making “there” special and particular. Against that endeavour, we aim to challenge the processes of globalisation and, through our work, we seek to imbue our projects with a character that is relevant and to make an ‘architecture of

Left U.S. Bank Stadium, Minnesota, USA

place’ - an architecture that makes sense of the essential qualities of “there” responding to local climate, topography and culture. An architecture that utilizes local materials and engages local craft. Some aspects of “global” cannot, of course, be ignored. Our architecture also seeks to respond to new and expanding programmatic challenges of the stadium project. Our architecture responds to new agendas such as eco-sustainable design, but in all this we seek to respond in ways that are locally relevant and contemporary. For us, nothing can be more inappropriate and potentially inadequate than to transfer the architecture of “somewhere else” to a project. Our clients deserve and, indeed, will demand better. Our approach is therefore to reinforce the cultural identity of context, albeit we recognize that “identity” is dynamic rather than static, always evolving in response to the conditions that a place, in the widest sense of that term, responds. HKS will alway endevour to use our knowledge and skills to synthesize and enrich an architecture of integrity that generates local pride and commands external respect. An architecture that is so grounded in its response to its physical, cultural and social context that it would be, quite simply, meaningless anywhere else...



6.0 > EXPlore Brand Consulting and Strategy Our creative work is combined with the architectural offerings of HKS creating a solid platform of architectural and interior offerings woven with brand consulting and strategy. The message is clear and focused on the core objectives of both the client and the facility’s purpose. The experiences are choreographed to align with multiple audiences, from “business-to-business” guests to the everyday family. HKS are leading the way into the digital realm, particularly in creating immersive digital experiences around Sports & Entertainment events. HKS has invested in significant ‘inhouse’ technological capability that allows us to create, control and deliver complete digital & media environments.

Digital Services • Web Services • 3D Visualization & Animation Video, • Web & Interactive Sales APP’s Environmental Brand Consulting • Design Driver Research • Brand Architecture Design Consulting • Brand Standards Environmental Graphic Design & Branded Environments • Sponsor Driven Environments & Programming • Donor Programming • Themed Environments • Interpretive & Exhibit Design • Event Graphics Identity, Marketing & Packaging • Identity & Naming • Sales & Marketing Collateral • 3D Visualisation, Animation & Video • Mobile, Web & Interactive Marketing Solutions

Top US Bank Stadium, Virtual Stadium Tour Bottom US Bank Stadium, Sales Preview Suite



Fans First NEW PERTH STADIUM PERTH WESTERN AUSTRALIA

(In Association with Cox Architecture & Hassell Studio)


> HKS Team


BRYAN TRUBEY FAIA | Principal Role: Design Principal

“We are a creative practice, but ours is a value proposition. We are passionate about creating the highest value projects of their kind each time we have the opportunity to work with a client.”

Bryan is a design principal with

projects are regarded as the first

HKS Sports & Entertainment

to effectively integrate the sports

Group and is responsible for all

environment with entertainment,

sports and related entertainment

creating timely,

projects. He was named one of

memorable spaces. This, com-

the 20 Most Influential People in

bined with his focus on new ways

Sports Facility Design, Architec-

to increase venues revenues,

ture and Development, by Sports

has resulted in his projects being

Business Journal based on his

considered the latest in inno-

stellar performance working

vative, experience-driven and

with such clients as the Dallas

profitable sports facilities.

Cowboys, Los Angeles Dodgers, Indianapolis Colts, Atlanta Braves, Milwaukee Brewers, Chicago White Sox, Texas Rangers, NBA Mavericks and NHL Stars. As a principal of the firm, with 34 years experience, he actively participates in all phases of the architectural design process, from programming through all design phases. His primary role occurs in the initial planning stages where he is responsible for setting the design concept and then maintaining design continuity throughout project development. His most notable

Background • Bachelor of Environmental Design, Texas A&M Uni • Registered Architect: Texas • Registered Interior Designer: Texas • Fellow, American Institute of Architects • Texas Society of Architects • Dallas Chapter AIA Experience •

Los Angeles NFL Entertainment District | Inglewood, California 288,000 sqm, 70,000-seat multipurpose venue. Registered under NC v2009, seeking LEED Gold Certification

