April 2017
April 2017
HPPPA MENTORS Dr. Ava Cadell Love Guru, Media Therapist, Author and World Class Speaker, Founder of Loveology University™ www.avacadell.com Lisa S. Lawless, Ph.D. / CEO Sexologist, Author & Speaker, Holistic Psychotherapist, Founder of NAASAS www.naasas.com
HPPPA EXECUTIVE BOARD MEMBERS Tamara Payton Bell, Chairperson Founder of HPPPA • www.hpppa.org
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Setting the Tone By Tamara Payton Bell
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HPR Turns 10 Years Old
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Where Do You Stand in Your Business? By Kimara P Bellner
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Pleasure Principles Home Party Advice
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Let’s Get Kit Fit Additions to add to your kit
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Associate Members Buyer’s Guide
Jackie White, Vice President CalExotics™ • www.calexotics.com Loren Levy, President Classic Erotica • www.classicerotica.net Scott Watkins, VP, Sales & Marketing Doc Johnson • www.DocJohnson.com Donna Lee, Home Party Playful Delights Kim Varner, Home Party Kymbra’s Closet
HPPPA HOUSE COUNSEL Michael W. Fattorosi, Attorney Fattorosi & Associates 6345 Balboa Blvd., Bldg. III, Ste. 370 Encino, CA 91316 (818) 881-8500 • www.adultbizlaw.com
HPPPA OPERATIONS TEAM Tamara Payton Bell Two 2 Tease / Sacramento, CA Association Director Kim Varner Kymbra’s Closet / Kansas City, MO Member Liaison/Member Services & Benefits Manager Donna Jacobs Isles of Paradise / Castro Valley, CA Association Rules, Policies & Procedures Manager
Home Party Review is the voice of the industry Home Party Review is published quarterly by the Home Pleasure Party Plan Association. For subscription or advertising information, contact HPPPA Founder and Chair Tamara Payton Bell at admin@hpppa.org.
Home Party Review
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When you find something that works, you build it to higher heights. That is what we did to this magazine! The Home Party Review has brought great stories, company profiles, interviews, product reviews, tips, tricks and new upcoming products to the party plan professional. We try to keep our readers updated on industry news, new products and stories to keep you one step ahead in your business.
We have survived 10 years and look forward to our next milestone. Our goal is to provide up-to-date information to all of our readers local and international. Here’s to the next 10 Years!
Our goal is to provide up-to-date information to all of our readers, local & int’l!
The Tone
HPR has become a valuable tool to the home party profession over the past 10 years and will continue to grow and add new ideas to keep you the reader excited about what’s to come!
We pride ourselves here at the Home Party Review with staying in touch with current events in the adult industry, bringing education and articles that work best with the home party sector.
SETTING
10 Years Strong!
Kymbra’s Closet Presents Fun with Fellatio: A Hands on Guide to Giving Good Head The Fun with Fellatio: A Hands on Guide to Giving Good Head workshop is a one & a half hour (approximate) presentationready instructional guide that leads participant through twenty-three fellatio techniques. This tested workshop contains an explanation of the anatomy of the penis & detailed “how-to” descriptions of fellatio techniques that include use of the lips, tongue, teeth, & hands. It can be presented to any adult audience. Your package includes: A bound copy of the instructional guide complete with pre-workshop preparation notes. One set of presentation cards (crib notes) containing key bullet points. A copy of the FWF Workshop Release Waiver ready for reproduction. A list of suggested supplies for the workshop. One thirty minute Q&A/consultation session with the workshop author. Create a new revenue stream for your business by adding this workshop to your offerings! You establish the per person fee for attending the workshop.
Fun with Fellatio: A Hands on Guide to Giving Good Head Workshop is just $450! (plus S/H) ORDER NOW!! Call Kim at 816-838-9697 or send an email to kymbrascloset@yahoo.com Fun with Fellatio: A Hands on Guide to Giving Good Head Copyright 2010 No refunds or exchanges: Allow 7 to 10 business days for delivery. Additional Q&A/Consultation sessions are available for a fee. Individual pricing for workshop attendance is at your discretion.
