Reuben Torebeek
Gaerne & Michelin
Leatt 3DF
THE
F I R SE SN UC E H May - June
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PEAK SEASON The world's biggest race is only a matter of weeks away.
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May and June, peak season for bike shops across the UK. The World’s biggest race is only a matter of weeks away so we thought we would celebrate with some special offers to get you stocked up and ready for Tour fever in July. It was a long hard winter in the UK this year but the weather has well and truly broken now and Summer is in the air. We have included a brand focus on some of our great new products that we feel are too good to miss out on. Lapierre’s X-Flow 512, brand new Leatt 3DF armour and the stunning new Pro SL wheels from Sun Ringlé. Also in Evolution this month is an interview with Ruben Torenbeek R&D manager at GHOST bikes, will he give any hints on what is happening for 2014? You’ll have to read on to find out.... All the best, The Hotlines Team.
CONTACTS North: Graham Moore 07791 944 138 South West and Wales: Kelvin Lawton 07878 361 841 South East: Paul Lasenby 07713 097 695 Office: 0131 319 1444 sales@hotlines-uk.com
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11/Michelin
INTRO
12/Nema
02/ INTRODUCTION With the Tour De France only weeks away this edition of Evolution goes all Francophile. With new offers and this editions brand focus looking at Lapierre, Leatt and Sun RinglĂŠ, see what May & June have in store for Hotlines.
13/Spank Check out the latest selection of the new Ooz y range with some big margins on offer. 14/Ragley&Manitou
CONT OFFERS 05/OFFERS OVERVIEW 07/Cratoni The tour is coming so we've got some not to be missed offers on Cratoni road helmets 08/Deity&Manitou 09/Gaerne 10/Manitou& Nukeproof Frame & Forks offers for those who love to go downhill
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BRAND FOCUS
17/BRAND FOCUS This month we chat with Ruben Torenbeek R&D Manager at Ghost bikes
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PRODUCT FOCUS
SPONSORED RIDER
19/PRODUCT FOCUS
27/SPONSORED RIDER Will Evans, Ghost Bikes latest signing talks to us about everything from his perfect day riding to his 'ugly' family (apparently).
21/Lapierre X-Flow 512 This month in focus we take a look at one of Dijon's finest Pendbox driven trail beauties, the X-Flow 512.
ENTS 23/Sun Ringlé Charger Pro SL
25/Leatt 3DF Body Armour Leatt is renowned for world class body armour. With it's latest 3DF armour they have once again shown the competition how it's done. Keep your eyes peeled for some extra special offers!
STAFFER OF THE MONTH
29/STAFFER OF THE MONTH See who's been awarded the coveted prize this time around and find out a little more about who it is you speak to at the other end of the line.
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Buy any 10 helmets and receive a 50% margin and a 5 helmet pack FOC. RRP £79.99
CRATONI C.BOLT 21 Air vents Reflectors Clean Tex pads Incl. Clean Tex spare pads Oversized air vents Triple height adjustment Foamed chin strap Air Channel Technology Weight 200 g Bag included
CRATONI TERRON 22 Air vents Reflectors Coolmax pads Incl. Coolmax spare pads Oversized air vents Triple height adjustment Carbon reinforcement Foamed chin strap with rubber finish Strap didivers for easy handling Weight 250 g
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RRP £159.99
MAY - JUNE
PURCHASE THE DEITY CRYPTKEEPER & THE MANITOU CIRCUS EXPERT FOR ONLY £349.99
RRP FRAME & FORK £749.98
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Receive a 45% margin when you Take 10 or more pairs of Gaerne road shoes. Just in time for the Tour De France. POS also supplied.
> CARBON G.CHRONO RRP ÂŁ299.99
> CARBON G.CHRONO < weight: 275 grams
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_made in Italy
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www.nukeproof.com
Purchase the new Manitou Dorado Expert & a Nukeproof Scalp frame together for just £999.99
RRP £1299.99
RRP £899.99
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GET A PAIR OF THE MICHELIN PRO 4 SERVICE COURSE FOR ONLY £33.99 RRP: £39.99
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Spen d £20 0 on t and a he 20 receiv e a wh 13 Nem oppin a t g 50% rail kit margi n. Buzz RRP: £ Jersey 27.99
Push RRP: £ er Jersey 31.99
Searc RRP: £ her Shor 54.99 ts
Jewe RRP: £ l Shorts 49.99
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GET UP TO A 50% MARGIN ON THE NEW SPANK OOZY RANGE: OOZY BAR RRP £49.99
(BARS 45%) (STEMS 50%) (WHEELS 35%)
OOZY STEM RRP £54.99
OOZY WHEELS RRP £359.99
MBUK Most Wanted MBUK Value Award
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Get a Ragley Big Wig & Manitou Tower Pro fork for the Bargain price of ÂŁ349.29
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In focus this month is Ghost bikes. Ruben Torenbeek R&D Manager talks about what goes on behind closed doors at Ghost and what they have in store for the 2014 season.
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RUBEN TORENBEEK R&D Manager at GHOST
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This month we catch up with Ruben Torenbeek, R&D Manager at Ghost. Name?