• Lucas Oil Stadium | Indianapolis, Indiana 1.8 million sf, 63,000-seat NFL stadium with operable retractable roof that provides 146 private suites, 7,000 club seats, in addition to 2 NFL locker rooms, 4 additional for NCAA Basketball, training room, convention space, 50,000 sf expandable to 150,000 with additional 12 large meeting rooms, 4 club areas, additional 7,000 seats for Super Bowl, which would total 70,000 seats • AT&T Stadium | Arlington, Texas 3.1 million sf, 70,000seat NFL entertainment/ sports venue expandable to 100,000 seats for special events with operable roof, provides 350 private suites, 15,000 club seats, entertainment and zones, clubhouse, training facilities and team administration space


PAUL HYETT HonFRSAW | Principal Role: Principal-in-Charge

“No other building genre offers the creative architect such intensity of experience, such raw emotion or such sublime opportunity as a super-charged sports project. This is the ultimate in team experience.”

Paul has worked on high

arena/mixed-use development

profile architectural and urban

in Tianjin China and has led

regeneration projects since

several ‘Peer Reviews’ for various

graduating from the AA in 1978.

Government Sports Ministries.

These range from new build developments in London’s Docklands, to planning studies for the World Health Organisation in Kazakhstan. Paul transferred from major healthcare work to the sports group in 2007, he has since worked exclusively on sports and entertainment projects. In addition, he has regularly chaired and spoken at international sports conferences including the 4 IQPC Qatar Conferences. Paul has written extensively on the topic including regular contributions to leading industry periodicals. Paul’s design experience includes leadership roles in King Abdullah Programme for Sports Stadia, Saudi Arabia, concept Design for the 60,000 seat stadium for RTA in Dubai, the 65,000 seat Perth Stadium in Western Australia, Liverpool Football Club, UK; Copenhagen Arena, Denmark. He is currently Principal-inCharge for a major new stadium/

Background • Bachelor of Environmental Design, Texas A&M University • Registered Architect: Texas • Registered Interior Designer: Texas • Fellow, American Institute of Architects • Texas Society of Architects • Dallas Chapter AIA Experience • Perth Stadium   |  Perth, Western Australia. In association with Cox Architecture and Hassell Studio A 150,000 sqm multipurpose. 60,000 seat stadium. A world class venue to also host entertainment events. • Rod Laver Arena | Melbourne, Australia Refurbishment and expansion of a 15,000-seat arena. Registered under NC v2009, seeking LEED Gold Certification • Copenhagen Arena | Copenhagen,

Denmark 12,500-seat multiple sport and mixed entertainment facility, expandable to 15,000 seats • King Abdullah Program for Sports Stadia- Al Jouf Stadium | Al Jouf, Saudi Arabia Conceptual design for a 45,000-seat multipurpose arena with roof, facade and master plan • King Abdullah Program for Sports Stadia - Tabuk Stadium | Tabuk, Saudi Arabia Conceptual design for a 45,000-seat multipurpose arena with roof, facade and master plan • Liverpool FC Stadium | Liverpool, England 73,000-seat stadium located in the grade II listed Victorian Stanley Park, includes mixed-use redevelopment on the existing stadium site in Anfield to be called Anfield Plaza, also includes regeneration of Stanley Park. The new stadium includes team store, museum, 106 private boxes, 8,450 club seats, 10 private clubs and a community recreation center with changing rooms


JOHN HUTCHINGS Arq. | Principal Role: Principal-in-Charge

“Our clients often tell us that a key HKS strength is our ability to listen to their needs and respond with a unique design that meets these needs.”

John has practiced in all phases of the architectural process including master planning, design, construction documents and construction services. His extensive experience, spanning 40 years, involves all major building types including stadiums, arenas, ballparks, convention centers and hotels. John is responsible for proce-

Background • Bachelor of Architecture, Texas Tech University • Registered Architect: Texas, Oregon • Certified, National Council of Architectural Registration Boards (NCARB) • U.S. Green Building Council LEED® Accredited Professional Building Design + Construction • American Institute of Architects

dures and methods required to reach project design objectives through managing the delivery process from design through construction. He maintains necessary communication among the owner, the contractor and the architect. He is responsible for contracts and consultants and oversees preparation, coordination and implementation of construction documents, as well as managing the construction contract administration phase of the project.

