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Openers All that’s new and interesting in the world of holistic therapy… NEW PRESIDENT FOR US MASSAGE THERAPY FOUNDATION America’s Massage Therapy Foundation (MTF) and its Board of Trustees have elected Adrienne Asta, BA, LMT, as its new President. Asta has served as an
MTF Vice President for just over a year and Trustee for the past five years. Outgoing President, Robin Anderson, is stepping down for personal reasons.
NIGERIA HAS OVER 10,000 SPECIES OF MEDICINAL PLANT The Minister of State for Health, Senator Adeleke Mamora, gave an opening speech at his country’s conference on Traditional, Complementary and Alternative Medicines in which he noted that Nigeria is endowed with over 10,000 species of medicinal plants. Nigeria implemented a full-fledged TCAM Department in its Ministry of Health and hopes to benefit from the global herbal medicine market projected at
seven trillion dollars by 2050. The market is dominated by China, India, the United States, Germany and Thailand.
By three methods we may learn wisdom: First, by reflection, which is noblest; Second, by imitation, which is easiest; and third by experience, which is the bitterest. Confucius
HOLISTIC THERAPIST 2022
Trowbridge Wellness is a new holistic centre based at Kestrel House in the town’s Mill Street. Georgina Thomas, one of the three therapists involved, explained, “At our core lies person-centred therapeutic counselling for children and adults, but we complement the talking therapies with therapeutic interventions and education. You can access walk and talk counselling, reflexology, therapeutic art and mindfulness.
Working alongside Georgina Thomas will be walk and talk therapist Sam Wells and therapeutic counsellor Valerie Shoukry.
MUSIC DRIVES PURCHASING BEHAVIOUR IN ETHICAL AND SUSTAINABLE MARKETPLACES
WORDS OF WISDOM…
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WELLNESS CENTRE OPENS IN TROWBRIDGE
A new study from the University of Bath suggest that companies selling ethical and sustainable products should use up-tempo major mode music in their marketing to help consumers convert their good intentions into actual purchases. Major mode music often evokes happiness and joy, just as minor mode music evokes negative emotions such as sadness and anger. Music with a tempo over 94 beats per minute was found to reduce the attitude-behaviour gap by 40% to 50%. The research
findings held true regardless of consumers’ music background and for any type of green product being advertised. Ref: 10.1108/EJM-01-
holistictherapistmagazine.com