Ruby Riot, or wait, Ruben Torenbeek.
Job Title?
Product manager full suspension.
What does your job involve?
It’s mainly about creating the concepts of our bikes, so it involves market knowledge, trend watching and communication. In the end it’s getting the whole bike together and making sure that the work of all the involved departments is getting together.
Place of residence?
I’m actually a dutch-guy, but moved to Waldsassen in Germany near to the headquarter.
Years working at GHOST?
Just over 2 years now.
Favourite GHOST product?
Hard to say, I really love my HTX29 and AMR Plus, but if I had to choose it would be my DH bike.
GHOST have released Ei equipped bikes this year. Thats quite a coup for the brand. What are your views on the Ei system?
I think we all at Ghost are proud to have the E:i Shock after the long development time, the feedback is great and in the company it’s quite a battle who can have an E:i bike for the weekend haha.
GHOST has a reputation in the UK for really impressive suspension performance, how do you test and achieve such good performance?
That’s great to hear, we spent a lot of time and effort on our suspension. I think the key for us is that we all ride bikes ourselves a lot, that closes the gap between the theory in the R&D and the feeling on the track. For example Adam Stasek, pro 4X and DH racer is also working part-time in our R&D department, it really helps a lot.
Although we are only a few months in to 2013, eyes are already looking forward to 2014. Is there anything special we should be looking for?
So do we! Well I really cannot say much, but what I can say is that we have never had so much fun on the trails around Waldsassen as we had in the last 4 months, even though we had a lot of snow... it rocks ;) Thank you guys, also to all the dealers out there, we appreciate your work in the UK and look forward to see you this summer on the Eurobike! Cheers!
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We take a look at Lapierreâ&#x20AC;&#x2122;s Pendbox driven X-Flow, the latest wheels from Sun RinglĂŠ & the new 3DF armour from Leatt.
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With the launch of X-FLOW in 2012, LAPIERRE made the news by adapting its new PENDBOX technology to a trail bike for the first time. The Lapierre X-Flow is the ideal UK trail bike with 120mm of rear travel coupled with a 130mm fork. For 2013, the X-Flow geometry has been tweaked to provide more VERSATILITY, EFFICIENCY, and riding enjoyment thanks to a longer cockpit, a 130mm fork, 12x142 THRU-AXLE, and better rider positioning (shorter stem and 710 mm handlebar). The X-Flow 512 pictured here offers a fantastic price/spec ratio with EASTON EA 70 components, SRAM X9 and a CARBON front triangle. A FOX 32 Fit Performance tapered fork and MAVIC CROSSTRAIL wheels finish off this package at ÂŁ2699.99
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ST (CM) TT (mm) HA SA RC (MM) HT (MM) BB (MM)
S 41 560 67.5 74 428 110 0
M 45 590 67.5 74 428 120 0
L 49 610 67.5 74 428 140 0
XL 53 640 67.5 74 428 160 0
Frame: Shock absorber: Fork: H e a d s e t: B o t t o m B r a c k e t: C r a n k s e t: Stem: S e a t p o s t: Handlebar: Front derailleur: Rear derailleur: Brakes: Shifters: Saddle: Wheel: cassette: Tyres: W e i g h t: Size: Price:
X-FLOW 512 Carbon/Alloy Superlite PendBox� 120mm FOX Float CTD BV LV Performance FOX 32 Float 130 CTD Fit Performance 15QR Tapered PT-F11 Tapered 1 1/8-1.5� � included with crankset SRAM S1000 Press Fit 22x33x44 10 Speed EASTON EA70 6°� 31.8 Sizes - S, M :75mm. Sizes - L, XL :90mm EASTON EA70 31.6x350mm LAPIERRE Nico Vouilloz Signature 31.8 x 20 x 710mm SRAM X7 3 x 10 S3 44 Dual Pul SRAM X9 Long Cage Green FORMULA RX SRAM Trigger X7 3 x 10 Speed SDG Duster CR-MO LP Custom Black/Green MAVIC New Crosstrail SHIMANO HG62 11 x 36 10 speed MICHELIN Wild Race� R Advanced 11.9 Kg S - M - L - XL £ 2,699,99
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unRinglé recently launched two very exciting new wheelsets in the BlackFlag Pro SL and the Charger Pro SL. These flagship wheelsets, available in 26”, 27.5” and 29” feature all new taller rim profiles for increased strength and stiffness as well as new lighter hubs with 50% quicker engagement. The package is finished off with bladed spokes. The rims come equipped with Stans Bead Socket technology for simple and effective tubeless set up and the wheels come supplied with end caps to fit all popular axle standards and even spare spokes. These new wheels come in at incredibly low weights of just 1450g for the 26” BlackFlag Pro SL and 1550g for the Charger Pro SL. We have the first few sets out on test with MBR and MBUK magazines so keep your eyes peeled for reviews coming soon!