Experience • Lucas Oil Stadium | Indianapolis, Indiana 1.8 million sf, 63,000-seat NFL stadium with operable retractable roof that provides 146 private suites, 7,000 club seats, in addition to 2 NFL locker rooms, 4 additional for NCAA Basketball, training room, convention space, 50,000 sf expandable to 150,000 with additional 12 large meeting rooms, 4 club areas, additional 7,000 seats for Super Bowl, which would total 70,000 seats

• Liverpool FC Stadium | Liverpool, England 73,000-seat stadium located in the grade II listed Victorian Stanley Park, includes mixed-use redevelopment on the existing stadium site in Anfield to be called Anfield Plaza, also includes regeneration of Stanley Park. The new stadium includes team store, museum, 106 private boxes, 8,450 club seats, 10 private clubs and a community recreation center with changing rooms • Miller Park | Milwaukee, Wisconsin 42,500-seat ballpark with fan-shaped operable roof, natural grass field, 75 luxury suites, stadium club, restaurants, team store, children’s play ground and ball field and home of MLB Milwaukee Brewers


ALEX THOMAS RIBA | Senior Associate Role: Architect

“The key to unlocking great design and great buildings is communication”

Alex joined HKS after graduating from Newcastle University School of Architecture and spent two years working on the design and delivery of commercial and residential projects. He then studied at the Architectural Association for his Diploma, with sponsorship from HKS, returning to full time employment at HKS in

Background • Advanced Diploma in Professional Practice in Architecture, RIBA North West • Architectural Association Diploma, Architectural Association • Architectural Studies (hons), University of Newcastle Upon Tyne • ARB Registered Architect • Royal Institute of British Architects

July 2007. Alex’s subsequent experience spans sports and entertainment, hospitality, commercial and education sectors. His key design roles were influencial on several projects including FFR French national rugby stadium in Paris; The Cove Club resort, Montenegro; Hilton 5* Hotel at New Delhi, India; and Four Seasons resort at Sharm El Sheikh, Egypt. And also in the delivery of Copenhagen Arena, Avon Cosmetics Headquarters in Northampton and St. John’s RC comprehensive school in Kent.

Experience • French Sports City Master Plan | Evry, France District master plan for an 82,000-seat rugby stadium on 340 acres with a sinuous plaza connecting transit with district parklands and the stadium • Copenhagen Arena | Copenhagen, Denmark 12,500-seat multiple sport and mixed entertainment facility, expandable to 15,000 seats • The Cove Club Montenegro | Tivat, Montenegro 50-key boutique

hotel and residential complex, including villas and apartments in a village concept • Hilton at Logix City Center | Noida, Uttar Pradesh, India 46,450 sqm, 250-key luxury hotel in an urban setting in the National Capital region of Delhi • Pinheirinho Resort | Grandola, Portugal 155,000 sqm resort with 200 villas, 6-star hotel, tourist village and commercial service centre planned around 18-hole championship golf course • Four Seasons Sharm El Sheikh  |  Sharm El Sheikh, Egypt 111,484 sqm hotel, spa, retail and residential expansion with 86 keys, 80 villas, village center and 100 golf villas located on the Red Sea


JASON HARM AIA, LEED AP BD+C  |  Senior Associate Role: Architect

“My passion for design starts with great clients with passionate visions and culminates in the creation of unique and innovative venues and environments that positively affect and influence the game-day experience.” Jason has more than 10 years of experience working in all phases of architectural design. He has worked on a broad range of projects, including international work and his experience encompasses corporate, commercial, hospitality, sports, residential and healthcare projects. Jason is responsible for creative, innovative solutions that are responsive to the client’s space needs and functional requirements. He works closely with the project team and client throughout the design process. He assists with programming, space planning, specifications, design development, construction documents, installation and construction administration.

Background • Master of Architecture, Tulane University • Registered Architect: California • U.S. Green Building Council LEED® Accredited Professional Building Design + Construction • American Institute of Architects Experience • LA Stadium at Hollywood Park | Inglewood, California 288,000 sqm, 70,000-seat multipurpose venue. Registered under NC v2009, seeking LEED Gold Certification • AT&T Stadium | Arlington, Texas 288,000 sqm, 70,000-seat NFL entertainment/ sports venue expandable to 100,000 seats for special events with operable roof, provides 350 private suites, 15,000 club seats, entertainment and zones, clubhouse, training facilities and team administration space