Home Party Review
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HPR Celebrates 10 Years of “Bringing Life to the Party!” The Home Pleasure Party Plan Association (HPPPA) was established in January 2005 to create a network between pleasure party company owners, distributors and manufacturers. Since that beginning, we added the Home Party Review or HPR, to provide a professional quality voice for our industry, our members and prospective members. HPPPA founder Tamara Payton Bell’s previous experience in magazine publishing proved invaluable. With connections in industry and years of knowledge in the party plan profession, she brought together a small but dedicated team of publishing professionals to bring her vision for HPR to life. Home Party Review, the official publication of the Home Pleasure Party Plan Association, was introduced to the world in April of 2007. While it was initially designed to provide access for our members to one another, it has evolved into a quality one-of-a-kind magazine that provides diverse content about business growth and development, product knowledge, industry news and home party plan related issues. But how did Home Party Review get its name? Bell had ideas, but she knew she wanted something catchy to reflect the association. Her first choice, Money Power, was shot down by members, so she opened it up to the membership with a naming contest. In March 2007, an entry was submitted with the name Home Party Review and the rest is history. “[Home Party Review] helped to broaden my As the association and magazine have grown and evolved, HPPPA modernized the magazine, and its view of the industry, and as I always say, brand and content, and Home Party Review became joining HPPPA was the best money I ever known by its acronym, HPR. invested in my business,” noted HPPPA Member Liaison Kim Varner. Not only has HPR evolved in content and engagement, but in pure reader numbers as well, growing from a circulation of 2,500 in 2007 to a current circulation of 7,500+ copies per issue – and a digital edition that reaches far beyond. HPR has been instrumental in introducing the rest of the industry to the home party sector, and has establishing HPPPA as THE voice of the home pleasure party plan profession. The magazine provides a platform for association membership to showcase not only their own businesses, but also to hone their own skills and share that knowledge as contributing writers and guest experts. In addition, HPR has introduced product categories that had never been seen or sold by home parties. HPR will continue to reach readers across the industry – from pleasure party and adult store owners to internet buyers and suppliers – with a constant and continuous focus on providing members with what they need to grow their business. We hope HPR has been a useful resource to the industry, and we look forward to many more years of bringing a voice to the party.
Home Party Review
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Home Party Review
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Have a question about party plans? Ask the Pleasure Principals. The Pleasure Principals are a group of expert sex educators who are knowledgeable about the operations of home pleasure party plans.
1. How can I (or what can I do) let my existing customers know that in addition to offering pleasure parties I offer love/romance coaching? One of the simplest ways to let your customers know you offer love/romance coaching is to tell them during your pleasure parties. You can conduct short “commercials” during your presentation, notifying guests that you are available for coaching. There is no need to mention fees/pricing, it is imperative that you mention your qualifications. Utilize an email or text blast group if you have an existing one, to advertise your offering. You can also create low-cost postcards or fliers that can be shared with party guests and those on existing mailing list. 2. I haven’t changed my product pricing in a couple of years. How often should I change my product pricing? We recommend updating product prices every six months. Usually, new products are introduced into the market every six months; this is an opportune time to add new products to your line and update existing pricing. By updating your pricing every six months, you can ensure that you maintain your margins. 3. I’m new to the Pleasure Party business. I have set up an account with one distributor that is closer to me geographically. Can you tell me what the benefit is for me to set up accounts with multiple distributors? Even those that aren’t geographically close to me? The benefit in setting up accounts with multiple distributors (even those further away from you) is that you’ll increase your ability to offer a wider variety of products. Not every distributor is a full-line distributor, meaning that they may not carry entire lines of a manufacturer’s products, only a portion of manufacturer lines or a limited number of lines. Setting up accounts with a full line distributor and maybe other smaller distributors that may specialize in carrying full lines of particular products or “boutique”, will always work to your advantage. In addition, distributors have established minimums that must be met when making purchases. Each distributor’s minimum is different and if you choose to purchase smaller quantities, a distributor with a smaller minimum may work better for you at times. Overall, your goal is to be able to have access to what your customers want. By establishing accounts with multiple distributors, small and large, you’ll achieve that goal. 4. What’s the best way to find out best sellers and what’s trending? Your distributor representative/account executive is your best source for information about top sellers and product trends. Practically all distributors keep statistics on what’s is moving well and they have relationships with manufacturers so they’ll know what’s coming in the near future. Most distributors (larger ones) can provide you with a download or printout of top sellers. 5. I’m transitioning from a “cash-and-carry” party plan to an “order only” party plan, meaning, I’m no longer going to carry products that can be taken home on the day of the show. Do you have any suggestions for the most efficient way of doing this? The easiest way to transition is to just allow your current inventory to reduce through sales, until it’s all sold. As you sell out of items, just begin to take orders for product fulfillment. Eventually you will reach your goal. For those items that don’t seem to be moving as quickly as you’d like, you can offer them at discounted prices or bundle them with other products. Consider shipping methods and materials you will use as well as the cost of shipping orders. One word of advice, make sure you have your plan and policy for product fulfillment intact and air tight. You should establish your delivery windows and drop ship procedures before completely switching over.
Home Party Review
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2 Million Sold and Going Strong Are you stocked with Dr. Sadie’s how-to sex
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Home Party Review is the voice of the industry ... Contact HPPPA Founder and Chief Executive Officer Tamara Payton Bell at tamara@hpppa.org to partner
Is your guide for product recommendations for your demo-kit. You’ll find tips for product presentation & selling techniques. Check with your favorite distributor for product availability & pricing. Kroma by Calexotics - an incredibly powerful, go-anywhere personal massager. With a high-shine metallic coating and angled diamond-shaped tip, this power-packed cutie will easily slip discreetly into your purse or handbag for a spiced-up night on the town. Whether for a quiet night in or a solo-romp on the go, the Kroma massager is the perfect intimate accessory. Be sure to always clean your new toy with warm soap and water or your favorite toy cleaner before and after each use.