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Sun Ringlés All-Mountain Pro Charger SL wheelset weights in at a svelte 1550g
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Product Specs:
RRP £799.99
Charger Pro SL
• Stan’s NoTubes™ BST Technology (w/Rim Tape) • 27mm Rim Width • 26”/27.5” (NEW) /29er • Premium, Cartridge Bearing, Straight-Pull Hubs • Quick Release, QR15, 20mm Thru-Axle Front Axle Options (All end caps included) • Quick Release, 135×12, 142×12 Rear Axle Options (12mm axle end caps sold separately) • Wheelsmith Bladed Spokes • Wheelsmith Alloy Nipples • 24/24 (28 / 28 for 29er) Hole Count • Cro-Moly Skewers • 26”-1550g, 27.5”-1650g, 29er-1700g Colours: Black, White. Bike Type: Trail, All-Mountain
Product Specs:
Black Flag Pro SL
• Stan’s NoTubes™ BST Technology (w/Rim Tape) • 23mm Rim Width • 26”/27.5” (NEW)/29er • Premium, Cartridge Bearing, Straight-Pull Hubs • Quick Release, QR15, 20mm Thru-Axle Front Axle Options (All end caps included) • Quick Release, 135×12, 142×12 Rear Axle Options (12mm axle end caps sold separately) • Wheelsmith Bladed Spokes • Wheelsmith Alloy Nipples • 24/24 (28 / 28 for 29er) Hole Count • Cro-Moly Skewers • 26”-1450g, 27.5”-1545g, 29er-1600g Colours: Black/White/Red. Bike Type: XC, Trail
, y t e f a s f o s Purveyor et new Leatt s ke i b n i s d r standa ds. r a d n a t s r armou
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Neck brace wonder brand Leatt released their new range of 3DF body armour in 2013. Leatt have approached body armour design in exactly the same way as their award winning neck braces, absolute priority on functionality, fit and safety.
- OFFER -
Purchase ÂŁ250 worth of 3DF armour & receive a free set of elbow & knee pads worth over ÂŁ90!
In typical Leatt fashion rather than meeting minimum safety standards they have pushed the boundaries and produced perhaps the most protective range of body armour ever seen for mountain biking. The body protector featured below for example meets CE level 2 for both the chest and back protectors which requires that a maximum of just 12KN can be transferred through the armour in anvil tests opposed to 24KN for CE level 1 certified armour. This means the Leatt 3DF back and chest plates transmit 50% less force to the body in an impact than standard CE Level 1 protectors. The Leatt 3DF armour range includes a full body protector, chest and back protector, elbow and knee pads. Items are also available in junior sizes. Hotlines have the full 3DF armour range in stock now.
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Name?
Will Evans
Nationality?
British (Cornish)
Date Of Birth? 06/10/84
Family? Ugly
Lives?
Truro (Cornwall)
Speaks?
Rubbish
Started Racing? 2001
Hobbies?
Sponsored Rider
Will Evans GHOST Bikes
Surfing, eating
Likes?
All things sport, food and chilling with friends
Memories?
Schaldming world cups & and achieving my goals
Goals?
Have fun and give it 100%
How do you feel about your new deal with Ghost?
Stoked, such quality thought out bikes that make it easy to go fast!
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Other Sponsors?
IXS, Spank, High 5 nutrition and Maloja
Describe a perfect day riding?
Downhill in the morning (on ski lifts), a good lunch, hardtail drifting/ 4x track in the afternoon finished off with a cold beer and bar-b on the beach, all at 23 degrees. (I donâ&#x20AC;&#x2122;t want too much).
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STAFFER OF THE MONTH
Steve Larking, Sales & Tech Support
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"Basically if it’s fast, steep, a bit loose and I feel like I’m just on the edge of binning it any moment, I’ll enjoy it.” Name? Steve Larking (Sales
Steve, not Warranty Steve)
Age? 25 years young Job Title? Sales and Tech Support
What do you actually do?
I look after our dealer network processing orders, providing technical support and generally answering any questions dealers or consumers call the office with.
Years riding? 10 Favourite trail? Locally it
has to be some of the more natural trails in and around Innerleithen in the borders. Farther afield, I’ve never ridden anything as
fun as some of the trails the Trans Provence route follows through the south of France. Basically if it’s fast, steep, a bit loose and I feel like I’m just on the edge of binning it any moment, I’ll enjoy it.
Bikes? Lapierre Zesty 414, Ragley Piglet.
You have a reputation in the office as being a bit of a shredder and a long history riding hardtails, any comment?
The old adage that starting out on a hardtail will make you a better rider is definitely true. I crashed my brains out riding my first proper DH bike. So I sold that, and spent the next few years racing on a hardtail and learnt to
ride properly. I’ve yet to find a track I couldn’t ride on the hardtail but have to concede that my new Zesty is A LOT of fun.
What are your aims for 2013?
Ride lots, get fitter, quicker and maybe enter a few races. I’d like to ride somewhere new at least once a month as well if I can.
Favourite Hotlines product?
I’ve been really impressed with what I’ve seen of the Spank Oozy range of products, and hopefully a stem, handlebar and wheelset should be fitted to my bike by the time this newsletter hits your inbox.
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