• Copenhagen Arena | Copenhagen, Denmark In association with 3XN Architects. 12,500-seat multiple sport and mixed entertainment facility, expandable to 15,000 seats. I • Galaxy Events Centre | Macau, China 600,000 sf, 12,000-seat multipurpose event center primarily designed for concert and stage performances while adapting and reconfiguring to various sporting events such as basketball, tennis, volleyball and boxing • Detroit Event Centre Design | Detroit, Michigan Conceptual design for a 735,000 sf, 20,000-seat multipurpose events center and home of the Detroit Red Wings. Registered under NC v2009, seeking LEED Silver Certification • Rod Laver Arena  |  Melbourne, Australia In association with Cox Architecture Refurbishment and expansion of a 15,000-seat arena. Registered under NC v2009, seeking LEED Gold Certification


ALAN KYPRIADIS BA(Hons) Arch, Dip. Arch, RIBA |  Vice President Role: Senior Project Manager

“I believe that the foundation for the true success of a project is based not only upon the design solution, but upon the client’s real satisfaction with the level of care and attention paid by the architect to the wider project needs also.” Alan is an architect with over 25 years of experience in Europe and in the Middle East, leading and delivering over 300 architecture and interior design projects in a wide variety of sectors, including sport and leisure, residential, retail, commercial and education. Alan has extensive experience in developing sport projects for high-calibre clients, including Liverpool FC and Manchester United FC. He has also recently led in country, the new FIFA World Cup 2022 Al Rayyan Stadium project in Doha, Qatar, developing a good working knowledge of the systems and culture of the Middle East. Alan is a hands-on leader and believes in providing a complete design service from feasibility to handover. Alan’s keen eye for design, in-depth technical knowledge and excellent project management has won him the trust and respect of his clients

Background • Post Graduate Diploma of Architecture, Manchester Metropolitan University • Bachelor of Arts in Architecture (Honours), Manchester Metropolitan University • ARB Registered Architect, Royal Institute of British Architects Experience • Al Rayyan Stadium and Training Sites for FIFA World Cup Qatar 2022*  |  Al Rayyan, Qatar 45,000-seat capacity World Cup stadium, training sites and associated precinct development • Manchester United FC £20 million redevelopment and expansion of the club’s training complex AON Training Complex • Liverpool FC Stanley Park Stadium* | Liverpool, United Kingdom Building regulation, green guide to safety at sports grounds and football licensing authority legislation compliance and implementation. Securing

relevant governing body approvals to proposed deviations from conventional stadia design criteria to assist with achieving proposed iconic design • Manchester United FC Executive Boxes in Old Trafford, Manchester* | Manchester, United Kingdom Redevelopment of the level 3 Sir Alex Ferguson Stand hospitality facilities • Chelsea FC Football Academy* | Sunbury-onThames, London, United Kingdom Concept architect incorporating all management, coaching staff, external and internal pitch requirements, change facilities, gym, medical support, teaching and grounds team facilities

the world over. * Relevant Experience Prior to HKS


LORETTA FULVIO RID, IIDA  |  Associate Principal Role: Design Director Sports and Entertainment Interiors

“You must have an understanding of the world and cultures around you in order to translate and create meaningful, memorable and functional design … all integral principles of great design.”

Loretta is an accomplished senior interior designer with experience in conceptual design, space planning, research and development of color, material and furniture selection, specification and client presentations. She has used her creative capabilities for product development and the custom design of furniture, textiles, carpeting, graphics, artwork and accessories. With extensive studies of Interior and Exterior environmental concerns, she was involved with the start up of the USGBC Greater Houston Area Chapter.

Background • Bachelor of Fine Arts in Interior Design, Maryville University • Registered Interior Designer: Texas • International Interior Design Association • Associate Member, American Institute of Architects • American Society of Interior Designers • Texas Association of Interior Designers • U.S. Green Building Committee Greater Houston Area Chapter Chair 20022004 Experience • Texas Christian University Daniel-Meyer Coliseum Redevelopment | Fort Worth, Texas 229,242 sf, 7,200-seat arena redevelopment including courtside club and hall of fame. Registered under NC 2009, seeking LEED Silver Certification • Rice University Rice Stadium North End Zone Building | Houston, Texas 60,000 sf end zone addition featuring football team

locker rooms, strength and conditioning rooms, team meeting rooms and coaches offices • U.S. Bank Stadium | Minneapolis, Minnesota 1.5 million sf, 65,000-seat multipurpose and NFL stadium. Registered under NC v2009, seeking LEED Certification and compliance with Minnesota Sustainable Building Guidelines • Louisiana State University Tiger Stadium South End Zone Expansion | Baton Rouge, Louisiana Stadium expansion including 60 suites, 3,000 club seats, 1,500 general admission seats and a 18,000 sf office for the Tiger Athletic Foundation


KEVIN UNDERWOOD BA (Hons), MLD, CMLI  |  Principal Role: Principal and Head of Master Planning and Design

“We believe in the whole experience; from your home, to your seat and back again. A great masterplan is all about providing entertainment on the way to the entertainment.”