Nexus Femme Cadence - Cadence is a luxury silicone, waterproof G Spot rabbit vibrator with unique 'stroker' technology in the tip of the shaft. Six clitoral stimulating functions and three rhythms. Includes a USB charger.
Nexus Ace in Medium is a luxury rechargeable butt plug. Ace is made from silky soft silicone with stimulation ridges on the shaft.
Kama Sutra’s Ultra-rich Shave Crème made with Aloe Vera, Jojoba Seed Oil and Avocado Oil prepares even the most sensitive skin for a silky-smooth shave. Leaves Skin incredibly soft and delicately scented.
It has six powerful and quiet vibrating functions. All can be controlled either using the slim line remote control by the user or a partner or by a button on the base (within a 8m distance). The Nexus Ace includes a USB magnetic charger.
Pure Instinct Masculine Cologne combines with your body’s chemistry to create your own individual sexual scent. It’s infused with pheromones to intensify sex appeal & attract the opposite sex.
Home Party Review
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Pump Up
The Party
Pump Up The Party is designed to provide you, the party plan owner, with ideas, tips, tricks, & inspiration to enhance your pleasure party presentation. This column will provide information about different aspects of conducting a pleasure party.
1. Encourage hostesses and customers to make the most of the beautiful summer weather by suggesting that they host parties outdoors, for instance a patio party or deck party, with themed drinks and food. Or perhaps a sexy sunset showing with fans gently blowing, refreshing cocktails or “mocktails” and sexy products would be a favorite. Providing suggestions for party themes to potential hostesses can encourage bookings during the summer season. 2. Always take a catalog to your parties. Of course, we can’t show all of the products we have available, this way your guests can discover other product offerings. Only allow guests to look at the catalog while you’re at the party, don’t allow anyone to take it home or offer it to take away. Usually, guests requesting catalogs have no intention of purchasing. Alternatively, you can allow guests to purchase a catalog, this at least shows a level of financial commitment and most likely he or she will purchase at a later date. 3. Keep small, popular “cash-and-carry” items on hand during your parties (maybe 5 or 6 of an item). Having small “cash-and-carry” products on hand can increase sales at each party. Items that you may consider as “cash-and-carry” could include one-ounce lubricants, bullet vibes, pleasure creams or balms, any item that is a best seller or popular item that is relatively inexpensive to purchase wholesale. 4. When having a party with repeat customers, allow her/him to give a testimonial about products you’ve sold to them. There is no stronger sales pitch than that of a real-life, positive customer testimonial! 5. If you’re working any adult-centered festivals or exhibits this summer, here’s an idea for an easy and inexpensive “give-away” item: purchase pillow packs or foil packs and staple your business card to the pack. Or, you can place the pillow/foil pack in a small plastic bag with your business card. This is an inexpensive way to make sure your name is out there. One word of advice, make sure you’re giving the gift to adults, not minors.
Home Party Review
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Bijoux Indiscrets
EPI24 USA, LLC
www.bijouxindescrets.com
www.womanizer.com
Twenty One Mask Collection Aphrodisia L’essence du Boudoir Oral Pleasure Poeme’ Body Paint The Magnifique Body Jewelry
CalExotics www.calexotics.com
Amour™ embrace™ First Time™ Impress™ Jack Rabbits® Scandal™ Inspire™ Dr Laura Berman® Red Hot™ LUXE™
Classic Erotica www. classicerotica.net
Crazy Girl® Coochy® Body Dew® Max 4 Men™ Body Boudoir Love in Luxury Simply Sexy
Doc Johnson
Womanizer Pro Womanizer W500 Womanizer Plus Womanizer 2Go
Eye of Love www.eyeoflove.com
Massage Candle Rose Petals Love on the Run Roll-on Love on the Run Travel Spray Pheromone Parfum Spray
Jelique www.jelique.com
Pure Instinct Nympho’s Desire Mighty Tidy Tasty Twist Nipple Nibblers
Jopen, LLC’s
www.kamasutra.com
Honey Dust Body Powder® Oil of Love® Pleasure Balm® Prolonging Gel Ignite™ Massage Oil Candle Rhythm by Kama Sutra
LELO www.lelo.com
Insignia /Luxe Femme & Homme
Nexus Nexus Femme www.nexusrange.com
Nexus Ace Nexus Vibro Nexus G-Rider Nexus Excel Nexus O Nexus Femme
www.jopen.com
Vanity™ EGO™ Key Envy Lust Essence™
www.docjohnson.com
Kama Sutra Company
CandiLand Sensuals Lucid Dream GoodHead OraLove OptiMale Kink by Doc Johnson IVibe Select Mood Realistic Cock
Nasstoys www.nasstoys.com
Amore Bela Intensifi Macho Perfect Fit Ravishing SEX Surenda Velvet Kiss
Home Party Review is the voice of the industry ... Contact HPPPA Founder and Chief Executive Officer Tamara Payton Bell at admin@hpppa.org to partner with the official publication of the home party professional. Home Party Review
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