Kevin is Principal and Head of Master Planning and Design in responsible for Europe, Middle East and Africa. A master planner and designer, Kevin has over 30 years of experience

• Master Landscape Design, Manchester University • Bachelor of Art in Geography, (Honours), Reading University • Chartered Member, Landscape Institute

in planning, design and wide ranging portfolio globally

Experience • Four Seasons* |  Montenegro

but specialising in hotel/resorts,

management of projects from a

urban regeneration, golf and leisure, commercial and retail. Formerly Global Leader of Leisure and Culture at Aecom and a Partner at Derek Lovejoy Partnership in London, Kevin was responsible for some of the practice’s most notable designs including the seminal Heart of Doha/Msheireb project, Saadiyat Island the Four Seasons Hotel in Istanbul, Goa and Montenegro, Emirates Palace Hotel Abu Dhabi, Ritz Carlton Dubai, Hotel. Background

A 24-hectare site in Montenegro including a 5-star hotel, spa facility and branded residences

• Park Hyatt*  |  Mallorca, Spain Luxurious 5-star resort set with in Mallorca countryside as a series of individual residential buildings creating a village atmosphere

• Resort Community* | Azuri, Mauritius 2m sqm residential community with an international school, 5 star Centara hotel, village and waterfront promenade • Gleneagles West GWest International Resort* | Perthshire, Scotland A mixed - use master plan for an international resort adjacent to the distinctive and renowned Gleneagles Gold Course. The master plan incorporates a championship golf course, with integrated residential areas and an exclusive hotel resort

• Cabo Velas Resort Coastal Development* | Quanacaste, Costa Rica Concept master plan for a 7.5m sqm peninsular on the west coast of Costa Rica. The master plan housed peninsular on the west coast for Costa Rica. The mater plan houses several luxury hotels, golf course, residential communities with a beach club and village centre * Relevant Experience Prior to HKS


PABLO MARTINEZ ARB, COAVN Role: Project Architect

“There isn’t any doubt that Sports & Entertainment is a new ‘religion’. We have a responsibility to build the dreams for future generations.”

Pablo has over eight years of architecture and urban designer experience working in design and planning offices in China, United Kingdom and Spain. Project manager in international master planning, urban design and regeneration projects, and urban development plans. Responsible for the development and delivery for final approval of public and private projects and plans. Past clients include Shenzhen Urban Bureau, Chongqging Development Office, SEPES (Spanish State Land Development Entity), public development agencies, Spanish regional governments and municipalities, private residential, industrial and third sector developers.

Background • Master of Architecture and Urban Design, IE University • 4th Year Master of Architecture, Bauhaus University • ARB Registered Architect, Royal Institute of British Architects • COAVN Experience • Los Angeles NFL Entertainment District | Inglewood, California 288,000 sqm, 70,000-seat multipurpose venue. Registered under NC v2009, seeking LEED Gold Certification • RTA Falcon Stadium  |  Dubai, United Arab Emirates 60,000-seat state-of-the-art FIFA compliant stadium, designed to become the catalyst for a major leisure, wellbeing and cultural destination and capable of hosting major sporting and public events

• FC Barcelona Camp Nou Renovations | Barcelona, Spain Conceptual designs for the 99,350-seat stadium renovation • King Abdullah Program for Sports Stadia- Al Jouf Stadium | Al Jouf, Saudi Arabia Conceptual design for a 45,000-seat multipurpose arena with roof, facade and master plan • King Abdullah Program for Sports Stadia - Tabuk Stadium | Tabuk, Saudi Arabia Conceptual design for a 45,000-seat multipurpose arena with roof, facade and master plan • Shenjing Master Plan* | Macao, China 30,000 sqm residential and mixed-use master plan Completed with Arup

* Relevant Experience Prior to HKS


AT&T Stadium Dallas, Texas, USA

Completed 2009

Size 70,000 seats

7.0


“HKS Sport & Entertainment group was the clear choice to design the home for the Dallas Cowboys and the next Standard for the national football league� Jerry Jones, Owner, President and General Manager, Dallas Cowboys

10.0


AT&T Stadium

AT&T Stadium’s technology, includes some of the world’s largest high-definition screens incorporated throughout the project, creating an immersive experience for fans. It allows unmatched versatility, from its iconic operable walls and ceiling to its flexible seating bowl to its outdoor plazas. AT&T Stadium houses the team in a monumental structure whose design will stand the test of time.

Size 288,000 sqm

Services Architecture Masterplanning Programming Interior Design Branding

Project Features 350 suites 15,000 club seats Operable roof Entertainment end zones Operable endzone walls Expandable to 100,000 seats Team clubhouse and training facilities Team administration space



U.S. Bank Stadium Minnesota, USA

Completion 2016

Size 72,000 seats


“We have worked with HKS on a number of major sports venues around the country and we have always had a great working relationship. They are not only interested in the design of a world class venue but more importantly how the facility works from the specific market perspective and how that translates into increased revenue and reduced cost.� Bill Rhoda, Partner Dallas Office CSL International


U.S. Bank Stadium

A battleship-shaped battlefield complete with towering, swinging doors that open towards downtown, the Minnesota Vikings’s forthcoming new football field certainly lives up to the ideal of gridiron toughness. That makes its sustainability features all the more impressive. The angular, 65,000-seat multiuse stadium features a steep roof covered in large part by insulating clear plastic, which allows in copious amounts of sunlight, helping to cut costs and hopefully earn a LEED rating. Size 162,580 sqm

Services Architecture Interior Design Brandspace/branding Urban Design

Project Features seating capacity of 65,400 expandable up to 72,000 for larger events 7 club lounges 8,000 club seats and 116 suites two Team Retail Stores operable west endzone doors Vikings Hall of Legends Largest ETFE roof in the USA once completed



Los Angeles Multi-Purpose Stadium Inglewood, Los Angeles, USA

Completion 2018

Size 75,000 fixed seats - expandable 80,000



Los Angeles Multi Purpose Stadium

The stadium at Hollywood Park in Inglewood, CA will be a unique structure and the cornerstone element in a 300 acre development. The stadium will be designed to host two NFL home teams, Collegiate Bowl Games, High School Football, Soccer Matches, Concerts, NCAA events, Moto Sports, Extreme Sports, and Community Events. Adjacent to the stadium will be a performance venue with an outdoor plaza space tying the stadium and the venue together. Services Architecture Interior design Environmental graphics

Project Features 300 acre development 230,838 sqm Outdoor plaza Entertainment venue capabilities



FC Barcelona

In Association with Batlle i Roig & Cox Architecture Barcelona, Spain

Competition Entry 2016 Size 106,000 seats



FC Barcelona

HKS’s Concept design for the expansion and enhancement of the iconic Camp Nou stadium for FC. Barcelona is founded on deep respect for the cultural and architectural heritage of the existing stadium, fused with an extremely innovative approach to spectator experience and hospitality. Our proposal included a total seating capacity of 105,000 seats, housed under an entirely new roof structure. This demanding project was designed to be delivered over the course of 6 years, during which a full calendar of events would be maintained with minimum capacity of no less than 90,000 seats. Size 106,000 seats

Services Renovation Architecture Interior design Masterplanning



New Perth Stadium In Association with Cox Architecture & Hassell Studio Perth, Western Australia

Completion 2018

Size 60,000 seats


The design acknowledges Western Austraila’s unique sporting culturalo and The design acknowledges Aborignal Heritage and the Western Sports Precinct Austraila’s unique sporting cultural landscape provides a spectacular vista and Aborignal Heritage and the across the Swan River to the City Sports Precinct landscape provides a spectacular vista across the Swan River to the City.


New Perth Stadium

HKS, as a part of the WESTADIUM consortium were appointed for the multi-purpose 60,000 seat new Perth Stadium world-class venue. The commitment to a ‘fans first’ stadium has resulted in an innovative design ensuring an exceptional event atmosphere and home ground advantage that can only be experienced by being there.

Size 150,000 sqm

Services Architecture Interior Design

Project Features Multi- purpose Entertainment venue A ‘fans first’ approach to design and technology



Copenhagen Arena In Association with 3XN Architects Copenhagen, Denmark

Completion 2016

Size 12,500 seats


“Our ambition was to create an arena, that besides from hosting a range of amazing sporting and muscial events would also be a catalyst for various local acitivities for the enjoyment of residents and visitors. Therefore, the areas surround the arena are desinged to be used for recreational purposes, while the public foyer easily can host markets or exhibitions. In this way, the arena is also a cultural center� Kim Herforth Nielsen Partner and Creative Director of 3XN


Copenhagen Arena

This is very much a Nordic building and the Copenhagen Arena aims to be ‘The Good Neighbour’ fitting into context and interacting with the surrounding community. During events, arrival at the Arena will be magical, with full use of all its various pockets and plazas humming with excitement. We believe that the project must also generate its own activity and engagement on an everyday basis - drawing people in and inspiring them through the opportunities provided from its public and leisure area - even on non-event days

Size 35,000 sqm 12,500/15,000 capacity

Services Architecture

Project Features flexible mixed entertainment venue



Rod Laver Arena Redevelopment In Association with Cox Architecture

Melbourne, Australia Completion 2019

Size 29,728 sqm


In order to retain Iconic events such as the Australian Open, and as part of a broader Stage 2 Melbourne Park Redevelopment, the RLA Refurbishment is to meet world’s best standards and ensure its ongoing viability as a Grand Flam and Major Evens Facility.


Rod Laver Arena Renovations

Melbourne and Olympic Parks Precinct add gravitas to the city of Melbourne and the part it plays in Australia’s National Sporting Identity. The redevelopment project of this 15,000- seat venue has a significant importance in maintaining and improving the iconic Rod Laver Arena’s position and prestige as home to one of the world’s Grand Slam Tennis tournaments, The Australians Open, and an ever increasing number of major events, conferences and performances Services Architecture

Project Features 15,000 seat multipurpose arena Expansion and renovation



Lucas Oil Stadium

Indianapolis, Indiana, USA

Completed 2008

Size 63,000 seats


“HKS understood the challenges of being in a middle market and their design responds to all our unique needs� Fred Glass -President Capital Improvement Board, City of Indianapolis


Lucas Oil Stadium

The design incorporates many elements unique to Indiana and its history as a sports powerhouse. The brick, steel and glass structure reflects the traditional forms and historical feel of the state’s venerable collegiate and high school basketball arenas. From an architectural standpoint, the facility is noteworthy for its retractable roof and seating bowl configuration that accentuates its distinct look and further enhances its function. Size 167,225 sqm

Services Architecture Masterplanning Interior Design Branding

Project Features 146 suites 7,000 club seats Operable roof Lucas Oil Endzone Plaza



Texas Christian University Amon G. Carter Stadium Fort Worth, Texas, USA

Completed 2012

Size 45,000 seats

HKS reimagined Amon G. Carter Stadium using the original 1920s linen drawings as the foundation for the renovation. The Southwestern Art Deco style of the original Amon G. Carter Stadium was the genesis of the new design, forming a strong emotional bond for the University, its alumni and the Fort Worth community. The elements and motif of the Southwestern Art Deco style are used throughout the stadium to reinforce the heritage of TCU.

Size 45,522 sqm

Services Architecture Masterplanning Programming Interior Design Environmental Graphics Sustainability Consulting

Project Features 27,000 new seats 23 suites 2,200 club seats Club lounge 6 suites with private club and lounge LEED Silver Certified



King Abdullah Program for Sports Stadia Al Jouf Stadium In Association with Cox Architecture and Spectrum Al Jouf, Saudi Arabia

Date 2015

HKS were engaged to produce the concept design of the Roof, Façade and Master Plan for both the Tabuk and Al Jouf sites in the King Abdullah Programme for Sports Stadia. Taking inspiration from the Rajajil Pillars – ancient standing stones located in the nearby desert - the concept design for the Al Jouf stadium reinterprets iconic forms as an elegant and structurally efficient composition. Services Architecture Master Planning



King Abdullah Program for Sports Stadia Tabuk Stadium In Association with Cox Architecture and Spectrum Tabuk, Saudi Arabia

Date 2015

The remote desert location inspired a design informed by the meeting of the night sky with the desert landscape. An innovative cable-net facade was laced with thousands of individual LED ‘stars’ which created animation effects in tune with the night sky constellations and the live events on the field of play. Services Architecture Master Planning



Estadio TSM Corona Torreon, Coahuila, Mexico

Completed 2009

Size 28,000 seats

Estadio TSM Corona was the first stadium in Latin America to be designed with the highest standard of safety, comfort and amenities comparable to stadia in the U.S. and Western Europe. Due to using local materials, involving the community in each phase of the development, and adapting to the local culture and expectation, the stadium became an immediate success.

Size 29,728 sqm

Services Architecture Masterplanning

Project Features 102 suites 3 exclusive clubs 2,000 club seats Hall of fame museum Interactive zone Restaurant and bar Party deck Training center 6 training fields 6,500 sf executive offices Public transportation plazas 4,800-car surface parking



French Federation of Rugby In Association with Arte Charpentier Architects Paris, France

Date 2012

Size 82,600 seats

This is a sports district centered around a new rugby stadium. The district’s park system and the city environment are carefully integrated into the plan by connecting open spaces and streets. In order to accommodate more than 82,000 fans entering from two different sides, Grand Plaza will connect two major entry points with the stadium, situated in the middle. A variety of open spaces and developments are also provided to each area to create a “sense of place.” Size 82,600 seats

Services Architecture Master Planning Urban Design

Project Features 670,000 sqm of open space 610,000 sqm land fill 16 million square foot development



American Airlines Centre In Association with David M. Schwartz Architects Dallas, Texas

Completion 2001 - renovations ongoing

Size 20,000 seats

A multi-purpose civic arena which plays host to National Basketball Association’s Dallas Mavericks and the National Hockey League’s Dallas Stars. The 78,000 square metre, $210 mil arena has been designed to host sporting, musical, theatrical and convention related events. The centre seats 19,200 for basketball, 18,500 for hockey and 20,000 concerts while boasting a multitude of amenities to service each event properly. .

Size 78,000 square meters

Services Architecture Interior design

Project Features 142 suites 20,000 - seats for center stage events 2,000 platinum seats 2,004-car parking garage Retractable seating



Salt River Fields at Talking Stick Salt River Pima-Maricopa Indian Community, Arizona Completion 2011 Size 11,000 seats

The Arizona Diamondbacks and Colorado Rockies shared complex is the first Spring Training Facility to be both LEED certified and located on tribal land. Situated on 144 acres, the facility consists of an 11,000 seat ballpark, two clubhouses, administrative offices, 18 practice fields of various sizes and types covered batting cages. Earned LEED Gold Certification under NC v2.2.

Size 144 acres 24,543 sqm

Services Architecture Master planning Interior design Structural engineering Environmental graphics Sustainability consulting

Project Features 4 major league practice fields 8 minor league practice fields 3 outdoor party clubs 2 clubhouses LEED Gold Certified



Dodger Stadium Renovations Los Angeles, California, USA

Completion 2012

Size 56,000 seats

In order to create an appropriate architectural language for the refurbishment that achieves harmony with the original architectural intent of the stadium, HKS developed a design that stripped away a series of poor grade additions and alterations that had been carried out on the building over a number of decades, and which had detracted from its original Mid-Century Modern aesthetic.

Size 34,838 sqm 352 acres

Services Architecture Masterplanning Interior design Environmental graphics

Project Features Masterplanning for complete stadium renovation Reseating of entire ballpark Developement of new baseline box seating with table amenity



Galaxy Events Center Macau, China Date 2016

Size 60,000 sqm

Design of a 9,400 sf, 10,000-seat multipurpose event center primarily designed for concert and stage performances while adapting and reconfiguring to various sporting events such as basketball, tennis, volleyball and boxing

Services Architecture Master Planning

Project Features Multipurpose Events Center 20 person suites 2 large VIP Hospitality clubs 40 person VVIP hospitality club 3 storey grand lobby



Camelback Ranch Glendale, Arizona Completion 2009 Size 13,000 seats

Camelback Ranch is the first Major League Baseball Spring Training facility in the Cactus League to incorporate a ballpark and training facility within a park-like setting. The entire complex is envisioned as a lushly landscaped, fan-friendly destination that has an atmosphere of openness and transparency. Fans are encouraged to stroll around the two-acre lake, catch a pre-game concert at the centerfield entry waterside bandstand or get close to their favourite big league player for an autograph Size 141 acres 10,962 sqm

Services Architecture Master planning Programming Structural engineering Environmental graphics

Project Features 200-seat premium lounge 4 major league practice fields 8 minor league practice fields Individual team clubhouses Administrative office space




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Contact:

Alex Thomas Architect ajthomas@hksinc.com Jason Harm Architect jharm@hksinc.com Alan Kypriadis Project Manager akpriadis@hksinc.com Phone:

P +44 20 7292 9494 Address:

82 Dean Street, London, W1D 3SP Explore:

www.hksinc.com


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